Overview
ProductRatingMost Used ByProduct SummaryStarting Price
EZ Texting
Score 9.1 out of 10
N/A
EZ Texting provides businesses and organizations with a text marketing solution, including features and integrations to keep conversations going. The solution can be used by businesses to connect with their audiences. It can be used to send promotions, promote a new product, build brand awareness, or drive traffic to websites or storefronts. EZ Texting Key Features EZ Texting's features are designed to enhance the effectiveness of text marketing…
$25
per month
MoEngage
Score 6.0 out of 10
N/A
MoEngage is an insights-led customer engagement platform, that empowers marketers and product owners with AI-driven insights and the ability to instantly turn those insights into cross-channel experiences.N/A
Pricing
EZ TextingMoEngage
Editions & Modules
Launch
Starting at $25
per month
Boost
Starting at $75
per month
Scale
Starting at $125
per month
Enterprise
Starting at $3,000
per month
No answers on this topic
Offerings
Pricing Offerings
EZ TextingMoEngage
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$1,000
Additional DetailsLAUNCH PLAN: Recommended for up to 500 contacts. Local EZ Textable Number. Max Speed: up to 500/day. Cost Per Msg:$0.030. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. BOOST PLAN: Recommended for 501-2,000 contacts. Local EZ High-Volume Number. Max Speed: up to 2,000/day. Cost Per Msg: $0.025. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. SCALE PLAN: Recommended for 2,000-50,000 contacts. Local EZ High-Volume, High-Speed Number. Max Speed: up to 50,000/day. Cost Per Msg: $0.020. Delivery Rate: 95%. Includes 500 free msg/mo or 6k annually. ENTERPRISE PLAN: Recommended for 50,000+ contacts. This Plan offers. Dedicated Short Codes. Max Speed: up to 1 MM/day. Cost Per Msg: $0.010. Delivery Rate: 99%. Includes 200k msg/mo. Pricing information for EZ Texting is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase EZ Texting must be conducted with the seller. Included in All Plans: Unlimited Incoming Messages, Contacts, & Keywords. New Features: Realize ROI faster with AI Compose & Team Inbox with AI Reply. Live Support Chat: Monday-Friday 8am-8pm ET and Saturday-Sunday 9am-5pm ET. Growth Tools: QR Codes, Keywords & Signup Forms. MMS Edge: Enhanced Image Library + Editor powered by Shutterstock. CRM-Lite: Upload, Management, Groups & Personalization.
More Pricing Information
Community Pulse
EZ TextingMoEngage
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User Ratings
EZ TextingMoEngage
Likelihood to Recommend
9.0
(278 ratings)
8.8
(2 ratings)
Likelihood to Renew
10.0
(12 ratings)
2.0
(1 ratings)
Usability
9.0
(116 ratings)
-
(0 ratings)
Availability
9.9
(3 ratings)
-
(0 ratings)
Performance
9.0
(3 ratings)
-
(0 ratings)
Support Rating
9.6
(112 ratings)
8.0
(1 ratings)
Implementation Rating
7.0
(5 ratings)
-
(0 ratings)
Configurability
8.0
(3 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
9.0
(2 ratings)
-
(0 ratings)
Ease of integration
8.0
(5 ratings)
-
(0 ratings)
Product Scalability
8.9
(3 ratings)
-
(0 ratings)
Professional Services
8.1
(2 ratings)
-
(0 ratings)
Vendor post-sale
9.0
(3 ratings)
-
(0 ratings)
Vendor pre-sale
8.1
(3 ratings)
-
(0 ratings)
User Testimonials
EZ TextingMoEngage
Likelihood to Recommend
CallFire
EZ Texting would be well suited for a small business that doesn't have the man power to be able to contact all of the leads they have coming in or who struggles to maintain communication with current clients at times. It would not be appropriate for a business who is looking to send phishing texts out to a large group of people.
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MoEngage
MoEngage is well suited for all tech-enabled businesses, as then one can integrate all the possible events or relevant metrics, push them on MoEngage, and then make meaningful insights out of that, and--most importantly--use those for improving their customer engagement. It's probably not suited for offline-only businesses, stores, etc.
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Pros
CallFire
  • I appreciate the detailed delivery reports.
  • The support team’s quick responses are appreciated.
  • The automation feature is incredibly handy for instantly messaging leads right after they sign up.
  • The onboarding process is straightforward.
  • Genuine customer inquiries show up in the inbox, organizing important messages in one place.
  • You can avoid the email spam folder by using ez texting!
  • Opt-outs resolve themselves.
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MoEngage
  • Basic use cases of Push Notifcation and Email enablement
  • Scheduling certain events with an API, as we have more APIs it's become very useful
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Cons
CallFire
  • Drafts don't save well, seemed like I kept having to redo the same text because a draft wouldn't save.
  • I want to be able to click and update users quickly, but there were too many steps to add/remove people from lists.
  • The app didn't work if I used google SSO - i couldn't ever get signed in.
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MoEngage
  • Attribution
  • Onboarding could be faster
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Likelihood to Renew
CallFire
We're excited about EZ Texting and what it does for us. We want to get more into automation with campaigns dealing directly with web sales so a more robust solution will likely leave EZ Texting as our event activation partner and only be used during select times of the year.
