Pixabay headquartered in Germany offers a digital content platform, which they present as a community for sharing copyright-free images and videos. All contents are released under Creative Commons.
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Ion, by Rock Content
Score 8.0 out of 10
Enterprise companies (1,001+ employees)
Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in…
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Pricing
Pixabay
Ion, by Rock Content
Editions & Modules
No answers on this topic
Managed Services + SaaS
Custom
per year
Offerings
Pricing Offerings
Pixabay
Ion, by Rock Content
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
$5,500 per customer
Additional Details
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ion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.
This is perfect for any individual or organization that's working on a budget. You'll get stock photos that, while there's a more limited selection than the usual paid sites (Getty, iStock, etc.), are often just as high-quality. For smaller businesses and nonprofits where every dollar counts, I've found myself leaning on Pixabay quite a bit for stock images and, from time to time, will end up buying one of the linked commercial images when Pixabay doesn't have what I need. However, if you have a large budget for stock images, Pixabay will likely not be your best choice, as the paid services offer generous discounts for bulk credit purchases.
If you want to choose a quick start template and fill in the fields with your content, Ion will be fantastic for you. We've done this with whitepapers and quizzes and it's been great and extremely easy to use. If you have an exact idea of what you want, and a background in web development, you may get frustrated. Ion has some quirks that make it tricky to fully customize - everyone once in a while I really just want to go into the HTML and make some changes, but can't. If you are looking to reuse a piece of content for specific targeting (industry or account-specific), Ion is great. The dynamic substitutions are great and very helpful.
Separate photos, illustrations, and vectors—Many competitors have these images all lumped together with a limited ability to sort through them, while Pixabay has a robust library of all of these, making it easy to find what you're looking for.
Free, high-quality images and easy-to-understand licensing rules—Often a new client will have bad image usage habits, freely snagging any image off of google. Pixabay is an excellent resource to give clients a huge range of photos without the fear of getting into copyright trouble.
Sound effects—Free, good-quality sound effects are surprisingly difficult to find amongst competitors, but Pixabay has them in their lineup as well.
One thing that kind of sticks out is that with so much to choose from, you can feel overwhelmed.
Some of the photos I sometimes can find separately by googling. In the music business, it seems like many photos rotate on the web so there isn't as much to pick from.
I didn't see an option for more vertical videos for use in Instagram or TikTok.
Ion University, while stacked with a wealth of information, is difficult to navigate from a troubleshooting perspective. The tutorial videos are all very helpful, but they are also very long. Sometimes I would want to search for how to address a particular issue I was struggling with and it would be a two-minute segment buried in a 45-minute video.
Again, getting back the self-guidance side of things. I think a lot of the tutorials are set up in a way that makes sense to Ion, but not as much to the end user.
I think the controls admins use when creating new users could be a bit more straightforward.
We use it for every landing page and we plan on only doing more dynamic content creation. We dont see that option coming in-house any time ever in the future. ION has a very robust platform for us to work with that really allows us to do more for our customers in regards to having the one-to-one conversation.
Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
Pixabay has given me the free vectors I need for my whiteboard animation videos, which aren't available on the other sites, in addition to the video and audio clips. They've been around for a long time and have stayed consistent, valuable, and easy to use throughout the years. They were my first site for free downloads and remain my favorite image download site to this day.
I was not the decision maker to choose this over Uberflip, but the UI is much more appealing to me. It's incredibly easy to use, clean, and from a backend standpoint, it requires little to no tech savvy'ness. Our team has really enjoyed using it and has required no training what-so-ever.
Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
Though we have not had the service long enough to see any measurable outcomes, we've been able to create interactive web content faster than ever before
The speed with which we can build interactive pages and re-use assets has been critical as projects we've done with Ion have made their way around and more and more internal clients have said "me too" for their own projects
It is very pricey at $28K for the base annual subscription (dropping to $24k after the first year), so depending on your budgetary situation, that may make no sense for your team--but we had contract money set aside for a company to build us a microsite for around the amount, so we just used it for Ion instead and will now be building the microsite ourselves using it
