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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    ReputationStacker

    Score10 out of 10
    N/AReputationStacker is a Reputation Management platform designed to automate the acquisition of customer reviews and monitor brand sentiment across multiple locations. The solution provides tools for Review Generation, Customer Feedback Collection, and Multi-Location Management. Key Capabilities Automated Review Campaigns: The system triggers automated SMS (Short Message Service) and Email review invitations based on customer transactions. The vendor…

    $79

    per month

    Pricing
    Google AnalyticsReputationStacker
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    Lite
    $79
    per month
    Standard
    $99
    per month per location
    Professional
    $124
    per month per location
    Offerings
    Pricing Offerings
    Google AnalyticsReputationStacker
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeRequired
    Additional DetailsDiscount available for annual billing.
    More Pricing Information
    Community Pulse
    Google AnalyticsReputationStacker
    Considered Both Products
    Google
    No answer on this topic
    ReputationStacker
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    100%
    Would buy again
    9 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    100%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    100%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    100%
    Lived up to sales and marketing promises
    9 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    100%
    Implementation went as expected
    9 Answers
    Features
    Google AnalyticsReputationStacker
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and ReputationStacker
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    ReputationStacker
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.211 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Best Alternatives
    Google AnalyticsReputationStacker
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Brand24
    Score9 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Birdeye
    Score8.7 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsReputationStacker
    Likelihood to Recommend
    8.5
    (193 ratings)
    10.0
    (9 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    -
    (0 ratings)
    Usability
    7.4
    (19 ratings)
    10.0
    (9 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    10.0
    (2 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    -
    (0 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google AnalyticsReputationStacker
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    ReputationStacker
    ReputationStacker is extremely well designed for multi-location practices that care about improving and protecting their online reputation and visibility in local search engine results (which is extremely important for our business). It makes it easy to consistently generate reviews for each location and address issues that patients have before they become bigger problems. If you’re looking for an all-in-one marketing platform, this isn’t that. It's just focused on online reputation and reviews and it does that really well (instead of trying to do everything).
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    ReputationStacker
    • Online reputation management for multiple locations of our business
    • Review generation for all of our clinics (with a focus on Google reviews)
    • Responding to reviews at scale
    • Review and reputation reporting
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    ReputationStacker
    • Adding additional locations of our business wasn't obvious at first, but when I figured out how to do it it was easy after that.
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    ReputationStacker
    No answers on this topic
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    ReputationStacker
    We had our marketing person set it up, and now it automatically gets us Google reviews. It couldn't be easier.
    Read full review
    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    ReputationStacker
    No answers on this topic
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    ReputationStacker
    No answers on this topic
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    ReputationStacker
    I had a question about how to add new locations and the support team got back to me immediately and showed me how to do it.
    Read full review
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    ReputationStacker
    No answers on this topic
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    ReputationStacker
    No answers on this topic
    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
    Read full review
    ReputationStacker
    Swell was too expensive. ReputationStacker does the same things (and more), costs less, and as far as I can tell from the Swell demo we did, a lot easier to use.
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    ReputationStacker
    No answers on this topic
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
    Read full review
    ReputationStacker
    • We have an average of over 30% more clicks on our Google Business Profiles since we started using ReputationStacker (because we now show a lot higher in Google's local search pack).
    Read full review
    ScreenShots

    ReputationStacker Screenshots

    Screenshot of ReputationStacker's review management interface, which helps businesses of all sizes get more reviews, respond to them, share them on social media & their own websites, and manage their entire online reputation from a single dashboard.Screenshot of ReputationStacker's review monitoring dashboard. It monitors reviews from over 100 review sites, from Google to industry-specific review sites (like Avvo for lawyers and Healthgrades for doctors).

The user can respond to reviews directly from the ReputationStacker dashboard, and assign reviews to teammates for follow-up, share reviews as posts on social media pages, and share reviews on a company's website via the Review Feed widget.Screenshot of ReputationStacker's reports. These help to turn the qualitative feedback from online reviews and customer feedback into quantified data.

ReputationStacker works for single-location SMBs, but for multi-location online reputation management, the system is not only designed for automatic review generation, but also to run apples-to-apples comparisons of a business's locations to discover what customers really care about, including what's being done right, to where improvements can be made.Screenshot of ReputationStacker’s automated review generation, which requires no manual follow-up. Users can choose their ideal moment to request a review. Review request templates in ReputationStacker are also customizable to (for example) sound more casual or more formal. ReputationStacker's review request forms are on-brand and customizable so you can collect more customer feedback on the frontend, or streamline things and send customers directly to the review sites that are most important (Google, of course, but also niche and industry specific review sites).Screenshot of an example of ReputationStacker's AI review responses. Their prompting allows users to dial-in the brand voice so responses sound like they're coming from a person, and not an automated responder. The system can also be trained for improvement, and thresholds can be set so responses are only sent under certain conditions (e.g. five-star reviews only).Screenshot of ReputationStacker's review widgets can showcase reviews on a company website. The widget can be customized with a few clicks. Copy the embed code and paste it on a website wherever the review should appear. Multiple review widgets can be added.