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Jahia Digital Experience Platform vs. Optimizely Web Experimentation

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Jahia Digital Experience Platform

    Score8 out of 10
    N/AJahia is a Java-based enterprise content management system. It features an integrated user portal, web publishing and content management, document management, collaboration, and multi-channel publishing.N/A

    Optimizely Web Experimentation

    Score8.7 out of 10
    N/AWhether launching a first test or scaling a sophisticated experimentation program, Optimizely Web Experimentation aims to deliver the insights needed to craft high-performing digital experiences that drive engagement, increase conversions, and accelerate growth.N/A
    Pricing
    Jahia Digital Experience PlatformOptimizely Web Experimentation
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Jahia Digital Experience PlatformOptimizely Web Experimentation
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    Jahia Digital Experience PlatformOptimizely Web Experimentation
    Considered Both Products
    Jahia Solutions
    No answer on this topic
    Optimizely
    No answer on this topic
    Key User Insights
    Would buy again
    97%
    Would buy again
    34 Answers
    95%
    Would buy again
    89 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    30 Answers
    96%
    Delivers good value for the price
    69 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    35 Answers
    95%
    Happy with the feature set
    89 Answers
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    18 Answers
    91%
    Lived up to sales and marketing promises
    52 Answers
    Implementation went as expected
    97%
    Implementation went as expected
    28 Answers
    87%
    Implementation went as expected
    58 Answers
    Features
    Jahia Digital Experience PlatformOptimizely Web Experimentation
    Security
    Comparison of Security features of Jahia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Jahia Digital Experience Platform
    8.0
    34 Ratings
    1% below category average
    Optimizely Web Experimentation
    -
    Ratings
    Role-based user permissions8.034 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Jahia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Jahia Digital Experience Platform
    8.5
    35 Ratings
    6% above category average
    Optimizely Web Experimentation
    -
    Ratings
    API7.93 Ratings00 Ratings
    Internationalization / multi-language9.035 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Jahia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Jahia Digital Experience Platform
    6.6
    35 Ratings
    7% below category average
    Optimizely Web Experimentation
    -
    Ratings
    WYSIWYG editor9.034 Ratings00 Ratings
    Code quality / cleanliness1.130 Ratings00 Ratings
    Admin section8.333 Ratings00 Ratings
    Page templates8.034 Ratings00 Ratings
    Library of website themes4.12 Ratings00 Ratings
    Mobile optimization / responsive design8.033 Ratings00 Ratings
    Publishing workflow7.033 Ratings00 Ratings
    Form generator7.026 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Jahia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Jahia Digital Experience Platform
    5.7
    34 Ratings
    15% below category average
    Optimizely Web Experimentation
    -
    Ratings
    Content taxonomy9.03 Ratings00 Ratings
    SEO support4.134 Ratings00 Ratings
    Bulk management6.029 Ratings00 Ratings
    Availability / breadth of extensions4.73 Ratings00 Ratings
    Community / comment management4.53 Ratings00 Ratings
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Jahia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Jahia Digital Experience Platform
    -
    Ratings
    Optimizely Web Experimentation
    8.0
    163 Ratings
    5% below category average
    a/b experiment testing00 Ratings9.0163 Ratings
    Split URL testing00 Ratings8.5135 Ratings
    Multivariate testing00 Ratings8.4139 Ratings
    Multi-page/funnel testing00 Ratings7.9126 Ratings
    Cross-browser testing00 Ratings8.197 Ratings
    Mobile app testing00 Ratings8.075 Ratings
    Test significance00 Ratings8.4147 Ratings
    Visual / WYSIWYG editor00 Ratings8.1133 Ratings
    Advanced code editor00 Ratings7.9125 Ratings
    Page surveys00 Ratings6.217 Ratings
    Visitor recordings00 Ratings8.418 Ratings
    Preview mode00 Ratings7.6145 Ratings
    Test duration calculator00 Ratings7.9112 Ratings
    Experiment scheduler00 Ratings8.2112 Ratings
    Experiment workflow and approval00 Ratings7.890 Ratings
    Dynamic experiment activation00 Ratings7.574 Ratings
    Client-side tests00 Ratings7.896 Ratings
    Server-side tests00 Ratings7.250 Ratings
    Mutually exclusive tests00 Ratings8.280 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Jahia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Jahia Digital Experience Platform
    -
    Ratings
    Optimizely Web Experimentation
    8.2
    152 Ratings
    7% below category average
    Standard visitor segmentation00 Ratings8.4147 Ratings
    Behavioral visitor segmentation00 Ratings7.6122 Ratings
    Traffic allocation control00 Ratings9.1144 Ratings
    Website personalization00 Ratings7.8111 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Jahia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Jahia Digital Experience Platform
    -
    Ratings
    Optimizely Web Experimentation
    8.3
    149 Ratings
    4% below category average
    Heatmap tool00 Ratings9.313 Ratings
    Click analytics00 Ratings8.833 Ratings
    Scroll maps00 Ratings8.517 Ratings
    Form fill analysis00 Ratings8.072 Ratings
    Conversion tracking00 Ratings8.744 Ratings
    Goal tracking00 Ratings8.2127 Ratings
    Test reporting00 Ratings7.9137 Ratings
    Results segmentation00 Ratings7.7103 Ratings
    CSV export00 Ratings7.9102 Ratings
    Experiments results dashboard00 Ratings8.049 Ratings
