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Genesys PureConnect (discontinued) vs. Optimizely Web Experimentation

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Genesys PureConnect (discontinued)

    Score9 out of 10
    N/AGenesys PureConnect was an omnichannel contact center platform that offered cloud-based or on-premise deployments. It featured a SIP-based architecture with VoIP capabilities, allowing companies to connect legacy voice systems and use existing phones. A legacy product, new users are encouraged to investigate Genesys Cloud.N/A

    Optimizely Web Experimentation

    Score8.7 out of 10
    N/AWhether launching a first test or scaling a sophisticated experimentation program, Optimizely Web Experimentation aims to deliver the insights needed to craft high-performing digital experiences that drive engagement, increase conversions, and accelerate growth.N/A
    Pricing
    Genesys PureConnect (discontinued)Optimizely Web Experimentation
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Genesys PureConnect (discontinued)Optimizely Web Experimentation
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    Genesys PureConnect (discontinued)Optimizely Web Experimentation
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Optimizely
    No answer on this topic
    Key User Insights
    Would buy again
    60%
    Would buy again
    6 Answers
    95%
    Would buy again
    89 Answers
    Delivers good value for the price
    88%
    Delivers good value for the price
    7 Answers
    96%
    Delivers good value for the price
    69 Answers
    Happy with the feature set
    90%
    Happy with the feature set
    9 Answers
    95%
    Happy with the feature set
    89 Answers
    Lived up to sales and marketing promises
    80%
    Lived up to sales and marketing promises
    4 Answers
    91%
    Lived up to sales and marketing promises
    52 Answers
    Implementation went as expected
    57%
    Implementation went as expected
    4 Answers
    87%
    Implementation went as expected
    58 Answers
    Features
    Genesys PureConnect (discontinued)Optimizely Web Experimentation
    Contact Center Software
    Comparison of Contact Center Software features of Genesys PureConnect (discontinued) and Optimizely Web Experimentation
    Feature
    Genesys PureConnect (discontinued)
    7.9
    64 Ratings
    7% below category average
    Optimizely Web Experimentation
    -
    Ratings
    Agent dashboard6.755 Ratings00 Ratings
    Validate callers7.548 Ratings00 Ratings
    Outbound response8.541 Ratings00 Ratings
    Call forwarding7.756 Ratings00 Ratings
    Click-to-call (CTC)8.043 Ratings00 Ratings
    Warm transfer8.357 Ratings00 Ratings
    Predictive dialing8.036 Ratings00 Ratings
    Interactive voice response8.045 Ratings00 Ratings
    REST APIs7.037 Ratings00 Ratings
    Call scripts8.539 Ratings00 Ratings
    Call tracking7.755 Ratings00 Ratings
    Multichannel integration9.044 Ratings00 Ratings
    CRM software integration8.038 Ratings00 Ratings
    Workforce Optimization (WFO)
    Comparison of Workforce Optimization (WFO) features of Genesys PureConnect (discontinued) and Optimizely Web Experimentation
    Feature
    Genesys PureConnect (discontinued)
    5.5
    54 Ratings
    41% below category average
    Optimizely Web Experimentation
    -
    Ratings
    Inbound call routing6.551 Ratings00 Ratings
    Omnichannel inbound routing6.539 Ratings00 Ratings
    Recording4.552 Ratings00 Ratings
    Quality management4.546 Ratings00 Ratings
    Call analytics3.043 Ratings00 Ratings
    Historical reporting5.052 Ratings00 Ratings
    Live reporting6.548 Ratings00 Ratings
    Customer surveys8.035 Ratings00 Ratings
    Customer interaction analytics5.030 Ratings00 Ratings
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Genesys PureConnect (discontinued) and Optimizely Web Experimentation
    Feature
    Genesys PureConnect (discontinued)
    -
    Ratings
    Optimizely Web Experimentation
    8.0
    163 Ratings
    5% below category average
    a/b experiment testing00 Ratings9.0163 Ratings
    Split URL testing00 Ratings8.5135 Ratings
    Multivariate testing00 Ratings8.4139 Ratings
    Multi-page/funnel testing00 Ratings7.9126 Ratings
    Cross-browser testing00 Ratings8.197 Ratings
    Mobile app testing00 Ratings8.075 Ratings
    Test significance00 Ratings8.4147 Ratings
    Visual / WYSIWYG editor00 Ratings8.1133 Ratings
    Advanced code editor00 Ratings7.9125 Ratings
    Page surveys00 Ratings6.217 Ratings
    Visitor recordings00 Ratings8.418 Ratings
    Preview mode00 Ratings7.6145 Ratings
    Test duration calculator00 Ratings7.9112 Ratings
    Experiment scheduler00 Ratings8.2112 Ratings
    Experiment workflow and approval00 Ratings7.890 Ratings
    Dynamic experiment activation00 Ratings7.574 Ratings
    Client-side tests00 Ratings7.896 Ratings
    Server-side tests00 Ratings7.250 Ratings
    Mutually exclusive tests00 Ratings8.280 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Genesys PureConnect (discontinued) and Optimizely Web Experimentation
    Feature
    Genesys PureConnect (discontinued)
    -
    Ratings
    Optimizely Web Experimentation
    8.2
    152 Ratings
    7% below category average
    Standard visitor segmentation00 Ratings8.4147 Ratings
    Behavioral visitor segmentation00 Ratings7.6122 Ratings
    Traffic allocation control00 Ratings9.1144 Ratings
    Website personalization00 Ratings7.8111 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Genesys PureConnect (discontinued) and Optimizely Web Experimentation
    Feature
    Genesys PureConnect (discontinued)
    -
    Ratings
    Optimizely Web Experimentation
    8.3
    149 Ratings
    4% below category average
    Heatmap tool00 Ratings9.313 Ratings
    Click analytics00 Ratings8.833 Ratings
    Scroll maps00 Ratings8.517 Ratings
    Form fill analysis00 Ratings8.072 Ratings
    Conversion tracking00 Ratings8.744 Ratings
    Goal tracking00 Ratings8.2127 Ratings
    Test reporting00 Ratings7.9137 Ratings
    Results segmentation00 Ratings7.7103 Ratings
    CSV export00 Ratings7.9102 Ratings
    Experiments results dashboard00 Ratings8.049 Ratings
    Best Alternatives
    Genesys PureConnect (discontinued)Optimizely Web Experimentation
    Small Businesses
    Zendesk Talk
    Score8.2 out of 10
    Google Optimize
    Score6.7 out of 10
    Medium-sized Companies
    Genesys Multicloud CX (discontinued)
    Score8 out of 10
    AB Tasty
    Score8.6 out of 10
    Enterprises
    Bright Pattern Contact Center
    Score8.4 out of 10
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Genesys PureConnect (discontinued)Optimizely Web Experimentation
    Likelihood to Recommend
    5.3
    (116 ratings)
    8.7
    (254 ratings)
    Likelihood to Renew
    8.6
    (12 ratings)
    9.5
    (51 ratings)
    Usability
    7.3
    (12 ratings)
    10.0
    (58 ratings)
