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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Folloze

    Score8.1 out of 10
    Enterprise companies (1,001+ employees)
    Folloze is an marketing orchestration platform that enables B2B marketing and sales teams to deliver personalized, data-driven buyer experiences across the entire customer journey. The platform supports use cases including ABM/ABX campaigns, digital sales rooms, website personalization, sales development, and event activation.N/A

    Zeni

    Score1 out of 10
    N/AZeni is an AI-powered finance team for startups from Zeni, Inc in Palo Alto, boasting capabilities like intelligent bookkeeping, accounting, and CFO services.

    $547

    per month

    Pricing
    FollozeZeni
    Editions & Modules
    Folloze
    Contact Sales
    Starter
    $549
    per month
    Growth
    $799
    per month
    Enterprise
    $0
    Offerings
    Pricing Offerings
    FollozeZeni
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details—An Enterprise level plan is also available. Pricing for this plan is available on request. A discount is available for annual billing.
    More Pricing Information
    Community Pulse
    FollozeZeni
    Considered Both Products
    Folloze
    No answer on this topic
    Zeni, Inc (zeni.ai)
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    48 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    40 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    46 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    36 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    41 Answers
    No answers on this topic
    Features
    FollozeZeni
    Engagement
    Comparison of Engagement features of Folloze and Zeni
    Feature
    Folloze
    7.7
    11 Ratings
    6% above category average
    Zeni
    -
    Ratings
    Automated routing and prioritization7.510 Ratings00 Ratings
    Customer interaction histories7.710 Ratings00 Ratings
    Syndicated content7.39 Ratings00 Ratings
    Personalization8.111 Ratings00 Ratings
    Engagement data tracking7.611 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Folloze and Zeni
    Feature
    Folloze
    7.4
    9 Ratings
    3% above category average
    Zeni
    -
    Ratings
    Ad campaign creation7.89 Ratings00 Ratings
    Display advertising7.49 Ratings00 Ratings
    Contextual advertising7.19 Ratings00 Ratings
    Social advertising7.39 Ratings00 Ratings
    Ad reporting and analytics7.59 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Folloze and Zeni
    Feature
    Folloze
    7.4
    11 Ratings
    4% above category average
    Zeni
    -
    Ratings
    Standard visitor segmentation7.011 Ratings00 Ratings
    Behavioral visitor segmentation7.610 Ratings00 Ratings
    ABM sales intelligence7.510 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Folloze and Zeni
    Feature
    Folloze
    6.8
    11 Ratings
    2% below category average
    Zeni
    -
    Ratings
    3rd party intent signals6.410 Ratings00 Ratings
    Downstream intent signals7.110 Ratings00 Ratings
    Account identification6.811 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Folloze and Zeni
    Feature
    Folloze
    7.5
    9 Ratings
    0% above category average
    Zeni
    -
    Ratings
    Automated workflow & orchestration7.59 Ratings00 Ratings
    Payroll Management
    Comparison of Payroll Management features of Folloze and Zeni
    Feature
    Folloze
    -
    Ratings
    Zeni
    1.0
    1 Ratings
    153% below category average
    Pay calculation00 Ratings1.01 Ratings
    Direct deposit files00 Ratings1.01 Ratings
    Customization
    Comparison of Customization features of Folloze and Zeni
    Feature
    Folloze
    -
    Ratings
    Zeni
    1.0
    1 Ratings
    153% below category average
    API for custom integration00 Ratings1.01 Ratings
    Security
    Comparison of Security features of Folloze and Zeni
    Feature
    Folloze
    -
    Ratings
    Zeni
    1.0
    2 Ratings
    156% below category average
    Single sign-on capability00 Ratings1.02 Ratings
    Role-based user permissions00 Ratings1.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Folloze and Zeni
    Feature
    Folloze
    -
    Ratings
    Zeni
    10.0
    1 Ratings
    24% above category average
    Dashboards00 Ratings10.01 Ratings
    Standard reports00 Ratings10.01 Ratings
    General Ledger and Configurable Accounting
    Comparison of General Ledger and Configurable Accounting features of Folloze and Zeni
    Feature
    Folloze
    -
    Ratings
    Zeni
    3.0
    2 Ratings
    87% below category average
    Accounts payable00 Ratings1.02 Ratings
    Accounts receivable00 Ratings1.02 Ratings
    Cash management00 Ratings1.02 Ratings
    Bank reconciliation00 Ratings1.02 Ratings
    Expense management00 Ratings1.02 Ratings
    Multi-currency support00 Ratings1.01 Ratings
    Regulations compliance00 Ratings1.02 Ratings
    Electronic tax filing00 Ratings10.01 Ratings
    Self-service portal00 Ratings1.02 Ratings
