TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Geckoboard

    Score9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Geckoboard enables users to create real time dashboards using data from over 80 cloud services. It integrates with other products such as: AWeber, Basecamp, Campaign Monitor and HubSpot.

    $35

    per month

    Moz Pro

    Score7.9 out of 10
    N/AMozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…

    $99

    per month

    Pricing
    GeckoboardMoz Pro
    Editions & Modules
    Starter
    $35
    per month
    Team
    $159
    per month
    Team Plus
    $275
    per month
    Company
    $599
    per month
    Standard
    $99
    per month
    Medium
    $179
    per month
    Large
    $299
    per month
    Premium
    $599
    per month
    Offerings
    Pricing Offerings
    GeckoboardMoz Pro
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discount available for annual billing.
    More Pricing Information
    Community Pulse
    GeckoboardMoz Pro
    Considered Both Products
    Geckoboard
    No answer on this topic
    iContact
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    20 Answers
    Delivers good value for the price
    No answers on this topic
    95%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    21 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    94%
    Lived up to sales and marketing promises
    17 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    19 Answers
    Features
    GeckoboardMoz Pro
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    9.3
    5 Ratings
    13% above category average
    Moz Pro
    -
    Ratings
    Pixel Perfect reports8.03 Ratings00 Ratings
    Customizable dashboards10.05 Ratings00 Ratings
    Report Formatting Templates10.04 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    7.7
    5 Ratings
    4% below category average
    Moz Pro
    -
    Ratings
    Drill-down analysis8.04 Ratings00 Ratings
    Formatting capabilities8.03 Ratings00 Ratings
    Integration with R or other statistical packages7.02 Ratings00 Ratings
    Report sharing and collaboration8.05 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    9.0
    5 Ratings
    9% above category average
    Moz Pro
    -
    Ratings
    Publish to Web10.05 Ratings00 Ratings
    Publish to PDF9.01 Ratings00 Ratings
    Report Versioning9.02 Ratings00 Ratings
    Report Delivery Scheduling8.03 Ratings00 Ratings
    Delivery to Remote Servers9.03 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    8.7
    5 Ratings
    9% above category average
    Moz Pro
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)10.05 Ratings00 Ratings
    Location Analytics / Geographic Visualization10.05 Ratings00 Ratings
    Predictive Analytics6.02 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    7.8
    5 Ratings
    8% below category average
    Moz Pro
    -
    Ratings
    Multi-User Support (named login)9.05 Ratings00 Ratings
    Role-Based Security Model7.03 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)9.03 Ratings00 Ratings
    Single Sign-On (SSO)6.12 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    9.5
    5 Ratings
    21% above category average
    Moz Pro
    -
    Ratings
    Responsive Design for Web Access9.05 Ratings00 Ratings
    Mobile Application10.03 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile10.04 Ratings00 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    10.0
    2 Ratings
    25% above category average
    Moz Pro
    -
    Ratings
    REST API10.02 Ratings00 Ratings
    Javascript API10.02 Ratings00 Ratings
    iFrames10.02 Ratings00 Ratings
    Java API10.02 Ratings00 Ratings
    Themeable User Interface (UI)10.02 Ratings00 Ratings
    Customizable Platform (Open Source)10.02 Ratings00 Ratings
    SEO
    Comparison of SEO features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    -
    Ratings
    Moz Pro
    7.3
    41 Ratings
    5% below category average
    Keyword analysis00 Ratings8.041 Ratings
    Backlink management00 Ratings7.036 Ratings
    SERP ranking tracking00 Ratings7.141 Ratings
    Page grader00 Ratings8.040 Ratings
    Competitive analysis00 Ratings8.040 Ratings
    Site audit / diagnostics00 Ratings7.039 Ratings
    Site recommendations00 Ratings7.037 Ratings
    Task management00 Ratings6.022 Ratings
    SEO Channels
    Comparison of SEO Channels features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    -
    Ratings
    Moz Pro
    5.9
    32 Ratings
    25% below category average
    Local SEO00 Ratings5.327 Ratings
    Social SEO00 Ratings5.323 Ratings
    Mobile SEO00 Ratings6.225 Ratings
    Global SEO00 Ratings6.827 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Geckoboard and Moz Pro
    Feature
    Geckoboard
    -
    Ratings
    Moz Pro
    7.0
    33 Ratings
    18% below category average
    Multi-domain support00 Ratings7.028 Ratings
    Integration with web analytics tools00 Ratings7.130 Ratings
    Best Alternatives
    GeckoboardMoz Pro
    Small Businesses
    Cyfe
    Score4 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Sisense
    Score6.9 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GeckoboardMoz Pro
    Likelihood to Recommend
    9.0
    (6 ratings)
    8.0
    (78 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    7.0
    (38 ratings)
    Usability
    9.0
    (1 ratings)
    7.0
