PromoRepublic vs. Sprout Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
PromoRepublic
Score 7.5 out of 10
Small Businesses (1-50 employees)
PromoRepublic is a social media marketing solution with content distribution workflows for small businesses, agencies, franchise and multi-location brands. Their products allow users to distribute editable content, schedule it based on AI, manage multiple clients or locations, run local ads, and stay on top of the results. According to the vendor, key capabilities include: AI-driven scheduling to the main social media networks Library with 100,000 posts…
$9
monthly
Sprout Social
Score 8.6 out of 10
N/A
Sprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews, analytics and listening for customers. Sprout also provides customer success and technical support, to deliver consistent value to all users. Any organization, regardless of size or industry, receives…
$249
per month per user
Pricing
PromoRepublicSprout Social
Editions & Modules
Solo
$9
monthly
Standard
$49
monthly
Professional
$99
monthly
Business
$599
monthly
Enterprise
Custom
monthly
Standard
$199 annual / $249 monthly
per user/per month
Professional
$299 annual / $399 monthly
per user/per month
Advanced
$399 annual / $499 monthly
per user/per month
Free Trial
Free
for 30 days
Offerings
Pricing Offerings
PromoRepublicSprout Social
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
PromoRepublicSprout Social
Considered Both Products
PromoRepublic
Chose PromoRepublic
We primarily use Promo Republic for clients who have smaller budgets as the cost for PromoRepublic is less than some of the competing platforms.

