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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ecwid by Lightspeed

    Score10 out of 10
    N/AEcwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…

    $5

    per month

    Leadpages

    Score5.8 out of 10
    Small Businesses (1-50 employees)
    Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a…

    $49

    per month

    Pricing
    Ecwid by LightspeedLeadpages
    Editions & Modules
    Starter
    $5
    per month
    Venture
    $30
    per month
    Business
    $55
    per month
    Unlimited
    $130
    per month
    Standard
    $49
    per month
    Pro
    $99
    per month
    Advanced
    $399
    per month
    Standard Annual
    $444
    per year
    Pro Annual
    $888
    per year
    Offerings
    Pricing Offerings
    Ecwid by LightspeedLeadpages
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsA 16% discount is offered for annual billing.Save 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us)
    More Pricing Information
    Community Pulse
    Ecwid by LightspeedLeadpages
    Considered Both Products
    Ecwid
    No answer on this topic
    Leadpages
    No answer on this topic
    Key User Insights
    Would buy again
    91%
    Would buy again
    10 Answers
    60%
    Would buy again
    3 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    11 Answers
    60%
    Delivers good value for the price
    3 Answers
    Happy with the feature set
    82%
    Happy with the feature set
    9 Answers
    80%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    10 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    11 Answers
    No answers on this topic
    Features
    Ecwid by LightspeedLeadpages
    Online Storefront
    Comparison of Online Storefront features of Ecwid by Lightspeed and Leadpages
    Feature
    Ecwid by Lightspeed
    10.0
    13 Ratings
    25% above category average
    Leadpages
    -
    Ratings
    Product catalog & listings10.013 Ratings00 Ratings
    Product management10.013 Ratings00 Ratings
    Bulk product upload10.06 Ratings00 Ratings
    Branding10.011 Ratings00 Ratings
    Mobile storefront10.011 Ratings00 Ratings
    Product variations10.013 Ratings00 Ratings
    Website integration10.012 Ratings00 Ratings
    Visual customization10.013 Ratings00 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Ecwid by Lightspeed and Leadpages
    Feature
    Ecwid by Lightspeed
    10.0
    12 Ratings
    26% above category average
    Leadpages
    -
    Ratings
    Abandoned cart recovery10.011 Ratings00 Ratings
    Checkout user experience10.011 Ratings00 Ratings
    Online Payment System
    Comparison of Online Payment System features of Ecwid by Lightspeed and Leadpages
    Feature
    Ecwid by Lightspeed
    10.0
    12 Ratings
    18% above category average
    Leadpages
    -
    Ratings
    eCommerce security10.012 Ratings00 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Ecwid by Lightspeed and Leadpages
    Feature
    Ecwid by Lightspeed
    10.0
    11 Ratings
    26% above category average
    Leadpages
    -
    Ratings
    Promotions & discounts10.011 Ratings00 Ratings
    Personalized recommendations10.07 Ratings00 Ratings
    SEO10.09 Ratings00 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Ecwid by Lightspeed and Leadpages
    Feature
    Ecwid by Lightspeed
    10.0
    13 Ratings
    22% above category average
    Leadpages
    -
    Ratings
    Order processing10.013 Ratings00 Ratings
    Inventory management10.011 Ratings00 Ratings
    Shipping10.012 Ratings00 Ratings
    Custom functionality10.013 Ratings00 Ratings
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Ecwid by Lightspeed and Leadpages
    Feature
    Ecwid by Lightspeed
    -
    Ratings
    Leadpages
    1.0
    2 Ratings
    143% below category average
    Landing page A/B testing:00 Ratings1.02 Ratings
    Real-time analytics dashboard00 Ratings1.02 Ratings
    SEO tools00 Ratings1.02 Ratings
    Optimization recommendations00 Ratings1.02 Ratings
    Best Alternatives
    Ecwid by LightspeedLeadpages
    Small Businesses
    Shopify Plus
    Score8.9 out of 10
    Instapage
    Score9.8 out of 10
    Medium-sized Companies
    Shopify
    Score8.7 out of 10
    Unbounce
    Score8.3 out of 10
    Enterprises
    IBM Digital Commerce
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ecwid by LightspeedLeadpages
    Likelihood to Recommend
    10.0
    (13 ratings)
    1.0
    (30 ratings)
    Likelihood to Renew
    9.6
    (2 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (8 ratings)
    9.0
    (1 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.2
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.6
    (7 ratings)
    6.4
    (4 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    -
    (0 ratings)
    Configurability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Ecwid by LightspeedLeadpages
    Likelihood to Recommend
    Ecwid
    Ecwid is absolutely perfect for any business that is looking to start out with online sales and mobile point-of-sale. Many times, business owners may have limited experience in setting up a website or point-of-sale. Having to spend on this expertise with a limited budget can be frustrating. Ecwid allows you to have great results even if you are a novice.
    Incentivized
    Read full review
    Leadpages
    It's great if you want an easy-to-use but extremely robust tool for producing effective online marketing pages since it makes production work enjoyable and inspires fresh creativity. It also offers wonderful split-testing capabilities which can enhance marketing results. But if you're looking for an out-of-the-box collection of standardized, one-size-fits-all marketing resources, you really might want to consider looking elsewhere.
    Incentivized
    Read full review
    Pros
    Ecwid
    • Clarity - there has been very little confusion and need to reach out to Customer Support for help
    • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
    • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
    Read full review
    Leadpages
    • Leadpages integrates well with many of the main software that businesses use like Infusionsoft, Hubspot, Marketo, Mailchimp, GoToWebinar, and Wordpress. This allows your landing pages to be integrated well into the other processes you have with your business.
