Heap vs. Forma, now part of Snapchat
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Heap | Score8.1 out of 10 | Small Businesses (1-50 employees) | Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time. | $0 per month |
![]() Forma, now part of Snapchat | Score8 out of 10 | N/A | Forma was used to build photorealistic avatars, aiming to put the customer directly at the center of the shopping experience with a single photo, with the goal of grabbing their attention and helping them build confidence before buying. Forma was acquired and is now part of Snapchat. | N/A |
| Heap | Forma, now part of Snapchat | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules |
| No answers on this topic | ||||||||||||||
| Offerings |
| |||||||||||||||
| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | Heap pricing is based on session volume. A session is a period of activity from a single user on your app or website. It can include many pageviews or events. | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Heap | Forma, now part of Snapchat | |
|---|---|---|
| Considered Both Products | No answer on this topic | ![]() No answer on this topic |
| Key User Insights | ||
| Would buy again | ||
95% Would buy again 216 Answers | No answers on this topic | |
| Delivers good value for the price | ||
99% Delivers good value for the price 149 Answers | No answers on this topic | |
| Happy with the feature set | ||
95% Happy with the feature set 215 Answers | No answers on this topic | |
| Lived up to sales and marketing promises | ||
97% Lived up to sales and marketing promises 117 Answers | No answers on this topic | |
| Implementation went as expected | ||
89% Implementation went as expected 121 Answers | No answers on this topic | |
| Heap | Forma, now part of Snapchat | |
|---|---|---|
| Small Businesses | Mixpanel Score8.3 out of 10 | No answers on this topic |
| Medium-sized Companies | Gainsight PX Score7.6 out of 10 | Dynamic Yield Score8.9 out of 10 |
| Enterprises | Gainsight PX Score7.6 out of 10 | Dynamic Yield Score8.9 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Heap | Forma, now part of Snapchat | |
|---|---|---|
| Likelihood to Recommend | 8.4 | 8.2 |
| Likelihood to Renew | 9.3 | - |
| Usability | 9.0 | - |
| Availability | 9.1 | - |
| Performance | 8.4 | - |
| Support Rating | 9.0 | - |
| Implementation Rating | 9.0 | - |
| Configurability | 9.1 | - |
| Ease of integration | 9.1 | - |
| Product Scalability | 7.3 | - |
| Vendor post-sale | 8.2 | - |
| Vendor pre-sale | 8.2 | - |
| Heap | Forma, now part of Snapchat | |
|---|---|---|
| Likelihood to Recommend |
| ![]()
|
| Pros |
| ![]()
|
| Cons |
| ![]()
|
| Likelihood to Renew |
| ![]() No answers on this topic |
| Usability |
| ![]() No answers on this topic |
| Reliability and Availability |
| ![]() No answers on this topic |
| Performance |
| ![]() No answers on this topic |
| Support Rating |
| ![]() No answers on this topic |
| Implementation Rating |
| ![]() No answers on this topic |
| Alternatives Considered |
| ![]()
|
| Scalability |
| ![]() No answers on this topic |
| Return on Investment |
| ![]()
|
| ScreenShots | Heap Screenshots | Forma, now part of Snapchat Screenshots |











