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Google Analytics vs. Oracle Fusion Cloud Supply Chain Management (SCM)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Oracle Fusion Cloud Supply Chain Management (SCM)

    Score7 out of 10
    N/AOracle Supply Chain Management (SCM) & Manufacturing on Fusion Cloud enables organizations to respond quickly to changing demand, supply, and market conditions.N/A
    Pricing
    Google AnalyticsOracle Fusion Cloud Supply Chain Management (SCM)
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsOracle Fusion Cloud Supply Chain Management (SCM)
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google AnalyticsOracle Fusion Cloud Supply Chain Management (SCM)
    Considered Both Products
    Google
    No answer on this topic
    Oracle
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    No answers on this topic
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    No answers on this topic
    Features
    Google AnalyticsOracle Fusion Cloud Supply Chain Management (SCM)
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and Oracle Fusion Cloud Supply Chain Management (SCM)
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Oracle Fusion Cloud Supply Chain Management (SCM)
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Supply Chain Planning
    Comparison of Supply Chain Planning features of Google Analytics and Oracle Fusion Cloud Supply Chain Management (SCM)
    Feature
    Google Analytics
    -
    Ratings
    Oracle Fusion Cloud Supply Chain Management (SCM)
    7.0
    13 Ratings
    6% below category average
    Custom alerts00 Ratings8.113 Ratings
    Scenario-based planning00 Ratings7.212 Ratings
    Resource optimization00 Ratings7.012 Ratings
    Supply forecasting00 Ratings6.912 Ratings
    Capacity estimation00 Ratings7.011 Ratings
    Employee allocation00 Ratings4.78 Ratings
    Supply network coordination00 Ratings7.99 Ratings
    Procurement Management
    Comparison of Procurement Management features of Google Analytics and Oracle Fusion Cloud Supply Chain Management (SCM)
    Feature
    Google Analytics
    -
    Ratings
    Oracle Fusion Cloud Supply Chain Management (SCM)
    7.9
    10 Ratings
    4% above category average
    Raw material sourcing00 Ratings7.99 Ratings
    Supply market analysis00 Ratings7.68 Ratings
    Cost analysis00 Ratings7.710 Ratings
    Expense Logging00 Ratings8.28 Ratings
    Order Fulfillment Management
    Comparison of Order Fulfillment Management features of Google Analytics and Oracle Fusion Cloud Supply Chain Management (SCM)
    Feature
    Google Analytics
    -
    Ratings
    Oracle Fusion Cloud Supply Chain Management (SCM)
    8.2
    11 Ratings
    2% above category average
    Order fulfillment optimization00 Ratings9.09 Ratings
    Return services00 Ratings7.07 Ratings
    Purchase order generation00 Ratings7.911 Ratings
    Purchase order tracking00 Ratings7.911 Ratings
    Supplier delivery scheduling00 Ratings8.010 Ratings
    Pricing and product configurations generation00 Ratings9.310 Ratings
    Logistics and Transportation Management
    Comparison of Logistics and Transportation Management features of Google Analytics and Oracle Fusion Cloud Supply Chain Management (SCM)
    Feature
    Google Analytics
    -
    Ratings
    Oracle Fusion Cloud Supply Chain Management (SCM)
    8.3
    6 Ratings
    10% above category average
    Packaging00 Ratings8.04 Ratings
    Delivery planning00 Ratings8.06 Ratings
    Route optimization00 Ratings8.35 Ratings
    Shipping performance00 Ratings9.35 Ratings
    Fleet management00 Ratings7.85 Ratings
    Warehouse & Inventory Management
    Comparison of Warehouse & Inventory Management features of Google Analytics and Oracle Fusion Cloud Supply Chain Management (SCM)
    Feature
    Google Analytics
    -
    Ratings
    Oracle Fusion Cloud Supply Chain Management (SCM)
    9.0
    11 Ratings
    10% above category average
    Automation of warehouse operations00 Ratings9.08 Ratings
    Inventory storage00 Ratings9.39 Ratings
    Stock monitoring00 Ratings8.611 Ratings
    Inventory tracking00 Ratings9.310 Ratings
    Warehouse asset management00 Ratings9.09 Ratings
    Inventory and price forecasting00 Ratings8.79 Ratings
    Demand Management
    Comparison of Demand Management features of Google Analytics and Oracle Fusion Cloud Supply Chain Management (SCM)
    Feature
    Google Analytics
    -
    Ratings
    Oracle Fusion Cloud Supply Chain Management (SCM)
    7.8
    9 Ratings
    4% above category average
    Demand signal sensing00 Ratings7.38 Ratings
    Demand forecasting00 Ratings7.19 Ratings
    Customer analytics00 Ratings7.08 Ratings
    Inventory stock optimization00 Ratings8.78 Ratings
    Sales and operations planning00 Ratings8.36 Ratings
    Pricing and promotion tracking00 Ratings8.36 Ratings
    Best Alternatives
    Google AnalyticsOracle Fusion Cloud Supply Chain Management (SCM)
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    No answers on this topic
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    No answers on this topic
    Enterprises
    Chartbeat
    Score9.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsOracle Fusion Cloud Supply Chain Management (SCM)
    Likelihood to Recommend
    8.5
    (193 ratings)
    7.0
    (19 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    -
    (0 ratings)
    Usability
    7.4
    (19 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    -
    (0 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    -
    (0 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google AnalyticsOracle Fusion Cloud Supply Chain Management (SCM)
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    Oracle
    Oracle SCM Cloud is extensively used in my organization for a complete
    Supply chain. We use all the Procure to Pay modules starting with
    Procurement, Order management, and Financial modules. We also use Product
    Information Management and Product Development Management modules to create and maintain items and products that we sell. These modules are interfaced with Inventory Management for shipping and supply chain demand and supply planning as well. Analytics is integrated with all these modules so it is very useful to keep track of metrics. However, if you are not using Sales Cloud and use another CRM system, there could be some hiccups in syncing the system if you don't have a middleware.
    Incentivized
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
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    Oracle
    • Allows you to visualize your data in more graphical manners.
    • Provides a solid configurable forecasting engine.
    • It's user configurable which helps to deliver the results you are looking for.
    • Product is keeping up with the speed of innovation - constantly being improved and pushed out to the customers.
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    Oracle
    • UI - Needs a definite update. Tool can do wonders if UI is intuitive.
    • Excel based data doesn't upload easily.
    • No open APIs, integration is not possible with other tools.
    • Extra charges for a module for integration.
    • Implementation is not easy.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    Oracle
    No answers on this topic
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Oracle
    No answers on this topic
    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    Oracle
    No answers on this topic
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    Oracle
    No answers on this topic
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    Oracle
    No answers on this topic
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    Oracle
    No answers on this topic
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    Oracle
    No answers on this topic
    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    Oracle
    Oracle SCM is best suited for Small & Mid Sized Business, whereas SAP SCM is best suited for large scale businesses. Oracle SCM has Customer Relationship Management (CRM) and Supplier Relationship Management (SCM) integrations which is missing in SAP SCM. Oracle supports modular integration and electronic data integration (EDI) which was one of the pre-requisites of the client.
    Incentivized
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    Oracle
    No answers on this topic
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
    Read full review
    Oracle
    • There is a large reduction in man hours spent attempting to manually create the traceability matrix
    • There is a strong involvement of different BUs and collaboration on the requirements creation process
    • The time to develop and approve requirements has been shortened
    Incentivized
    Read full review
    ScreenShots