Kissmetrics vs. ManageEngine ADAudit Plus

[Kissmetrics is well suited for the] abandon cart scenario to re-engage users on the purchase journey. Engaging users to personalized content using the visit metrics derived from the data captured at each digital touch points. [Implementing] website campaign and journey orchestration is easy. You get visitor profile to segment upon using different visit metrics and action.

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I would recommend ADAuditPlus (and/or Log360) to any org that is trying to achieve PCI DSS Compliance and is struggling with some of the monitoring and reporting aspects, provided that the org is prepared to spend a little time and effort in truly understanding the requirements and is prepared to document requirements and match them to the ADAuditPlus product features.

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• The more events you track and properties you send along, the more you can see how specific users use your product/service. The user based timeline gives you a perfect start point to get in touch with users, because you can see where they get stuck.
• Tracking your traffic sources and how they influence conversions is awesome. You can get a perfect view of how much a traffic source contributes to revenue.
• Funnel reports give you more insights into micro and macro conversion steps and give you actionable data to work with.
• Customer support!

• ManageEngine ADAudit Plus changes for user and group management can be looked up in builtin reports
• You can build your own reports based on almost every logic you can think of
• You have the ability to create alerts based on logic and filters and sendout custom alerts to email, SMS or other means.
• First you need to understand the basics of the software, after that the software itself is very helpfull in configuring specific items.
• I really love the support that ManageEngine is giving the customer, for all questions I use the chat on their website. This is for me the best remote support I ever saw, and I saw a lot in my 20 years of experience in IT.

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• Installing.... yes this is also a negative. While you can install and have the program running in minutes, if you use Unbounce, the form tracking process is quite complicated!
• Updates... I feel like the product updates have slowed a lot lately. Thankfully, the product functionality is so amazing that it hasn't impeded the use of it. However, it is still disappointing to see less frequent software updates.
• Occasionally clunky UI... there are a few reports that are really easy to mess up and leave you scratching your head on why it isn't showing you any data.

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• It's based on Java engine that is slow -- reports are often difficult to build (we are going to upgrade the machine it's running on to see if this is the issue)
• Keeping this software up to date is a pain; there should be a better "update" function
• The naming and navigation are terrible -- it's never clear which feature you're looking for and where it's hidden in the menus
• Adding machines is not as easy as it should be; occasionally there are IP conflicts that are nearly impossible to resolve

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Price sensitivity and the different choices that now exist in the Analytics industry. I think it makes sense for us sometime this year to rethink our analytics strategy to see how we may leverage the best of GA (which has included lots of new features and updates the past years_, Kiss and other tools as need be

It works great for everything we need and use. Any issues in the software are pretty easy to resolve with tech support. And they are very responsive to resolving issues. Even ones where a fix/patch are required. At present, the software does everything we need it to for compliance, audit, and account review.

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Right after login, you'll get to a dashboard which shows you a quick view on how your business is doing across the events you are tracking. There is no need to dig deeper than that unless you want to, in which case it's very easy to do so just by clicking on the metric on which you want more information. The interface is very intuitive.

ADAudit with its cloud and on prem install option allows any organization to get in on AD report management. Whether you need to report internally only for for external audit controls its a great tool with flexibility to handle most any user or group report capability. Since this also includes m365 integration it enables IT pros to administer usage, license, cost control and permission access to most anything in Microsoft's portfolio. Its a great tool all around for AD integrated access needs.

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The application was very rarely down; during the period we used the application, I can think of only two or three occasions in which the site was down. Notably, at no time was the the performance of our own site compromised as a result.

uptime good

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Speed improved dramatically as the service matured. Early iterations of the publicly-released application would occasionally provide slow processing of results, but those delays became much rarer occurrences during the last year that we used KISSmetrics. One of the more impressive views (which started out feeling more like a toy) is the live view of visits. Knowing that you could see, in real time, what events a user triggered, was gratifying and instructive.

Integration/overlap between products could be improved

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Our front-line product support person (Mika) is great. She is responsive and great to work with.

However, the data accuracy issue described earlier is the reason for the low score here. This issue was escalated from front-line to support to level 2 technical support and then it disappeared into a black hole. Escalations, in general, do not go well. We get no response for days, or I have to chase things down. This is not acceptable. Marketing metrics are critically important to me and I need answers quickly. I cannot afford to wait around for days / weeks for a response.

Just to be clear, these comments only apply to escalated support issues.

I'd give their support a 10 if it weren't for the fact that sometimes, the support team (I believe they are overseas) can take a little bit to respond, but not too long. I may submit a ticket in the morning and won't hear about it until later in the afternoon. However, my tickets were not "urgent," so that may have been the reason for the delay. Other than that, support is great, and the ManageEngine account team has visited us in the past. It's always nice to see your product representatives take a white-glove approach like that.

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Again, we were fortunate to work with KISSmetrics as they built their application, but Hiten, their CEO and founder, was incredibly helpful to me personally, and to our metrics-driven business as a whole, as we adopted their tool.

I loved this aspect of the product. It wasn't just that the documentation and online tutorials are great - which they are - the on-boarding process though was really stellar. Once you have set everything up, you get a welcome message followed by a step-by-step guide to get you started that is built right into the product interface. For example, the UI asks you to first do X, and then copy this code snippet and send it to your developer who will know what to do with it. When you come back after the first interaction with the product, it continues the process by explaining right in the UI how to track events etc. This kind of step-by-step approach is incredibly efficient. Although there are various forms of supporting documentation (PDFs videos etc) to support every step, you don't really need them. This approach means that you are up and running very quickly with virtually no training time or documentation consultation. Highly efficient process.

knowledgable and prompt response

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In order to build trackability down to revenue, there was quite a lot of work to integrate Kissmetrics with our software and internal process. We had to build the hooks so that Kissmetrics could call back into our software and billing system, etc.. However, we didn't need additional expertise to do this. Once you understand the API, and you own systems, making it work is not too difficult. We did not require an outside consultant or anything like that

The remote setup team helped when i needed it and setup weas very straight forward and easy. The advanced setup for an external db and customizations for our latest version AD environment went pretty easy once they found documentation on customization.

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Kissmetrics is a next-level step up for people who are used to getting their tracking and reporting from Google Analytics or Shopify's CMS. While HubSpot arguably has a better user interface, Kissmetrics certainly has the power and usability necessary to track important conversion data and help you make better marketing decisions.

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In terms of features, ADAudit Plus offers a comprehensive set of features for monitoring and auditing Active Directory, including real-time alerts, detailed reports, and user behavior analytics. The platform also offers support for multiple platforms, including Windows, UNIX, and Linux, as well as integration with other ManageEngine tools.

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updates are effective and system is reliable

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• Unfortunately for this client (small business) the cost of Kissmetrics was just too prohibitive. But it's obvious that for a larger company that can afford it, the data would be invaluable to gain more insight in how to gain more active users and orders for a funnel.
• The data provided really increases an understanding of how best to provide the right experience for the users...happy users equals increase in ROI.

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I like the ability to customize reports and provided great visibility to AD and some servers.

• It helped greatly with customer support issues when we used ADAudit with the hundreds of customer accounts used for SSON to the LOB application server to users over Citrix.
• It saved time on some issues with accounts and Group Policy changes that affected customer experience.