Likelihood to Recommend It is nice to be able to double-check the HTML code easily. However, that being said, once we have the template structure and modules coded and rendered, we often do not feel that Litmus is as helpful because we have already verified that the HTML is functioning as intended.
Read full review It [AddShoppers Social Login] is well suited for those who are looking to grow their business and able to target the] right customers who visit their websites. They also provide tons of tools and templates to work with. Their email marketing tool will also help to grow [the] customer base very much. They [AddShoppers Social Login is] also very good at creating brand awareness by running multiple campaigns. The customer service which they have is remarkable.
Read full review Pros Emulation of 100s of email clients by pasting HTML email code into their builder The UI for navigating the build tools, analytics, and other functions are intuitive and easy to learn. They have amazing weekly newsletters that go deep into email trends, benchmarks, and very practical tips. They are well-written. Read full review Easy to implement and work with. Excellent customer support with lots of creative ideas. What they promise is what they do . They [are] able to increase website conversion rate thereby it increase[s] our sales. Read full review Cons It would be great if there was an integration where we could make necessary changes in Litmus and update Klaviyo. A better understanding of ways to optimize - things may be good as is, but what are ways that we can improve it for a better-sending reputation? Sometimes the app in Chrome is clunky. Read full review [The] dashboard has a limited number of details where we [are not] able to fetch for what we need. Social sharing could have been much better. Sometimes it does slow down our sites when we install their widget, but having [the] best customer support helps us to overcome this issue. Read full review Likelihood to Renew It's offering me more than any other email proof software I've heard of! I also really appreciate how Litmus gives back to the email development community via their content creation. I want better marketing and marketing email in the world, and Litmus is working towards that goal. So, yeah, they're good folks with a good product!
Read full review Usability Litmus has integrations that make the software an integrated part of my work every day. Being able to test right within my email builder is just brilliant. Daily I also use the web interface to review analytics and spam testing. Overall it is one of the pieces of software I use daily without any complaints or issues.
Read full review Reliability and Availability We have never had a problem with Litmus being unavailable so I would say their availability is fantastic. There might have been one time years ago that the site was down briefly but it also might have been a server issue on my end. Either way, Litmus was back up and running in a very short time
Read full review Performance As with all technology, there are inevitably use-cases where you are unable to get to your original goal without some good old-fashioned experimenting. Some situations will (and are) more urgent which complicates an effective integration of a new process or a new team using an existing process but the "issues" are regularly resolved by re-starting the process specific to when Litmus is introduced to a project. If it doesn't come out the way you're anticipating, run it again and verify there is an issue before declaring all is lost
Read full review In-Person Training It was very informative one on one session for me. I was able to use Litmus without any issues.
Read full review Online Training It has all the required information.
Read full review Implementation Rating It was quick and easy to get up and running. We were able to use the platform not long after getting it up and running.
Read full review Alternatives Considered For more in-depth QA and personalization needs, Litmus is the way to go. I believe that Litmus should be used in conjunction with a product like
Mailchimp or
Constant Contact to support your email development efforts. I would not use any one of these by itself if you really want to create an end product that can provide the greatest ROI and use for your end consumer.
Read full review We never used [any] other product for our marketing purpose. We thought of giving a try to improve our sales and increase our brand awareness. We never regret of choosing this as our priority. They always backup us with their customer support with great ideas and plans which is very effective to improve our sales.
Read full review Scalability With our enterprise account, scalability is not an issue. I have not yet seen or heard of significant issues with user access, API connections for integrations etc. This includes down time for "Scheduled Maintenance" as some providers call them, Litmus has the technology backing to support a global team with a 24-hour workday across regions
Read full review Return on Investment Litmus has positively helped us to be able to measure email performance metrics and provide stakeholders insights on what email content is resonating with clients Litmus has helped us to ensure our emails are error free by providing us with an overview of whether each email meets the requirements for optimal email performance and delivery Read full review I see only positive impact when started using it. It increased our organic sales in short period of time. Brand awareness was done properly. We are able to focus on right customer at right time. Only thing they need to improve is their dashboard feature. Read full review ScreenShots