HG Insights Platform vs. Lusha

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HG Insights Platform
Score 9.2 out of 10
Enterprise companies (1,001+ employees)
The HG Insights platform provides a view into global industries, markets, and companies allowing users to identify the most valuable opportunities and build strategies to maximize revenue and accelerate growth.N/A
Lusha
Score 8.4 out of 10
N/A
Lusha is a Business-to-Business (B2B) data and Sales Intelligence platform utilized by sales, marketing, recruitment, and Revenue Operations (RevOps) departments to identify professional contacts, enrich database records, and monitor buying signals. The solution integrates with Customer Relationship Management (CRM) systems, automation tools, and existing Go-To-Market (GTM) stacks. According to Lusha, the system provides access to over 300 million business contacts and achieves over 90% direct…
$0
40 credits
Pricing
HG Insights PlatformLusha
Editions & Modules
No answers on this topic
Free
$0.00
per month 40 credits
Starter
$49.90
per month 400 credits
Pro
$69.90
per month 600 credits
Premium
$399.90
per month 3,400 credits
Scale
Fully customizable plan for large organizations
per month
Offerings
Pricing Offerings
HG Insights PlatformLusha
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details25% discount for annual pricing.
More Pricing Information
Community Pulse
HG Insights PlatformLusha
Considered Both Products
HG Insights Platform
Chose HG Insights Platform
We have evaluated all of these vendors and some are used in tangent with the HG Insights Platform. We found that for technographic data in particular HG gave the best coverage, but a few of these do help "fill the gaps" when occasion calls. We also use multiple intent engines …
Lusha

