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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Microsoft Power Automate

    Score8.5 out of 10
    N/AMicrosoft Power Automate is an advanced automation platform offering a range of features, including AI-powered automation, robotic process automation (RPA), business process automation (BPA), digital process automation (DPA), and process/task mining. The platform aims to empower organizations to securely automate their operations at scale by leveraging low-code and AI technologies.

    $15

    per month per user

    Pricing
    Intuit MailchimpMicrosoft Power Automate
    Editions & Modules
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Power Automate Premium
    $15
    per month per user
    Power Automate Process
    $150
    per month per bot
    Hosted RPA add-on
    $215
    per month per bot
    Process Mining add-on
    $5,000
    per month per tenant
    Offerings
    Pricing Offerings
    Intuit MailchimpMicrosoft Power Automate
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Intuit MailchimpMicrosoft Power Automate
    Considered Both Products
    Intuit
    No answer on this topic
    Microsoft
    Chose Microsoft Power Automate
    We preferred PowerAutomate due to its integration and security within the M365 suite which our business was already using.
    Incentivized
    Chose Microsoft Power Automate
    Microsoft Flow is more powerful, and it integrates some of these programs into its automation. However, Microsoft Flow does have limitations with integrating into a web browser or website format. Microsoft Flow is targeted towards business users, not so much the social media …
    Incentivized
    Key User Insights
    Would buy again
    88%
    Would buy again
    251 Answers
    93%
    Would buy again
    78 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    244 Answers
    96%
    Delivers good value for the price
    75 Answers
    Happy with the feature set
    89%
    Happy with the feature set
    255 Answers
    93%
    Happy with the feature set
    78 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    215 Answers
    94%
    Lived up to sales and marketing promises
    51 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    247 Answers
    94%
    Implementation went as expected
    58 Answers
    Features
    Intuit MailchimpMicrosoft Power Automate
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Intuit Mailchimp and Microsoft Power Automate
    Feature
    Intuit Mailchimp
    8.1
    585 Ratings
    4% above category average
    Microsoft Power Automate
    -
    Ratings
    WYSIWYG email editor8.1537 Ratings00 Ratings
    Dynamic content8.1519 Ratings00 Ratings
    Ability to test dynamic content8.2499 Ratings00 Ratings
    Landing pages8.3404 Ratings00 Ratings
    A/B testing7.7434 Ratings00 Ratings
    Mobile optimization7.9535 Ratings00 Ratings
    Email deliverability reporting8.8568 Ratings00 Ratings
    List management8.1564 Ratings00 Ratings
    Triggered drip sequences7.7385 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Intuit Mailchimp and Microsoft Power Automate
    Feature
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    Microsoft Power Automate
    -
    Ratings
    Lead nurturing automation7.465 Ratings00 Ratings
    Lead scoring and grading10.01 Ratings00 Ratings
    Data quality management8.372 Ratings00 Ratings
    Automated sales alerts and tasks10.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Intuit Mailchimp and Microsoft Power Automate
    Feature
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    Microsoft Power Automate
    -
    Ratings
    Calendaring7.448 Ratings00 Ratings
    Event/webinar marketing8.4112 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Intuit Mailchimp and Microsoft Power Automate
    Feature
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    Microsoft Power Automate
    -
    Ratings
    Social sharing and campaigns8.3116 Ratings00 Ratings
    Social profile integration8.1107 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Intuit Mailchimp and Microsoft Power Automate
    Feature
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    Microsoft Power Automate
    -
    Ratings
    Dashboards8.6229 Ratings00 Ratings
    Standard reports8.6560 Ratings00 Ratings
    Custom reports7.9130 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Intuit Mailchimp and Microsoft Power Automate
    Feature
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    Microsoft Power Automate
    -
    Ratings
    API7.9107 Ratings00 Ratings
    Role-based workflow & approvals8.470 Ratings00 Ratings
    Customizability5.62 Ratings00 Ratings
    Integration with Salesforce.com8.554 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM8.647 Ratings00 Ratings
    Integration with SugarCRM8.12 Ratings00 Ratings
    Third-party software integrations7.9109 Ratings00 Ratings
    Best Alternatives
    Intuit MailchimpMicrosoft Power Automate
    Small Businesses
    Vbout
    Score9.9 out of 10
    airSlate WorkFlow
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    excentia Admin Tools
    Score7.3 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    ServiceNow AI Platform
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Intuit MailchimpMicrosoft Power Automate
    Likelihood to Recommend
    8.7
    (608 ratings)
    8.6
    (89 ratings)
    Likelihood to Renew
    10.0
    (55 ratings)
    9.3
    (9 ratings)
    Usability
    8.5
    (477 ratings)
    9.0
    (7 ratings)
    Availability
    9.5
    (6 ratings)
    -
    (0 ratings)
    Performance
    8.9
    (7 ratings)
    -
    (0 ratings)
    Support Rating
    8.8
    (20 ratings)
    7.9
    (12 ratings)
    In-Person Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.9
    (2 ratings)
    Implementation Rating
    7.4
    (22 ratings)
    8.3
    (39 ratings)
    Configurability
    10.0
    (2 ratings)
    9.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    10.0
    (1 ratings)
    Ease of integration
    8.0
    (4 ratings)
    8.5
    (2 ratings)
    Product Scalability
    9.5
    (6 ratings)
    -
    (0 ratings)
    Professional Services
    -
    (0 ratings)
    8.0
    (1 ratings)
    Vendor post-sale
    10.0
    (2 ratings)
    9.0
    (1 ratings)
    Vendor pre-sale
    10.0
    (2 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Intuit MailchimpMicrosoft Power Automate
    Likelihood to Recommend
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
    Read full review
    Microsoft
    Very useful RPA tools for automating processes with minimal coding and drag-and-drop functionality, with a wide variety of triggers, including scheduled time-based triggers and activity-based triggers, such as modifying a file/list in SharePoint to run a Power Automate flow. Very easy-to-use UI with native integration with every Microsoft product, and a very low automation failure rate for deployed workflows.
