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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Makesbridge

    Score8.5 out of 10
    Small Businesses (1-50 employees)
    Makesbridge is a marketing automation product designed for SMBs, featuring core marketing capabilities. It is an on-demand product that is delivered without long-term contracts via a monthly subscription.

    $30

    per month

    Olark

    Score10 out of 10
    N/AOlark is a website live chat tool for engaging website visitors while they browse. It can be used to to track leads, drive sales, provide support.

    $15

    per month

    Pricing
    MakesbridgeOlark
    Editions & Modules
    Mini
    $29
    per month (1 account)
    SMB
    $75
    per month (1 account)
    MKS PRO
    $150
    per month (5 accounts)
    Enterprise
    $500
    per month (10 accounts)
    Engage
    $1,500
    per month (25 accounts)
    Pay As You Go
    $0
    Custom Pricing
    Self Service
    $19.00
    Per Agent Per Month
    Offerings
    Pricing Offerings
    MakesbridgeOlark
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsMakesbridge offers a range of pricing plans and packages to comfortably accommodate any combinate of needs and budget. Pay As You Go plans are just that - companies only pay for what they use in a given month. Alternative packages - PRO, Enterprise and Engage - are for companies with consistent use patterns and willingness to pay a minimum monthly fee. In all cases there is no long term obligation; 30 days notice is all that's required to cancel a PRO, Enterprise or Engage.—
    More Pricing Information
    Features
    MakesbridgeOlark
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Makesbridge and Olark
    Feature
    Makesbridge
    7.7
    7 Ratings
    1% below category average
    Olark
    -
    Ratings
    WYSIWYG email editor6.97 Ratings00 Ratings
    Dynamic content8.05 Ratings00 Ratings
    Ability to test dynamic content8.06 Ratings00 Ratings
    Landing pages7.04 Ratings00 Ratings
    A/B testing8.45 Ratings00 Ratings
    Mobile optimization7.96 Ratings00 Ratings
    Email deliverability reporting8.27 Ratings00 Ratings
    List management7.27 Ratings00 Ratings
    Triggered drip sequences8.26 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Makesbridge and Olark
    Feature
    Makesbridge
    8.1
    6 Ratings
    2% above category average
    Olark
    -
    Ratings
    Lead nurturing automation8.26 Ratings00 Ratings
    Lead scoring and grading7.66 Ratings00 Ratings
    Data quality management8.26 Ratings00 Ratings
    Automated sales alerts and tasks8.26 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Makesbridge and Olark
    Feature
    Makesbridge
    8.1
    6 Ratings
    7% above category average
    Olark
    -
    Ratings
    Calendaring7.76 Ratings00 Ratings
    Event/webinar marketing8.44 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Makesbridge and Olark
    Feature
    Makesbridge
    8.8
    6 Ratings
    15% above category average
    Olark
    -
    Ratings
    Social sharing and campaigns8.54 Ratings00 Ratings
    Social profile integration9.13 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Makesbridge and Olark
    Feature
    Makesbridge
    8.0
    7 Ratings
    6% above category average
    Olark
    -
    Ratings
    Dashboards7.67 Ratings00 Ratings
    Standard reports8.47 Ratings00 Ratings
    Custom reports8.17 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Makesbridge and Olark
    Feature
    Makesbridge
    7.6
    6 Ratings
    0% below category average
    Olark
    -
    Ratings
    API7.14 Ratings00 Ratings
    Role-based workflow & approvals8.15 Ratings00 Ratings
    Customizability7.26 Ratings00 Ratings
    Integration with Salesforce.com8.26 Ratings00 Ratings
    Chat Analytics and Reports
    Comparison of Chat Analytics and Reports features of Makesbridge and Olark
    Feature
    Makesbridge
    -
    Ratings
    Olark
    10.0
    1 Ratings
    14% above category average
    Chat history and transcripts00 Ratings10.01 Ratings
    Chat reporting00 Ratings10.01 Ratings
    Chat and web analytics00 Ratings10.01 Ratings
    Best Alternatives
    MakesbridgeOlark
    Small Businesses
    Vbout
    Score9.9 out of 10
    Gist
    Score9.5 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Zoho SalesIQ
    Score9.7 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Genesys DX (discontinued)
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MakesbridgeOlark
    Likelihood to Recommend
    8.2
    (7 ratings)
    10.0
    (18 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    8.6
    (5 ratings)
    Usability
    8.8
    (2 ratings)
    10.0
    (1 ratings)
    Availability
    9.1
    (2 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.2
    (2 ratings)
    9.8
    (2 ratings)
    Online Training
    5.5
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    MakesbridgeOlark
    Likelihood to Recommend
    Makesbridge Technology
    Makesbridge is great for email marketing and Salesforce integration. It is great for a startup or large company. Support is terrific. You can't go wrong with the service.
    Read full review
    Olark
    Olark chat is easy to set up and use. You can have more than one user logged in to monitor the chat on different computers. This makes a fast response time more likely. Although you have to be sure to keep your volume up on the computer so you hear the sound letting you know there's a chat waiting. I like that you can see the customers path through the website and you can put clickable links while you are in a chat to guide the customer to a product or a help page. Plus you can see if they actually went there. This makes it easier to upsell
    Incentivized
    Read full review
    Pros
    Makesbridge Technology
    • Makesbridge had the highest reviews in customer service on the Salesforce app exchange. This was the major reason that I chose them. Some of the implementation was over my head, but this was not a problem since they were always available to help with any issues that came up.
    • The team has even taken suggestions and implemented them quickly when I voiced a need for a particular Salesforce integration. Makesbridge has been a fantastic addition to my company.
    Read full review
    Olark
    • Olark is user friendly for both sides of the CHAT conversation. If you are initiating the chat, or the one receiving the chat, it is extremely easy to follow and use. There are many different levels of computer use comprehension and Olark is for every level.
    • Olark has reporting features to allow you to check the quality of your employees chat abilities as well as their productivity. It provides feedback for the employee themselves to also see how they are doing and take any suggestions the customer may leave for them regarding their chat experience.
