Emarsys vs. SAP Commerce Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Emarsys
Score 7.4 out of 10
N/A
Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A
SAP Commerce Cloud
Score 8.3 out of 10
N/A
SAP Commerce Cloud (formerly Hybris) is designed to help businesses sell more goods, services, and digital content through every touchpoint, channel, and device through their multichannel ecommerce and order management solution, available as a SaaS or on-premise.N/A
Pricing
EmarsysSAP Commerce Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
EmarsysSAP Commerce Cloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Features
EmarsysSAP Commerce Cloud
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Emarsys
6.5
8 Ratings
17% below category average
SAP Commerce Cloud
-
Ratings
WYSIWYG email editor7.06 Ratings00 Ratings
Dynamic content8.06 Ratings00 Ratings
Ability to test dynamic content4.07 Ratings00 Ratings
Landing pages8.03 Ratings00 Ratings
A/B testing7.07 Ratings00 Ratings
Mobile optimization6.07 Ratings00 Ratings
Email deliverability reporting6.58 Ratings00 Ratings
List management4.58 Ratings00 Ratings
Triggered drip sequences7.75 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Emarsys
6.5
5 Ratings
18% below category average
SAP Commerce Cloud
-
Ratings
Lead nurturing automation6.05 Ratings00 Ratings
Lead scoring and grading7.04 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Emarsys
6.9
8 Ratings
8% below category average
SAP Commerce Cloud
-
Ratings
Dashboards7.58 Ratings00 Ratings
Standard reports7.08 Ratings00 Ratings
Custom reports6.07 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Emarsys
6.8
7 Ratings
11% below category average
SAP Commerce Cloud
-
Ratings
API6.57 Ratings00 Ratings
Role-based workflow & approvals6.04 Ratings00 Ratings
Customizability5.57 Ratings00 Ratings
Integration with Salesforce.com7.04 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.02 Ratings00 Ratings
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Emarsys
-
Ratings
SAP Commerce Cloud
8.2
68 Ratings
6% above category average
Product catalog & listings00 Ratings8.464 Ratings
Product management00 Ratings8.965 Ratings
Bulk product upload00 Ratings8.662 Ratings
Branding00 Ratings8.162 Ratings
Mobile storefront00 Ratings8.060 Ratings
Product variations00 Ratings8.360 Ratings
Website integration00 Ratings8.364 Ratings
Visual customization00 Ratings7.761 Ratings
CMS00 Ratings7.461 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Emarsys
-
Ratings
SAP Commerce Cloud
8.1
62 Ratings
5% above category average
Abandoned cart recovery00 Ratings8.014 Ratings
Checkout user experience00 Ratings8.261 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Emarsys
-
Ratings
SAP Commerce Cloud
8.2
54 Ratings
2% below category average
eCommerce security00 Ratings8.254 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Emarsys
-
Ratings
SAP Commerce Cloud
7.8
61 Ratings
2% above category average
Promotions & discounts00 Ratings7.760 Ratings
Personalized recommendations00 Ratings8.254 Ratings
SEO00 Ratings7.452 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Emarsys
-
Ratings
SAP Commerce Cloud
9.0
62 Ratings
13% above category average
Multi-site management00 Ratings8.658 Ratings
Order processing00 Ratings9.359 Ratings
Inventory management00 Ratings9.254 Ratings
Shipping00 Ratings8.955 Ratings
Custom functionality00 Ratings8.859 Ratings
Best Alternatives
EmarsysSAP Commerce Cloud
Small Businesses
Vbout
Vbout
Score 9.7 out of 10
Shopify Plus
Shopify Plus
Score 9.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
EmarsysSAP Commerce Cloud
Likelihood to Recommend
7.3
(11 ratings)
8.6
(70 ratings)
Likelihood to Renew
9.9
(2 ratings)
10.0
(2 ratings)
Usability
-
(0 ratings)
6.4
(3 ratings)
Support Rating
-
(0 ratings)
10.0
(3 ratings)
Implementation Rating
-
(0 ratings)
9.1
(2 ratings)
Ease of integration
5.0
(1 ratings)
9.0
(48 ratings)
Product Scalability
-
(0 ratings)
9.2
(48 ratings)
User Testimonials
EmarsysSAP Commerce Cloud
Likelihood to Recommend
SAP
Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
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SAP
SAP commerce cloud helps greatly with inventory tracking. It also helps cut down on code issues when special codes are added to the site. The ease of inventory and reorder is a time saver. Month end is easier than it was before using the platform. It is suitable for b2b applications.
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Pros
SAP
  • It has the ability to reach maximum market chains.
