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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Vertex

    Score8.8 out of 10
    N/AVertex is global indirect tax compliance software for enterprise tax and finance teams. Indirect tax covers transaction-based obligations, such as sales and use tax, value-added tax (VAT), and goods and services tax (GST). Vertex supports tax determination, electronic invoicing (e-invoicing), reporting, filing, and audit-readiness workflows. Vertex’s official website Key Capabilities Tax determination: Calculates applicable indirect taxes…N/A
    Pricing
    Intuit MailchimpVertex
    Editions & Modules
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    Intuit MailchimpVertex
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Intuit MailchimpVertex
    Considered Both Products
    Intuit
    No answer on this topic
    Vertex Inc.
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    251 Answers
    96%
    Would buy again
    69 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    244 Answers
    93%
    Delivers good value for the price
    54 Answers
    Happy with the feature set
    89%
    Happy with the feature set
    255 Answers
    96%
    Happy with the feature set
    69 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    215 Answers
    88%
    Lived up to sales and marketing promises
    38 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    247 Answers
    86%
    Implementation went as expected
    50 Answers
    Features
    Intuit MailchimpVertex
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Intuit Mailchimp and Vertex
    Feature
    Intuit Mailchimp
    8.1
    585 Ratings
    4% above category average
    Vertex
    -
    Ratings
    WYSIWYG email editor8.1537 Ratings00 Ratings
    Dynamic content8.1519 Ratings00 Ratings
    Ability to test dynamic content8.2499 Ratings00 Ratings
    Landing pages8.3404 Ratings00 Ratings
    A/B testing7.7434 Ratings00 Ratings
    Mobile optimization7.9535 Ratings00 Ratings
    Email deliverability reporting8.8568 Ratings00 Ratings
    List management8.1564 Ratings00 Ratings
    Triggered drip sequences7.7385 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Intuit Mailchimp and Vertex
    Feature
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    Vertex
    -
    Ratings
    Lead nurturing automation7.465 Ratings00 Ratings
    Lead scoring and grading10.01 Ratings00 Ratings
    Data quality management8.372 Ratings00 Ratings
    Automated sales alerts and tasks10.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Intuit Mailchimp and Vertex
    Feature
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    Vertex
    -
    Ratings
    Calendaring7.448 Ratings00 Ratings
    Event/webinar marketing8.4112 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Intuit Mailchimp and Vertex
    Feature
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    Vertex
    -
    Ratings
    Social sharing and campaigns8.3116 Ratings00 Ratings
    Social profile integration8.1107 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Intuit Mailchimp and Vertex
    Feature
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    Vertex
    -
    Ratings
    Dashboards8.6229 Ratings00 Ratings
    Standard reports8.6560 Ratings00 Ratings
    Custom reports7.9130 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Intuit Mailchimp and Vertex
    Feature
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    Vertex
    -
    Ratings
    API7.9107 Ratings00 Ratings
    Role-based workflow & approvals8.470 Ratings00 Ratings
    Customizability5.62 Ratings00 Ratings
    Integration with Salesforce.com8.554 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM8.647 Ratings00 Ratings
    Integration with SugarCRM8.12 Ratings00 Ratings
    Third-party software integrations7.9109 Ratings00 Ratings
    Type of tax
    Comparison of Type of tax features of Intuit Mailchimp and Vertex
    Feature
    Intuit Mailchimp
    -
    Ratings
    Vertex
    8.2
    142 Ratings
    7% above category average
    Sales and Use Taxes00 Ratings9.3139 Ratings
    Cross-border Taxes00 Ratings7.945 Ratings
    VAT / GST Taxes00 Ratings8.568 Ratings
    Energy and Fuel Taxes00 Ratings7.311 Ratings
    Tax Reporting & Compliance
    Comparison of Tax Reporting & Compliance features of Intuit Mailchimp and Vertex
    Feature
    Intuit Mailchimp
    -
    Ratings
    Vertex
    8.6
    136 Ratings
    10% above category average
    Geolocation for Tax Assessment00 Ratings8.6103 Ratings
    3rd-Party Software Integrations00 Ratings8.795 Ratings
    Tax Data Reporting00 Ratings8.7122 Ratings
    Compliance Administration Management00 Ratings8.786 Ratings
    Tax Exemption Processing00 Ratings8.7100 Ratings
    Tax Document Management00 Ratings8.783 Ratings
    Complex Tax Scenario Management00 Ratings8.096 Ratings
    Best Alternatives
    Intuit MailchimpVertex
    Small Businesses
    Vbout
    Score9.9 out of 10
    Intuit Lacerte
    Score9.4 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Lappa
    Score8.8 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    ADP SmartCompliance
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Intuit MailchimpVertex
    Likelihood to Recommend
    8.7
    (608 ratings)
    9.0
    (167 ratings)
    Likelihood to Renew
    10.0
    (55 ratings)
    8.0
    (20 ratings)
    Usability
    8.5
    (477 ratings)
    8.6
    (63 ratings)
    Availability
    9.5
    (6 ratings)
    8.5
    (10 ratings)
    Performance
    8.9
    (7 ratings)
    8.5
    (10 ratings)
    Support Rating
    8.8
    (20 ratings)
    7.5
    (25 ratings)
    In-Person Training
    -
    (0 ratings)
    8.7
    (3 ratings)
    Online Training
    -
    (0 ratings)
    8.6
    (5 ratings)
    Implementation Rating
    7.4
    (22 ratings)
    9.9
    (17 ratings)
    Configurability
    10.0
    (2 ratings)
    9.0
    (80 ratings)
    Ease of integration
    8.0
    (4 ratings)
    9.9
    (7 ratings)
    Product Scalability
    9.5
    (6 ratings)
    8.7
    (57 ratings)
    Vendor post-sale
    10.0
    (2 ratings)
    8.9
    (20 ratings)
    Vendor pre-sale
    10.0
    (2 ratings)
    8.0
    (13 ratings)
    User Testimonials
    Intuit MailchimpVertex
    Likelihood to Recommend
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
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    Vertex Inc.
    I have used Vertex since the very beginning of my career. I have always found the information clear, and easy to use. The documentation to use the product was thorough. We file returns in all 45 states that have sales / use taxes and having the ability to import data, key additional data in and print out a signature ready return has made life easy. I've never wanted to look at any other return preparation software as none of them come close to the product that Vertex created.
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    Pros
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
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    Vertex Inc.
    • Vertex does a great job of building in-house industry expertise (leasing in our case) so they truly understand the tax technical and compliance obstacles we face day to day.
