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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Iterable

    Score8.2 out of 10
    N/AIterable is an AI-powered customer communication platform that activates customers across channels in real-time. With intelligent personalization, dynamic content, and a cross-channel suite, Iterable helps brands create seamless, data-driven experiences across email, SMS, push, and in-app notifications.N/A

    Mailjet

    Score8.5 out of 10
    N/AMailjet is an email solution designed for both marketers and developers. Mailjet allows them to create, send, and track marketing and transactional emails via a user interface or APIs. EMAIL MARKETING Mailjet’s user interface is available in 5 languages (English, French, German, Spanish, and Italian) and enables marketing teams to create, test, and send emails. Its drag & drop email builder helps users create responsive emails. The user management…

    $17

    per month

    Pricing
    IterableMailjet
    Editions & Modules
    No answers on this topic
    Essential
    $17
    per month
    Premium
    $27
    per month
    Free
    Free
    Enterprise
    Custom Pricing
    Offerings
    Pricing Offerings
    IterableMailjet
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—The Essentials plan contains Mailjet’s core feature. Premium includes advanced features to leverage email strategy. A discount is available for annual billing.
    More Pricing Information
    Community Pulse
    IterableMailjet
    Considered Both Products
    Iterable
    Chose Iterable
    Besides Klaviyo which has native integration, and plugins with eCommerce platforms like Shopify, Iterable's integration capability is more robust compared to other platforms such as Campaign Monitor, Mailchimp, and Mailjet when a business is using Shopify. Iterable supports …
    Incentivized
    Sinch
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    103 Answers
    No answers on this topic
    Delivers good value for the price
    94%
    Delivers good value for the price
    80 Answers
    No answers on this topic
    Happy with the feature set
    92%
    Happy with the feature set
    102 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    67 Answers
    No answers on this topic
    Implementation went as expected
    86%
    Implementation went as expected
    66 Answers
    No answers on this topic
    Features
    IterableMailjet
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Iterable and Mailjet
    Feature
    Iterable
    8.1
    119 Ratings
    4% above category average
    Mailjet
    8.3
    15 Ratings
    3% above category average
    WYSIWYG email editor8.9106 Ratings10.013 Ratings
    Dynamic content8.7113 Ratings6.010 Ratings
    Ability to test dynamic content8.5111 Ratings00 Ratings
    A/B testing8.6115 Ratings5.08 Ratings
    Mobile optimization7.9110 Ratings10.014 Ratings
    Email deliverability reporting6.9115 Ratings10.015 Ratings
    List management7.1115 Ratings9.015 Ratings
    Triggered drip sequences8.1102 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Iterable and Mailjet
    Feature
    Iterable
    5.7
    116 Ratings
    27% below category average
    Mailjet
    10.0
    14 Ratings
    27% above category average
    Dashboards6.2116 Ratings10.014 Ratings
    Standard reports5.6114 Ratings10.014 Ratings
    Custom reports5.4105 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Iterable and Mailjet
    Feature
    Iterable
    7.0
    113 Ratings
    9% below category average
    Mailjet
    -
    Ratings
    API7.9102 Ratings00 Ratings
    Role-based workflow & approvals8.196 Ratings00 Ratings
    Customizability7.4103 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM4.75 Ratings00 Ratings
    Third-party software integrations7.120 Ratings00 Ratings
    Best Alternatives
    IterableMailjet
    Small Businesses
    Vbout
    Score9.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Bloomreach
    Score9.2 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    IterableMailjet
    Likelihood to Recommend
    8.6
    (120 ratings)
    9.0
    (15 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    -
    (0 ratings)
    Usability
    9.1
    (3 ratings)
    -
    (0 ratings)
    Availability
    8.2
    (4 ratings)
    -
    (0 ratings)
    Performance
    8.2
    (4 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (4 ratings)
    -
    (0 ratings)
    Online Training
    6.4
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    IterableMailjet
    Likelihood to Recommend
    Iterable
    - Scalability: as I mentioned, Stayforlong serves more than 3 Million travellers in 40 markets and 32 languages. We managed to build a robust CRM strategy with only 2 members on the CRM team, which helped us expand the channels with a really small, lean team. - Real-time relevance: for us, having the latest available offer is a must; we need to offer the rooms that are available in real time, because the inventory is live.
    Incentivized
    Read full review
    Sinch
    I raised a ticket. It’s been four days and they won’t reply. So I raised another ticket asking why they are not replying. The issue was quite urgent. Then in a very short time, I saw the ticket was closed. So they have time to close my ticket, but they don’t have time or they don’t want to reply to a ticket. Very interesting.

    Their attitude of doing nothing is the worst and the rudest I’ve ever seen in my years of working with several email service companies. And I see that they blame this on the pandemic. But many other good companies, they are not doing this. Your problem is your problem, don’t try to blame someone else.

