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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Litmus from Validity

    Score8.6 out of 10
    N/ALitmus, from Validity, is an email marketing solution used to create error-free emails in less time. It is also used to build email campaigns, personalize and test them thoroughly, monitor deliverability, and analyze email performance.N/A

    Zoho Desk

    Score8.3 out of 10
    N/AZoho Support is a Saas help desk / ticketing system aimed at SMBs. I competes most often with Zendesk, and Desk.com.

    $9

    per month per user

    Pricing
    Litmus from ValidityZoho Desk
    Editions & Modules
    No answers on this topic
    Free
    $0
    Express
    $9
    per month per user
    Standard
    $20
    per month per user
    Professional
    $35
    per month per user
    Enterprise
    $50
    per month per user
    Offerings
    Pricing Offerings
    Litmus from ValidityZoho Desk
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details—A discount is offered for yearly billing.
    More Pricing Information
    Community Pulse
    Litmus from ValidityZoho Desk
    Considered Both Products
    Validity
    No answer on this topic
    Zoho
    No answer on this topic
    Key User Insights
    Would buy again
    99%
    Would buy again
    294 Answers
    93%
    Would buy again
    14 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    214 Answers
    100%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    296 Answers
    87%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    174 Answers
    100%
    Lived up to sales and marketing promises
    10 Answers
    Implementation went as expected
    98%
    Implementation went as expected
    175 Answers
    85%
    Implementation went as expected
    11 Answers
    Features
    Litmus from ValidityZoho Desk
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Litmus from Validity and Zoho Desk
    Feature
    Litmus from Validity
    6.8
    377 Ratings
    17% below category average
    Zoho Desk
    -
    Ratings
    WYSIWYG email editor9.159 Ratings00 Ratings
    Dynamic content8.659 Ratings00 Ratings
    Ability to test dynamic content8.1239 Ratings00 Ratings
    Landing pages2.64 Ratings00 Ratings
    A/B testing6.511 Ratings00 Ratings
    Mobile optimization9.4352 Ratings00 Ratings
    Email deliverability reporting8.5273 Ratings00 Ratings
    List management7.08 Ratings00 Ratings
    Triggered drip sequences1.02 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Litmus from Validity and Zoho Desk
    Feature
    Litmus from Validity
    7.1
    256 Ratings
    7% below category average
    Zoho Desk
    -
    Ratings
    Dashboards7.229 Ratings00 Ratings
    Standard reports7.5253 Ratings00 Ratings
    Custom reports6.6181 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Litmus from Validity and Zoho Desk
    Feature
    Litmus from Validity
    8.5
    357 Ratings
    4% above category average
    Zoho Desk
    -
    Ratings
    URL Validation9.3269 Ratings00 Ratings
    Link Tracking9.2234 Ratings00 Ratings
    Image Validation7.65 Ratings00 Ratings
    Inbox Display8.56 Ratings00 Ratings
    Email Accessibility Tools6.73 Ratings00 Ratings
    Spelling and Grammar Check7.31 Ratings00 Ratings
    Spam Testing9.5268 Ratings00 Ratings
    Email Previews9.6354 Ratings00 Ratings
    Incident and problem management
    Comparison of Incident and problem management features of Litmus from Validity and Zoho Desk
    Feature
    Litmus from Validity
    -
    Ratings
    Zoho Desk
    8.5
    5 Ratings
    4% above category average
    Organize and prioritize service tickets00 Ratings9.05 Ratings
    Expert directory00 Ratings7.14 Ratings
    Subscription-based notifications00 Ratings7.14 Ratings
    ITSM collaboration and documentation00 Ratings10.01 Ratings
    Ticket creation and submission00 Ratings8.95 Ratings
    Ticket response00 Ratings8.95 Ratings
    Self Help Community
    Comparison of Self Help Community features of Litmus from Validity and Zoho Desk
    Feature
    Litmus from Validity
    -
    Ratings
    Zoho Desk
    9.8
    5 Ratings
    20% above category average
    External knowledge base00 Ratings9.85 Ratings
    Internal knowledge base00 Ratings9.85 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of Litmus from Validity and Zoho Desk
    Feature
    Litmus from Validity
    -
    Ratings
    Zoho Desk
    6.6
    5 Ratings
    19% below category average
    Customer portal00 Ratings8.04 Ratings
    Social integration00 Ratings6.83 Ratings
    Email support00 Ratings6.15 Ratings
    Help Desk CRM integration00 Ratings5.44 Ratings
    Best Alternatives
    Litmus from ValidityZoho Desk
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Help Scout
    Score9.3 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    LiveAgent
    Score8.8 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Front
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Litmus from ValidityZoho Desk
    Likelihood to Recommend
    9.1
    (429 ratings)
    8.8
    (23 ratings)
    Likelihood to Renew
    9.0
    (32 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (22 ratings)
    8.0
    (12 ratings)
    Availability
    7.6
    (8 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (8 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (2 ratings)
    8.8
    (11 ratings)
    In-Person Training
    4.5
    (2 ratings)
    -
    (0 ratings)
    Online Training
    4.5
    (3 ratings)
    -
    (0 ratings)
    Implementation Rating
    2.2
    (13 ratings)
    -
    (0 ratings)
    Configurability
    3.9
    (7 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    3.9
    (8 ratings)
    -
    (0 ratings)
    Vendor post-sale
    3.6
    (5 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    5.5
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    Litmus from ValidityZoho Desk
    Likelihood to Recommend
    Validity
    Proofing your emails is necessary. This is a tool that allows you to see how your email not only renders on multiple devices but how it performs. Some email building platforms will tell you their drag and drop templates are ready to go, however they stop short of analyzing accessibility, checking links, load speed among other things. I've also experienced drag and drop template issues as new email clients are released. Litmus provides peace of mind that you did your due diligence on crafting your email. While Litmus does provide some reporting you will not see every typical analytic an email report offers. However, you can use your Litmus data to enhance your email reports which in turn creates a robust view of email performance.
    Incentivized
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    Zoho
    Zoho Desk is a great customer service tool. It is very easy to track the ability to receive tickets and send responses in Zoho Desk. There are lots of options for customization. The knowledge base feature is very extensive and powerful. It makes creating internal and external FAQs easy.
    Incentivized
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    Pros
    Validity
    • We haven’t explored the personalization features in depth yet, aside from using the Add-to-Calendar option, but we're excited to dig in further. Tools like live polls offer an easy way to boost engagement in our product marketing emails, and we see a lot of potential in using these templates to enhance personalization moving forward.
    • Litmus’ continuing education resources have been really helpful. I recently read an article on email deliverability that offered practical insights my team can apply moving forward. I especially appreciate how Litmus uses real examples and stats from the brands they work with—it makes the content feel actionable and relevant.
    • Online Training.
    Incentivized
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    Zoho
    • It provides a simple widget code with a few clicks once you decide to integrate it with your website or application.