    • Leadpages makes it easy to build professional looking landing pages without having to hire someone else or have coding skills. Their drag and drop builder makes it easy enough to use and get the hang of. I particularly love the hundreds of templates they provide for you to help give you ideas and get you going faster.
    • They also have a Leadbox function that has also been super useful in being able to get other types of forms up on our website. These forms provide some functionality that our website wouldn't have had without them.
    Incentivized
    Read full review
    Cons
    Ecwid
    • Recurring billing - ability to bill subscription customers without having to go to my payment gateway
    • Robust order management - very limited in managing orders, therefore I had to subscribe to a different software
    • Expensive customization - if you want to customize anything, it is very expensive
    Read full review
    Leadpages
    • While most of the editing functions are easy to figure out, some of the finer details to get spacing, sizing, alignment and layout just right can take some trial and error if you don't have formal training in the tool. A lot of the editing tools are collapsed into sections, and finding just what you're looking for can sometimes be a challenge.
    • I don't believe the version we used had a page optimizer or optimization score, which I have seen on other landing page builders. This may be a feature of a more premium version of the tool or may have been turned off by the product manager, but it would be a helpful feature.
    Incentivized
    Read full review
    Likelihood to Renew
    Ecwid
    The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
    Incentivized
    Read full review
    Leadpages
    No answers on this topic
    Usability
    Ecwid
    I gave a 9 instead of a 10 only because I haven't figured out a function or two. I believe it has less to do with Ecwid's overall usability and more to do with my own understanding and skill level, but regardless, it may also have something to do with the limits of Ecwid's functions.
    Read full review
    Leadpages
    I would give it a 10, for me, I love all the features. For the average person, the number of choices on a landing page could create a decision paradox. Thankfully the pre-designed landing page templates do not require a lot of decisions for a landing page newbie.
    Incentivized
    Read full review
    Reliability and Availability
    Ecwid
    Always available. Very reliable
    Read full review
    Leadpages
    No answers on this topic
    Performance
    Ecwid
    Good overall performance both in desktop and mobile
    Read full review
    Leadpages
    No answers on this topic
    Support Rating
    Ecwid
    I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
    Read full review
    Leadpages
    Leadpages support is helpful, they also created many resources to help people create good funnels and learn about small things that matter when doing marketing. The affiliate program is good and could be something which pays for your subscription. People like Leadpages because its been recommended by many influencers participating in affiliate program and also because it just works without problems and does the job. But right now alternatives should be taken in consideration, as there are many other projects that could do it better and cheaper.
    Incentivized
    Read full review
    Implementation Rating
    Ecwid
    Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
    Read full review
    Leadpages
    No answers on this topic
    Alternatives Considered
    Ecwid
    We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition rounds. Most other vendors restrict the sales of firearms and ammunition, but even when just selling a part used to create ammunition, we were still restricted. I'm not really sure why they restrict sales of products like ours from different vendors. Ecwid had no such restrictions and were happy to confirm that for us.
    Incentivized
    Read full review
    Leadpages
    I have used Mailchimp for clients, and use ActiveCampaign personally for my email marketing and have used it for clients, but prefer Leadpages for the frontend of the opt-in process because of its analytics and performance metrics. Leadpages makes it super easy to see what's performing well, without having to dive into Google Analytics or aggregate any other data. Leadpages also integrates really well with WordPress, my primary platform, with opt-in forms (wayyyy better than Mailchimp).
    Incentivized
    Read full review
    Scalability
    Ecwid
    Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
    Read full review
    Leadpages
    No answers on this topic
    Return on Investment
    Ecwid
    • We have not been able to measure the ROI as of yet, as we cannot get out of the gate with customization required.
    • It can be implemented quickly for basic online stores.
    • Once the system is configured, ROI will dramatically go up.
    Incentivized
    Read full review
    Leadpages
    • Leadpages, as long as you have it set up properly, will have a quick ROI within days of your first campaign.
    • For those that are not familiar, it is probably best to hire someone to take over this part and still your ROI will be very quick, including the cost of this professional.
    • Overall, Leadpages has a very fast ROI if used and implemented in a timely manner, and used to constantly evolve what you are doing with new fresh content.
    Incentivized
    Read full review
    ScreenShots

    Ecwid by Lightspeed Screenshots

    Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.

    Leadpages Screenshots

    Screenshot of Create your next marketing campaign the same day you think about it. Start with a landing page template, and customize it with drag and drop ease. Mobile responsive, fast loading, and conversion-focused.Screenshot of Keep your look consistent with brand colors and custom fonts.Screenshot of Build your marketing website with Leadpages. No need to work with unreliable freelancers or wait for developer delays.Screenshot of Publish faster with page and section templates. Copy sections between Leadpages assets — websites, landing pages, and pop-ups.Screenshot of Forget the complexities of WordPress and other website builders. Stay focused on what matters, and let us handle the technical side of websites.Screenshot of Connect your marketing efforts to the tools you love — direct integrations with major ESPs, CRMs, and payments included (or via Zapier).