    Availability
    9.1
    (3 ratings)
    10.0
    (7 ratings)
    Performance
    8.8
    (3 ratings)
    7.3
    (6 ratings)
    Support Rating
    4.0
    (12 ratings)
    10.0
    (16 ratings)
    In-Person Training
    8.2
    (4 ratings)
    -
    (0 ratings)
    Online Training
    8.3
    (3 ratings)
    3.0
    (1 ratings)
    Implementation Rating
    6.1
    (7 ratings)
    8.0
    (11 ratings)
    Configurability
    9.0
    (2 ratings)
    6.0
    (1 ratings)
    Ease of integration
    8.1
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.2
    (3 ratings)
    8.0
    (163 ratings)
    Vendor post-sale
    8.8
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.8
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    Genesys PureConnect (discontinued)Optimizely Web Experimentation
    Likelihood to Recommend
    Discontinued Products
    CIC is best suited for business models that rely on heavily leverage Data Integration especially one like ours that require real-time and high-speed data access for billing and customer integration. CIC is not well suited for small organizations < 50 where they are only answering phones in the course of doing business VS. the business is the phone.
    Read full review
    Optimizely
    I think it can serve the whole spectrum of experiences from people who are just getting used to web experimentation. It's really easy to pick up and use. If you're more experienced then it works well because it just gets out of the way and lets you really focus on the experimentation side of things. So yeah, strongly recommend. I think it is well suited both to small businesses and large enterprises as well. I think it's got a really low barrier to entry. It's very easy to integrate on your website and get results quickly. Likewise, if you are a big business, it's incrementally adoptable, so you can start out with one component of optimizing and you can build there and start to build in things like data CMS to augment experimentation as well. So it's got a really strong a pathway to grow your MarTech platform if you're a small company or a big company.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Purely Software Based System: On Microsoft OS. It is an all software-based system making it easy to manage, integrate and interface with other systems
    • One Vendor: All modules, IVR, ACD, Dialer, WFM are from one vendor. So, no compatibility and latency issues at all.
    • Superb Notifier Service: You don't have to restart any process or service for a change to take effect.
    Incentivized
    Read full review
    Optimizely
    • The Platform contains drag-and-drop editor options for creating variations, which ease the A/B tests process, as it does not require any coding or development resources.
    • Establishing it is so simple that even a non-technical person can do it perfectly.
    • It provides real-time results and analytics with robust dashboard access through which you can quickly analyze how different variations perform. With this, your team can easily make data-driven decisions Fastly.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Licensing can be challenging and very expensive.
    • Client templates are hard to administer and are built very different than the rest of the functionality.
    • Web desktop has been slow to come along and include all the features.
    • Optimizer is very sub-par product.
    Incentivized
    Read full review
    Optimizely
    • JavaScript is hard to implement sometimes especially for JQuery elements
    • ROI reporting should be part of the overall experimentation reporting
    • CMP integration: where we can easily show status of test on the HPT request
    • CMS integration
    • More widgets like social proof banners, etc.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    We are so embedded on Pure Connect that we like to progress with it. For instance, we are looking into ways to provide different solutions to our customers, help our business to succeed, and work in a better CX.
    One of the biggest advantages is that all is in one platform.
    Incentivized
    Read full review
    Optimizely
    I rated this question because at this stage, Optimizely does most everything we need so I don't foresee a need to migrate to a new tool. We have the infrastructure already in place and it is a sizeable lift to pivot to another tool with no guarantee that it will work as good or even better than Optimizely
    Incentivized
    Read full review
    Usability
    Discontinued Products
    The interface is only semi user-friendly on almost every front. Agent experience is lacking and we have found many limitations within the system. Workforce forecasting is not as robust as expected. Quality continues to be a struggle. Interaction searches are not robust.
    Incentivized
    Read full review
    Optimizely
    Optimizely Web Experimentation's visual editor is handy for non-technical or quick iterative testing. When it comes to content changes it's as easy as going into wordpress, clicking around, and then seeing your changes live--what you see is what you get. The preview and approval process for sharing built experiments is also handy for sharing experiments across teams for QA purposes or otherwise.
    Incentivized
    Read full review
    Reliability and Availability
    Discontinued Products
    The application itself uses a hub and spoke model that can help isolate errors in one section of the application from the rest, creating a much more stable overall program. Of all of the outages that we've had with our contact center platform, I can count on one hand how often it was truly a Genesys issue rather than a network issue, server issue or issue with a platform relied upon for an integration (web services, db calls).
    Incentivized
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    Optimizely
    I would rate Optimizely Web Experimentation's availability as a 10 out of 10. The software is reliable and does not experience any application errors or unplanned outages. Additionally, the customer service and technical support teams are always available to help with any issues or questions.
    Incentivized
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    Performance
    Discontinued Products
    Some of the client applications take a bit of time on initial load, but with the move towards web based applications that issue is alleviated. You can tell that effort really isn't putting into the desktop apps any longer and that the client development effort is being put into bringing Interaction Connect closer to feature parity with the desktop (and bringing wholly new features to Connect). As far as IVR operations, web service calls, database operations: they all operate reasonably.
    Incentivized
    Read full review
    Optimizely
