Intuit Mailchimp vs. OneSignal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Intuit Mailchimp
Score 8.3 out of 10
N/A
Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
OneSignal
Score 8.0 out of 10
N/A
OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.
$19
per month
Pricing
Intuit MailchimpOneSignal
Editions & Modules
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Growth
19+
per month
Professional
999+
per month
Free
Free
Enterprise
Custom Pricing
Offerings
Pricing Offerings
Intuit MailchimpOneSignal
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Intuit MailchimpOneSignal
Considered Both Products
Intuit Mailchimp
Chose Intuit Mailchimp
More options and functionality
Chose Intuit Mailchimp
Mailchimp has the best deliverability of all the email marketing software I've used, and the most customizable design features.
Chose Intuit Mailchimp
These platforms have feature sets that are much better suited to B2B marketing than Intuit Mailchimp. In particular, the journey builders seem much better suited to long and complex business-to-business buying cycles like ours.
Chose Intuit Mailchimp
Intuit Mailchimp was far superior than Constant Contact. Also it was more affordable.

Afterwards, Intuit Mailchimp could not keep up with a full CRM like Highlevel.
Chose Intuit Mailchimp
When we switched long time ago from Constant Contact it was because Mailchimp demonstrated more innovative features to be adapted in our communications. At that time Constant Contact it was too limited and it was constructed mainly to send bulk emails. So when we saw what …
Chose Intuit Mailchimp
In some cases, Intuit Mailchimp is more user-friendly than some of these platforms. However, Intuit Mailchimp has been the most consistent. For example, some of these brands were acquired by larger companies and drastically changed their pricing models and offerings without …
Chose Intuit Mailchimp
I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was …
Chose Intuit Mailchimp
We did not select this as we are happy with Intuit Mailchimp and this platform did not seem to be an upgrade for us.
Chose Intuit Mailchimp
Mailchimp is the gold standard currently for email campaigns.
Chose Intuit Mailchimp
The pricing and features for Mailchimp beat constant contact hands-down.
Chose Intuit Mailchimp
Intuit Mailchimp is more affordable, scalable for all team sizes, has a shorter SMS registration approval timeframe, integrates with more platforms, and doesn't require training to get started.
Chose Intuit Mailchimp
Mailchimp's email marketing is vastly superior to Bloomerang CRM or Fundraising (formerly Qgiv) but Mailchimp will integrate seemlessly to Bloomerang, so every email sent to a constituent will be recorded as a transaction. The email design blocks are much cleaner and easier to …
Chose Intuit Mailchimp
Constant Contact was overpriced and Action Network worked poorly.
Chose Intuit Mailchimp
It's been years since I used Hootsuite and I used it to schedule posts on our social media channels. I do not need to use Intuit Mailchimp for this.
Chose Intuit Mailchimp
I think it’s so much nicer than Active Campaign on every level.
Chose Intuit Mailchimp
We went back to Flodesk due to their services being much more cost effective. We send emails to tens of thousands of people at a time, and we only pay $35/month for Flodesk
Chose Intuit Mailchimp
I used constant contact years ago like 15-20... so Im unusre, I did not take the time to learn Intuit Mailchimp I hired someone.
Chose Intuit Mailchimp
The user functionally is way better but we keep them on our list of CRM items due to the call features.
Chose Intuit Mailchimp
We ended up going with Intuit Mailchimp because of the templates and the pricing. While we didn’t actually use Constant Contact, just looking through it, Intuit Mailchimp seems much easier to use as well.
Chose Intuit Mailchimp
My business was not allowed on other SMS services. The ridiculous rules the others have to deal with make it difficult to send anything for tactical training. It is used by many other businesses I know, so it seemed trustworthy. I don't like using services I have never heard of.
Chose Intuit Mailchimp
We do not use other programs and have not used other programs for this.
OneSignal
Chose OneSignal
OneSignal comes with a free plan and easy integration, unlike CleverTap which has a starting price of $200 per month and a difficult integration process. That is why we selected OneSignal instead of CleverTap.
Chose OneSignal
I believe OneSignal is an all around better platform than Push Owl. I am very happy we made the migration from Push Owl to OneSignal.
