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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    SAP Business Data Cloud

    Score8.6 out of 10
    N/ASAP Business Data Cloud is a fully managed SaaS solution that unifies and governs all SAP data and seamlessly connects with third-party data—giving line-of-business leaders context to make even more impactful decisions.N/A
    Pricing
    iContactSAP Business Data Cloud
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContactSAP Business Data Cloud
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    iContactSAP Business Data Cloud
    Considered Both Products
    iContact
    No answer on this topic
    SAP
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    91%
    Would buy again
    39 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    28 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    38 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    80%
    Lived up to sales and marketing promises
    24 Answers
    Implementation went as expected
    No answers on this topic
    77%
    Implementation went as expected
    24 Answers
    Features
    iContactSAP Business Data Cloud
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and SAP Business Data Cloud
    Feature
    iContact
    6.6
    26 Ratings
    20% below category average
    SAP Business Data Cloud
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and SAP Business Data Cloud
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    SAP Business Data Cloud
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and SAP Business Data Cloud
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    SAP Business Data Cloud
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Best Alternatives
    iContactSAP Business Data Cloud
    Small Businesses
    Mad Mimi
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    No answers on this topic
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactSAP Business Data Cloud
    Likelihood to Recommend
    8.0
    (45 ratings)
    8.6
    (37 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    8.2
    (5 ratings)
    Usability
    8.0
    (6 ratings)
    8.6
    (36 ratings)
    Availability
    9.0
    (1 ratings)
    8.2
    (1 ratings)
    Performance
    8.0
    (1 ratings)
    8.2
    (1 ratings)
    Support Rating
    9.9
    (9 ratings)
    8.2
    (1 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (1 ratings)
    Online Training
    1.0
    (1 ratings)
    7.3
    (1 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    8.2
    (2 ratings)
    Configurability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    7.3
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    8.2
    (1 ratings)
    Product Scalability
    7.0
    (1 ratings)
    8.2
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    iContactSAP Business Data Cloud
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
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    SAP
    SAP Business Data Cloud is suited mainly for SAP data integration. We could able to easily consolidate the data from S4 and service cloud V2 system. SAP Business Data Cloud enables realtime data replications. We could able to leverage the AI core features. As my previous data warehousing skill is from SAP BW, I am missing some basic features comparing to BW. Master data manual maintenance, Time dependant masterdata, language independent text is also not straightforward.
    Incentivized
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    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
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    SAP
    • Support for AI/ML use cases with SAP Data bricks and without the need to physically transfer the data from datasphere environment.
    • Provide near realtime data for analytics from S4C public cloud via data products which was the primary business problem that our customers were concerned with
    • Provides support to use the best of both the worlds like SAP and Databricks
    • New releases that support for the zero-copy delta share via SAP Business Data Cloud connect to other products like snowflake, google big query and other products in roadmap
    • Moving towards the lakehouse architecture or similar architecture from the former warehouse architecture to meet the increasing demand for the data
    Incentivized
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    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
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    SAP
    • Though SAP Business Data Cloud supports non-SAP data, integration is still not user friendly
    • Since it combines multiple services together, Cost is based on usage of the tool
    • Could be better if there is automated BW to SAP Business Data Cloud migration tool along with ABAP logic conversion support
    Incentivized
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    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    SAP
    In the new analytics world, BDC has been a game changer for SAP Analytics. Extending the SAP data for the usage in Databricks, snow flake, GCP has opened new doors for Analytics . Shift from traditional data warehousing to Business Data fabric adapting to the change in the analytics world is the need of the hour and Sap has managed to pulled it off with BDC
    Incentivized
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    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
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    SAP
    SAP Business Data Cloud offers robust capabilities that enable me to analyze data and extract valuable business insights. It creates a single source of truth with seamless SAP integrations that enable faster, more reliable reporting. It has freed my team from complex engineering efforts by simplifying data analytics, giving us more time to focus on generating insights.
    Incentivized
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    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    SAP
    SAP Business Data Cloud has been highly available and reliable for our day-to-day activities. We have experienced very few disruptions, and the platform generally performs consistently. The reason for not awarding a perfect score is that occasional maintenance activities or cloud service issues can occur, as is common with any enterprise SaaS platform. Overall, availability has met our business needs very well.
