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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Insightly

    Score7.8 out of 10
    N/AInsightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.

    $348

    per year per user

    Salesforce CRM Analytics

    Score8.5 out of 10
    N/ASalesforce CRM Analytics (formerly Tableau CRM) is a cloud-based business intelligence solutions and analytics software. It provides users with automated data discovery, CRM-connected analytics, top-down views of data, augmented analytics, predictive insights, and customizable data visualization tools.

    $125

    per month

    Pricing
    InsightlySalesforce CRM Analytics
    Editions & Modules
    Plus
    $29
    per month (billed annually) per user
    Professional
    $49
    per month (billed annually) per user
    Enterprise
    $99
    per month (billed annually) per user
    No answers on this topic
    Offerings
    Pricing Offerings
    InsightlySalesforce CRM Analytics
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    InsightlySalesforce CRM Analytics
    Considered Both Products
    Unbounce
    Chose Insightly
    I wasn't involved in the selection of which CRM my client chose. Insightly was already implemented when I started working with my client.
    Incentivized
    Chose Insightly
    Zoho and Salesforce
    Incentivized
    Chose Insightly
    More options with Insightly but could be more organized!
    Incentivized
    Chose Insightly
    It does everything that the above products do but it does them better and with more ease of use. The user interface is easy to follow and there are plenty of customizations that are available. We selected it specifically for this purpose since we have a wide variety of …
    Incentivized
    Chose Insightly
    Insightly spoke directly to the needs of my business
    Incentivized
    Chose Insightly
    Insightly offers a unique experience and that was exactly what we were looking for.
    Incentivized
    Chose Insightly
    Insightly offers a more user friendly platform at a fraction of the cost. Other CRMs usually cater to larger companies and their smaller packages are still geared towards large companies. Insightly looks out for the little guys.
    Incentivized
    Chose Insightly
    Salesforce seems a bit over the top and expensive for a small business such as myself.
    Incentivized
    Chose Insightly
    I found Insightly much easier to use than Salesforce or Zoho. I used Salesforce with a prior organization and I did not find it intuitive like Insightly is. It also took quite a while to create and sort opportunities. I found Zoho to be a little more cumbersome and not as easy …
    Incentivized
    Salesforce
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    117 Answers
    73%
    Would buy again
    8 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    103 Answers
    89%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    88%
    Happy with the feature set
    117 Answers
    91%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    72 Answers
    100%
    Lived up to sales and marketing promises
    11 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    86 Answers
    90%
    Implementation went as expected
    9 Answers
    Features
    InsightlySalesforce CRM Analytics
    Sales Force Automation
    Comparison of Sales Force Automation features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    7.4
    423 Ratings
    6% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Customer data management / contact management8.2405 Ratings00 Ratings
    Workflow management7.2372 Ratings00 Ratings
    Territory management7.390 Ratings00 Ratings
    Opportunity management8.2368 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)7.3379 Ratings00 Ratings
    Contract management6.521 Ratings00 Ratings
    Quote & order management7.275 Ratings00 Ratings
    Interaction tracking7.2333 Ratings00 Ratings
    Channel / partner relationship management7.724 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    7.1
    13 Ratings
    8% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Case management7.011 Ratings00 Ratings
    Call center management7.28 Ratings00 Ratings
    Help desk management7.19 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    7.2
    330 Ratings
    7% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Lead management6.8314 Ratings00 Ratings
    Email marketing7.7263 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    6.8
    406 Ratings
    12% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Task management7.1392 Ratings00 Ratings
    Billing and invoicing management6.039 Ratings00 Ratings
    Reporting7.3342 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    7.6
    367 Ratings
    1% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Forecasting7.092 Ratings00 Ratings
    Pipeline visualization7.9344 Ratings00 Ratings
    Customizable reports7.8331 Ratings00 Ratings
    Customization
    Comparison of Customization features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    7.5
    369 Ratings
    2% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Custom fields8.4368 Ratings00 Ratings
    Custom objects7.7126 Ratings00 Ratings
    Scripting environment6.86 Ratings00 Ratings
    API for custom integration7.3195 Ratings00 Ratings
    Security
    Comparison of Security features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    7.6
    316 Ratings
    10% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Single sign-on capability7.8282 Ratings00 Ratings
    Role-based user permissions7.4217 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    7.4
    90 Ratings
    1% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Social data6.825 Ratings00 Ratings
    Social engagement8.078 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    6.4
    159 Ratings
    16% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Marketing automation7.7159 Ratings00 Ratings
    Compensation management5.14 Ratings00 Ratings
    Platform
    Comparison of Platform features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    5.9
    328 Ratings
    25% below category average
    Salesforce CRM Analytics
    -
    Ratings
    Mobile access5.9328 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    -
