mParticle vs. Zaius (discontinued)
mParticle vs. Zaius (discontinued)
Product | Rating | Most Used By | Product Summary | Starting Price |
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mParticle | N/A | The mParticle customer data platform supports data collection from a wide variety of sources and provides standardization, cleansing and deduping, and tags, as well as data enrichment via scoring, contextual or behavioral data, as well as segmentation and customer profile management. | N/A | |
Zaius (discontinued) | N/A | Zaius, or Optimizely Data Platform after being acquired by Optimizely in March 2021, was a a customer data platform, or as the vendor describes it, B2C CRM. It helped B2C marketers grow revenue from their existing customer base using segmentation, personalization, marketing automation, and attribution tools. It is discontinued. | N/A |
mParticle | Zaius (discontinued) | |||||||||||||||
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
mParticle | Zaius (discontinued) | |
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Top Pros | ||
Top Cons |
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mParticle | Zaius (discontinued) | |
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Small Businesses | Klaviyo Score 8.9 out of 10 | SALESmanago Score 8.9 out of 10 |
Medium-sized Companies | SALESmanago Score 8.9 out of 10 | SALESmanago Score 8.9 out of 10 |
Enterprises | Treasure Data Score 8.3 out of 10 | Treasure Data Score 8.3 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
mParticle | Zaius (discontinued) | |
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Likelihood to Recommend | 6.9 (10 ratings) | 6.6 (6 ratings) |
Likelihood to Renew | 5.5 (1 ratings) | 6.4 (1 ratings) |
Usability | - (0 ratings) | 2.7 (1 ratings) |
Support Rating | 8.0 (10 ratings) | 7.3 (3 ratings) |
Implementation Rating | - (0 ratings) | 2.7 (1 ratings) |
mParticle | Zaius (discontinued) | |
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Likelihood to Recommend | mParticle | Discontinued Products |
Pros | mParticle | Discontinued Products |
Cons | mParticle | Discontinued Products |
Likelihood to Renew | mParticle | Discontinued Products |
Usability | mParticle No answers on this topic | Discontinued Products |
Support Rating | mParticle | Discontinued Products |
Implementation Rating | mParticle No answers on this topic | Discontinued Products |
Alternatives Considered | mParticle | Discontinued Products |
Return on Investment | mParticle | Discontinued Products |
ScreenShots |