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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Pipedrive

    Score8.6 out of 10
    N/APipedrive is a customer relationship management (CRM) software built to help small teams to drive sales.

    $24

    per month per seat

    Totango

    Score7.9 out of 10
    N/ATotango is an enterprise customer success platform designed for B2B software and recurring-revenue organizations to manage customer retention, track account health, and automate lifecycle workflows. The platform consolidates product telemetry, financial data, support interactions, and CRM records into a central hub to give cross-functional teams visibility into customer adoption and expansion opportunities.N/A
    Pricing
    PipedriveTotango
    Editions & Modules
    Essential
    $24
    per month per seat
    Advanced
    $49
    per month per seat
    Professional
    $69
    per month per seat
    Power
    $79
    per month per seat
    Enterprise
    $129
    per month per seat
    No answers on this topic
    Offerings
    Pricing Offerings
    PipedriveTotango
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsMonthly plans are available. The Essentials monthly plan at $24 per month.Each package gives teams a 360° customer account profile, customer health scoring, customer journey program templates (SuccessBLOCS), automated workflows (SuccessPlays), email campaigns, self-paced onboarding, and customer support.
    More Pricing Information
    Community Pulse
    PipedriveTotango
    Considered Both Products
    Pipedrive Inc.
    No answer on this topic
    Totango
    Chose Totango
    Pipedrive is a great CRM for Sales purposes but it doesnt give much tools for CX management. Totango is all the opposite, it is an excellent product for Customer Management . We currently use both platforms integrated with each other and it gives great results to both Sales and …
    Incentivized
    Chose Totango
    Pipedrive was less intuitive and harder to use than Totango, as it was of course more focused on sales and not post sales.
    Incentivized
    Key User Insights
    Would buy again
    96%
    Would buy again
    22 Answers
    91%
    Would buy again
    183 Answers
    Delivers good value for the price
    95%
    Delivers good value for the price
    21 Answers
    95%
    Delivers good value for the price
    124 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    22 Answers
    92%
    Happy with the feature set
    184 Answers
    Lived up to sales and marketing promises
    89%
    Lived up to sales and marketing promises
    17 Answers
    95%
    Lived up to sales and marketing promises
    89 Answers
    Implementation went as expected
    89%
    Implementation went as expected
    16 Answers
    87%
    Implementation went as expected
    96 Answers
    Features
    PipedriveTotango
    Sales Force Automation
    Comparison of Sales Force Automation features of Pipedrive and Totango
    Feature
    Pipedrive
    7.9
    68 Ratings
    1% above category average
    Totango
    -
    Ratings
    Customer data management / contact management8.724 Ratings00 Ratings
    Workflow management7.821 Ratings00 Ratings
    Territory management6.514 Ratings00 Ratings
    Opportunity management8.365 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)8.864 Ratings00 Ratings
    Contract management8.317 Ratings00 Ratings
    Quote & order management7.314 Ratings00 Ratings
    Interaction tracking8.521 Ratings00 Ratings
    Channel / partner relationship management7.116 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Pipedrive and Totango
    Feature
    Pipedrive
    2.9
    7 Ratings
    91% below category average
    Totango
    -
    Ratings
    Case management4.76 Ratings00 Ratings
    Call center management1.15 Ratings00 Ratings
    Help desk management3.16 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Pipedrive and Totango
    Feature
    Pipedrive
    7.5
    49 Ratings
    3% below category average
    Totango
    -
    Ratings
    Lead management7.549 Ratings00 Ratings
    Email marketing7.613 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Pipedrive and Totango
    Feature
    Pipedrive
    6.7
    67 Ratings
    14% below category average
    Totango
    -
    Ratings
    Task management7.964 Ratings00 Ratings
    Billing and invoicing management4.15 Ratings00 Ratings
    Reporting8.263 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Pipedrive and Totango
    Feature
    Pipedrive
    7.8
    68 Ratings
    2% above category average
    Totango
    -
    Ratings
    Forecasting7.719 Ratings00 Ratings
    Pipeline visualization8.268 Ratings00 Ratings
    Customizable reports7.516 Ratings00 Ratings
    Customization
    Comparison of Customization features of Pipedrive and Totango
    Feature
    Pipedrive
    6.4
    64 Ratings
    18% below category average
    Totango
    -
    Ratings
    Custom fields8.664 Ratings00 Ratings
    Custom objects8.554 Ratings00 Ratings
    Scripting environment1.04 Ratings00 Ratings
    API for custom integration7.646 Ratings00 Ratings
    Security
    Comparison of Security features of Pipedrive and Totango
    Feature
    Pipedrive
    6.7
    62 Ratings
    23% below category average
    Totango
    8.5
    182 Ratings
    0% below category average
    Single sign-on capability6.112 Ratings00 Ratings
    Role-based user permissions7.360 Ratings8.5182 Ratings
    Social CRM
    Comparison of Social CRM features of Pipedrive and Totango
    Feature
    Pipedrive
    1.1
    5 Ratings
    149% below category average
    Totango
    -
    Ratings
    Social data1.15 Ratings00 Ratings
    Social engagement1.15 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Pipedrive and Totango
    Feature
    Pipedrive
    3.6
    7 Ratings
    71% below category average
    Totango
    -
    Ratings
    Marketing automation3.67 Ratings00 Ratings
    Compensation management3.54 Ratings00 Ratings
    Platform
