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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ReachMail

    Score9.9 out of 10
    N/AReachMail focuses on assisting email marketers in achieving delivery success, and present their services a a guide in the ever-changing world of marketing and transactional email. ReachMail includes tools like optimized time-of-day sending, integrated list hygiene and expert support.

    $9

    per month

    Sailthru

    Score5.3 out of 10
    N/ASailthru is an email marketing and marketing automation solution. It supports email management, site personalization, mobile management, and both predictive and retention-focused analytics.N/A
    Pricing
    ReachMailSailthru
    Editions & Modules
    Basic
    $9.00
    per month
    Prro
    $29.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    ReachMailSailthru
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    ReachMailSailthru
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ReachMail and Sailthru
    Feature
    ReachMail
    9.2
    9 Ratings
    14% above category average
    Sailthru
    -
    Ratings
    WYSIWYG email editor9.07 Ratings00 Ratings
    Dynamic content10.06 Ratings00 Ratings
    Ability to test dynamic content10.06 Ratings00 Ratings
    Landing pages5.04 Ratings00 Ratings
    A/B testing10.05 Ratings00 Ratings
    Mobile optimization9.05 Ratings00 Ratings
    Email deliverability reporting10.08 Ratings00 Ratings
    List management10.09 Ratings00 Ratings
    Triggered drip sequences10.02 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ReachMail and Sailthru
    Feature
    ReachMail
    9.7
    9 Ratings
    24% above category average
    Sailthru
    -
    Ratings
    Dashboards10.08 Ratings00 Ratings
    Standard reports9.09 Ratings00 Ratings
    Custom reports10.05 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of ReachMail and Sailthru
    Feature
    ReachMail
    9.8
    1 Ratings
    18% above category average
    Sailthru
    -
    Ratings
    URL Validation10.01 Ratings00 Ratings
    Link Tracking10.01 Ratings00 Ratings
    Image Validation9.01 Ratings00 Ratings
    Inbox Display10.01 Ratings00 Ratings
    Email Accessibility Tools10.01 Ratings00 Ratings
    Spelling and Grammar Check9.01 Ratings00 Ratings
    Spam Testing10.01 Ratings00 Ratings
    Email Previews10.01 Ratings00 Ratings
    Best Alternatives
    ReachMailSailthru
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Listrak
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Marin Software (discontinued)
    Score9.1 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Listrak
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ReachMailSailthru
    Likelihood to Recommend
    10.0
    (11 ratings)
    7.7
    (21 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (7 ratings)
    Usability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    1.0
    (1 ratings)
    User Testimonials
    ReachMailSailthru
    Likelihood to Recommend
    ReachMail, Inc
    The free Reachmail account (which I have used for several small organizations) is a good tool where there are limited or zero email marketing dollars, a contact audience of up to 5,000 subscribers, and a max of 15,000 monthly emails. The pricing levels are really reasonable for volume requirements, including custom plans for infrequent mailings. If there are constraints (time and/or design experience) that require a large choice of ready-made contemporary templates without graphic or font modifications, then this probably isn't a good email marketing tool.
    Incentivized
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    Zeta Global
    Sailthu is perfectly suited, no matter what level of technical skill you have or support from an Engineering team. That said, it includes many advanced features which can only be fully utilized when integrated with custom webhooks and after receiving customer data sent via their APIs. There may be easier solutions out there for less technical users or for people wanting a simpler setup to begin with.
    Incentivized
    Read full review
    Pros
    ReachMail, Inc
    • I have a $10 account, but customer support treat me like a princess. They even added a feature to one page to remedy a problem I was having with that page. They care about their customers.
    • ReachMail Features (or at least, these are the ones I know they have): WYSIWYG Email Editor, Template Management, Mobile Optimized Emails, Dynamic Content, Subscribe/Unsubscribe, Mailing List Management, Drip Campaigns, Auto-Responders, Image Library, A/B Testing, Customer Surveys, CAN SPAM Compliance, Reporting/Analytics.
    • These folks know what they’re doing. I can’t speak highly enough about ReachMail.
    Incentivized
    Read full review
    Zeta Global
    • Personalization - one of the most important things you can utilize when emailing people.
    • Segmentation - Sailthru makes it very easy to build an audience based off their criteria; there are so many different fields to choose from. We use this mostly for geo-targeting and engagement.
    • Analytics - post-campaign analytics are very easy to look at, customize your view, and download as a csv to share with your team and company.
    Incentivized
    Read full review
    Cons
    ReachMail, Inc
    • There are no batch report downloads. When I have multiple variations and waves in a campaign, I have to download reports individually. I'd like for a way to download one report of all sends during a certain time period, or given another set of parameters.
    • It would save a lot of time if we had the ability to upload multiple images or assets at once.
    • There's only a two-level "tree" of organization of lists and suppression lists. It would be great if we had the abililty to nest lists into better categories, rather than having to scroll through one giant list of suppressions or deployment lists. Something like a 2015 folder, then inside that a Business Unit folder, then inside that, a Campaign folder, etc. This would make things much easier to find.
    Incentivized
    Read full review
    Zeta Global
    • Giving more practical examples of technical setups, sometimes the only way to understand it is to see it.
    • Can't filter lists by date created or date modified, particularly needed when tracking down a specific list or looking to remove older lists.
    • Can't set up automated data dumps to an email address, has to be sent via API.
    Incentivized
    Read full review
    Likelihood to Renew
    ReachMail, Inc
    No answers on this topic
    Zeta Global
    The biggest factor is that even after two months of trying to go through their credit processes and getting the right consideration for the real damages we had with the tool not being able to send campaigns for days, their sales staff is still not willing to work with us on it, making us do the switch away from them right now. We got extremely disappointed by trying to work with them through those issues.
    Read full review
    Usability
    ReachMail, Inc
    Their team is knowledgable and willing to help offer insight and support to build out the right campaigns to fit our business needs and goals
    Incentivized
    Read full review
    Zeta Global
    No answers on this topic
    Support Rating
    ReachMail, Inc
    No answers on this topic
    Zeta Global
    Their account management / sales staff doesn't seem to be taking the problems you experience very seriously - it took us 3 months and nudge emails to them every 2 weeks to ask for status updates (plus 6 different conversations with different people) to get a (very small credit) for a major issue, which in two months prohibited us from sending campaign emails for 2-3 days at a time.
    Read full review
    Alternatives Considered
    ReachMail, Inc
    In my opinion, ReachMail is a good competitor to Mailchimp, probably has more features though and analytics to help organize information. There are also a lot more third party integrations that have helped us compared to other apps that we've tried before, but ReachMail has been the most useful, for me personally and my team
    Incentivized
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    Zeta Global
    Sailthru provided a powerful, easy-to-use platform that was able to adjust to the needs we had at Dotdash. It was able to support the simple campaigns where we would send static creative to all recipients and the complex dynamic campaigns where we were customizing content. The scale and flexibility really made it a great platform for us to use.
    Incentivized
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    Return on Investment
    ReachMail, Inc
    • None. I signed up for a pay account so only had to spend a dollar for the first month. Even that was a waste as I simply can't send emails out with their forced unsubscribe header. If it was the typical CAN-SPAM footer it would be fine, but it just looks awful.
    Incentivized
    Read full review
    Zeta Global
    • Sailthru has helped us build a welcome series that's much more effective than anything we had before.
    • It's much easier to analyze transactional campaigns than our previous ESP.
    • We're better able to run A/B tests and learn from the results -- all of which improves our email strategy.
    Incentivized
    Read full review
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