    Ratings
    Salesforce CRM Analytics
    7.8
    48 Ratings
    5% below category average
    Pixel Perfect reports00 Ratings7.541 Ratings
    Customizable dashboards00 Ratings8.548 Ratings
    Report Formatting Templates00 Ratings7.546 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    -
    Ratings
    Salesforce CRM Analytics
    7.8
    49 Ratings
    3% below category average
    Drill-down analysis00 Ratings8.548 Ratings
    Formatting capabilities00 Ratings7.548 Ratings
    Integration with R or other statistical packages00 Ratings7.537 Ratings
    Report sharing and collaboration00 Ratings7.546 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    -
    Ratings
    Salesforce CRM Analytics
    8.1
    47 Ratings
    1% below category average
    Publish to Web00 Ratings9.037 Ratings
    Publish to PDF00 Ratings7.044 Ratings
    Report Versioning00 Ratings8.543 Ratings
    Report Delivery Scheduling00 Ratings8.540 Ratings
    Delivery to Remote Servers00 Ratings7.534 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    -
    Ratings
    Salesforce CRM Analytics
    7.4
    45 Ratings
    8% below category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.042 Ratings
    Location Analytics / Geographic Visualization00 Ratings6.540 Ratings
    Predictive Analytics00 Ratings7.042 Ratings
    Pattern Recognition and Data Mining00 Ratings8.02 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    -
    Ratings
    Salesforce CRM Analytics
    9.0
    48 Ratings
    6% above category average
    Multi-User Support (named login)00 Ratings9.046 Ratings
    Role-Based Security Model00 Ratings8.546 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings9.042 Ratings
    Report-Level Access Control00 Ratings9.02 Ratings
    Single Sign-On (SSO)00 Ratings9.541 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    -
    Ratings
    Salesforce CRM Analytics
    6.7
    45 Ratings
    15% below category average
    Responsive Design for Web Access00 Ratings7.543 Ratings
    Mobile Application00 Ratings7.034 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings6.539 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Insightly and Salesforce CRM Analytics
    Feature
    Insightly
    -
    Ratings
    Salesforce CRM Analytics
    8.2
    33 Ratings
    6% above category average
    REST API00 Ratings8.031 Ratings
    Javascript API00 Ratings8.529 Ratings
    iFrames00 Ratings8.525 Ratings
    Java API00 Ratings8.528 Ratings
    Themeable User Interface (UI)00 Ratings7.528 Ratings
    Customizable Platform (Open Source)00 Ratings8.527 Ratings
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    InsightlySalesforce CRM Analytics
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    InsightlySalesforce CRM Analytics
    Likelihood to Recommend
    7.8
    (444 ratings)
    9.1
    (51 ratings)
    Likelihood to Renew
    8.7
    (36 ratings)
    -
    (0 ratings)
    Usability
    7.5
    (180 ratings)
    8.5
    (10 ratings)
    Availability
    9.0
    (6 ratings)
    -
    (0 ratings)
    Performance
    7.9
    (25 ratings)
    -
    (0 ratings)
    Support Rating
    8.9
    (34 ratings)
    7.7
    (6 ratings)
    In-Person Training
    9.1
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (8 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.2
    (26 ratings)
    6.0
    (1 ratings)
    Configurability
    9.9
    (18 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.4
    (3 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.1
    (41 ratings)
    Data Sources
    -
    (0 ratings)
    7.7
    (41 ratings)
    Ease of integration
    9.0
    (10 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (9 ratings)
    -
    (0 ratings)
    Professional Services
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.8
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    InsightlySalesforce CRM Analytics
    Likelihood to Recommend
    Unbounce
    There are a lot of things Insightly is great with for Career Services but much of my job is updating things manually because Insightly doesn't have a way to help me manage the database the way we need to. We have multiple academic records per students but needed to have fields that are multiselect on our contacts. These are all manually updated which are very tedious and not the best for what we need it to be able to do
    Incentivized
    Read full review
    Salesforce
    For us it really comes down to that book management and next best contact for our advisors. When we're thinking about a book of business that may range, depending on the advisor, from 400 clients to a thousand clients, how do they really optimize their time? Who do they call next? Who do they work with to make sure not only they're keeping those clients engaged, they're not leaving the firm going to other advisors who they haven't talked to in a while who might need their attention. That's really where that CRM analytics is really proven pretty powerful for us.
    Incentivized
    Read full review
    Pros
    Unbounce
    • The ability to set up filters to generate lists based on just the categories I am interested in.
    • It's integration with our sales data so we can see customer spending trends across multiple years and seasons.
    • The ability to circle back to previous email correspondence to refresh on past conversations with individual clients.
    Incentivized
    Read full review
    Salesforce
    • Interactive Dashboards, it [consists] of wide variety of charts
    • Data from different sources can be easily integrated with it
    • Security, it provides easy way to secure and share the information with the users
    • Support actions like opening hyperlink etc
    • Almost everything can be done from configuration
    • Data can easily be managed from dataflow.
    Incentivized
    Read full review
    Cons
    Unbounce
    • Once you are immersed in the platform, for all of its integration kudos, the platform became "intuitive" if that is the right word for it. There was some push back from staff on deployment.
    • The service and support team at Insightly was very responsive, but it seemed as if they had fielded similar complaints, and slower learning curves than we expected.
