Google Analytics 360 (discontinued) vs. PowerReviews

As I have discussed previously their insights were very useful. The second thing is since it is a Google product you will connect the data very easily from other platforms like Bigquery, Google Drive, etc. and even you can connect Google marketing platform. through this tool, you can track your live campaign how they were performing, and how it will be engaging your customer as well.

Any site with e-commerce should have reviews if possible, to give users the confidence necessary to click "add to cart." PowerReviews is easy to implement and has highly customizable display possibilities. I would recommend them to a mid to large enterprise looking for a scalable solution. Small businesses might be able to use a more stripped down tool.

Incentivized

• It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
• It is an entirely online tool; it does not take up hard disk space like other desktop tools.
• Since this tool is draggable, Google is constantly adding more features.
• Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.

Incentivized

• PowerReviews does a good job at flagging responses so there isn't anything inappropriate on our website.
• PowerReviews provides a nice "snapshot" of reviews with an average rating, recommendation percentage, and the main pros and cons. Making it quick and easy for the customer to get overall information.
• It is easy for customers to leave reviews. There is a good amount of open-ended questions as well as options that customers can choose from. The system is customizable to fit our needs.

Incentivized

• Generally I think there is a lot you can do within the tool, but as it is a Google product it means there is limited support - something which I think lets all of the platform stacks down
• There could be more visual signifiers to identify if a feature is a normal or 360 feature. This would mean you can really get to grips with what the extra more advanced elements are

• If you lack basic coding knowledge (or don't have someone on your team to set this up) it may be a bit of a challenge to get started.
• The backend has a bit of a learning curve to it, but can be worked through easily with persistence.

Incentivized

Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.

Incentivized

The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.

If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.

The team over at PowerReviews was always very helpful with us and our customer service team. They responded to any questions we had quickly.

Incentivized

There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.

If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help

Unless you have very complex and edge case analytics needs, Google Analytics [360 (formerly Google Analytics Premium)] is likely going to be the best choice. From both a cost and usability stand point, Google wins. Adobe has the edge case when you need to create really custom reports, dimensions, metrics, etc. In my experience, this is rarely the case and you end up biting off more than you can chew. Stick with Google unless you are or plan on hiring an Adobe Analytics expert.

Incentivized

My experience was with simple software like Google My Business, but for some Reviews & Ratings, it was good enough and supplied my demand. Once the Google world is one of the bests environments for initial and small businesses, I think using their tools someway we can sound better. If it's not the case PowerReviews will serve as well.

Incentivized

• It helps me understand which social media platforms are most successful for me - which I should focus on and which I might want to focus less on.
• I can also see which blog posts people are reading - so I know which topics resonate most. I can write more of those, hopefully gaining more visitors.

Incentivized

• Custom components and PowerReviews API can display positive customer feedback from an element.
• In return for honest reviews and answers to customer questions, we provide genuine and authentic feedback and let customers strain new products.
• Syndicated reviews help customers see how products work in real life, which increases trust in our website/business and the products and boosts conversions.

Incentivized