What users are saying about
9 Ratings
71 Ratings
9 Ratings
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Score 7.2 out of 100
71 Ratings
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Score 7.6 out of 100

Likelihood to Recommend

Makesbridge

Makesbridge is great for email marketing and Salesforce integration. It is great for a startup or large company. Support is terrific. You can't go wrong with the service.
Michelle Rogers | TrustRadius Reviewer

Zoho Campaigns

It is very well suited to get the traffic on our social media platforms and our website. It is very helpful in interacting with subscribers on those social media platforms. It establishes client engagement. I didn't find it well suited in transnational emails. It did not give satisfactory results.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Makesbridge
7.7
Zoho Campaigns
7.6
WYSIWYG email editor
Makesbridge
6.9
Zoho Campaigns
7.0
Dynamic content
Makesbridge
8.0
Zoho Campaigns
7.8
Ability to test dynamic content
Makesbridge
8.0
Zoho Campaigns
7.0
Landing pages
Makesbridge
7.0
Zoho Campaigns
7.9
A/B testing
Makesbridge
8.4
Zoho Campaigns
8.1
Mobile optimization
Makesbridge
7.9
Zoho Campaigns
6.9
Email deliverability reporting
Makesbridge
8.2
Zoho Campaigns
7.7
List management
Makesbridge
7.2
Zoho Campaigns
7.4
Triggered drip sequences
Makesbridge
8.2
Zoho Campaigns
8.1

Lead Management

Makesbridge
8.1
Zoho Campaigns
Lead nurturing
Makesbridge
8.2
Zoho Campaigns
Lead scoring and grading
Makesbridge
7.6
Zoho Campaigns
Data quality management
Makesbridge
8.2
Zoho Campaigns
Automated sales alerts and tasks
Makesbridge
8.2
Zoho Campaigns

Campaign Management

Makesbridge
8.1
Zoho Campaigns
Calendaring
Makesbridge
7.7
Zoho Campaigns
Event/webinar marketing
Makesbridge
8.4
Zoho Campaigns

Social Media Marketing

Makesbridge
8.8
Zoho Campaigns
Social sharing and campaigns
Makesbridge
8.5
Zoho Campaigns
Social profile integration
Makesbridge
9.1
Zoho Campaigns

Reporting & Analytics

Makesbridge
8.0
Zoho Campaigns
7.4
Dashboards
Makesbridge
7.6
Zoho Campaigns
7.7
Standard reports
Makesbridge
8.4
Zoho Campaigns
7.5
Custom reports
Makesbridge
8.1
Zoho Campaigns
6.8

Platform & Infrastructure

Makesbridge
7.6
Zoho Campaigns
API
Makesbridge
7.1
Zoho Campaigns
Role-based workflow & approvals
Makesbridge
8.1
Zoho Campaigns
Customizability
Makesbridge
7.2
Zoho Campaigns
Integration with Salesforce.com
Makesbridge
8.2
Zoho Campaigns

Pros

Makesbridge

  • Makesbridge had the highest reviews in customer service on the Salesforce app exchange. This was the major reason that I chose them. Some of the implementation was over my head, but this was not a problem since they were always available to help with any issues that came up.
  • The team has even taken suggestions and implemented them quickly when I voiced a need for a particular Salesforce integration. Makesbridge has been a fantastic addition to my company.
Bryan Barnes | TrustRadius Reviewer

Zoho Campaigns

  • I use it because it is a "free" program that "comes with" our CRM tool. I don't find this to be a useful tool at all. It is a major pain to use and I don't recommend it to anyone who does "real" email marketing. I've been doing email marketing for 18 years and I have never used a worse program than this one. Seriously - take my advice and use MailChimp. The marketing automation that Zoho claims this feature has, is awful. After using it for almost two years, I dread every time I have to create a new email.
Jason Ensign | TrustRadius Reviewer

Cons

Makesbridge

  • I would like for users to be able to see campaigns and templates created by other non-admin users. I'd like the option as the sysadmin to select which parts of the application should be open to all users, and which I'd like to gate. (Permissions, if you will).
  • Configuration of training materials. The content is great, I just have had difficulty locating the specific article that would be most relevant to the situation. I'd love step-by-step guides for campaign creation, etc.
Julie Bylow | TrustRadius Reviewer

Zoho Campaigns

  • The social campaigns section we have not used much, probably because it only works with Twitter and Facebook, and we are more active on Google+ and LinkedIn.
  • The templates are nice, but I have seen other services with better pre-built templates.
  • To segment lists can be a bit hard to configure initially, however exporting lists from our CRM is simple.
Jon Porreca | TrustRadius Reviewer