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MoEngage
Considering the inability to scale and the bad service level provided by MoEngage not sure if the organization will continue with the renew
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Usability
CallFire
EZ Text was very easy to set up and very intuitive. It does not take long at all to add your contact lists or to set up templates. It takes a second to get used to when it comes to sending mass group texts, but all in all, it does what we need to do and was easy to implement. We were able to do it ourselves.
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MoEngage
No answers on this topic
Reliability and Availability
CallFire
We have never needed to use the system and it be unavailable. They seem to schedule their server maintenance perfectly (at least for us!).
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MoEngage
No answers on this topic
Performance
CallFire
It works pretty well but sometimes things don't work the way you would assume, IE marking messages as read is not as intuitive
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MoEngage
No answers on this topic
Support Rating
CallFire
EZ Texting "gets it"! When I have had something I needed customer service to help me with, they returned my emails and calls promptly. I have a smaller business and they came through as if I was a huge corporate entity. They really care about all sizes of customers!
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MoEngage
It's good and mostly on-time support. But they have a lot of demand, hence at times, they take some time to get back to us. Overall, they know their game and most of the people we spoke with knew their domain very well.
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Implementation Rating
CallFire
The most important aspect of implementation was selecting a valuable keyword. When we first started using EZ Texting, we were able to grab a simple, easy word to use to connect people to our texts. That proved invaluable in our marketing and selling people on using the service. If we didn't have a good word, I would imagine it wouldn't have been as successful.
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MoEngage
No answers on this topic
Alternatives Considered
CallFire
We chose EZ Texting over enterprise solutions because of it's ease of set up, ease of use, and low barrier to entry. We had discussions with other companies, and it seemed very complicated and would require a lot of set up on our end. We don't have a dedicated IT or marketing team. We are a small business. So those barriers were just too complicated and we decided to go with an easier solution.
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MoEngage
Haven't evaluated other tools because back then there is urgent need and expected that they could provide on of the best quality service but in fact when being pushed for the scale for the growth of the company, it seems that MoEngage team is not able to cope up with the speed.
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Contract Terms and Pricing Model
CallFire
We have been grandfathered into our old package, but I wish there were better package options offered now.
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MoEngage
No answers on this topic
Scalability
CallFire
We haven't really utilized it for this purpose but it does seem like there are a lot of great options you can utilize.
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MoEngage
No answers on this topic
Professional Services
CallFire
easy access
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MoEngage
No answers on this topic
Return on Investment
CallFire
  • Customers, as well as potential customers, do not seem to have any issue, providing their phone numbers for text messages as opposed to receiving countless emails.
  • Upselling items has improved considerably due to our ability to notify customers of new products and specials that we are offering in the store.
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MoEngage
  • It has increased our customer retention.
  • Improved average revenue per user through cross-sell campaigns
  • It has helped us make faster decisions through real-time analytics.
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ScreenShots

EZ Texting Screenshots

Screenshot of EZ Texting Dashboard: View recent activity, upcoming campaigns, and access AI Assistant.Screenshot of the enhanced Shutterstock integration, which helps unlock and edit 450+ million free images and 20k design templates.Screenshot of AI Compose, a tool used to create engaging messages instantly, now has emojis, helpful templates, easy editing, and Spanish translations.Screenshot of Workflows. These are used to send texts triggered by actions and events to boost engagement and drive conversions. With a drag & drop editor, technical expertise or code is never required.Screenshot of Reports. These provide a view of delivery confirmations, bounce rates and opted-outs.

MoEngage Screenshots

Screenshot of Insights and action on the same screen - Once user data is analyzed, a new campaign can be started without going to a new tab/page.Screenshot of Predictive Segmentation based on RFM Analysis - In addition to user-defined segments, MoEngage comes with predictive segments based on RFM ( Recency, Frequency and Monetary) Analysis. This splits users into segments like 'Potential Loyalists' and 'About to Sleep', so relevant campaigns can be run to convert them.