    • Vertex actively solicits for and responds to customer feedback on development and product roadmap suggestions. The Leasing users group is an example where Vertex takes an active role in communicating with and taking feedback from our industry.
    • Vertex tax updates are very timely and thorough, which makes the compliance process less stressful for our team.
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    Cons
    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
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    Vertex Inc.
    • Reporting: Vertex VAT Compliance is not fully ready to support all EU country's requirements.
    • Data storage.
    • Online reporting in VVC: many countries require to report VAT Declaration in an electronic way. This function is still missing for some of the countries from VVC.
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    Likelihood to Renew
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
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    Vertex Inc.
    We are satisfied with the overall performance of Vertex. The software has provided my company with many efficiencies. We have shorted our audits and found that many audits are happy that we are using Vertex to calculate our taxes. We no longer need to worry about updating our rates each month since Vertex sends us a file to upload
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    Usability
    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
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    Vertex Inc.
    Vertex itself is very good software. Its tax calculation is very accurate, and there should be no doubt whether Vertex is calculating the tax. Customer support is also good, and the response is quick. The updates are also good and easy to understand, making this an excellent application.
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    Reliability and Availability
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
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    Vertex Inc.
    I have always felt VERTEX support was available when needed, and I have felt comfortable calling in some heavy hitters when needed
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    Performance
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
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    Vertex Inc.
    Our Vertex performance is good, although we are now experiencing Error 502 when adding additional data points to our transaction tester single tests. At Exchange, I was told to reach out to support....that most likely the On Demand system needed some additional CPU resource added. I have a currently open ticket, that has not yet been fixed on this matter
    Incentivized
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    Support Rating
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
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    Vertex Inc.
    Level 1 support has always been kind and understanding but times they do not always provided the technical help sometimes their response or protocol is not related. I feel that I have to beg for a developer to look over my issue. On the other hand, there have been times a Level 1 support person has taken the time to research my issue and provide valid feedback & solution
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    In-Person Training
    Intuit
    No answers on this topic
    Vertex Inc.
    By training I'm referring to our engagement with Vertex Consulting's professional services group. Each person on the engagement had prior leasing industry tax experience and most if not all used O Series before joining Vertex. Consultants with industry specific tax experience provide so much more than just "training". They are able to engage in deep tax technical discussions with actual experience while in private practice. This coupled with having visibility to how numerous other leasing peers approach similar tax issues is a huge plus on top of the standard training.
    Incentivized
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    Online Training
    Intuit
    No answers on this topic
    Vertex Inc.
    Vertex has offered multiple webinars for the products we have purchased that are informative and helpful. I've also attended a few of the Vertex annual conferences where I was able to strength my knowledge of Vertex. I also found that their online library and videos can be helpful in resolving issues and answering questions.
    Incentivized
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    Implementation Rating
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
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    Vertex Inc.
    The implementation is challenging, make no mistake but will provide much value over time. Make sure you have full support of IT and your major stakeholders in your company. I found that while many people claimed to understand tax was important, they had no idea how deep tax in entrenched throughout the lease life cycle.
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    Alternatives Considered
    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
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    Vertex Inc.
    In comparison specifically with Avalara, Vertex is better in every way. It is much more customizable and allows us to change the way our tax software is set up for our business needs. Avalara is much more constricted, and is using the SST system which can allow for simplified returns, but in our case was causing more problems. Avalara is also much more expensive than Vertex, for less capabilities. Vertex' customer support is much stronger than Avalara's, as they are focused on obtaining and retaining customers whereas Avalara was continually trying to find ways to get money from us
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    Scalability
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
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    Vertex Inc.
    There needs to be a time-consuming setup both in the Enterprise Resource Platform and in Vertex and the related tools as well but once this is all established, Vertex is very proficient at calculating Sales and Use Tax in the USA and in Canada with GST/HST, as well as several of the provinces where we are located. As we added plants in different jurisdictions via greenfield expansion and aquisition, Vertex was able to integrate those as long as the tax department is fully informed of the system.
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    Return on Investment
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
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    Vertex Inc.
    • We use Vertex on a monthly basis to see if tax has been over-accrued or over-charged on invoices. We do save tax every month using the tool. Not at liberty to share too much more - the technology does assist the human efforts.
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    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.

    Vertex Screenshots

    Screenshot of Vertex dashboard