    • There is a very user friendly dedicated mobile application for Zoho Desk for Android and IOS devices.
    • You can easily track all of your tickets and agents from the dashboard interface.
    • You can insert tags with each ticket to group them into specific categories for analysis and troubleshooting.
    Incentivized
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    Cons
    Validity
    • I've not seen many limitations but I have noticed that sometimes emails sent from our CRM take too long to land in Litmus, or sometimes don't land at all.
    • As a beginner it was quite difficult for me to make my way around the platform - I thought "Create new" CTA was actually creating something new, maybe "Import from CRM" would have been more understandable. There were a few others but I remember this one.
    • In the Emails section, whenever I hover over an email, I want to be able to copy the subject line instead of getting the different CTAs appear intrusively (Summary, Builder, Previews & QA, Proof, Analytics, Monitor) - maybe these could appear on the bottom of the textbox, instead of them being imposed on top?
    Incentivized
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    Zoho
    • The biggest drawback that I am facing while using the platform is that their ticketing system is not that great [in my opinion]. It does not give us the option to add sales tax and other charges in the invoices which leads to a big problem for us.
    • [I feel] its customer support needs improvement.
    Incentivized
    Read full review
    Likelihood to Renew
    Validity
    It's one the best tools that we've found for this type of tool but we would like some additional features like spell check so if there's a platform that features that with everything else Litmus has, then we'd potentially look to move over to that platform instead. However, we are overall pretty help with the platform
    Incentivized
    Read full review
    Zoho
    No answers on this topic
    Usability
    Validity
    Litmus has integrations that make the software an integrated part of my work every day. Being able to test right within my email builder is just brilliant. Daily I also use the web interface to review analytics and spam testing. Overall it is one of the pieces of software I use daily without any complaints or issues.
    Incentivized
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    Zoho
    I give [Zoho Desk] [an] overall usability score of 9. This is partly due to the search functionality needs improvement. There are several times where I am left unable to find a ticket and have to generate a new one. I am hoping in the future that they will make some changes!
    Incentivized
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    Reliability and Availability
    Validity
    We have never had a problem with Litmus being unavailable so I would say their availability is fantastic. There might have been one time years ago that the site was down briefly but it also might have been a server issue on my end. Either way, Litmus was back up and running in a very short time
    Incentivized
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    Zoho
    No answers on this topic
    Performance
    Validity
    As with all technology, there are inevitably use-cases where you are unable to get to your original goal without some good old-fashioned experimenting. Some situations will (and are) more urgent which complicates an effective integration of a new process or a new team using an existing process but the "issues" are regularly resolved by re-starting the process specific to when Litmus is introduced to a project. If it doesn't come out the way you're anticipating, run it again and verify there is an issue before declaring all is lost
    Incentivized
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    Zoho
    No answers on this topic
    Support Rating
    Validity
    Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
    Incentivized
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    Zoho
    As Zoho Support is based in a different timezone to ours it can be an issue that we cannot get an immediate response to an issue. But I will say that once their Support is in the office they are fairly good to respond. they have resolved almost all issues I have told them about, but Zoho have also made system changes and not communicated these beforehand which means we are faced with something new and cannot get support on this until their support team is in the office
    Incentivized
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    In-Person Training
    Validity
    It was very informative one on one session for me. I was able to use Litmus without any issues.
    Incentivized
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    Zoho
    No answers on this topic
    Online Training
    Validity
    It has all the required information.
    Incentivized
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    Zoho
    No answers on this topic
    Implementation Rating
    Validity
    I didn’t really personally participate much in the implementation of Litmus, but from what I observed during the process, it was a smooth process with minimal disruptions. The team was able to get up and running quickly, and the platform’s user-friendly interface made onboarding fairly easy for everyone involved from the start.
    Incentivized
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    Zoho
    No answers on this topic
    Alternatives Considered
    Validity
    This is not applicable to my role as I have used Litmus to test emails since I have started. Because of the ease of use, timeliness, consistent quality, and affordability that Litmus offers, I haven't found the need to look at similar products or organizations. If all of these features continue to stay strong, I don't plan on changing providers
    Incentivized
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    Zoho
    We selected Zoho Desk as we needed a platform that was going to allow the business to grow through both usage and staffing numbers. We wanted something cost-effective but still offered standard features in an effective cloud-delivered solution but would still allow customization by our internal dev team, to derive better value from the service where it natively didn't do what we needed it to. FreeAgent was okay for a while, but Zoho Desk has allowed a vast improvement in our service offering to end customers.
    Incentivized
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    Scalability
    Validity
    With our enterprise account, scalability is not an issue. I have not yet seen or heard of significant issues with user access, API connections for integrations etc. This includes down time for "Scheduled Maintenance" as some providers call them, Litmus has the technology backing to support a global team with a 24-hour workday across regions
    Incentivized
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    Zoho
    No answers on this topic
    Return on Investment
    Validity
    • Litmus saves our team so much time by making the QA and email review process so much easier, streamlined, and efficient.
    • We often send out campaigns out to thousands of members, and Litmus gives us the assurance and peace of mind that everything is working as it should before it gets sent out.
    • Decreases the number of email review cycles we go through.
    Incentivized
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    Zoho
    • Zoho Desk has created an organised sytem of support which alows me to help my customers more efficiently.
    • By saving resolutions as articles, Zoho Desk has provided a training resource for current customers and support staff as part of solving problems.
    • All new customers become part of a database of customers who continue to receive support and education from forums created by the articles and customer questions.
    Incentivized
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    ScreenShots