Chose OneSignal
In my opinion, OneSignal documentation / API is more friendly [than] Firebase. Maybe because Firebase is already "too big," but OneSignal is focused on one solution that giving our notification through to our customer. In that case, OneSignal is chosen by our company. Several …
Chose OneSignal
Look Firebase is a complete platform that includes a Push notification/InApp space. We had a lot of troubles while implementing Firebase: sometimes we thought it was ready until we tried to attach an image for Push notifications. This being said, the developers had to review …
Chose OneSignal
OneSignal is the one that has more integrations with plugins, external API and that is completely free and easy to install. They have a very good UI with many options and they will never ask for money to use this service. You can have unlimited subscribers and you can send …
Chose OneSignal
OneSignal is much more user-friendly, is free to use, and integrates with many more services. After the great redesign of OneSignal, it has become even better: easy localizations of the push, A/B tests and templates work great. Besides, there are a number of parameters you can …
Features
Intuit MailchimpOneSignal
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Intuit Mailchimp
8.1
Ratings
6% above category average
OneSignal
-
Ratings
WYSIWYG email editor8.30 Ratings00 Ratings
Dynamic content8.00 Ratings00 Ratings
Ability to test dynamic content8.00 Ratings00 Ratings
Landing pages8.30 Ratings00 Ratings
A/B testing7.70 Ratings00 Ratings
Mobile optimization8.10 Ratings00 Ratings
Email deliverability reporting8.70 Ratings00 Ratings
List management8.20 Ratings00 Ratings
Triggered drip sequences7.90 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Intuit Mailchimp
8.9
Ratings
13% above category average
OneSignal
-
Ratings
Lead nurturing automation7.40 Ratings00 Ratings
Lead scoring and grading10.00 Ratings00 Ratings
Data quality management8.30 Ratings00 Ratings
Automated sales alerts and tasks10.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Intuit Mailchimp
8.0
Ratings
8% above category average
OneSignal
-
Ratings
Calendaring7.50 Ratings00 Ratings
Event/webinar marketing8.50 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Intuit Mailchimp
8.2
Ratings
11% above category average
OneSignal
-
Ratings
Social sharing and campaigns8.20 Ratings00 Ratings
Social profile integration8.20 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
8.3
Ratings
12% above category average
OneSignal
-
Ratings
Dashboards8.50 Ratings00 Ratings
Standard reports8.50 Ratings00 Ratings
Custom reports7.80 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Intuit Mailchimp
7.8
Ratings
4% above category average
OneSignal
-
Ratings
API7.90 Ratings00 Ratings
Role-based workflow & approvals8.30 Ratings00 Ratings
Customizability5.60 Ratings00 Ratings
Integration with Salesforce.com8.50 Ratings00 Ratings
Integration with Microsoft Dynamics CRM8.30 Ratings00 Ratings
Integration with SugarCRM8.10 Ratings00 Ratings
Third-party software integrations8.10 Ratings00 Ratings
Best Alternatives
Intuit MailchimpOneSignal
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Intuit MailchimpOneSignal
Likelihood to Recommend
8.7
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
8.5
(0 ratings)
8.0
(0 ratings)
Availability
9.5
(0 ratings)
-
(0 ratings)
Performance
8.9
(0 ratings)
-
(0 ratings)
Support Rating
8.8
(0 ratings)
7.1
(0 ratings)
Implementation Rating
7.4
(0 ratings)
-
(0 ratings)
Configurability
10.0
(0 ratings)
-
(0 ratings)
Ease of integration
8.0
(0 ratings)
-
(0 ratings)
Product Scalability
9.5
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
Intuit MailchimpOneSignal
Likelihood to Recommend
It allows you to reach out to our customer base and discuss updates, sales, education, and much more. I am grateful to have reached out to them and to have gained brand loyalty in the process. It helps us truly connect, not just sell. I can segment my audiences and decide who I want to send communications to.
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I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.
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Pros
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
Read full review
  • Send instant notifications without any delay.
  • Provide all the necessary features for testing.
  • Highly cost effective.
  • Great system to handle huge volume.
  • Great customer support.
Read full review
Cons
  • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
  • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
  • Customer support can be a bit lacking at times and their docs aren't always the best
Read full review
  • They should develop features a bit faster as per user requirements.
  • Old users should get freemium model for new features.
  • Admin can look a bit better.
  • In-built and easy to use segmentation should be there too.
Read full review
Likelihood to Renew
We love the product. One thing we haven't mentioned yet is the human element. Recently, MailChimp re-structured their plans/pricing based on the feedback they had received. They listened to a pain their users were experiencing, then strategized a solution, and implemented it fairly. The updated pricing strategy was intended to save subscribers money, and they did a great job of communicating it to their users. I would be surprised if anyone reacted negatively to the change.
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No answers on this topic
Usability
It's very easy to use - I could quickly explain how to use Mailchimp to someone not in marketing and feel confident they'd be able to use basic skills to figure it out. Plus, we use it beyond just email marketing now for subscriber welcomes, forms, and nurture sequences.
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I give an 8 in this question mainly for 2 reasons: the products even if they look like complete and are highly customizable and usable, they are still missing some logical features. For example, send messages to a list of users - now days you can do it with postman and get calls. A second example is App messaging that is still in development and has many opportunities.
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Reliability and Availability
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
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No answers on this topic
Performance
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
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No answers on this topic
Support Rating
Any time we needed their help or support they responded promptly, friendly, and straightforwardly. It's a great feature to have multi-language support as we are a diverse team, and anyone can reach out to receive help. We've always solved our inquires
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Their customer support has been top-notch. They are able to assist you in getting through any problems that you may have and respond in a very timely manner. I've dealt with them on 4-5 instances over the years and my issues were always resolved within a matter of a few business days.
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Implementation Rating
I am little satisfied with the MailChimp implementation process, since although it has been a bit complicated and we have had various complications that tried to affect our performance, with a little general effort, we take full advantage and currently It is out main marketing and advertising campaign platform.
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No answers on this topic
Alternatives Considered
I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
Read full review
Look Firebase is a complete platform that includes a Push notification/InApp space. We had a lot of troubles while implementing Firebase: sometimes we thought it was ready until we tried to attach an image for Push notifications. This being said, the developers had to review the integration several times until we decided to change to OneSignal. Also while using Firebase I was not convinced with the look and feel of the Notifications. My vote here is OneSignal.
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Scalability
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
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No answers on this topic
Return on Investment
  • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
  • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
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  • We've seen direct-purchase conversions on new offers.
  • It does a great job of driving traffic to off-site locations like YouTube for new videos.
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ScreenShots

Intuit Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.