    • Unfortunately, while all has worked out nicely now and we are very happy with the platform, we had to have additional instruction time for all the staff during onboarding as workflows, dashboards, and pipelines were more time intensive than expected on the demo.
    Incentivized
    Read full review
    Salesforce
    • Implementation takes time and resources. It is a heavy lift to implement and at first, it can take a little bit of time to understand what you are looking at. But once it's implemented it's easy to get started.
    • Without any BI expertise or resources available to your organization, the implementation of this is difficult. If you aren't used to BI tools and don't have an expert in house, the terminology can be difficult to understand at first.
    • Their support is not on hand to help you if you encounter any issues, at least not on all the plans or the basic plans. Real-time support service is an add-on, so you'll need to be patient if you require help or pay extra money.
    • More functionality for the tool is needed to compete with other heavyweights in the arena like Tableau, Qlik, and Microstrategy. Still lacks the robustness, functionality, and flexibility other competing products possess.
    Incentivized
    Read full review
    Likelihood to Renew
    Unbounce
    Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
    Read full review
    Salesforce
    No answers on this topic
    Usability
    Unbounce
    Anyone with any experience with a working knowledge of Facebook or using a Windows computer will be able to quickly adapt to Insightly and use it to suit their needs. It can become more difficult to use as a company might have custom workflows or Insightly customer service might need to customize the program to better suit a company's need. A slow introduction to the system is better than having to learn the program quickly. Parts and knowledge build on each other so it hard to grasp all at once. The learning curve for Insightly is 2-3 weeks while mastery comes with time and exposure to the program
    Incentivized
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    Salesforce
    For someone who don't have coding background, this could be a useful tool and fairly easy to learn and use given the good support. However, if you know other open source tools, it would be much easier to use the other tools and the knowledge is more transferable in the future.
    Incentivized
    Read full review
    Reliability and Availability
    Unbounce
    The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Performance
    Unbounce
    Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Support Rating
    Unbounce
    We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
    Incentivized
    Read full review
    Salesforce
    I was not able to be in interaction much with Salesforce support team since every feature works the way it should be working. So far I have not experienced any bug or major glitches that would delay the result of my work and performance. There is also a hotline in our company for Salesforce issue but so far I have not used it.
    Incentivized
    Read full review
    In-Person Training
    Unbounce
    Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Online Training
    Unbounce
    I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Implementation Rating
    Unbounce
    did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
    Incentivized
    Read full review
    Salesforce
    An implementation partner would certainly result in greater output in a more efficient amount of time. However, I have found implementation partners to be extremely expensive for the output received (at least working for a non-profit company they are frequently unaffordable). Internal implementation does help with usable output though since internal knowledge would better know the data architecture and business processes
    Incentivized
    Read full review
    Alternatives Considered
    Unbounce
    Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. Insightly has excellent potential, and its support team drives me to make it what I believe it can be. For the price, I believe Insightly is worth it.
    Incentivized
    Read full review
    Salesforce
    Tableau is the absolute top of the class when it comes to business intelligence, but it doesn't make sense for every business case. In our case, we needed a simple data visualization platform for our CRM platform and sales pipeline. Salesforce Analytics, while nowhere near as robust, did the job we needed it to do perfectly in a significantly more cost-effective manner.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Unbounce
    I don’t have the exact answers for this, but our accounting or finance department negotiates this. They always handle this kind of stuff and negotiate yearly licenses. Usually, they purchase 10 licenses in bulk and ask for a discount in bulk. Other than that, if there are any issues encountered on the app, they account for that. If it’s broken, that’s also taken into consideration when renewing the contract.
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Scalability
    Unbounce
    (+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
    Incentivized
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    Salesforce
    No answers on this topic
    Professional Services
    Unbounce
    Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
    Incentivized
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    Salesforce
    No answers on this topic
    Return on Investment
    Unbounce
    • Positive Impact>Visibility is critical when it comes to taking proactive measures within the organization. The Insightly Tool has helped use with that which minimizes costs when it comes to rework. We can proactively plan for upcoming growth and identify areas of improvement.
    Incentivized
    Read full review
    Salesforce
    • I would say it's been positive just because as a company, anyone that has access to it can go in there and pull any company information and we're very up to date then on all of our client base. So I would say it's been a very positive impact.
    Incentivized
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    ScreenShots

    Insightly Screenshots

    Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Product screenshotProduct screenshot