    I would rate Optimizely Web Experimentation's performance as a 9 out of 10. Pages load quickly, reports are complete in a reasonable time frame, and the software does not slow down any other software or systems that it integrates with. Additionally, the customer service and technical support teams are always available to help with any issues or questions.
    Incentivized
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    Support Rating
    Discontinued Products
    Some cases are resolved quickly others are taking longer and the reseller sometimes has to chase support several times and explain the issue seen several times. While being a direct customer before, I recognise this and it seems that when a case moves to another engineer they don’t read the previous case notes or don’t understand what has been done. This, from a customers perspective, slows down resolution times.
    Incentivized
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    Optimizely
    They always are quick to respond, and are so friendly and helpful. They always answer the phone right away. And [they are] always willing to not only help you with your problem, but if you need ideas they have suggestions as well.
    Read full review
    In-Person Training
    Discontinued Products
    I liked the setup of the whole class. The instructor knew the topic well enough to answer questions from entry level to a more advanced one.
    Instructor encouraged participation of the whole class and was able to engage every one. Also provided "real live" examples so everyone can relate to it.
    Incentivized
    Read full review
    Optimizely
    No answers on this topic
    Online Training
    Discontinued Products
    The online training itself is good. You are provided resources and can self study to a certain point, but the pacing always felt off. Either snails pace or like trying to drink from a fire hose. I think this easily could have had to do with course material and my personal preparations, though. I would say my main gripe is that since the acquisition the team responsible for actually booking training is very unresponsive and often not knowledgeable about the courses they offer. Booking my last training was a real chore.
    Incentivized
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    Optimizely
    The tool itself is not very difficult to use so training was not very useful in my opinion. It did not also account for success events more complex than a click (which my company being ecommerce is looking to examine more than a mere click).
    Read full review
    Implementation Rating
    Discontinued Products
    Don't try to go the perfect solution as a first target. Work on answer the more needs with a simple solution. Then analyse and try again to answer the most needs with adding a bit if complexity only if require. No needs to customise straight from the beginning or deployment takes too long.
    Read full review
    Optimizely
    In retrospect: - I think I should have stressed more demo's / workshopping with the Optimizely team at the start. I felt too confident during demo stages, and when came time to actually start, I was a bit lost. (The answer is likely I should have had them on-hand for our first install.. they offered but I thought I was OK.) - Really getting an understanding / asking them prior to install of how to make it really work for checkout pages / one that uses dynamic content or user interaction to determine what the UI does. Could have saved some time by addressing this at the beginning, as some things we needed to create on our site for Optimizely to "use" as a trigger for the variation test. - Having a number of planned/hoped-for tests already in-hand before working with Optimizely team. Sharing those thoughts with them would likely have started conversations on additional things we needed to do to make them work (rather than figuring that out during the actual builds). Since I had development time available, I could have added more things to the baseline installation since my developers were already "looking under the hood" of the site.
    Read full review
    Alternatives Considered
    Discontinued Products
    Call Manager, you had to buy all the components that are out of the box for PureConnect. The licensing model is more expensive on the Cisco side vs the Genesys PureConnect side. Lastly was on the Cisco side since you have to connect/integrate all the components on the cisco side you have to have so many vendors to install those parts. This drives the cost up even more so it was not worth going that route for our organization.
    Read full review
    Optimizely
    The ability to do A/B testing in Optimizely along with the associated statistical modelling and audience segmentation means it is a much better solution than using something like Google Analytics were a lot more effort is required to identify and isolate the specific data you need to confidently make changes
    Incentivized
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    Scalability
    Discontinued Products
    Genesys PureConnect's core and adjunct model allows for fairly easy growth in satellite locations via off site session managers, remote located media servers, remote content servers, etc to allow you to spread the infrastructure out while not pushing as much network traffic to your core data centers.
    Incentivized
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    Optimizely
    We can use it flexibly across lines of business and have it in use across two departments. We have different use cases and slightly different outcomes, but can unify our results based on impact to the bottom line. Finally, we can generate value from anywhere in the org for any stakeholders as needed.
    Incentivized
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    Return on Investment
    Discontinued Products
    • We're improving our CX by optimizing our call centers, using additional attributes and keys to identify the best rep for the job.
    • We are also streamlining the journey of each individual customer by using PureConnect as the central interface for omnichannel interactions, allowing us to pick up the conversation where we left off.
    • Using additional attributes that start with the contact center interaction, we're able to track a student journey and proactively step in - increasing our individualized support to focus on the student outcome.
    Read full review
    Optimizely
    • We're able to share definitive annualized revenue projections with our team, showing what would happen if we put a test into Production
    • Showing the results of a test on a new page or feature prior to full implementation on a site saves developer time (if a test proves the new element doesn't deliver a significant improvement.
    • Making a change via the WYSIWYG interface allows us to see multiple changes without developer intervention.
    Incentivized
    Read full review
    ScreenShots