    Litmus from Validity Screenshots

    Screenshot of Litmus Personalize Essentials, with live polls to give subscribers a voice and drive email engagement.Screenshot of Litmus Email Guardian, featuring 24/7 link monitoring to safeguard emails.Screenshot of Litmus' integrated insights reports, that can automatically combine metrics from Salesforce Marketing Cloud with subscriber engagement insights from Litmus.Screenshot of campaign preview, available in 100+ popular email clientsScreenshot of Litmus' inbox previewing and feedback tools, that help users to spot and fix issues early.

    Zoho Desk Screenshots

    Screenshot of Log and monitor phone conversations, convert them into new tickets, or attach them to existing ones. Convert social media interactions and live chat into tickets at the click of a button.Screenshot of Bring a Help Center directly into a website to strengthen self-service. Chat with Zia, an AI-powered conversation assistant. Customers can chat with Zia right from a mobile app or website. Zia processes their questions and suggests appropriate solutions from the Knowledge Base.Screenshot of With advanced process automation, internal processes can be setup within the help desk, implement them automatically, and make sure that all processes are followed precisely.Screenshot of Instant responses for instant happiness. Respond to customers the minute they reach out with Zoho Desk's embeddable chat widget. Customers can get in touch with agents instantly, right from the Help Center, so agents can respond and help them find answers faster.Screenshot of Monitor a team's performance, customize and schedule reports. Custom dashboards can be created.Screenshot of Zia brings together predictions across anomalies, sentiment, trending ticket tags, and more into a common dashboard for decision-makers to consume. They can drill down further into the details from the same dashboard to investigate further.