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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Heap

    Score8.1 out of 10
    Small Businesses (1-50 employees)
    Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time.

    $0

    per month

    Sensor Tower

    Score7.5 out of 10
    N/ASensor Tower is a source of mobile app, digital advertising, retail media, and audience insights for the largest brands and app publishers across the globe.N/A
    Pricing
    HeapSensor Tower
    Editions & Modules
    Free
    $0
    Up to 10k sessions/month
    Growth
    Starting at $3,600 annually
    Up to 300k sessions/year
    Pro
    Contact Heap Sales
    Custom sessions per month and unlimited projects
    Premier
    Contact Heap Sales
    Custom sessions per month
    No answers on this topic
    Offerings
    Pricing Offerings
    HeapSensor Tower
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsHeap pricing is based on session volume. A session is a period of activity from a single user on your app or website. It can include many pageviews or events.—
    More Pricing Information
    Community Pulse
    HeapSensor Tower
    Considered Both Products
    Contentsquare
    No answer on this topic
    Sensor Tower
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    216 Answers
    No answers on this topic
    Delivers good value for the price
    99%
    Delivers good value for the price
    149 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    215 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    117 Answers
    No answers on this topic
    Implementation went as expected
    89%
    Implementation went as expected
    121 Answers
    No answers on this topic
    Best Alternatives
    HeapSensor Tower
    Small Businesses
    Mixpanel
    Score8.3 out of 10
    Firebase Crashlytics
    Score9.8 out of 10
    Medium-sized Companies
    Gainsight PX
    Score7.6 out of 10
    Firebase Crashlytics
    Score9.8 out of 10
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    Flurry Analytics (discontinued)
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HeapSensor Tower
    Likelihood to Recommend
    8.4
    (233 ratings)
    8.4
    (6 ratings)
    Likelihood to Renew
    9.3
    (9 ratings)
    10.0
    (1 ratings)
    Usability
    9.0
    (65 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (2 ratings)
    -
    (0 ratings)
    Performance
    8.4
    (61 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (8 ratings)
    7.6
    (2 ratings)
    Implementation Rating
    9.0
    (3 ratings)
    -
    (0 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    HeapSensor Tower
    Likelihood to Recommend
    Contentsquare
    Scenarios when Heap was well suited: It is when a user claims that he encountered a bug without giving us the details of the error message. Scenarios where it is less appropriate: Its when we try to capture user interaction in our mobile app
    Incentivized
    Read full review
    Sensor Tower
    I think that App Annie will be handy for the companies that provide service in multiple countries - so they have to deal with local competitors research and track the performance of the app (by the position and by the reviews) in different stores. I think that for a one-country app, many of the features will be less relevant. At the same time, App Annie offers custom plans, so I see how the user experience can be different.
    Incentivized
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    Pros
    Contentsquare
    • Realtime interactions which are captured automatically is a unique feature which no other product offers.
    • Low code implementation is a big plus for marketing teams, as there is less dependency on engineering
    • Detailed customer behaviours can be studied with captured replay sessions
    • Due to all the above points - it helped to improve customer experience
    Incentivized
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    Sensor Tower
    • Very easy to use and understand. The dashboard is quite complete.
    • The free version is quite complete.
    • They send daily and weekly emails with statistics on your apps so you can understand key facts to improve its standing.
    Incentivized
    Read full review
    Cons
    Contentsquare
    • I think Heap can improve its onboarding; I would love to see some info that is helpful for someone who isn't in Heap every single day.
    • Sharing dashboards can be tricky, it feels like a huge learning curve that I already have forgotten how to do.
    Incentivized
    Read full review
    Sensor Tower
    • App Annie is extremely limited if you are on the free plan. While you can garner some golden nuggets from the free plan, it's extremely difficult to make needle moving decisions based on the free data. It would be great if App Annie would disclose pricing on their website, plus have a non-free/enterprise plan were you could pick and choose features they offer.
    • After nearly considering a paid plan with App Annie, I decided not to purchase because of the broken trust that stemmed from their sales team. I often got cold-calls from their reps - even when I never contacted them for a sales member to call me. I was bombarded for about 2 weeks straight with phone calls and hard-core sales emails with just asking to talk, no questions or personalization. This cold, unwanted and unwelcome outreach solidified my decision not to purchase.
    Incentivized
    Read full review
    Likelihood to Renew
    Contentsquare
