Coveo Qubit vs. IBM API Connect

Coveo Qubit is a very helpful platform mainly for organizations that need to provide a solid business model before carrying out any implementation or new functionality. In addition, it is a very good tool to generate changes and show different content to different types of clients, with their personalization and segmentation criteria.It is ideal for simultaneous testing and customization, only one of these activities individually is not recommended.

Incentivized

Overall, it can be stated that IBM API Connect has many benefits and can easily manage complicated integrations. The platform performs best in large environments, especially where microservices and processing of multiple API dependencies are required. On average, we have processed thousands of API calls within a second with good response time.

Incentivized

• The testing platform itself is continually evolving. This means that we are always able to try new ideas as well as quickly and efficiently put others into practice.
• The beta programme and the additional functionality products are both exciting to see as well as ensuring we can cherry pick the functionality we need. This means that we don't end up paying for functionality we don't need

Incentivized

• API discovery feature is very helpful to allow us to scope the work required before diving into things.
• The ability to set permissions and rulesets at a user level is essential to restrict access to specific datasets.
• Ability for external users (those from outside our organisation) to leverage the API in more restrictive manner.

Incentivized

• Some of the reporting within Qubit has been overly simplified in the past, a point they are continually addressing.
• At times the syntax of experience (test) creation can be specific to Qubit and so there is a slight learning curve for developers.
• Unless developers have much time to allocate to creating tests in Qubit, marketers may potentially find simple tests limited. I would recommend having someone in-house as we do.

Incentivized

• That being stated, every thing you own will have both positive and negative aspects to its use. It can be perplexing at times, particularly when navigating between different functions.
• However, based on my usage of this application up until this point, I've discovered that the only time it lags is when it's downloading updates. Otherwise, it's excellent to utilise for all other customs.

Incentivized

Qubit helps out immensely and lays out in plain English the profitability of each of our A-B tests. Say Qubit has provided us overall with a 5% profit increase this year (that is a completely arbitrary figure for illustration only), then if we didn't renew it could be seen as us taking a 5% loss as Qubit wouldn't be there. The results of our tests are showing no slowing down and as Qubit and Toast grow to understand each other better we can only see our performance getting better as the years go on.

Overall navigation on Qubit is very user friendly and requires a minimal training to be up and running. Be it reviewing existing experiences or setting up new experiences, the process is pretty simple for business user. Add some basic development skills to your kitty, you can do magic with Qubit and make your website do wonders!

Incentivized

IBM API Connect may be less appropriate for small-scale projects with minimal API management requirements, where simpler and more cost-effective solutions suffice. Organizations lacking the necessary technical expertise or resources to harness its full potential may face implementation challenges. In static environments with infrequent API changes or limited developer engagement, the platform's comprehensive features may be excessive for the task at hand.

Incentivized

I would say that the Qubit account managers are always available for any request. We have a lot of different promotions that could always do with last minute optimizing or changes and Qubit can be relied on to get this changes up and running in an impressive amount of time, so that we don't need to patch live or wait for the next IT sprint. Invaluable to our business.

Technology is good for A/B testing and personalisation - allowing any team with a dedicated developer to create test relatively easily and to report/analyse them in a fair amount of details. Some advanced features, especially on the set up of test cells, are dearly missing. Unfortunately, new features are often not free of bugs... Also, support is sub-par, which means new features are realised without proper documentation, example or training (but of our Qubit counterparts and internally).

Incentivized

Qubit are supportive and flexible in providing support. They are happy working out of usual hours, even on weekends and if I have any doubts about the set up of an experience they’re quick to respond and willing to check my work. On particularly big revenue days they monitor our account and they’re quick to identify and problem solve any issues.

Incentivized

The training was great, but would be great to have a script or PDF with some explanations of the qubit JS layer. Without the script you can just try to learn on your own, so the training is not as powerfull as it could be. On the other hand - would be great to have training related to reading statistics or personalisation.

Incentivized

Implementation couldn't be easier. All we needed to do was insert the tag. (easy) and set up the data layer. (dev required) This was pretty smooth in comparison to some of the other tools we use on our site, and was done in less than a day. Note : Data needs to be collected for a set period of time before you can accurately rely on the data that you are receiving. This is normal though with everyone else that we have used

Incentivized

We're using Qubit as a fully managed testing platform, and their account management and level of service we've received from any other contact (technical, support, sales etc) was above any of their competitors. Integration and on-boarding was well done and we feel confident that the campaigns are developed and tested thoroughly.

Incentivized

Our decision to adopt IBM API Connect was driven by its comprehensive end-to-end API lifecycle management, which proved to be exceptionally well-suited to our B2B, Open Banking, and multi-fintech integration requirements. When compared with other solutions, API Connect stood out for its ability to externalize and govern APIs at scale, while offering enterprise-grade capabilities critical for our regulated environment. IBM App Connect serves as our internal integration middleware, focused on backend orchestration and data transformation. IBM watsonx acts as a complementary AI and data platform for exposing intelligent services especially with the code assistant functionality, it is API Connect that provides the crucial layer for external API exposure, management, and monetization. IBM DataPower is an incredibly secure and performant runtime, and lacks key enterprise features such as developer engagement, full API governance, and analytics. API Connect fills that gap seamlessly, offering a unified, secure, and scalable API management experience.

Our requirements change throughout the year like most E Commerce retailers. At Christmas and Peak we're dealing with around ten times the usual traffic on the site. Qubit had no problems with this at all, tests continued to fire, and stats were still reported accurately. I don't think that it is the most server intensive .js anyway, but we have seen no issues at all.

Incentivized

• Faster recognition of customer needs - finding out exactly what customers are doing when they come on site.
• Assessment of online assets for effectiveness and improvements - facilitated the analysis of 500 online feedback questionnaires for a campaign.
• Mapping out lead conversion and helping identify opportunities to improve it.

• It has decreased the average development time of an API by 15%.
• It has simplified the monitoring and tracking of development, keeping it simple and in one place.
• It has reduced the time wasted looking for information; it has reduced the mail loop sharing status and questions.

Incentivized