    Genesys PureConnect (discontinued) Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Optimizely Web Experimentation Screenshots

    Screenshot of AI-Powered Experimentation with Opal:

- Instant Test Ideas: Generates high-quality A/B test ideas based on any goals and audience insights.
- Smarter Experimentation: The AI can suggest impactful variations, reducing guesswork and increasing test velocity.
- More Than Just Ideas: From hypothesis generation to analyzing results, Opal helps optimize every stage of the experimentation process.Screenshot of the new Visual Editor with an AI Variation Development Agent

Create simple or advanced website changes fast without writing a line of code with our AI Development Agent.

Use natural language to build out your ideas and apply brand styles to your experiments instantly.Screenshot of Advanced Audience Targeting:

- Delivers personalized experiences by targeting users based on behaviors, attributes, and real-time conditions.
- Defines precise audience segments using first-party data, geolocation, and device type.
- Can test and optimize for different audience groups to maximize impact and engagement.Screenshot of Variation Template

Library of experience templates that you can access right within the Visual Editor. Customize these templates or create your own to easily reuse throughout your experimentation program.

- Offers pre-built templates for common test setups.
- Standardized variations and maintains brand integrity with reusable templates.
- Templates can be customized visually or tweak them with code for full flexibility.Screenshot of Web Experimentation Results Page:

- Data visualizations help interpret experiment performance.
- Displays which variations are winning with built-in statistical significance calculations.
- Results can be filtered by audience segments, events, and conversions to uncover key trends.Screenshot of the custom code editor for JavaScript & CSS changes, used to build complex tests.