No answer on this topic

Features
HG Insights PlatformLusha
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
HG Insights Platform
9.1
36 Ratings
5% below category average
Lusha
8.7
131 Ratings
11% above category average
Company information8.336 Ratings8.6128 Ratings
Contact information00 Ratings8.8132 Ratings
Industry information00 Ratings8.8124 Ratings
Financial Research
Comparison of Financial Research features of Product A and Product B
HG Insights Platform
8.3
34 Ratings
0% below category average
Lusha
-
Ratings
Industry-Specific Information8.529 Ratings00 Ratings
Search Tools8.130 Ratings00 Ratings
Market Research
Comparison of Market Research features of Product A and Product B
HG Insights Platform
8.1
36 Ratings
0% below category average
Lusha
-
Ratings
Competitor Research7.933 Ratings00 Ratings
Market Insights and Reports8.334 Ratings00 Ratings
Prospecting
Comparison of Prospecting features of Product A and Product B
HG Insights Platform
-
Ratings
Lusha
8.3
121 Ratings
7% above category average
Advanced search00 Ratings9.142 Ratings
Identification of new leads00 Ratings8.8118 Ratings
List quality00 Ratings8.444 Ratings
List upload/download00 Ratings8.8115 Ratings
Ideal customer targeting00 Ratings8.642 Ratings
Load time/data access00 Ratings6.05 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
HG Insights Platform
-
Ratings
Lusha
8.3
123 Ratings
11% above category average
Lead qualification process00 Ratings8.5106 Ratings
Smart lists and recommendations00 Ratings8.737 Ratings
Salesforce integration00 Ratings9.055 Ratings
Company/business profiles00 Ratings8.5113 Ratings
Alerts and reminders00 Ratings8.256 Ratings
Data hygiene00 Ratings8.546 Ratings
Automatic data refresh00 Ratings8.8110 Ratings
Tags00 Ratings6.03 Ratings
Filters and segmentation00 Ratings8.750 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
HG Insights Platform
-
Ratings
Lusha
6.8
30 Ratings
9% below category average
Sales email templates00 Ratings8.730 Ratings
Append emails to records00 Ratings5.03 Ratings
Best Alternatives
HG Insights PlatformLusha
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TapClicks
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Score 8.0 out of 10
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Score 9.4 out of 10
Medium-sized Companies
TapClicks
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Score 8.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Enterprises
Talkwalker by Hootsuite
Talkwalker by Hootsuite
Score 8.1 out of 10
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Score 10.0 out of 10
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User Ratings
HG Insights PlatformLusha
Likelihood to Recommend
9.2
(43 ratings)
8.9
(134 ratings)
Likelihood to Renew
7.0
(1 ratings)
8.2
(6 ratings)
Usability
8.6
(41 ratings)
9.0
(5 ratings)
Availability
-
(0 ratings)
9.0
(1 ratings)
Performance
-
(0 ratings)
8.0
(1 ratings)
Support Rating
-
(0 ratings)
9.1
(5 ratings)
In-Person Training
-
(0 ratings)
8.0
(1 ratings)
Online Training
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
9.5
(117 ratings)
Configurability
-
(0 ratings)
7.0
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.0
(1 ratings)
Ease of integration
-
(0 ratings)
8.0
(2 ratings)
Product Scalability
-
(0 ratings)
8.0
(1 ratings)
Professional Services
-
(0 ratings)
9.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
HG Insights PlatformLusha
Likelihood to Recommend
HG Insights
If you're trying to find or build prompts for your team to get the data they need to make them go ahead. For example, we use it to find our accounts and prospects who are using voice agents. It was very valuable to get that information. So yeah, definitely you can use that.
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Lusha
It excels in contact information, but leaves wanting when it comes to company data and matching, allowing only for matches on either URL or Company Name. Our standard practice is URL, Name and Country which ensures better accuracy. We use it primarily for adding mobile and email details to existing contacts. 25 Intent topics that we can change monthly gives us flexibility to search for specific signals that some of our other tools do not have access to. However, the exports do not come with a number, instead a description.
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Pros
HG Insights
  • It works great for seeing if the site or app for a company is hosted on AWS.
  • Intricately uses a different approach (vs the other tools we use) - which helps confirm from another angle.
  • It has a great google chrome plug-in.
  • UI/UX is modern and clean.
Read full review
Lusha
  • Identify prospect from Linkedin/Sales Navigator pages
  • Show email ID and phone numbers of the prospect
  • Reflect the correct/complete name of the prospect
  • Suggest contacts from similar profiles
  • Copy/edit option available for better user friendliness
  • It shows relevant information of the prospect's company as well
Read full review
Cons
HG Insights
  • integration with SFDC could be better
  • Sometime provides back an incorrect/no match when a better is available from an uploaded file, though this is getting slightly better
  • A way to gauge how many hits you will get off an intent topic before selecting them so you don't feel like one is going to waste could be useful.
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Lusha
  • It would be nice to have a general idea of how many contacts it has information for on a particular account at the very start before scrolling through the different pages.
  • It would be great to also have the titles of individuals on the list, so it's quicker to sift who to keep in or exclude prior to revealing details.
  • No product is perfect! Some of the information generated can be inaccurate or generic, e.g., a phone number for a persona may not be direct for that individual but could be a general customer service number for the company and could be the same number listed for multiple prospects.
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Likelihood to Renew
HG Insights
We are using it to identifying Account that uses Support tool and it has been a huge game changer for our organization as it has helped Sales team when they are prospecting Accounts to target these Accounts with knowledge that gives them the edge to win the deal. Plus using it with clay integration is very helpful for us.
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Lusha
It suits our requirements perfectly and fits well within our budget
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Usability
HG Insights
It’s very easy to use, and the team is very responsive and friendly to work with. The information is unique and usable and can complement some of the data we get from call recordings. The integration with Salesforce is easy to implement and offers good insights into our database.
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Lusha
Simple, clean efficient. No lags and gets us the exact data that we need. No unnecessary terminologies, and it works like a charm every time. From prospecting to lead generation, and intent searching, Lusha is our go to tool and it has stayed ever since we started using it. i would highly recommend.
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Support Rating
HG Insights
No answers on this topic
Lusha
Shani Segev is a rockstar. She has always been there to help us overcome any challenges we encounter while using Lusha.
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In-Person Training
HG Insights
No answers on this topic
Lusha
Issues solving
Read full review
Online Training
HG Insights
No answers on this topic
Lusha
Fast responding
Read full review
Implementation Rating
HG Insights
No answers on this topic
Lusha
The platform is super easy to use. The UI is very intuitive and clean, and has a similar layout to other data tools meaning you can very quickly jump into it and understand how to source contacts or companies, create lists or run email sequences. At first I found the addition of the AI to be quite overwhelming as it is pushed quite heavily on a number of areas of the tool, but once you get used to that the tools are very helpful. I also found it much easier to setup intent signals than other tools which was a nice bonus. Marked down slightly as I find the CRM integration whilst easy to set up, can fail and disconnect often.
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Alternatives Considered
HG Insights
- Sales Intel seems to be more of a direct competition. Their human research seems to be something interesting. Also the claim to focus on firmographics - We went with Bombora for intent technology in the past - We did not move forward with 6sense
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Lusha
I used a lot of tools, but Lusha is the most accurate and precise data. Other may have a better user experience inside the platform, but it doesn't really matter if the data generated doesn't convert into sales. Lusha also provides phone numbers, which is fantastic, and most of the tools delivers only emails adresses.
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Return on Investment
HG Insights
  • I don't massively get involved in financial matters, but the propensity models we use internally to help run our campaigns are certainly a big factor when our sales people approach our clients.
  • Every campaign sold now comes with a flat data fee for us to run and use a propensity model for the activity we complete on behalf of our clients.
  • Whilst the client will never see the raw data behind the model (of which HG does play a part along with our other data sources) they are briefed on the methodology and reasoning behind them.
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Lusha
  • More time Selling, Less Time Searching: B2B selling today is all about how fast you can reach your prospects. Searching for contact information was daunting and painful a few years back. With 1-click imports, integrations and hunts: tools like Lusha are a massive benefit in terms of saving time in the ever laborious task of List Building.
  • Better Phone Numbers: Especially in regions like EU and APAC, where mobile numbers are not available with tools like ZoomInfo and Apollo, Lusha comes as a saviour.
Read full review
ScreenShots

HG Insights Platform Screenshots

Screenshot of the welcome screen.Screenshot of the HG Insights Opportunity Generator.Screenshot of HG Insights' Market Analyzer, used to interactively explore and act on your total addressable market, competitive dynamics, and whitespace with speed and confidence.