  • It helps to keep our customer’s data confidential in any means.
  • It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
  • It is targeting the required and interested audience for the organization.
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SAP
  • Centralized Data Management: SAP Commerce Cloud excels in centralizing data from various operational sectors, which is pivotal in the chemicals industry. This feature allows for better oversight and management of complex supply chains, regulatory compliance, and customer interactions. Having a single source of truth for crucial business data minimizes discrepancies and promotes informed decision-making.
  • Real-Time Data Processing: The real-time data processing capability of SAP Commerce Cloud is invaluable. It aids in timely adherence to regulatory changes and helps in meeting customer demands promptly. In a sector where regulations and market conditions are ever-evolving, real-time data processing is fundamental for maintaining compliance and ensuring customer satisfaction.
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Cons
SAP
  • The email and content builder is significantly worse than other email marketing platforms I've used
  • Emails campaigns cannot be used in more than one automation flow
  • Amount of emails collected and being sent for smart insight are inaccurate
  • I've rarely completed a task without some type of user interface error
  • Customer service mostly directs you to help center on website
  • You have to pay extra for training
  • You have to pay extra for reporting in which the system cannot provide
  • Lengthy contract with a high price tag
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SAP
  • It's a little pricey; further cost reductions will expand product selection; also, trained operators are required.
  • HAC occasionally functions extremely slowly and does not provide any problem messages; it simply gets stuck. Logging into the Backoffice for testing purposes causes a lot of trouble; it does not enable us to log in in one attempt, and the page refreshes every time we enter in the credentials.
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Likelihood to Renew
SAP
We have no intention of changing Emarsys
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SAP
I truly enjoy leading Hybris development projects and participating in new feature development for the platform. I see huge potential for growth and hope to be instrumental in bringing Hybris to the bleeding edge of presentation layer technology.
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Usability
SAP
No answers on this topic
SAP
So far, we are happy with the overall implementation using SAP Commerce Cloud, right from on-boarding and hand holding us during the implementation phase, reviewing the production release plan and the suggestions from SAP. As we grow and would like to build functionalities much faster, we except SAP Commerce Cloud to focus and implement on areas like Headless, improvements in PIM, enhancing the content management capabilities etc.,
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Support Rating
SAP
No answers on this topic
SAP
We have the right to open a ticket or submit request to SAP support teams for all the problems we have experienced. They also provide solutions for critical issues within 48 hours. In addition, the product has support documents such as a user guide and admin guide. In addition, there is a strong community of users. In this way, we can access solution of some specific problems that we have fallen on from there.
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Implementation Rating
SAP
No answers on this topic
SAP
Scalability of the product was good Seamless integrations were helped in reducing the implementation for the development team to integrate with the SAP ERP Product framework helped customer to customize and adapt the new features which were developed basis business processes and ease of customer experience. Deployment and creation of the build becomes very easy with the CCv2 setup.
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Alternatives Considered
SAP
Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
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SAP
SAP Commerce Cloud stands out due to its robust customization options, scalability, and omnichannel capabilities, allowing us to tailor experiences across various touchpoints seamlessly. We selected it because of its proven track record in handling complex e-commerce needs, aligning perfectly with our goal to provide a highly personalized and scalable online shopping experience.
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Scalability
SAP
No answers on this topic
SAP
The business users/admins were able to quickly segment products by brand, allowing for unique branding and header-less page design. As new products are added to the SAP backend, all characteristics and pricing automatically migrate to Commerce Cloud. We also segment our user sign-on (domains) by brand and allow targeting displays.
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Return on Investment
SAP
  • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
  • Reliable and giving cost effective services.
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SAP
  • It has a positive impact on my client's business and ROI is higher than expected. As orders count is increasing due to smooth and better experience.
  • My current client's customers have given very positive experience about new website built on SAP Commerce Cloud.
  • Due to SAP Commerce Cloud website rollout is very easy and due to it, my current client has introduced around 25 websites. As SAP Commerce Cloud logic needs to develop once and can be reused for multiple websites easily with minimal effort.
  • Branding is also very easy as promotions, events can be implemented on the website easily and with minimum time.
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ScreenShots

SAP Commerce Cloud Screenshots

Screenshot of Product Cockpit for managing catalogs, categories and product contentScreenshot of Order Management Capabilities including sourcing and allocation rulesScreenshot of Commerce sites on two different mobile devicesScreenshot of Landing page from an e-commerce siteScreenshot of Web page with product categories and search results from an e-commerce siteScreenshot of Screenshot displaying headless commerce storefronts