EZ Texting vs. Front

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
EZ Texting
Score 8.9 out of 10
N/A
Since 2004, EZ Texting has provided businesses and organizations with a way to start text marketing — and features and integrations to keep conversations going. A simple interface, customizable templates, and generative AI assistance, help businesses to craft compelling messages that resonate with their audience. Effective communication is key to the success of any business. With consumers constantly on the go and bombarded with information, reaching them through traditional…
$25
per month
Front
Score 8.9 out of 10
N/A
Front is a communication hub that helps businesses keep the human touch in every interaction.
$19
per month per user
Pricing
EZ TextingFront
Editions & Modules
Launch
$25
per month
Boost
$75
per month
Scale
$125
per month
Enterprise
$3,000
per month
Starter
$19
per month per user
Growth
$49
per month per user
Scale
$99
per month per user
Offerings
Pricing Offerings
EZ TextingFront
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsLAUNCH PLAN: Recommended for up to 500 contacts. Local EZ Textable Number. Max Speed: up to 500/day. Cost Per Msg:$0.030. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. BOOST PLAN: Recommended for 501-2,000 contacts. Local EZ High-Volume Number. Max Speed: up to 2,000/day. Cost Per Msg: $0.025. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. SCALE PLAN: Recommended for 2,000-50,000 contacts. Local EZ High-Volume, High-Speed Number. Max Speed: up to 50,000/day. Cost Per Msg: $0.020. Delivery Rate: 95%. Includes 500 free msg/mo or 6k annually. ENTERPRISE PLAN: Recommended for 50,000+ contacts. This Plan offers. Dedicated Short Codes. Max Speed: up to 1 MM/day. Cost Per Msg: $0.010. Delivery Rate: 99%. Includes 200k msg/mo. Pricing information for EZ Texting is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase EZ Texting must be conducted with the seller. Included in All Plans: Unlimited: Incoming Messages, Contacts, Keywords & Two-Way Texting. New Features: Realize ROI faster with AI Compose & Team Inbox with AI Reply. Live Support Chat: Monday-Friday 8am-8pm ET and Saturday-Sunday 9am-5pm ET. Growth Tools: QR Codes, Keywords & Signup Forms. MMS Edge: Millions of Images & Image Editing Tool Powered by Shutterstock. CRM-Lite: Upload, Management, Groups & Personalization.We're happy to talk you through what would work best for your business — just reach out at sales@frontapp.com.
More Pricing Information
Best Alternatives
EZ TextingFront
Small Businesses
OneSignal
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Score 9.0 out of 10
EZ Texting
EZ Texting
Score 8.9 out of 10
Medium-sized Companies
Flurry Analytics
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Score 9.0 out of 10
Quadient Inspire
Quadient Inspire
Score 9.4 out of 10
Enterprises
Flurry Analytics
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Score 9.0 out of 10
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Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
EZ TextingFront
Likelihood to Recommend
8.9
(256 ratings)
8.4
(27 ratings)
Likelihood to Renew
8.3
(11 ratings)
-
(0 ratings)
Usability
8.6
(95 ratings)
9.0
(1 ratings)
Availability
8.0
(2 ratings)
-
(0 ratings)
Performance
8.0
(2 ratings)
-
(0 ratings)
Support Rating
7.2
(112 ratings)
9.8
(5 ratings)
Implementation Rating
8.1
(4 ratings)
-
(0 ratings)
Configurability
7.0
(2 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
-
(0 ratings)
Ease of integration
8.4
(5 ratings)
-
(0 ratings)
Product Scalability
7.0
(2 ratings)
-
(0 ratings)
Professional Services
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(2 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
EZ TextingFront
Likelihood to Recommend
CallFire
It's really well suited for businesses from small to large, and plan options reflect that. It's excellent for keeping customers aware of updates, such as business hours or new additions, and for informing customers of offers. We use it once a month on average to avoid potential spamming.
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Front
I had a customer who has an urgent concern about their account. They already reached out to different departments but their resolution is unsatisfactory. [Its] good thing they tried to reply to our email campaigns and when a member of our team received it, it was answered and resolved quickly. Fronts really is a good tool to ensure timely resolution.
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Pros
CallFire
  • Easy to use web interface.
  • The ability to set up our main business phone to receive texts is fantastic.
  • There are an abundance of features we haven't even explored yet but look forward to doing so!
  • The mobile app is great alternative when a desktop or laptop isn't available.
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Front
  • Even if you are just trying to compose a single email, Front gives a smart system that has options such [as] organized templates, tags, alerts, [and] changing your outbound dpt email.
  • Tasks- with Front you will not miss any interaction. When you are required to get assistance from a coworker, you only need to mention him/her and that notification will appear automatically in their inboxes.
  • Smart Notifications- sometimes we are just overwhelmed about the several notifications on our devices that we tend to miss some of them, but Front offers a new way to notify every email, discussion, mentioning, or tag that you really would not want to miss.
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Cons
CallFire
  • Drafts don't save well, seemed like I kept having to redo the same text because a draft wouldn't save.
  • I want to be able to click and update users quickly, but there were too many steps to add/remove people from lists.
  • The app didn't work if I used google SSO - i couldn't ever get signed in.
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Front