    It's a great platform. I'm glad that one of our product managers introduced it because it has allowed us to create all kinds of new functionality. We're not only able to create a better product experience from our communications because of Heap, but we're also able to generate all kinds of helpful analysis.
    Incentivized
    Read full review
    Sensor Tower
    Well the fact that the freemium features are all that I need right now, I will most definitely continue to use it on a daily basis. I might upgrade to the pro version in the future if I need more data than what I am getting now. But for now it works great for what I need.
    Incentivized
    Read full review
    Usability
    Contentsquare
    On a scale from 1-10, I find Heap to be incredibly user-friendly and easy to use. I enjoyed the training videos available and was quickly able to pick up how to create events and reports to track user interactions on our product. I would recommend Heap for its usability first and foremost.
    Incentivized
    Read full review
    Sensor Tower
    No answers on this topic
    Reliability and Availability
    Contentsquare
    I've never run into any issues with Heap's availability, Heap is always there when I need it. I haven't run into any issues like application errors or unplanned outages during my 2+ years of using Heap. Each and every time I log in to Heap I have a completely functional experience
    Incentivized
    Read full review
    Sensor Tower
    No answers on this topic
    Performance
    Contentsquare
    Heap doesn't affect page load times considerably nor has a large impact [on] our overall score, as far as page loading times inside of the tool its pretty reliable to retrieve data as much as "instant" that it can be the delay seems to be on data getting tracked into the servers to be read but it's not significant.
    Incentivized
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    Sensor Tower
    No answers on this topic
    Support Rating
    Contentsquare
    Heap support has allowed us to troubleshoot and test a lot of different items. Their support team is always helpful and friendly, even when we come to them with the most complicated questions. I think this greatly improves the value proposition of the product because their support team is knowledgable and friendly.
    Incentivized
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    Sensor Tower
    I have not had to contact support a lot of times. The few times I did, I got correct and lengthy responses, but they took some time to answer. Their product is very complete, so unless you have a specific question, you will probably not need to contact support at any time.
    Incentivized
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    Implementation Rating
    Contentsquare
    The implementation was smooth and easy. The Heap team helped us with implementation and it went great! Within a few weeks, we were fully up and running and utilizing the platform to its full capability. This is an additional thing that has made this platform so great and we couldn't recommend it enough.
    Incentivized
    Read full review
    Sensor Tower
    No answers on this topic
    Alternatives Considered
    Contentsquare
    Heap offers a ton of functionality on a single platform.It also has an smart data science layer to offers suggestions for next steps in the analysis, allowing us to explore alternative paths we may not think to take. The low-code option for updating data is appealing, and there is a lot of automation with minimal engineering effort.
    Incentivized
    Read full review
    Sensor Tower
    We use Google 360 and are able to do a much deeper dive into the activity we see on our apps. I think App Annie is a great starting point product, but for more in depth analytics, something like a Google 360 or Adobe might be better.
    Incentivized
    Read full review
    Scalability
    Contentsquare
    The most challenging part of using Heap in a growing organization is the naming and structure in which reports and dashboards are organized. I work within the marketing department and our Heap leader internally works within the IT/Product department, which makes it challenging because we often don't speak the same language, so the learning curve has been steep without any specific use-case examples to leverage online.
    Incentivized
    Read full review
    Sensor Tower
    No answers on this topic
    Return on Investment
    Contentsquare
    • It has helped us make decisions on what products to scope for our MVP based on the usage data.
    • It's allowed us to measure success with our beta product.
    • It's helped us view our conversion rates in an easy and usable manner.
    Incentivized
    Read full review
    Sensor Tower
    • App Annie has had neither a positive nor negative impact on our ROI or business objectives. Our team currently uses their free, very limited plan for data discrepancy with our main ASO tool. Otherwise, we have connected our apps and let the data flow in. We go in the account about once every 2-3 months.
    • With App Annie's data we have solidified that our other paid ASO tool we use has accurate data and that we will continue to pay for that tool. So in that regards, App Annie's provided us with a confirmation in our competitor ASO tool purchase decision.
    Incentivized
    Read full review
    ScreenShots

    Heap Screenshots

    Screenshot of Dashboard in Heap (Use to get Product or User Behavior Insights)Screenshot of Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow across the digital experience.Screenshot of Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.Screenshot of From Top Events you can choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.