    Incentivized
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    Performance
    iContact
    No answers on this topic
    SAP
    SAP Business Data Cloud provides solid overall performance, with pages and standard reports generally loading within an acceptable timeframe. The platform handles enterprise-scale data and analytics workloads effectively. While very large datasets, complex reports, or extensive integrations can occasionally impact response times, overall performance has been reliable and suitable for business operations.
    Incentivized
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    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
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    SAP
    support team is generally responsive and knowledgeable, and most issues are addressed within acceptable timelines. Documentation and standard guidance are helpful for common scenarios.
    Incentivized
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    In-Person Training
    iContact
    No answers on this topic
    SAP
    It will be more effective. Higher Engagement and Focus. we can ask questions and get the clarity on the spot. Better Knowledge Retention. Stronger Collaboration and Networking. Overall it will be a rich Communication. Sensitive or complex topics are often easier to discuss in person. Informal discussions during breaks often lead to valuable knowledge sharing.
    Incentivized
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    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    SAP
    One of the best training session I attended and they covered most of the topics and answered all our questions. participants joined from different regions, infact they all had a different questions and it was different thoughts from all of then and helped to learn better. Though I was on travel, I could able yo attend the session.
    Incentivized
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    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    SAP
    I have done implementation of models in traditional bw and Using BDC. The integration of BDC with S4 hana for creating sap data products is seamless and reduces lot of implementation effort. The intelligent app feature is BDC also eases the implementation effort. If i have to compare the previous world with new BDC, implementation effort is largely saved
    Incentivized
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    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    SAP
    With a S4 backend a lot of core functionality is made simpler - authorization, data types, currency conversion. In particular if the front end choice is SAP Analytics Cloud. The lack of a good connection from Power BI to the datasphere application (instead of the underlying HANA cloud) is a major drawback in that scenario.
    Incentivized
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    Contract Terms and Pricing Model
    iContact
    No answers on this topic
    SAP
    I would rate the contract terms and pricing structure of SAP Business Data Cloud as 7 out of 10. The pricing model is generally aligned with enterprise-scale deployments and provides flexibility for organizations looking to consolidate data, analytics, and governance capabilities on a single platform. The contract terms are comprehensive, and SAP offers multiple licensing options to support different business requirements and growth scenarios.The primary reason for this rating is that the pricing and licensing structure can be complex to understand, particularly when estimating long-term costs as data volumes, users, and workloads increase. Greater transparency around consumption-based charges, usage forecasting, and future scaling costs would make planning easier. I would also prefer simpler licensing bundles and more predictable pricing tiers. Overall, the model supports enterprise needs well, but additional simplicity and clarity would improve the customer experience and make budgeting more straightforward.
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    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    SAP
    SAP Business Data Cloud provides strong scalability for enterprise data management and analytics, supporting growth in data volumes, users, and business use cases. The platform's extensibility and integration capabilities make it adaptable across departments and sites. The reason I did not rate it higher is that large-scale deployments may require additional effort around governance, integration, and advanced customization to fully realize enterprise-wide adoption
    Incentivized
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    Professional Services
    iContact
    No answers on this topic
    SAP
    The professional services team demonstrated strong technical expertise and a solid understanding of data integration, analytics, governance, and cloud architecture. They provided valuable guidance during planning, implementation, and configuration phases, helping accelerate deployment and reduce potential risks. Their recommendations aligned well with best practices and supported a smooth transition to the platform.The reason I did not assign a higher rating is that some specialized requirements required additional consultation cycles and coordination between different teams, which occasionally extended timelines. In certain cases, deeper industry-specific examples or more tailored implementation guidance would have been beneficial. Despite these challenges, the team remained responsive, collaborative, and focused on achieving business outcomes. Overall, the professional services engagement added significant value and helped maximize the benefits of the SAP Business Data Cloud investment.
    Incentivized
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    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
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    SAP
    • SAP Business Data Cloud has made it very simple for Dashboards and stories to be created using various features provided to users
    • Due to High maintenance and governance costs not many users are convinced to move from legacy systems like BOBJ.
    • Data fabric architecture has made it very simple and cost effective to bring various models onboard to SAP Business Data Cloud
    Incentivized
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    ScreenShots