    (3 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    8.0
    (1 ratings)
    9.5
    (7 ratings)
    Online Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    Data Sharing and Collaboration
    8.0
    (5 ratings)
    -
    (0 ratings)
    Data Sources
    9.0
    (5 ratings)
    -
    (0 ratings)
    User Testimonials
    GeckoboardMoz Pro
    Likelihood to Recommend
    Geckoboard
    Great value for the money. Excellent for smaller agencies with multiple projects and teams in a smaller space. We can quickly roll out mobile displays to help with a particular deployment push or monitoring a clients website engagement. It's also useful for showing live data without requiring analytics to run reports from a CRM, etc.
    Incentivized
    Read full review
    iContact
    Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
    Incentivized
    Read full review
    Pros
    Geckoboard
    • User self-help - the video tutorials and a robust publicly accessible knowledgebase.
    • Geckoboard can aggregate data from a number of other apps into a singular dashboard.
    • Sleek, dark UI.
    Incentivized
    Read full review
    iContact
    • It finds relevant keywords and lets you know your chance of ranking with them.
    • It helps you find content that needs work to rank better.
    • It helps you improve any technical issues with your web pages.
    • It helps you audit your current site for any technical issues.
    • It helps you keep track of your most important keywords.
    Incentivized
    Read full review
    Cons
    Geckoboard
    • A bit more flexibility in the number of columns would be nice.
    • Ability to scale to mobile device (web).
    • App capabilities are missing on Android.
    Read full review
    iContact
    • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
    • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
    • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
    Incentivized
    Read full review
    Likelihood to Renew
    Geckoboard
    My company did not renew due to changes in the organization.
    Incentivized
    Read full review
    iContact
    We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
    Read full review
    Usability
    Geckoboard
    With a simple interface and available templates, creating basic dashboards is easy. Obviously depending on the data you want to visualize, there may be higher learning curves. That being said, they have a huge amount of integrations and extensible frameworks. If you are using anything made in the past ten years there is an API function or integration that can get it talking to the platform. As such, it's pretty easy to hit the main data points you want and get it on a cheap display in front of your team.
    Incentivized
    Read full review
    iContact
    it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
    Read full review
    Reliability and Availability
    Geckoboard
    No answers on this topic
    iContact
    Every time I've ever needed it, it's been there.
    Read full review
    Support Rating
    Geckoboard
    The support levels vary based on the level of plan that you have but that's to be expected. Virtually everything except the Enterprise plan has basic chat/email support. While they are responsive they are not going to be much assistance in helping you figure out API calls or implementing 3rd party integrations. That is to be expected and the support community can pretty much get you in the right direction if you look.
    Incentivized
    Read full review
    iContact
    As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
    Incentivized
    Read full review
    Alternatives Considered
    Geckoboard
    Domo is more robust. We do use both because Geckoboard is really easy to show the rest of our team without the need for additional licenses.
    Incentivized
    Read full review
    iContact
    Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
    Incentivized
    Read full review
    Return on Investment
    Geckoboard
    • While we originally used this as an internal IS tool, we eventually have expanded it to be used by nearly every department.
    • Because pricing is monthly, we can grow or decrease our usage based on our current client needs.
    • Because it is low cost and easy to deploy, we can utilize it in place of considerable resources in analytics and reporting by delivering snapshots of data without pulling reports.
    Incentivized
    Read full review
    iContact
    • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
    • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
    Incentivized
    Read full review
    ScreenShots

    Geckoboard Screenshots

    Screenshot of Create live KPI dashboards in minutes. No coding or training required.Screenshot of Easily pull in real-time data from over 80 different tools, including spreadsheets and databases, as well as popular business tools like Salesforce, Zendesk, Google Analytics and many more.Screenshot of Anyone can build custom dashboards that make data and KPIs look professional and are easy for everyone on the team to understand at a glance.Screenshot of Get important numbers in front of the team or stakeholders, whether they're in the office or WFH.Screenshot of Every part of your organisation can surface metrics that matter to them and show progress towards their goals.

    Moz Pro Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot