Publer is a social media management tool used by individuals and businesses in crafting, scheduling, and analyzing their online presence across various social platforms. Publer aims to simplify the complexity of social media management, as a companion for digital marketers, influencers, and businesses of all sizes. Key Features: Scheduling: Publer enables users to plan and schedule posts across multiple social media platforms, to ensure a consistent…
$5
per month per user
Zoho Social
Score 9.2 out of 10
N/A
Zoho Social is a comprehensive social media management platform designed for businesses of all sizes and agencies. It is used to schedule and publish posts, manage conversations—including direct messages, comments, and mentions—across multiple platforms, track keywords, competitors, and hashtags, and generate reports from one dashboard. Supported platforms: Meta (Facebook, Instagram, and Threads), Google Business Profile, YouTube, Pinterest, Mastodon, X (formerly Twitter),…
$15
per month
Pricing
Publer
Zoho Social
Editions & Modules
Professional
$5
per month per user
Business
$10
per month per user
Enterprise
Custom Pricing
Free
$0
per month per user
Standard
$15
per month per user
Professional
$40
per month per user
Premium
$65
per month 3 users
Agency
$320
per month 5 users
Agency Plus
$460
per month 5 users
Offerings
Pricing Offerings
Publer
Zoho Social
Free Trial
Yes
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
VAT not included in the price. 14 days money back guarantee. Discount available for annual pricing.
Add Ons
Users at $10 / user / month
Brands $10 / brand / month
Discount available for annual pricing.
More Pricing Information
Community Pulse
Publer
Zoho Social
Features
Publer
Zoho Social
Publishing
Comparison of Publishing features of Product A and Product B
Publer
9.2
57 Ratings
13% above category average
Zoho Social
9.0
492 Ratings
11% above category average
Content planning and scheduling
9.657 Ratings
9.4490 Ratings
Content optimization
9.054 Ratings
8.6405 Ratings
Workflow management
8.852 Ratings
9.329 Ratings
Audience targeting
00 Ratings
8.7346 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Publer
8.9
49 Ratings
9% above category average
Zoho Social
8.9
399 Ratings
9% above category average
Automated routing and prioritization
9.139 Ratings
8.5340 Ratings
Bulk actions
8.748 Ratings
9.525 Ratings
Customer interaction histories
00 Ratings
8.7374 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Publer
9.5
54 Ratings
13% above category average
Zoho Social
9.3
482 Ratings
11% above category average
Twitter
9.439 Ratings
9.4431 Ratings
Facebook
9.549 Ratings
9.4471 Ratings
LinkedIn
9.746 Ratings
9.4424 Ratings
Google+
9.525 Ratings
9.1277 Ratings
Instagram
9.548 Ratings
9.5401 Ratings
Pinterest
9.828 Ratings
00 Ratings
YouTube
9.532 Ratings
00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Publer
8.2
41 Ratings
6% above category average
Zoho Social
8.6
395 Ratings
11% above category average
Campaign success analytics
8.440 Ratings
8.8391 Ratings
Competitor analysis
7.932 Ratings
7.7239 Ratings
Real-time tracking
00 Ratings
9.325 Ratings
Account management
Comparison of Account management features of Product A and Product B
Publer
9.1
44 Ratings
14% above category average
Zoho Social
9.2
432 Ratings
15% above category average
Role-based user permissions & privileges
9.039 Ratings
9.0336 Ratings
Mobile access
9.141 Ratings
9.3410 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Publer
-
Ratings
Zoho Social
8.6
417 Ratings
12% above category average
Sentiment analysis
00 Ratings
8.3296 Ratings
Broad channel coverage
00 Ratings
9.0411 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Where Publer is well suited: + Organisation of multiple social media accounts for when you have multiple brands + The integration of Google Maps makes it easy to organise multiple locations + Calendar with a nice overview makes it easy to see your social media planning for the following period of time Where it is less suited for: - Comparing competition and ideal posting time is quite a surplus in cost - No native Dutch version
We have a few videos to share on our social media accounts: Linked in, facebook, instagram, twitter, youtube, another personal youtube account, and tiktok. First of the videos will be shared now, but the second one should be shared 3 hours later, and the third one 6 hours later. Also, with some text, on each share... You give this job to a personnel and thrust they will be fast enough to login those accounts and share the content almost at the same time, with no mistakes on the texts we use, and you thing you are done, right? It doesn't work that way in real life situations. However, you can share the same text and video to every platform momentarily by clicking a button by Zoho Social. you can also schedule posts to be shared later at a certain time and date. Now, you can concentrate to develop the character and details of your campaign. And, also, now, you have a personnel who can be useful at some other work
A unified drag-and-drop calendar with genuine native previews allows us to bulk-upload images or videos, shuffle posts between dates and platforms, and see exactly how each platform (FB, IG, TikTok, Threads, etc.) will display before we hit “Schedule.”