    So, please DO NOT buy it, consider others.
    Read full review
    Pros
    Iterable
    • Customer Journey creation - the platform easily creates a visual path for the marketing team to curate messaging based around timing, channel, behavior as well as add split testing logic and exit criteria so we target only the audiences we want.
    • Customer Success - one of the best teams I've ever had the pleasure of working with. I'm able to move so much quicker because they really create a helpful partnership.
    • Audience segmentation, the platform is easy to work with even if you're a first time user, they do a great job of visually showing the logic and the and/or/none type rules.
    Incentivized
    Read full review
    Sinch
    • Mailjet is good at "links", it's really easy to link your content and photos to outside links.
    • Mailjet is good at getting emails out in a timely fashion.
    • Mailjet is really cost-effective compared to their competitors for what all you get.
    Incentivized
    Read full review
    Cons
    Iterable
    • In-app channel, although it works, has some shortcomings in UI functionality or system backend logic, which suggests it is built on an email send-out architecture.
    • Drag and drop editor has its own limitations - it isn't perfect. You can't create some basic designs.
    Incentivized
    Read full review
    Sinch
    • Customer service is not excellent.
    • My email list's integrity was in question. They repeatedly turned off our service questioning my results.
    • Multiple times I went to use the service in need of sending out an email and our service was not working.
    Incentivized
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    Likelihood to Renew
    Iterable
    Its a robust platform that can serve complex business needs. Current and futures. It tries to adapt an newest trends and has good CS and CSM specialists.
    Incentivized
    Read full review
    Sinch
    No answers on this topic
    Usability
    Iterable
    Iterable very easy to learn and use. It's a great platform for both a new email marketer and a marketer that's been working in email for 20+ years.
    Incentivized
    Read full review
    Sinch
    No answers on this topic
    Reliability and Availability
    Iterable
    Iterable is there like 99.9% of the time. However, when it goes down, it grinds us to a halt. Most of the time, outages are an hour or less, but if that's at a peak time, it can be a nightmare. That said, when the worst does happen, there are frequent updates and an easy situation tracker that give you an estimate of how much longer you'll have to wait for the issue to be resolved.
    Incentivized
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    Sinch
    No answers on this topic
    Performance
    Iterable
    The API is super quick. The UI can be a little sluggish depending on what you're loading, but overall Iterable performs great. Iterable appears to do a good job of making processes async so that one action isn't blocking another.
    Incentivized
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    Sinch
    No answers on this topic
    Support Rating
    Iterable
    I've never experienced any issues with Iterable. As I and my colleagues have learnt the system and it's features, response to questions and advice from our account manager is always quick. Kevin knows the product well, and with the few tricky questions has hasn't been able to answer he's been quick to get back to us.
    Incentivized
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    Sinch
    No answers on this topic
    Alternatives Considered
    Iterable
    My understanding is that Mailchimp has evolved a lot since we moved to Iterable 4 years ago, so any comparison is legacy. Keeping that in mind, Iterable is far more sophisticated, especially the journey builder, personalised STO by user and segmentation.
    Incentivized
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    Sinch
    Mailjet was much easier to set up, and much more affordable for us than other solutions we evaluated, such as SendGrid. SendGrid may be better suited for organizations with larger volumes or more technical staff, but for us, Mailjet was a superior solution at this time. We also looked at other competitors, but Mailjet impressed us the most with their ease of use and excellent customer support.
    Incentivized
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    Scalability
    Iterable
    We've definitely tested scalability, and it's no line - it works. The process is pretty easy. Most of the times it goes off without a hitch. Any time we do encounter issues, our support team is quick to get on the job and very communicative as they work us through a successful launch.
    Incentivized
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    Sinch
    No answers on this topic
    Return on Investment
    Iterable
    • I do not have hard numbers, as I am not in the department that deals with those kinds of quantifications of impact. However, I do believe the use of Iterable has been a positive thing for us in providing more comprehensive data that is useful when dealing with customer tickets.
    Incentivized
    Read full review
    Sinch
    • Changing from active campaign to Mailjet decreased our mail spend by more than 50% in savings.
    • Been able to send so many emails for different campaigns increases our retention with active users who became engaged users. In our case, it is important to be in constant communication with customers.
    • Mailjet needs to be complemented with other tools, such as Zapier, in order to create better implementations. It might cost you for additional software but it is still cheaper than solutions that charge you by the number of users.
    Incentivized
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    ScreenShots

    Mailjet Screenshots

    Screenshot of Passport, which is Mailjet’s email editor used to create responsive emails and collaborate in real-time with other users inside the builder.Screenshot of the real-time collaboration tool.Screenshot of the statistics dashboard used to track campaign performance.Screenshot of an example of emails sent via SMTP relay or Send API.Screenshot of the drag-and-drop email automations builder