  • Their integration to Salesforce is lacking. As the owner of our productivity tools and how they are used, I have very little control over what things to enforce, or even change what objects are available. For example, we don't use Cases in Salesforce but with the Salesforce integration the Cases object shows up. There's no need to have that there. I've heard there is a roadmap improvement forthcoming.
  • One of our uses is for our sales development reps to prospect with visitors. Because of the high volume of inquiries it's difficult for our reps to efficiently manage all their follow ups. It would be nice if we could run a "scheduled campaign" where a predesigned cadence of email follow ups can be sent automatically. To be clear, they do have a scheduling capability, but it just can't be used as a prebuilt option.
  • Integrations to other systems require you have a user account to those systems. We have SSO and therefore we don't always have a user account. For example, out integration to Jira uses SSO so we don't each have individual Jira logins. This is an outage for us.
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Likelihood to Renew
CallFire
We're excited about EZ Texting and what it does for us. We want to get more into automation with campaigns dealing directly with web sales so a more robust solution will likely leave EZ Texting as our event activation partner and only be used during select times of the year.
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Front
No answers on this topic
Usability
CallFire
I think it is straightforward to use. UX is always challenging, and the platform does an excellent job of making it easy enough to use. However, it's not 100% intuitive and takes just a bit of figuring out, so I gave it an 8 / 10. It's easy enough as is, but of course, it could always be better.
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Front
It's very easy to understand and use by new customer support agents as well. Be it a technology, product, or marketing person, we have trained most of the company folks to read and respond to customer conversations in their free time with the help of the Front app. It is also easy to set up for an admin and manage his/her team with communication rules.
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Reliability and Availability
CallFire
We have never needed to use the system and it be unavailable. They seem to schedule their server maintenance perfectly (at least for us!).
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Front
No answers on this topic
Performance
CallFire
Your internet connection/speed is the only limiting factor. EZ Texting's pages are optimized to load quickly and do so.
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Front
No answers on this topic
Support Rating
CallFire
EZ Texting "gets it"! When I have had something I needed customer service to help me with, they returned my emails and calls promptly. I have a smaller business and they came through as if I was a huge corporate entity. They really care about all sizes of customers!
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Front
The support is good, and it's definitely prompt, but still lags when it comes to technical requirements, as I guess they are slow in developing newer features fast. So no complaints in terms of responsiveness, but yeah, at times it's not very helpful when you need certain features or are blocked on things which can't be unblocked.
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Implementation Rating
CallFire
The most important aspect of implementation was selecting a valuable keyword. When we first started using EZ Texting, we were able to grab a simple, easy word to use to connect people to our texts. That proved invaluable in our marketing and selling people on using the service. If we didn't have a good word, I would imagine it wouldn't have been as successful.
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Front
No answers on this topic
Alternatives Considered
CallFire
EZ Texting has a much better user interface and better support. At first I wanted to "pay as you go" so switched from EZ Texting to BulkSMS. BIG MISTAKE. After 2 hours of banging my head against the wall, I went straight back to EZ Texting and paid the little extra monthly and it was like light from Heaven shined down upon me
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Front
I have only used Gmail in the past and Front is any day better than Gmail in terms of the interface and ease of usage. The ability to send scheduling links and comments between the email threads makes it better than Gmail. The shared inbox also makes it easier for the entire team to understand the kind of email each CSM is receiving and sending
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Scalability
CallFire
We have never had a problem with the system NOT sending out our message.
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Front
No answers on this topic
Return on Investment
CallFire
  • Customers, as well as potential customers, do not seem to have any issue, providing their phone numbers for text messages as opposed to receiving countless emails.
  • Upselling items has improved considerably due to our ability to notify customers of new products and specials that we are offering in the store.
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Front
  • Saved our executive team considerable amount of time chasing support questions through different channels.
  • Gave our team clear accountability for who was lead on a support issue and how to escalate.
  • Customer regularly say our support is the best in the industry.
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ScreenShots

EZ Texting Screenshots

Screenshot of DashboardScreenshot of Sending a MessageScreenshot of Delivery ReportScreenshot of Contact ManagementScreenshot of Media Library and Image Editor

Front Screenshots

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