    Best Alternatives
    Jahia Digital Experience PlatformOptimizely Web Experimentation
    Small Businesses
    Yext
    Score6.8 out of 10
    Google Optimize
    Score6.7 out of 10
    Medium-sized Companies
    Sitecore Digital Experience Platform
    Score8.9 out of 10
    AB Tasty
    Score8.6 out of 10
    Enterprises
    Progress Sitefinity
    Score7.9 out of 10
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Jahia Digital Experience PlatformOptimizely Web Experimentation
    Likelihood to Recommend
    8.0
    (44 ratings)
    8.7
    (254 ratings)
    Likelihood to Renew
    7.3
    (3 ratings)
    9.5
    (51 ratings)
    Usability
    9.0
    (4 ratings)
    10.0
    (58 ratings)
    Availability
    6.4
    (9 ratings)
    10.0
    (7 ratings)
    Performance
    5.5
    (1 ratings)
    7.3
    (6 ratings)
    Support Rating
    7.3
    (12 ratings)
    10.0
    (16 ratings)
    Online Training
    -
    (0 ratings)
    3.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (11 ratings)
    Configurability
    -
    (0 ratings)
    6.0
    (1 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (1 ratings)
    8.0
    (163 ratings)
    User Testimonials
    Jahia Digital Experience PlatformOptimizely Web Experimentation
    Likelihood to Recommend
    Jahia Solutions
    In my experience, Jahia Digital Experience Platform as a CMS platform is excellent when you have a large amount of content that needs to be customized. It is also good for when you have templated content that has minor variations. I would say it is less appropriate when the content has numerous mathematical computations, or a large amount of business logic that comes into play with data processing.
    Incentivized
    Read full review
    Optimizely
    I think it can serve the whole spectrum of experiences from people who are just getting used to web experimentation. It's really easy to pick up and use. If you're more experienced then it works well because it just gets out of the way and lets you really focus on the experimentation side of things. So yeah, strongly recommend. I think it is well suited both to small businesses and large enterprises as well. I think it's got a really low barrier to entry. It's very easy to integrate on your website and get results quickly. Likewise, if you are a big business, it's incrementally adoptable, so you can start out with one component of optimizing and you can build there and start to build in things like data CMS to augment experimentation as well. So it's got a really strong a pathway to grow your MarTech platform if you're a small company or a big company.
    Incentivized
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    Pros
    Jahia Solutions
    • Content management: It is very easy to update text, images, files and videos even for a non technical user.
    • Multi-site Management: It has a robust multi-site management capability, It helps in maintaining multiple websites with consistent branding.
    • Digital asset management: It is easier to store organize and retrieve images, videos and documents.
    • It has a great built-in analytics and reporting feature.
    Read full review
    Optimizely
    • The Platform contains drag-and-drop editor options for creating variations, which ease the A/B tests process, as it does not require any coding or development resources.
    • Establishing it is so simple that even a non-technical person can do it perfectly.
    • It provides real-time results and analytics with robust dashboard access through which you can quickly analyze how different variations perform. With this, your team can easily make data-driven decisions Fastly.
    Incentivized
    Read full review
    Cons
    Jahia Solutions
    • It lacks the ability to manage multiple versions of a page or content in general.
    • The back office interface sometimes encounters bugs or display problems.
    • It's difficult to keep pre-production sites up to date in terms of content compared to production, because the time required to import/export sites is very long once the site is rich in content.
    Incentivized
    Read full review
    Optimizely
    • JavaScript is hard to implement sometimes especially for JQuery elements
    • ROI reporting should be part of the overall experimentation reporting
    • CMP integration: where we can easily show status of test on the HPT request
    • CMS integration
    • More widgets like social proof banners, etc.
    Incentivized
    Read full review
    Likelihood to Renew
    Jahia Solutions
    I would not use Jahia as it proved too complex for our needs and didn't help our over goal of customer satisfaction. Along with the man hours to build and execute, it wasn't worth the hassle
    Read full review
    Optimizely
    I rated this question because at this stage, Optimizely does most everything we need so I don't foresee a need to migrate to a new tool. We have the infrastructure already in place and it is a sizeable lift to pivot to another tool with no guarantee that it will work as good or even better than Optimizely
    Incentivized
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    Usability
    Jahia Solutions
    The interface and ergonomics are designed to facilitate the use of the product. The creation of template is easy which allows to minimize the actions necessary for the provision of content.
    Read full review
    Optimizely
    Optimizely Web Experimentation's visual editor is handy for non-technical or quick iterative testing. When it comes to content changes it's as easy as going into wordpress, clicking around, and then seeing your changes live--what you see is what you get. The preview and approval process for sharing built experiments is also handy for sharing experiments across teams for QA purposes or otherwise.
    Incentivized
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    Reliability and Availability
    Jahia Solutions
