TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Search Console

    Score9 out of 10
    N/AGoogle Search Console is a search engine optimization software solution offered by Google.N/A

    StatCounter

    Score9 out of 10
    N/AWeb analytics product designed for SMB.s Statistics collected are based on page loads.

    $5

    per month

    Pricing
    Google Search ConsoleStatCounter
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Google Search ConsoleStatCounter
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google Search ConsoleStatCounter
    Considered Both Products
    Google
    Chose Google Search Console
    Although StatCounter is more like Google Analytics than Search Console, it still has a lot of overlap. StatCounter is relatively small, so it does not provide anywhere near the functions of SC. But, it's good to have a secondary source of traffic and other related data, one …
    Incentivized
    StatCounter
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    26 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    27 Answers
    No answers on this topic
    Happy with the feature set
    96%
    Happy with the feature set
    26 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    22 Answers
    No answers on this topic
    Implementation went as expected
    96%
    Implementation went as expected
    24 Answers
    No answers on this topic
    Features
    Google Search ConsoleStatCounter
    SEO
    Comparison of SEO features of Google Search Console and StatCounter
    Feature
    Google Search Console
    4.7
    56 Ratings
    48% below category average
    StatCounter
    -
    Ratings
    Keyword analysis7.548 Ratings00 Ratings
    Backlink management6.344 Ratings00 Ratings
    SERP ranking tracking6.346 Ratings00 Ratings
    Page grader2.933 Ratings00 Ratings
    Competitive analysis1.218 Ratings00 Ratings
    Site audit / diagnostics7.848 Ratings00 Ratings
    Site recommendations4.744 Ratings00 Ratings
    Task management1.019 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Google Search Console and StatCounter
    Feature
    Google Search Console
    7.2
    53 Ratings
    5% below category average
    StatCounter
    -
    Ratings
    Local SEO6.337 Ratings00 Ratings
    Social SEO8.019 Ratings00 Ratings
    Mobile SEO7.349 Ratings00 Ratings
    Global SEO7.443 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Google Search Console and StatCounter
    Feature
    Google Search Console
    8.0
    53 Ratings
    5% below category average
    StatCounter
    -
    Ratings
    Multi-domain support7.947 Ratings00 Ratings
    Integration with web analytics tools8.150 Ratings00 Ratings
    Best Alternatives
    Google Search ConsoleStatCounter
    Small Businesses
    Serpstat
    Score10 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Search ConsoleStatCounter
    Likelihood to Recommend
    9.5
    (56 ratings)
    9.6
    (12 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    9.9
    (7 ratings)
    Usability
    8.8
    (8 ratings)
    10.0
    (1 ratings)
    Support Rating
    6.1
    (8 ratings)
    -
    (0 ratings)
    User Testimonials
    Google Search ConsoleStatCounter
    Likelihood to Recommend
    Google
    It's suited for all use cases, but for big companies, the data might be crippling, so an add-on tool to analyse the data would be a good companion for GSC to solve this issue. Therefore, I think it's suited for any use case with some add-ons and companions needed for analysis.
    Incentivized
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    StatCounter
    Free services provide a wonderful resource for people on tight budgets. If willing to put forth work in data managing/analysis and If basic high traffic information or drilling down specific users in low traffic situations is needed, then StatCounter may fit your needs. If automation and low overhead are a high priority then some more expensive packages can provide the same and more information with less hassle. Because StatCounter is free, there is low risk to see if StatCounter works in your specific usage scenario.
    Read full review
    Pros
    Google
    • Google Search Console insights is a great feature which provides an overview of my top content, how my new content is performing, etc.
    • It gives detailed information around backlinks - who is linking to us, how many backlinks do we have, how is the internal linking within the website, etc.
    • I like the graph feature that shows how the website is performing overall in one month, three months etc. Seeing the graph can help us understand whether it is trending upward or downward and we can shift strategies accordingly.
    Incentivized
    Read full review
    StatCounter
    • I can visit my site in real time showing pages visited and the duration of the visit.
    • It shows very detailed data on where visitors came from.
    • I could monitor the performance of campaigns in real-time as visitors came to my site from a promotion.
    Incentivized
    Read full review
    Cons
    Google
    • It can be a little difficult to navigate
    • More training resources would be an asset. A beginner is given the power to completely destroy a sites search results at the push of a button. Likewise it is a powerful tool to enhance search results also.
    • An option to take care of multiple versions of the same site simultaneously would be helpful. An option to use the same validation script across all versions and administer them simultaneously would be a time save (i.e. non-www, www, http://, and https:// versions of the same site).
    Incentivized
    Read full review
    StatCounter
    • I would like to see our referral traffic ranked in order of most to least. I'm not sure if this function exists already, but if it does, I do not know how to do it.
    • Maybe put the average time on site on the same chart as the visitors and page views graphs.
    • I feel as though some tasks can be streamlined, but this is not just unique to statcounter but to other analytics sites I've used. But people like digging really deep into the data, but for people like me who use it for one purpose, a shorter one-stop-shop version would be nice. Like one page where everything can be seen.
    Read full review
    Likelihood to Renew
    Google
    No answers on this topic
    StatCounter
    I have not had any issues with malfunctions when using statcounter, so that would lead me to continue using the program. I would like to see more social media measuring tools, but again, we don't use the program to dig really deep. We're just looking to figure out who is reading what articles on our website are the most liked. And it helps lead our editorial team in the right direction.
    Read full review
    Usability
    Google
    It's easy to use, but some features are lacking a clear explanation. Somethings don't always match up. For example, the Core Web Vitals often doesn't match what you would see in the Chrome Lighthouse report or the Google Page Speed Insights tool. The tool itself is a little too basic and has to be used alongside other SEO tools and other Google properties such as Analytics
    Incentivized
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    StatCounter
    I never have to call tech support and never get frustrated because I can't get the information that I need.
    Read full review
    Support Rating
    Google
    As it is a free tool, you mainly have to rely on their knowledge base and forums. Google has provided in-depth guides and KB for every function of the search console. So, you can refer to it in case of any problem. You can also ask questions on their forums but direct support is not available.
    Incentivized
    Read full review
    StatCounter
    No answers on this topic
    Alternatives Considered
    Google
    SEMRush is a supplementary tool we use to provide competitive analysis. While it does, or should, provide the same data that Search Console does, but I only fully trust Search Console when it comes to basic performance in Google for the sites we develop and own. SEMRush, and other products like it, does provide much more in-depth insights that can help drive business decisions, including site performance on other search engines, along putting organic and paid search performance in one spot. However, SEMRush costs money while Search Console is free.
    Incentivized
    Read full review
    StatCounter
    Wish StatCounter had a more comprehensive report feature comparable to Google Analytics. I feel StatCounter is easier to use and to understand when compared to Google. Some people prefer Google Analytics, but it provides so much more information that the average person really needs. It meets basic needs. If you are looking for something more robust and high level of detail, I would recommend Google Analytics instead
    Incentivized
    Read full review
    Return on Investment
    Google
    • Given that this is a free tool, the return on investment has been particularly high - we've identified and addressed a few site issues that could have meant a reduction in search traffic.
    • Our organic search traffic has been on the rise in part due to the insights gained from the search traffic analytics provided within the console.
    Incentivized
    Read full review
    StatCounter
    • StatCounter enabled us to track what works and doesn't work with regards to driving web traffic. On a personal use level, StatCounter enabled me to gauge how much additional effort I needed to make to reach the traffic levels needed on my website.
    Read full review
    ScreenShots