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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    TestComplete

    Score8 out of 10
    N/ATestComplete is a GUI test automation tool that enables users of all skill levels to test the UI of every desktop, web, and mobile application. TestComplete is best suited for testers, automation engineers, and QA teams in any industry.

    $2,256

    per license

    Pricing
    MixpanelTestComplete
    Editions & Modules
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    Node-Locked Base
    2,256
    per license
    Node-Locked Pro
    3,950
    per license
    Float - Base
    5,077
    per license
    Float - Pro
    7,901
    per license
    Offerings
    Pricing Offerings
    MixpanelTestComplete
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!Pay for only the modules needed. TestComplete Pro includes all three modules: desktop, web, and mobile, at a bundled price point, as well as access to the parallel testing engine, TestExecute. TestComplete has additional add-ons, including TestExecute and the Intelligent Quality Add-On.
    More Pricing Information
    Community Pulse
    MixpanelTestComplete
    Considered Both Products
    Mixpanel
    No answer on this topic
    SmartBear
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    12 Answers
    93%
    Would buy again
    25 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    10 Answers
    88%
    Delivers good value for the price
    22 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    13 Answers
    93%
    Happy with the feature set
    25 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    85%
    Lived up to sales and marketing promises
    22 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    85%
    Implementation went as expected
    22 Answers
    Best Alternatives
    MixpanelTestComplete
    Small Businesses
    PostHog
    Score8.3 out of 10
    No answers on this topic
    Medium-sized Companies
    Heap
    Score8.1 out of 10
    OpenText UFT One
    Score8 out of 10
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    SoapUI Open Source
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MixpanelTestComplete
    Likelihood to Recommend
    9.0
    (50 ratings)
    7.0
    (88 ratings)
    Likelihood to Renew
    10.0
    (13 ratings)
    8.1
    (6 ratings)
    Usability
    9.0
    (2 ratings)
    7.8
    (7 ratings)
    Support Rating
    1.0
    (8 ratings)
    6.6
    (7 ratings)
    Online Training
    8.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.9
    (3 ratings)
    6.7
    (4 ratings)
    User Testimonials
    MixpanelTestComplete
    Likelihood to Recommend
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
    Read full review
    SmartBear
    Best suited to smaller unit test or tests broken up, couple of forms at a time Not suited - larger regressions test involving multiple systems. - my main regression involving payments has been unsuccessful for the last 3 years despite all working fine separately and while being watched
    Read full review
    Pros
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
    Read full review
    SmartBear
    • Identifying UI objects and application structure
    • Expandability of tests through scripts and script extensions/plugins
    • low barrier of entry (you can get started quickly, and other's don't need much explanation to contribute on a basic level)
    • Possibility of Jira integration for reporting
    • Relatively few (and usually easy to solve) git conflicts when working simultaneously
    • easy handling of test data, also for iterative tests
    Incentivized
    Read full review
    Cons
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
    Read full review
    SmartBear
    • TestComplete could stand to have a simplified view for different types of users. For instance, as a manager/architecture guy, I'm not so interested in getting into the code and am more interested in file-based interactions.
    • TestComplete could use more integration with reporting for things like TeamCity to improve test status visibility.
    Incentivized
    Read full review
    Likelihood to Renew
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
    Read full review
    SmartBear
    We have bigger test automation pack using test complete at the same time we also think this is not good performing tool for large number of test automation scripts.
    Incentivized
    Read full review
    Usability
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
    Read full review
    SmartBear
    It is usable when you become accustomed to its quirks. Not using it for two months and then you need to re-learn the quirks for some features (but some quirks are so awful that they will never fade from your memory). So, when using it regularly, it is possible to be quite productive, if no big correction in name mapping is needed.
    Incentivized
    Read full review
    Support Rating
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
    Read full review
    SmartBear
    Some bugs were quickly resolved, but most UX quirks of the tool are just marked "as designed". No follow up for enhancement request.
    Incentivized
    Read full review
    Online Training
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    SmartBear
    No answers on this topic
    Implementation Rating
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
    Read full review
    SmartBear
    If you develop a mobile application and your testing process goes in cloud, probably you will face a problem - how to implement a stable connection between your mobile devices and testing servers
    Incentivized
    Read full review
    Alternatives Considered
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
    Read full review
    SmartBear
    TestComplete stacks up against them in terms of GUI and seamless performance. It records each and every step and action been performed in the application and produces a detailed report in a well-structured manner. It can connect and access seamlessly among various databases directly to speed up the testing process.
    Incentivized
    Read full review
    Return on Investment
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
    Read full review
    SmartBear
    • Saves hundreds of man-hours with either QA testing or data entry
    • With the small cost of the product, it has saved the company money with both employee costs as well as the cost of mistakes made by human error or software bugs
    Incentivized
    Read full review
    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.