    Incentivized
    Read full review
    Pros
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
    Read full review
    Microsoft
    • Sending confirmation email to clients and user once the flow is triggered.
    • Fetching or Dumping files from one location to another if the flow is triggered.
    • Schedule flow helps to send alerts and triggers the flow at a specific interval of time to carry out the required task.
    • Power Automate also be used to convert any file format to a specific file format and save it to the required location
    Incentivized
    Read full review
    Cons
    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
    Read full review
    Microsoft
    • Steep learning curve.
    • It can be slow to develop simple solutions compared to other automation platforms such as Smarsheet.
    • Troubleshooting and developing can be frustrating without proper access to edit the code directly.
    • Only able to edit through the GUI and with expressions.
    • Many ways to do the same thing can be frustrating when you need to rework your flow.
    Incentivized
    Read full review
    Likelihood to Renew
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
    Read full review
    Microsoft
    The tool is very useful when used with its various native connectors, taking great advantage of the integration between the components and systems of the Office365 universe. However, its cost is still high, and automation using more advanced components containing AI resources becomes unfeasible for some companies. Due to the financial crisis that many companies are currently experiencing, investment in automation systems or tools is taking a back seat.
    Incentivized
    Read full review
    Usability
    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
    Incentivized
    Read full review
    Microsoft
    Power Automate features a clean and intuitive user interface that allows users to create, manage, and monitor workflows easily. The UI is designed to be accessible to both technical and non-technical users, with drag-and-drop functionality for building workflows. Power Automate supports integration with a wide range of Microsoft and third-party applications. This flexibility in integration allows users to automate workflows across various systems, enhancing overall productivity and efficiency.
    Incentivized
    Read full review
    Reliability and Availability
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
    Read full review
    Microsoft
    No answers on this topic
    Performance
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
    Read full review
    Microsoft
    No answers on this topic
    Support Rating
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
    Read full review
    Microsoft
    both Community support and Microsoft official support typically respond to (and resolve) reported issues in a VERY expedient manner, usually going above and beyond for education and bugfixing. I have been thoroughly impressed with the level of support I had been provided in the past.
    Incentivized
    Read full review
    In-Person Training
    Intuit
    No answers on this topic
    Microsoft
    after reviewing the main features of Power Automate, the Microsoft trainer focused on some of our real life use cases implementation, from simple to more advanced.
    Incentivized
    Read full review
    Online Training
    Intuit
    No answers on this topic
    Microsoft
    although it was productive, it is more difficult to stay focused and in a 7 hours a day online training (including screen share issues and the fact that the trainer just can't precisely show the exact location of your mistake)
    Incentivized
    Read full review
    Implementation Rating
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
    Read full review
    Microsoft
    Overall, our experience implementing Microsoft Power Automate has been positive, with a relatively low barrier to entry and a fast time-to-value—especially because it integrates natively with Microsoft 365, which we were already using extensively. With Respect to migration, I had a very good experience where existing workflows were reviewed and simplified. Unnecessary steps were removed. Business rules were reimplemented using Power Automate logic. We migrated Approval workflows, email-based notifications, SharePoint-centric processes, and simple integrations.
    Incentivized
    Read full review
    Alternatives Considered
    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
    Read full review
    Microsoft
    Microsoft Power Automate is worlds ahead of Zapier in so many ways. The looping, DOM access, and flow controls are much better. I feel that accessing different data within previous connectors used in a flow is much easier in Microsoft Power Automate as well. The custom connector creation process is a lot more pleasant in Microsoft Power Automate. The DateTime data type is handles MUCH better in Microsoft Power Automate, which is reason enough to use it.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Intuit
    No answers on this topic
    Microsoft
    I have not done any participations
    Incentivized
    Read full review
    Scalability
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
    Read full review
    Microsoft
    No answers on this topic
    Professional Services
    Intuit
    No answers on this topic
    Microsoft
    Microsoft's professional services provide hands-on support throughout the implementation lifecycle of Power Automate.This includes initial setup, configuration, integration with existing systems, testing, and deployment. They ensure that workflows are correctly designed, optimized for performance, and aligned with security best practices.
    Incentivized
    Read full review
    Return on Investment
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
    Read full review
    Microsoft
    • You can automate a lot of process very easy like automatic mails for status updates and such. This will save a lot of time and is more accurate, faster and up-to-date than a user can be.
    • Task approval is centralized and automatic reminders save us a lot of time.
    • The ROI is good if you have a lot of use cases and things to automate
    Incentivized
    Read full review
    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.

    Microsoft Power Automate Screenshots

    Screenshot of Microsoft Power Automate (Interface Screenshot) - Work Queues, Initial pageScreenshot of Microsoft Power Automate (Interface Screenshot) - Signed-in web portal home pageScreenshot of Microsoft Power Automate (Interface Screenshot) - Signed-in web portal create pageScreenshot of Microsoft Power Automate (Interface Screenshot) - Desktop designerScreenshot of Microsoft Power Automate (Interface Screenshot) - Hosted RPAScreenshot of Microsoft Power Automate (Interface Screenshot) - Display of DLP violations (on Run)