PromoRepublic does make it easier to track separate locations/pages that may fall under one company. This can be great for an …
Sprout Social
Chose Sprout Social
Sprout is more user-friendly, covers more platforms, and is simple to navigate.
Features
PromoRepublicSprout Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
PromoRepublic
-
Ratings
Sprout Social
7.4
110 Ratings
3% below category average
Boolean keyword searches00 Ratings7.177 Ratings
Filtering out noise/spam00 Ratings7.192 Ratings
Sentiment analysis00 Ratings7.274 Ratings
Broad channel coverage00 Ratings8.186 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
PromoRepublic
-
Ratings
Sprout Social
8.3
138 Ratings
3% above category average
Content planning and scheduling00 Ratings9.2138 Ratings
Audience targeting00 Ratings7.4105 Ratings
Content optimization00 Ratings8.2121 Ratings
Workflow management00 Ratings8.4120 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
PromoRepublic
-
Ratings
Sprout Social
8.0
125 Ratings
1% below category average
Automated routing and prioritization00 Ratings7.880 Ratings
Customer interaction histories00 Ratings8.1110 Ratings
Bulk actions00 Ratings8.2109 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
PromoRepublic
-
Ratings
Sprout Social
7.1
92 Ratings
8% below category average
Lead generation00 Ratings7.066 Ratings
Content marketing00 Ratings8.288 Ratings
Paid media management00 Ratings6.23 Ratings
Campaigns and promotions00 Ratings7.24 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
PromoRepublic
-
Ratings
Sprout Social
8.4
137 Ratings
0% above category average
Twitter00 Ratings8.9121 Ratings
Facebook00 Ratings8.8136 Ratings
LinkedIn00 Ratings8.8124 Ratings
Google+00 Ratings7.745 Ratings
Instagram00 Ratings8.7126 Ratings
Pinterest00 Ratings8.345 Ratings
YouTube00 Ratings8.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
PromoRepublic
-
Ratings
Sprout Social
8.3
139 Ratings
7% above category average
Campaign success analytics00 Ratings8.7131 Ratings
Real-time tracking00 Ratings8.2127 Ratings
Competitor analysis00 Ratings8.1115 Ratings
Account management
Comparison of Account management features of Product A and Product B
PromoRepublic
-
Ratings
Sprout Social
8.0
131 Ratings
1% above category average
Role-based user permissions & privileges00 Ratings8.5125 Ratings
Mobile access00 Ratings7.5118 Ratings
Best Alternatives
PromoRepublicSprout Social
Small Businesses
Growave
Growave
Score 9.7 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Echobox Social
Echobox Social
Score 9.8 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Sprout Social
Sprout Social
Score 8.6 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
PromoRepublicSprout Social
Likelihood to Recommend
7.5
(9 ratings)
8.4
(176 ratings)
Likelihood to Renew
-
(0 ratings)
9.5
(65 ratings)
Usability
8.0
(2 ratings)
8.6
(103 ratings)
Availability
-
(0 ratings)
7.7
(8 ratings)
Performance
-
(0 ratings)
8.0
(7 ratings)
Support Rating
-
(0 ratings)
4.8
(38 ratings)
Online Training
-
(0 ratings)
7.3
(3 ratings)
Implementation Rating
-
(0 ratings)
10.0
(11 ratings)
Ease of integration
-
(0 ratings)
7.8
(27 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
PromoRepublicSprout Social
Likelihood to Recommend
PromoRepublic
In terms of well suited for our business, it saves a good amount of time focusing on other tasks instead of sitting on one task alone for a long time. For less appropriate scenarios, if a keyword search would give the best result, that would help to even save more time. But great and good going.
Read full review
Sprout Social
Sprout Social is a great tool, but it comes with a high per-seat price. In my opinion, this tool is great for a well-established brand, but for any start-up or multi-person agency, the cost can add up quickly and make or break your decision to use it. The reason for the lower recommendation score is a recent and ongoing issue I am facing with getting out of our current agreement. In our experience, Sprout Social makes it impossible to do, and the way they get you to agree to a year-long contract is a little shady. No contract is renewed after a year; just a simple email asking if you want to make any changes. In my experience, if you are not fully aware of what you agreed to a year ago, they will get ya, and you will be in the position we are in now. After experiencing this, I see that it is common among Sprout Social users looking for a more cost-effective option. Big bummer considering the monthly price users are paying.
Read full review
Pros
PromoRepublic
  • Calendar overview for all platforms per client is great.
  • Image creation tool is fairly robust.
  • Analytics dashboard is excellent and easy for clients to understand.
  • Support is super quick.
Read full review
Sprout Social
  • Social Scheduling: Sprout Social makes it easier than any platform I've used to schedule posts with each, and to batch-schedule the same post to run on multiple dates. The scheduling platform is intuitive and easy to understand.
  • Social Reporting: With just a few clicks of the button, you can easily export reports that are easy for both social media experts and complete novices to understand. I like how you can get a report within 60 seconds or so if needed.
  • Customer Service/Help: Whenever I've had a question, both my Sprout Social rep and the Help Center have been extremely easy to contact and quick to reply. Problems are solved very fast and it's made easy to understand.
Read full review
Cons
PromoRepublic
  • I wish there was a way to bulk upload posts.
  • There are some ways that they could save time by removing unnecessary pop-ups.
Read full review
Sprout Social
  • I would like for Personal Instagram Accounts to be able to integrate with Sprout Social's Employee Advocacy platform. You are able to connect personally accounts to Sprout Social itself, which is great, but for employee re-sharing internal stories, this is not possible unless it is with a Business Instagram account.
  • I would like for the left hand tool bar to be more user friendly. There are so many tools and settings that are available, and I would like for it to be simplified in a way that makes it less cluttered.
  • An improvement can be made with the Sprout Social Mobile App. The user friendliness of the app does not allow as much autonomy as the regular webpage.
Read full review
Likelihood to Renew
PromoRepublic
No answers on this topic
Sprout Social
Sprout Social is the best platform out there for social-media management, and now that I have all my clients using Sprout Social, it would be sort of silly for me to walk away format at this juncture. The only cloud on the horizon would be if Salesforce bought it (as has been rumored) and put it inside its walled garden.
Read full review
Usability
PromoRepublic
The user interface is very straight forward and easy to use. They also make it incredibly simple edit premade post ideas as well as create your own. You can connect all of the basic social media platforms which makes it great for individuals looking to streamline their scheduling process to get more content out
Read full review
Sprout Social
Sprout Social is straightforward to use - built for anyone regardless of tech experience to be able to navigate. It integrates pretty seamlessly to the native platforms and brings a lot of things together to make a seamlessly experience for seasoned social media managers.
Read full review
Reliability and Availability
PromoRepublic
No answers on this topic
Sprout Social
Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
Read full review
Performance
PromoRepublic
No answers on this topic
Sprout Social
It is quick to post, however you have to refresh the page every time you add a new scheduled item.
Read full review
Support Rating
PromoRepublic
No answers on this topic
Sprout Social
The chat and online resources are great. The managers are too. They go through account reps pretty fast. Also, not a lot of onboarding once a product or service is sold. The ticket request system is terrible, they have too many people switching off roles, they take a long time to get back to you and don't plan on anything being fixed over a weekend - even if you have a problem. Their customer service via tickets is the worst.
Read full review
Online Training
PromoRepublic
No answers on this topic
Sprout Social
Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
Read full review
Implementation Rating
PromoRepublic
No answers on this topic
Sprout Social
Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
Read full review
Alternatives Considered
PromoRepublic
Ultimately I selected PR because I was able to get it for a one-time cost rather than a subscription, but now that I'm used to it I couldn't imagine life without it. I've only used the free versions of the other platforms, so my experience with PR is obviously superior. However, there is absolutely nothing about PR that would make me consider switching to an alternative.
Read full review
Sprout Social
Takes the best of all of these and puts them in one place. I am yet to find a feature that these have that are not on Sprout Social, while there are many missing features on these platforms that come with Sprout Social as standard.
Read full review
Return on Investment
PromoRepublic
  • Consistency is key and having PromoRepublic has helped fill in the gaps when I don't have original content ready. The consistency has helped increase our engagement.
Read full review
Sprout Social
  • One positive impact has been a huge time saver for our team. Where we once had multiple systems and delays from producing content to approval to publishing, now everything is seamless.
  • Another positive impact is streamlining the onboarding process for new team members. Sprout Social is user-friendly and intuitive, making it easy to study even for someone completely new to social media.
  • One negative impact has been the time it takes to wade through irrelevant social listening posts. The filtering is not effective enough to eliminate the noise.
Read full review
ScreenShots

PromoRepublic Screenshots

Screenshot of Content planning & social media calendarScreenshot of Graphics editor to edit ready-made templates or create your ownScreenshot of Ads and retargeting automation for Facebook & InstagramScreenshot of Social Media CalendarScreenshot of Content OrganizerScreenshot of Work Coordinator

Sprout Social Screenshots

Screenshot of Sprout’s social media publishing tools, used to schedule and post messages to Facebook, Twitter, Instagram, Pinterest and LinkedIn simultaneously from a single Compose window.