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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lead411

    Score8.3 out of 10
    Mid-Size Companies (51-1,000 employees)
    Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.

    $99

    per month per user

    Velocify by ICE Mortgage Technology

    Score6.7 out of 10
    N/AVelocify is a sales acceleration and automation solution acquired by Ellie Mae (now ICE Mortgage Technology) in 2017. The product suite includes Velocify Pulse automation app, Velocify Lead Manager for lead management and distribution, and Velocify Dial-IQ sales dialer. Also , Velocify LoanEngage is a sales referral management app for loan officers.N/A
    Pricing
    Lead411Velocify by ICE Mortgage Technology
    Editions & Modules
    Basic Plus Unlimited
    $99
    per month per user
    Enterprise Limited
    Contact Sales
    No answers on this topic
    Offerings
    Pricing Offerings
    Lead411Velocify by ICE Mortgage Technology
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPricing reflected may not include certain add-ons like Bombora Intent Data or extra seats. Contact Sales for customization of the service.—
    More Pricing Information
    Community Pulse
    Lead411Velocify by ICE Mortgage Technology
    Considered Both Products
    Lead411
    No answer on this topic
    ICE Mortgage Technology
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    41 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    37 Answers
    No answers on this topic
    Happy with the feature set
    98%
    Happy with the feature set
    40 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    36 Answers
    No answers on this topic
    Implementation went as expected
    97%
    Implementation went as expected
    32 Answers
    No answers on this topic
    Features
    Lead411Velocify by ICE Mortgage Technology
    Prospecting
    Comparison of Prospecting features of Lead411 and Velocify by ICE Mortgage Technology
    Feature
    Lead411
    8.1
    53 Ratings
    5% above category average
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Advanced search8.152 Ratings00 Ratings
    Identification of new leads8.047 Ratings00 Ratings
    List quality7.752 Ratings00 Ratings
    List upload/download8.349 Ratings00 Ratings
    Ideal customer targeting8.247 Ratings00 Ratings
    Load time/data access8.150 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Lead411 and Velocify by ICE Mortgage Technology
    Feature
    Lead411
    7.8
    53 Ratings
    1% above category average
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Contact information7.753 Ratings00 Ratings
    Company information8.353 Ratings00 Ratings
    Industry information7.653 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Lead411 and Velocify by ICE Mortgage Technology
    Feature
    Lead411
    7.6
    49 Ratings
    2% above category average
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Lead qualification process7.840 Ratings00 Ratings
    Smart lists and recommendations7.434 Ratings00 Ratings
    Salesforce integration7.422 Ratings00 Ratings
    Company/business profiles7.743 Ratings00 Ratings
    Alerts and reminders6.830 Ratings00 Ratings
    Data hygiene7.017 Ratings00 Ratings
    Automatic data refresh7.537 Ratings00 Ratings
    Tags9.34 Ratings00 Ratings
    Filters and segmentation7.744 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Lead411 and Velocify by ICE Mortgage Technology
    Feature
    Lead411
    8.6
    16 Ratings
    14% above category average
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Sales email templates8.216 Ratings00 Ratings
    Append emails to records9.01 Ratings00 Ratings
    Best Alternatives
    Lead411Velocify by ICE Mortgage Technology
    Small Businesses
    Owler
    Score9.7 out of 10
    LeadFuze
    Score8.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    No answers on this topic
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Lead411Velocify by ICE Mortgage Technology
    Likelihood to Recommend
    8.4
    (58 ratings)
    10.0
    (11 ratings)
    Likelihood to Renew
    9.0
    (7 ratings)
    5.1
    (5 ratings)
    Usability
    8.4
    (12 ratings)
    10.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    7.3
    (1 ratings)
    10.0
    (1 ratings)
    Support Rating
    9.1
    (4 ratings)
    10.0
    (4 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Lead411Velocify by ICE Mortgage Technology
    Likelihood to Recommend
    Lead411
    It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
    Incentivized
    Read full review
    ICE Mortgage Technology
    Small businesses who do not need complex reporting and analytics would fit well into the Velocify model. There needs to be specific segments that appeal to this type of CRM, and the best feature is within an added layer--dialer. The ability to turn things around and contact your leads immediately was very beneficial to us, and could prove to be a boon for a small to midsize business.
    Read full review
    Pros
    Lead411
    • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
    • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
    Read full review
    ICE Mortgage Technology
    • The prioritized queue allows for management to set contact standards and hold users accountable. It removes all the guess work out of what lead to call next.
    • The Dial IQ feature is fantastic for powering through calls and maximizing speed to contact.