    • Olark is very affordable and offers you the option, at a low cost, to look bigger and more professional that you even are. We were a smaller company and has the chat option with Olark and now have grown tremendously and STILL have the Olark chat option. Olark allowed us to grow and provide professionalism to our customers .
    • The Olark program allows you to set up quick responses to keep your customer from waiting, and to allow your employees to not have to retype the same response over and over. It is a great program that the employees really enjoy as well. It reminds you if you forgot to log out when you left your desk and provides your customer a quick note giving them the option to send the chat as an email inquiry instead, so you don't miss a thing.
    Incentivized
    Read full review
    Cons
    Makesbridge Technology
    • I would like for users to be able to see campaigns and templates created by other non-admin users. I'd like the option as the sysadmin to select which parts of the application should be open to all users, and which I'd like to gate. (Permissions, if you will).
    • Configuration of training materials. The content is great, I just have had difficulty locating the specific article that would be most relevant to the situation. I'd love step-by-step guides for campaign creation, etc.
    Read full review
    Olark
    • Not really an area of improvement for Olark specifically, but I will offer that it is incredibly important to keep in mind your company's "shopping hours" or peak traffic times (there is a Reports feature on the software that allows you to analyze peak traffic times).
    • Transcript history can be a little tricky - if you're searching for a specific past conversation, sometimes you may get multiple search results and have to sift through them until you find exactly what you're looking for.
    • I'd also offer that you will occasionally come across folks that are on your site to cyberbully or say nonsensical things. While there isn't an absolute fullproof way to deal with this, Olark does offer a nice "block" feature to disregard any unwanted conversations.
    Incentivized
    Read full review
    Likelihood to Renew
    Makesbridge Technology
    Great product, exceptional support. I'm going to be honest and say that I was apprehensive that the Makesbridge team was actually as wonderful as the app exchange reviews claim...How often does that actually happen?! But now, I can honestly say that the glowing reviews are spot-on, and my only concern is that they do not do justice in describing the product, support and service Makesbridge provides.
    Read full review
    Olark
    To be honest, renewal decisions are not currently within my power. Hypothetically speaking, I'm very comfortable with the platform, have used it daily for nearly a year, and would see no reason to switch to anything else. The small criticisms I had are not significant enough to deter me from using Olark. It's a user friendly, effective tool for our department.
    Read full review
    Usability
    Makesbridge Technology
    I'm not an IT guru. The layout and workflows make sense, and I appreciate not having to involve a developer for every change I'd like to make.
    Read full review
    Olark
    It is simply easy and customizable to be exactly what you need it to be
    Incentivized
    Read full review
    Reliability and Availability
    Makesbridge Technology
    Their tech support staff is the BEST I have worked with!
    Read full review
    Olark
    No answers on this topic
    Performance
    Makesbridge Technology
    Best tech support in the software industry.
    Read full review
    Olark
    No answers on this topic
    Support Rating
    Makesbridge Technology
    While their phone/chat support is outstanding, I wish there was more documentation and how-to information available online. There are many features that I have not used because I don't understand how to use them as well as I should
    Read full review
    Olark
    Our organization does not have any complaints about Olark's Support. Anytime we reached out to them for assistance, we received a prompt, helpful reply! As mentioned previously, we used Olark fairly basically so we didn't have too much need to work with their support team other than a few general questions here and there. They were always pleasant to work with.
    Incentivized
    Read full review
    Alternatives Considered
    Makesbridge Technology
    Makesbridge was easier to use and has a much better help desk. We were originally impressed with sales and then the technical side. At one point we handled e-mails with an internal program, what a headache, especially the list management.
    Read full review
    Olark
    Olark has an easier implementation process and has better functionality such as the ability to send commands through the platform to either create a ticket in your CRM or push an opportunity to salesforce; you're even able to 'push' the end user to a web page. Implementing their SDK is a snap as well.
    Incentivized
    Read full review
    Return on Investment
    Makesbridge Technology
    • Good customer service and allows us to use our leads without much restriction.
    • Price still considered quite high for a very small business like us.
    Read full review
    Olark
    • Olark allows my customer support team to respond to inquiries much faster than before.
    • We have seen an uptick in sales as we are able to address more questions from website visitors.
    • We have changed the design of our website based on chat feedback and questions obtained through Olark.
    Incentivized
    Read full review
    ScreenShots

    Makesbridge Screenshots

    Screenshot of B2B marketing automation is mostly about delivering leads on a silver platter.  Your sales Reps reap the benefits of an automation platform that drives digital engagement, intelligently tags contacts based on rules and tells sales who to call.Screenshot of Sales reps view tags, scores and alert messages. They know what prospects are hot for because they can filter activity by web visits, email clicks and alerts messages.Screenshot of Maximize campaign response with dynamic content blocks.Screenshot of The world's easiest drag-and-drop HTML Editor speeds campaign and landing page production. There are dozens of mobile compatible templates to make publishing even easier!Screenshot of Marketers see how drip messages perform with opens, clicks, social shares, web visits generated and conversions. You can even view populations of who's taken action.Screenshot of X-Ray Vision of interest! Drill down into the report even further to see a complete history of a prospect's web visits history and duration spent on each page.