    Global Financial Support00 Ratings1.01 Ratings
    Primary and Secondary Ledgers00 Ratings10.01 Ratings
    Intercompany Accounting00 Ratings10.01 Ratings
    Localizations00 Ratings1.01 Ratings
    Journals and Reconciliations00 Ratings10.01 Ratings
    Enterprise Accounting00 Ratings1.02 Ratings
    Configurable Accounting00 Ratings1.02 Ratings
    Centralized Rules Framework00 Ratings1.01 Ratings
    Standardized Processes00 Ratings1.02 Ratings
    Best Alternatives
    FollozeZeni
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    QuickBooks Self-Employed (discontinued)
    Score4.2 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    MYOB
    Score8.3 out of 10
    Enterprises
    6sense
    Score8.3 out of 10
    Microsoft Dynamics GP
    Score5.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FollozeZeni
    Likelihood to Recommend
    7.6
    (49 ratings)
    1.0
    (2 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    -
    (0 ratings)
    Usability
    7.7
    (49 ratings)
    1.0
    (2 ratings)
    Availability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    6.4
    (41 ratings)
    10.0
    (1 ratings)
    Online Training
    4.5
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    -
    (0 ratings)
    Configurability
    5.5
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    4.5
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    5.5
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    FollozeZeni
    Likelihood to Recommend
    Folloze
    I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    Zeni is well suited for any organization that needs accounting work. They have been great for us since we are in the SaaS space and they adjusted our accounts to reflect SaaS needs and metrics. So far I think Zeni would be a fit for any size of company. I think it would be great to start out with Zeni so that you have them in place as you grow.
    Incentivized
    Read full review
    Pros
    Folloze
    • Plug into Salesforce. We live in Salesforce, so it's a must!
    • Ease of use when designing boards. We love to all feel like graphic designers.
    • Dashboards showing activity levels of all types.
    • Storing assets within folloze. Makes it super easy to build a board fast.
    • Cloning boards. Time saver!!
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Cons
    Folloze
    • Integrating the contact form with our CRM has been a lengthy and on-going process
    • We use iframe for some of our content pieces and I think it could look better than it does now
    • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Likelihood to Renew
    Folloze
    Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Usability
    Folloze
    Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    All I know was I am a victim of ACH through the Zeni system. My business will take years to recover from this fraud.
    Read full review
    Reliability and Availability
    Folloze
    sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Performance
    Folloze
    pages load slow sometimes
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Support Rating
    Folloze
    Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    The Zeni team has always been quick to respond and get on a call if needed.
    Incentivized
    Read full review
    Online Training
    Folloze
    5 as we did it with our own people in house and not with Folloze
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Implementation Rating
    Folloze
    I was not involved with the implementation of Folloze. This project was executed before I was hired
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Alternatives Considered
    Folloze
    Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    We used Bench.co before switching to Zeni- our books were often not available when promised, we had issues with duplicate transactions, and we had serious communication issues when trying to file our taxes. Zeni corrected our books and got our taxes filed quickly and seamlessly.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Folloze
    cannot disclose
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Scalability
    Folloze
    there are still a lot of things that need to be made available within the product
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    No answers on this topic
    Return on Investment
    Folloze
    • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
    • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
    Incentivized
    Read full review
    Zeni, Inc (zeni.ai)
    • I believe Zeni was taking my money without permission
    • Zeni did not verify the company to be legitimate. They let a gmail address with no website qualify. All they needed to do was look up the real company and verify this is fraudulent.
    Read full review
    ScreenShots

    Folloze Screenshots

    Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of The interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.