    • The Shotgun lead distribution puts the lead into the hand of the user that is ready and available to call that lead immediately. No handing off a lead to an originator and hoping they call. This feature allows for the system to notify multiple users simultaneously and first user to press 1 wins the lead. Talk about creating a competitive sales environment!
    Read full review
    Cons
    Lead411
    • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
    Read full review
    ICE Mortgage Technology
    • Velocify would be well served to create a more robust email drip campaign platform.
    • Velocify could revamp their dashboards and prioritized views our individuals work out of daily. It's rather overwhelming when working with a lot of leads. Adding interactive graphics - calendars, easy to view alerts, etc would be great. (Big Purple Dot does this well)
    Incentivized
    Read full review
    Likelihood to Renew
    Lead411
    Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
    Read full review
    ICE Mortgage Technology
    I am sure that we as a company are likely to continue using Velocify. I am not involved in the selection process, but I have not heard any negative feedback and switching programs would more than likely be too much work
    Read full review
    Usability
    Lead411
    I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.
    Read full review
    ICE Mortgage Technology
    Users can gain a very good understanding of the system quickly. The administrator can use terms that are familiar to their company when setting the system up. Most new administrators error to the side of complexity when setting up the system. With Velocify less is more.
    Read full review
    Reliability and Availability
    Lead411
    No answers on this topic
    ICE Mortgage Technology
    The system is always up!!
    Read full review
    Performance
    Lead411
    No answers on this topic
    ICE Mortgage Technology
    If the system is set up correctly it will be a game changer for your organization.
    Read full review
    Support Rating
    Lead411
    They are very good at responding to my questions.
    Incentivized
    Read full review
    ICE Mortgage Technology
    While I didn't speak with the Support team often, they seemed very accepting and reliable. My favorite was the company emails that we would receive whenever something wasn't working correctly so that we would know that it's being worked on, providing a bit of relief to the other employees that were having trouble.
    Incentivized
    Read full review
    In-Person Training
    Lead411
    No answers on this topic
    ICE Mortgage Technology
    The in-person training if you will is done via GoToMeeting or some other service. I have been told that the moderator goes way too in-depth and too fast.
    Read full review
    Online Training
    Lead411
    No answers on this topic
    ICE Mortgage Technology
    Velocify offers online training via videos and written descriptions of implementation procedures.
    Read full review
    Implementation Rating
    Lead411
    No answers on this topic
    ICE Mortgage Technology
    If you plan to have more than 20 users on Velocify you should outsource implementation to someone that knows how the system can best be implemented for your business/process flows. If you have fewer proposed users try to use one of the canned levels.
    Read full review
    Alternatives Considered
    Lead411
    ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
    Incentivized
    Read full review
    ICE Mortgage Technology
    Before we went with Velocify, we had Salesforce and Hobson's EMT Connect. Both of these systems were rather expensive and didn't give us exactly what we needed for lead conversion as well as the customization we desired. However, I feel that some of the reasons we went with Velocify were not exactly truthful as we found out during the implementation process or much later that there were things they said that they could do that once we started getting into the weeds with it they weren't able to execute. From a lead conversion and speed to lead standpoint, this is a good product. From a reporting and lifecycle management standpoint, this is a very poor product compared to the other two
    Read full review
    Scalability
    Lead411
    No answers on this topic
    ICE Mortgage Technology
    The system is fully scaleable both vertically and horizontally across the enterprise.
    Read full review
    Return on Investment
    Lead411
    • I've been able to receive some great contact info that has led to me booking new speakers.
    • I've wasted a lot of time and credits on data that says it was verified and is not correct.
    • It is very labor intensive to keep cost down.
    Incentivized
    Read full review
    ICE Mortgage Technology
    • Faster lead conversion lead us to higher potential for "first school wins" philosophy.
    • Negative return on time spent maintaining Velocify. Because manual reporting was needed and much had to be done outside of the system, there was a monetary loss of time because of this.
    • Predictability was near impossible for us, and the fact that we had to purchase an email automation system because Velocify did not do anything we needed was a negative ROI for our business.
    Read full review
    ScreenShots

    Lead411 Screenshots

    Screenshot of advanced search within the Lead411 platformScreenshot of the AI Dashboard used to find the most relevant and ready-to-purchase prospects quicklyScreenshot of where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.Screenshot of Lead411 a pricing options.