What users are saying about
Top Rated
369 Ratings
Top Rated
369 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.2 out of 100
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Feature Set Ratings

  • Web SEO Analytics ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

7.7

Moz Pro

77%
8.9

Web SEO Analytics

89%
Web SEO Analytics ranks higher in 7/8 features

Keyword analysis

8.4
84%
39 Ratings
9.0
90%
1 Rating

Backlink management

7.7
77%
34 Ratings
9.0
90%
1 Rating

SERP ranking tracking

8.6
86%
39 Ratings
10.0
100%
1 Rating

Page grader

8.1
81%
38 Ratings
9.0
90%
1 Rating

Competitive analysis

8.0
80%
38 Ratings
9.0
90%
1 Rating

Site audit / diagnostics

8.1
81%
37 Ratings
8.0
80%
1 Rating

Site recommendations

7.2
72%
35 Ratings
8.0
80%
1 Rating

Task management

5.7
57%
21 Ratings
9.0
90%
1 Rating

SEO Channels

7.0

Moz Pro

70%
8.5

Web SEO Analytics

85%
Web SEO Analytics ranks higher in 4/4 features

Local SEO

6.6
66%
27 Ratings
8.0
80%
1 Rating

Social SEO

6.6
66%
23 Ratings
9.0
90%
1 Rating

Mobile SEO

7.0
70%
25 Ratings
8.0
80%
1 Rating

Global SEO

7.7
77%
27 Ratings
9.0
90%
1 Rating

SEO Platform & Account Management

7.9

Moz Pro

79%
9.0

Web SEO Analytics

90%
Web SEO Analytics ranks higher in 2/2 features

Multi-domain support

8.2
82%
27 Ratings
9.0
90%
1 Rating

Integration with web analytics tools

7.6
76%
28 Ratings
9.0
90%
1 Rating

Attribute Ratings

  • Web SEO Analytics is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

8.7

Moz Pro

87%
76 Ratings
9.0

Web SEO Analytics

90%
1 Rating

Likelihood to Renew

8.8

Moz Pro

88%
37 Ratings

Web SEO Analytics

N/A
0 Ratings

Usability

8.5

Moz Pro

85%
2 Ratings

Web SEO Analytics

N/A
0 Ratings

Availability

10.0

Moz Pro

100%
2 Ratings

Web SEO Analytics

N/A
0 Ratings

Support Rating

9.5

Moz Pro

95%
14 Ratings

Web SEO Analytics

N/A
0 Ratings

Online Training

7.0

Moz Pro

70%
1 Rating

Web SEO Analytics

N/A
0 Ratings

Likelihood to Recommend

iContact

Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
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Web SEO Analytics

The Search Engine Optimization method is the best procedure for the good ranking of your website, This technique is best to sell your products and services online via internet. In some scenarios this method is non beneficial, that is like we have to use new trends and techniques in SEO which is not an easy task.
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Pros

iContact

  • It finds relevant keywords and lets you know your chance of ranking with them.
  • It helps you find content that needs work to rank better.
  • It helps you improve any technical issues with your web pages.
  • It helps you audit your current site for any technical issues.
  • It helps you keep track of your most important keywords.
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Web SEO Analytics

  • Social Bookmarking
  • Profiling
  • Blog Writing
  • Web 2.0
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Cons

iContact

  • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
  • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
  • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
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Web SEO Analytics

  • Keywords Ranking
  • Users on Website
  • Content
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Pricing Details

Moz Pro

Starting Price

$99 per month

Editions & Modules

Moz Pro editions and modules pricing
EditionModules
Standard991
Medium1792
Large2993
Premium5994

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Web SEO Analytics

Starting Price

Editions & Modules

Web SEO Analytics editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    iContact

    We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
    Read full review

    Web SEO Analytics

    No answers on this topic

    Usability

    iContact

    it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
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    Web SEO Analytics

    No answers on this topic

    Reliability and Availability

    iContact

    Every time I've ever needed it, it's been there.
    Read full review

    Web SEO Analytics

    No answers on this topic

    Support Rating

    iContact

    As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
    Read full review

    Web SEO Analytics

    No answers on this topic

    Alternatives Considered

    iContact

    Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
    Read full review

    Web SEO Analytics

    No answers on this topic

    Return on Investment

    iContact

    • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
    • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
    Read full review

    Web SEO Analytics

    • Good revenue generation per month.
    • Better ranking of website in Google search results.
    • Marketing of the products and services on time.
    Read full review

    Screenshots

    Add comparison