    Comparison of Platform features of Pipedrive and Totango
    Feature
    Pipedrive
    8.2
    61 Ratings
    7% above category average
    Totango
    -
    Ratings
    Mobile access8.261 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Pipedrive and Totango
    Feature
    Pipedrive
    -
    Ratings
    Totango
    8.5
    216 Ratings
    2% below category average
    API00 Ratings6.9149 Ratings
    Integration with Salesforce.com00 Ratings9.5173 Ratings
    Integration with Marketo00 Ratings9.035 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of Pipedrive and Totango
    Feature
    Pipedrive
    -
    Ratings
    Totango
    8.1
    247 Ratings
    8% below category average
    Product usage00 Ratings8.1243 Ratings
    Help desk / support tickets00 Ratings8.2160 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of Pipedrive and Totango
    Feature
    Pipedrive
    -
    Ratings
    Totango
    8.1
    260 Ratings
    6% below category average
    NPS surveys00 Ratings9.4124 Ratings
    Sponsor tracking00 Ratings6.16 Ratings
    Customer profiles00 Ratings7.9251 Ratings
    Automated workflow00 Ratings9.1240 Ratings
    Internal collaboration00 Ratings7.7226 Ratings
    Customer health scoring00 Ratings7.5253 Ratings
    Customer segmentation00 Ratings8.7243 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of Pipedrive and Totango
    Feature
    Pipedrive
    -
    Ratings
    Totango
    8.3
    254 Ratings
    1% below category average
    Customer health trends00 Ratings8.4243 Ratings
    Engagement analytics00 Ratings8.8229 Ratings
    Revenue forecasting00 Ratings7.7175 Ratings
    Dashboards00 Ratings8.4237 Ratings
    Best Alternatives
    PipedriveTotango
    Small Businesses
    Salesflare
    Score10 out of 10
    ClientSuccess
    Score6 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    ChurnZero
    Score7.9 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Gainsight CS
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PipedriveTotango
    Likelihood to Recommend
    8.0
    (72 ratings)
    9.1
    (261 ratings)
    Likelihood to Renew
    8.0
    (3 ratings)
    7.3
    (8 ratings)
    Usability
    9.0
    (25 ratings)
    8.6
    (95 ratings)
    Availability
    8.2
    (1 ratings)
    9.9
    (3 ratings)
    Performance
    -
    (0 ratings)
    8.8
    (2 ratings)
    Support Rating
    8.5
    (15 ratings)
    7.7
    (93 ratings)
    Online Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    10.0
    (12 ratings)
    Configurability
    -
    (0 ratings)
    8.2
    (4 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (8 ratings)
    Product Scalability
    -
    (0 ratings)
    9.8
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    PipedriveTotango
    Likelihood to Recommend
    Pipedrive Inc.
    Pipedrive is a fantastic tool to help monitor and track lead generation and referral sources. It helps maintain accountability with the sales team and helps ensure that we are doing appropriate marketing to maintain a steady influx of cases. The weekly and quarterly sales reports that it can generate are incredibly helpful and insightful. They help inform us of what we need to focus on each quarter/year.
    Incentivized
    Read full review
    Totango
    for a CSM it´s marvelous, you have in one window everything,the agenda for your day by day work, the workload you have in a day,all the customers database and call history added by tasks and toutch points, the to do thing in each customer you know what to do next, with renewal you hace an digital engadgement with customers inform they need to renew in order to keep using the app.
    Read full review
    Pros
    Pipedrive Inc.
    • Great visual visibility of the funnel plus easy to drag the deals across the stages
    • The email integration that collects all relevant communication (also through the possibility of adding a deal-specific Pipedrive address on BCC)
    • The integration with Pandadoc, which we use a lot, so that Pipedrive keeps a really handy overview of the documents we have sent out / which have been signed
    Read full review
    Totango
    • Enables us to easily send and collect NPS & CSAT scores regularly.
    • Syncs with HubSpot to bring in updated client data and deals automatically.
    • Allows us to manage clients based on health score which is multi-dimensional.
    • I can log touch points directly in Totango from Gmail so easily..
    • As we improve and develop our non SaaS business client experience, Totango continues to develop more functionality that we can benefit from.
    Incentivized
    Read full review
    Cons
    Pipedrive Inc.
    • Showing the customers name on the pipeline page. Right now I can only get it to show the brand name twice. I wish it would replace the second brand name with the main point of contact.
    • Better reporting tools. Their reporting tools are not easy to pick up. I've spent time trying to figure it out and it isn't something I can pick up on quickly.
    • Better training options. I wish I had a personal trainer to walk me through the best way to use Pipedrive so I can get the most out of it.
    Incentivized
    Read full review
    Totango
    • Integrations -- in my experience, they constantly break and disconnect.
    • Implementation -- I feel it was a HUGE challenge to set-up our environment. It took over 200 hours and it didn't work.
    • Communication -- during implementation/onboarding, in my opinion, we were mislead on how to create some of our custom data objects and it ended up being a big waste of time since the approach we were instructed to use ended up being incorrect.
    Read full review
    Likelihood to Renew
    Pipedrive Inc.
    -2 for Its cost and +8 for the need of tracking of leads and monitoring of team.
    Incentivized
    Read full review
    Totango
    I personally believe Totango is the right Customer Success Tool for me, my team, and my organization. I couldn't find limitations until now, it's capabilities are on point and it's very scalable. of course, transitioning to another tool would mean a lot of hours and training, and would expose risks