Likelihood to Renew

Makesbridge

Makesbridge 9.1
Based on 2 answers
Great product, exceptional support. I'm going to be honest and say that I was apprehensive that the Makesbridge team was actually as wonderful as the app exchange reviews claim...How often does that actually happen?! But now, I can honestly say that the glowing reviews are spot-on, and my only concern is that they do not do justice in describing the product, support and service Makesbridge provides.
Julie Bylow | TrustRadius Reviewer

Zoho Campaigns

Zoho Campaigns 10.0
Based on 1 answer
Because I am a single user organization and the subscription is free for up to 3 users.
Stacy Venditto | TrustRadius Reviewer

Usability

Makesbridge

Makesbridge 8.8
Based on 2 answers
I'm not an IT guru. The layout and workflows make sense, and I appreciate not having to involve a developer for every change I'd like to make.
Julie Bylow | TrustRadius Reviewer

Zoho Campaigns

No score
No answers yet
No answers on this topic

Reliability and Availability

Makesbridge

Makesbridge 9.1
Based on 2 answers
Their tech support staff is the BEST I have worked with!
Anonymous | TrustRadius Reviewer

Zoho Campaigns

No score
No answers yet
No answers on this topic

Performance

Makesbridge

Makesbridge 9.1
Based on 1 answer
Best tech support in the software industry.
Anonymous | TrustRadius Reviewer

Zoho Campaigns

No score
No answers yet
No answers on this topic

Support Rating

Makesbridge

Makesbridge 8.2
Based on 2 answers
While their phone/chat support is outstanding, I wish there was more documentation and how-to information available online. There are many features that I have not used because I don't understand how to use them as well as I should
Anonymous | TrustRadius Reviewer

Zoho Campaigns

No score
No answers yet
No answers on this topic

Alternatives Considered

Makesbridge

Makesbridge was easier to use and has a much better help desk. We were originally impressed with sales and then the technical side. At one point we handled e-mails with an internal program, what a headache, especially the list management.
Warren Wear | TrustRadius Reviewer

Zoho Campaigns

The main reason we picked Zoho Campaigns was that we needed to use Zoho Books. QB Desktop, Online and Xero all didn't support the features we needed so we went with Zoho Books. It was the best decision we made. We now get Zoho CRM, Campaigns, Inventory, and 20+ other major applications all for less cost than just Quickbooks.
Matthew Christensen | TrustRadius Reviewer

Return on Investment

Makesbridge

  • Good customer service and allows us to use our leads without much restriction.
  • Price still considered quite high for a very small business like us.
Cymon Tan | TrustRadius Reviewer

Zoho Campaigns

  • As mentioned before, Zoho Campaigns is a great value for money if you are tight on budget. As the yearly charges are very affordable.
  • It may not match up to the deliverability robustness of Mailchimp, but the additional features like integration, support and ease-of-use make it a great investment and a better return.
  • The best ROI can be availed when bought under Zoho One - suite which is a complete CRM solution and offers the best of the integrations.
Sitanshu Mehrotra | TrustRadius Reviewer

Screenshots

Pricing Details

Makesbridge

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Makesbridge Editions & Modules

Edition
Pay As You Go1
Mini$292
SMB$752
MKS PRO$1503
Enterprise$5004
Engage$1,5005
  1. Custom Pricing
  2. per month (1 account)
  3. per month (5 accounts)
  4. per month (10 accounts)
  5. per month (25 accounts)
Additional Pricing Details
Makesbridge offers a range of pricing plans and packages to comfortably accommodate any combinate of needs and budget. Pay As You Go plans are just that - companies only pay for what they use in a given month. Alternative packages - PRO, Enterprise and Engage - are for companies with consistent use patterns and willingness to pay a minimum monthly fee. In all cases there is no long term obligation; 30 days notice is all that's required to cancel a PRO, Enterprise or Engage.

Zoho Campaigns

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Zoho Campaigns Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Makesbridge
8.2
Zoho Campaigns
7.4

Likelihood to Renew

Makesbridge
9.1
Zoho Campaigns
10.0

Usability

Makesbridge
8.8
Zoho Campaigns

Reliability and Availability

Makesbridge
9.1
Zoho Campaigns

Performance

Makesbridge
9.1
Zoho Campaigns

Support Rating

Makesbridge
8.2
Zoho Campaigns

Online Training

Makesbridge
5.5
Zoho Campaigns

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