    [I give it this rating because it] was up most of the time. There are so many scheduled reboots that I don't think it would be a good choice for a 95% SLA.
    Incentivized
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    Optimizely
    I would rate Optimizely Web Experimentation's availability as a 10 out of 10. The software is reliable and does not experience any application errors or unplanned outages. Additionally, the customer service and technical support teams are always available to help with any issues or questions.
    Incentivized
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    Performance
    Jahia Solutions
    It's stable after upgrade to Jahia 8. Not much server down so far
    Incentivized
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    Optimizely
    I would rate Optimizely Web Experimentation's performance as a 9 out of 10. Pages load quickly, reports are complete in a reasonable time frame, and the software does not slow down any other software or systems that it integrates with. Additionally, the customer service and technical support teams are always available to help with any issues or questions.
    Incentivized
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    Support Rating
    Jahia Solutions
    As I was saying, the support makes sure to be available for any question, or any technical point that we may need to discuss about. Moreover, whenever we have an issue with the platform they get alerted and also send us an email so that we are aware. We had multiple complex topics to work on in the past, but they always have been answering our question
    Incentivized
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    Optimizely
    They always are quick to respond, and are so friendly and helpful. They always answer the phone right away. And [they are] always willing to not only help you with your problem, but if you need ideas they have suggestions as well.
    Read full review
    Online Training
    Jahia Solutions
    No answers on this topic
    Optimizely
    The tool itself is not very difficult to use so training was not very useful in my opinion. It did not also account for success events more complex than a click (which my company being ecommerce is looking to examine more than a mere click).
    Read full review
    Implementation Rating
    Jahia Solutions
    No answers on this topic
    Optimizely
    In retrospect: - I think I should have stressed more demo's / workshopping with the Optimizely team at the start. I felt too confident during demo stages, and when came time to actually start, I was a bit lost. (The answer is likely I should have had them on-hand for our first install.. they offered but I thought I was OK.) - Really getting an understanding / asking them prior to install of how to make it really work for checkout pages / one that uses dynamic content or user interaction to determine what the UI does. Could have saved some time by addressing this at the beginning, as some things we needed to create on our site for Optimizely to "use" as a trigger for the variation test. - Having a number of planned/hoped-for tests already in-hand before working with Optimizely team. Sharing those thoughts with them would likely have started conversations on additional things we needed to do to make them work (rather than figuring that out during the actual builds). Since I had development time available, I could have added more things to the baseline installation since my developers were already "looking under the hood" of the site.
    Read full review
    Alternatives Considered
    Jahia Solutions
    Jahia provides a similar user experience to other CMS I have used in the past - it features a simple interface that makes navigating and learning how to use the platform easy and the ability to copy and paste content saves time and effort when building new pages. The ease in which you can manage the site in different languages is also a big plus!
    Incentivized
    Read full review
    Optimizely
    The ability to do A/B testing in Optimizely along with the associated statistical modelling and audience segmentation means it is a much better solution than using something like Google Analytics were a lot more effort is required to identify and isolate the specific data you need to confidently make changes
    Incentivized
    Read full review
    Scalability
    Jahia Solutions
    You can create your own feature module and it can be resuable across the projects. The Java libraries is available for development of Tomcat or JSP
    Incentivized
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    Optimizely
    We can use it flexibly across lines of business and have it in use across two departments. We have different use cases and slightly different outcomes, but can unify our results based on impact to the bottom line. Finally, we can generate value from anywhere in the org for any stakeholders as needed.
    Incentivized
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    Return on Investment
    Jahia Solutions
    • Our once frustrated contributors are now happy to create content with Jahia Digital Experience Platform!
    • Pages are snappy and bug-free, which wasn't always the case.
    • Jahia Digital Experience Platform has mapped our complex organization into nice roles and permissions.
    • All our external services were nicely integrated into a modern portal.
    Incentivized
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    Optimizely
    • We're able to share definitive annualized revenue projections with our team, showing what would happen if we put a test into Production
    • Showing the results of a test on a new page or feature prior to full implementation on a site saves developer time (if a test proves the new element doesn't deliver a significant improvement.
    • Making a change via the WYSIWYG interface allows us to see multiple changes without developer intervention.
    Incentivized
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    ScreenShots