    Incentivized
    Read full review
    Usability
    Pipedrive Inc.
    Pipedrive is easy to use and has a clean interface so we can follow up accurately. Its custom features help manage leads and evaluate team performance. It saves time and improves efficiency. Pipedrive is stable and supports integrations and automation.
    Incentivized
    Read full review
    Totango
    It is easy to use and understand, and simple to follow day to day. Logging notes and tasks is one of the key areas this is utilised along with tracking reports and accessing key data points for conversations with customers which is helpful. Mobile app helps too to access information on the go.
    Incentivized
    Read full review
    Reliability and Availability
    Pipedrive Inc.
    No answers on this topic
    Totango
    I have yet to experience any downtime with Totango (knock on wood) so reliability has been really top tier since we were onboarded. Given that the support team has been really helpful so far, I can imagine should downtime every be the case, they'll be able to communicate proactively/effectively on the current state of the platform
    Incentivized
    Read full review
    Performance
    Pipedrive Inc.
    No answers on this topic
    Totango
    At times the integration sync can be really slow when it comes to touchpoints. I can't say the same for customer health syncing, but I do tend to notice the lag from email syncing, and in those cases, I will need to refresh the Totango page a couple of times or wait a couple of extra seconds/minutes for it to show up.
    Incentivized
    Read full review
    Support Rating
    Pipedrive Inc.
    Between quick video tutorials and having very quick feedback from their support teams, it is one of the main reasons I would recommend Pipedrive. It is critical, especially when setting up the platform to meet your companies needs, that a solid support team like Pipedrive has is there to make the transition easier.
    Incentivized
    Read full review
    Totango
    I give Totango a support rating of 10 because I can always get support whenever needed. If its a technical issue, I know I can email their support team for help. If it's a more in depth question with respect to our instance of Totango, I can reach out to our CSM and always get help in a very reasonable amount of time. I always look to Totango as the standard when I think of how to best communicate and support our own customers.
    Incentivized
    Read full review
    Online Training
    Pipedrive Inc.
    No answers on this topic
    Totango
    Our CSM did a great job of conducting the training so we understand, at the very least, the functionality that is directly relevant to us. This also allowed us to train our own new team mates when onboarding based on the training flow that was first presented to us. This was also conducted as a interactive sessions, as training are notoriously known to be dry
    Incentivized
    Read full review
    Implementation Rating
    Pipedrive Inc.
    Experiment is the only way to start
    Read full review
    Totango
    Totango has been easy for our team to integrate most of our new features into, which is great considering we have to factor in the customers' usage of the new features into all of the health and usage metrics we have. It has taken a while to integrate our second product however, which is why I would rank this a 7.
    Incentivized
    Read full review
    Alternatives Considered
    Pipedrive Inc.
    I much prefer the interface of Pipedive when compared to Zoho. Much more user friendly and the team is always readily available when we need them. Pipedrive allowed for many custom integrations to be added, as Zoho was a tad more complicated to manipulate. We would not go back to Zoho in any case.
    Incentivized
    Read full review
    Totango
    Pipedrive is a great CRM for Sales purposes but it doesnt give much tools for CX management. Totango is all the opposite, it is an excellent product for Customer Management . We currently use both platforms integrated with each other and it gives great results to both Sales and Customer Success teams
    Incentivized
    Read full review
    Scalability
    Pipedrive Inc.
    No answers on this topic
    Totango
    Information keeps missing and changing in totango . Because of that there is are lot of problems with it. We need to manually keep the backup in an another file. More over if in case we take the backup its so hard to track since its all in numbers. Totango can be much better if the cloud storage is working fine. My company is planning to discontinue due to this factor
    Incentivized
    Read full review
    Return on Investment
    Pipedrive Inc.
    • Great on setup which made our work easier and less technically equipped people can manage a lot of things(compared to SalesForce where you need to hire a developer to set it up)
    • We were able to integrate our calling system easily and get things going on the lead calling aspect.
    • Great multipipeline option where we were able to manage both organisations under one roof.
    Incentivized
    Read full review
    Totango
    • Since using Totango we have seen our engagement numbers go up as we are better able to identify the groups that are struggling.
    • We have also seen an increase in retention as we are more consistent in messaging and not missing any data.
    Incentivized
    Read full review
    ScreenShots

    Pipedrive Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Totango Screenshots

    Screenshot of collaboration tools to manage a customer portfolioScreenshot of a 360° view of customer healthScreenshot of the dashboard to monitor customer metricsScreenshot of engaging in-app experiences and email campaigns to improve customer retentionScreenshot of integrated data in the Customer Data Hub