Role-based approvals that streamline teamwork: interns draft, managers approve, and the audit trail ensures that nothing inconsistent slips through.
Quick-glance analytics built right into the calendar, surface engagement spikes, best-time suggestions and post-level stats without exporting to another tool, so we can tweak campaigns on the spot.
Zoho Social helps us develop posts, and it facilitates the automated publishing, which is vital in sharing the content we want.
Besides, Zoho Social is fruitful in customer engagement plan, where the software manages different accounts, and there is free communications throughout.
Finally, there is social media evaluation, monitoring, and analytics, and all of them brings to us an inference that is accurate and digital.
I wanted to use the ability to have Zoho queue the posts, but I wanted to choose the start time of the first post for a few days in the future and I did not find an easy way to set that.
I wish there were a box with a cheat sheet of the sizes that each social media platform allows for it's video and pictures in the dialogue box for posting so I can be sure to choose appropriate content.
I do think it's a bit expensive, especially for my needs, but I like the ease of use. I will continue to do what I can to get this service discounted until I can no longer afford it.
Zoho Social is the BEST! I have found the perfect solution to social media marketing! It is extremely affordable and I highly recommend it! Create a post once and post it to 5 or more social media platforms! LOVE IT!! :)
Publer serves as our centralized platform for planning, creating, scheduling, and analyzing content across Superhero JJ Kids social media channels. I highly recommend Publer for personal or business for social media. I have been using Publer for over 1 year and love the features. It also provides shared workspaces and keeps everything in one place. The ability to schedule post ahead of time is amazing
The reason behind assigning this rating stems from the software's remarkable ability to seamlessly integrate intricate functionalities with an incredibly user-friendly interface. It strikes an exceptional balance between sophisticated features and ease of use, making it a standout solution in its category. The software's attention to user experience, coupled with its comprehensive project tracking capabilities, has undoubtedly left a positive impression. This rating reflects my appreciation for how effortlessly it empowers teams to manage projects, collaborate effectively, and achieve their goals with utmost efficiency
I have not needed support for Zoho Social. This comment requirement is confusing to me as I must find text to fill the requirement of a minimum of 50 words. There should be a non-applicable button that allows either user to skip a question or then require a shorter explanation like in my first sentence. Geez, now I have to give a rating while never using the feature.
I've used other tools to try and schedule across social media platforms and although others may have had better pricing or better features, they rarely had both. Publer is the perfect balance of performance and pricing, where other platforms excel in one over the other
Zoho Social is a great social media management tool that allows businesses, and individuals, to manage multiple social media accounts, schedule posts, track analytics, and engage with followers. It competes well with other social media management tools such as Hootsuite, Buffer, Sprout Social, Agora Pulse, and Hubspot. Zoho Social stands out for its integration capabilities with other Zoho applications and affordability for small to medium-sized businesses. Each tool has its own strengths and weaknesses, and businesses should evaluate them based on their specific needs and goals. The biggest fallacy for Zoho is its restriction on scheduling tools on the free plan who have social and personal needs. I believe this can be circumvented by Zoho periodically making an advertisement to one's feed.
I had a month-long delay in launching my website. Zoho Social allowed me to continue to build an audience and anticipation while the website technical issues were worked out.
The free trial meant I could give it a good try before spending any of my precious startup budget.