    Jahia Digital Experience Platform Screenshots

    Product screenshotScreenshot of Page composerScreenshot of Connecting Jahia with your stack

    Optimizely Web Experimentation Screenshots

    Screenshot of AI-Powered Experimentation with Opal:

- Instant Test Ideas: Generates high-quality A/B test ideas based on any goals and audience insights.
- Smarter Experimentation: The AI can suggest impactful variations, reducing guesswork and increasing test velocity.
- More Than Just Ideas: From hypothesis generation to analyzing results, Opal helps optimize every stage of the experimentation process.Screenshot of the new Visual Editor with an AI Variation Development Agent

Create simple or advanced website changes fast without writing a line of code with our AI Development Agent.

Use natural language to build out your ideas and apply brand styles to your experiments instantly.Screenshot of Advanced Audience Targeting:

- Delivers personalized experiences by targeting users based on behaviors, attributes, and real-time conditions.
- Defines precise audience segments using first-party data, geolocation, and device type.
- Can test and optimize for different audience groups to maximize impact and engagement.Screenshot of Variation Template

Library of experience templates that you can access right within the Visual Editor. Customize these templates or create your own to easily reuse throughout your experimentation program.

- Offers pre-built templates for common test setups.
- Standardized variations and maintains brand integrity with reusable templates.
- Templates can be customized visually or tweak them with code for full flexibility.Screenshot of Web Experimentation Results Page:

- Data visualizations help interpret experiment performance.
- Displays which variations are winning with built-in statistical significance calculations.
- Results can be filtered by audience segments, events, and conversions to uncover key trends.Screenshot of the custom code editor for JavaScript & CSS changes, used to build complex tests.