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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Agentforce Marketing

    Score7.6 out of 10
    N/AMarketing Cloud is a cloud-based digital marketing platform, used by marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.

    $1,250

    per month per installation

    Salesmate

    Score10 out of 10
    Mid-Size Companies (51-1,000 employees)
    Salesmate is a single platform that helps create personalized experiences across marketing, sales, and service touchpoints across all channels – email, text, chat, web, calls, and eCommerce. It is designed to enable users to generate more leads, close more deals, and build lasting customer relationships. It replaces many disjointed systems to save users time and money. Salesmate offers businesses: …

    $29

    per month per user

    Pricing
    Agentforce MarketingSalesmate
    Editions & Modules
    Account Engagement
    $1,250
    per month
    Engagement
    $1,250
    per month
    Intelligence
    $3,000
    per month
    Loyalty Management
    $20,000
    per month
    Personalization
    $100,000
    per year
    Data Cloud for Marketing
    $108,000
    per year
    Basic
    $29
    per month per user
    Pro
    $49
    per month per user
    Business
    $79
    per month per user
    Enterprise
    Custom
    Offerings
    Pricing Offerings
    Agentforce MarketingSalesmate
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsWe offer built-in calling: Starting at $1.10 per month for your phone line & pay as you go credits
    More Pricing Information
    Community Pulse
    Agentforce MarketingSalesmate
    Considered Both Products
    Salesforce
    No answer on this topic
    Rapidops, Inc.
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    84 Answers
    100%
    Would buy again
    48 Answers
    Delivers good value for the price
    89%
    Delivers good value for the price
    72 Answers
    100%
    Delivers good value for the price
    46 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    89 Answers
    98%
    Happy with the feature set
    47 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    58 Answers
    100%
    Lived up to sales and marketing promises
    44 Answers
    Implementation went as expected
    84%
    Implementation went as expected
    54 Answers
    98%
    Implementation went as expected
    43 Answers
    Features
    Agentforce MarketingSalesmate
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    7.3
    171 Ratings
    5% below category average
    Salesmate
    -
    Ratings
    WYSIWYG email editor7.4122 Ratings00 Ratings
    Dynamic content8.1153 Ratings00 Ratings
    Ability to test dynamic content6.3112 Ratings00 Ratings
    Landing pages7.6121 Ratings00 Ratings
    A/B testing7.0151 Ratings00 Ratings
    Mobile optimization6.7111 Ratings00 Ratings
    Email deliverability reporting7.3132 Ratings00 Ratings
    List management8.1129 Ratings00 Ratings
    Triggered drip sequences7.295 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    8.1
    124 Ratings
    4% above category average
    Salesmate
    -
    Ratings
    Lead nurturing automation8.8109 Ratings00 Ratings
    Lead scoring and grading8.1110 Ratings00 Ratings
    Data quality management7.3116 Ratings00 Ratings
    Automated sales alerts and tasks8.2101 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    7.3
    114 Ratings
    1% below category average
    Salesmate
    -
    Ratings
    Calendaring7.3103 Ratings00 Ratings
    Event/webinar marketing7.497 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    7.4
    88 Ratings
    1% below category average
    Salesmate
    -
    Ratings
    Social sharing and campaigns7.383 Ratings00 Ratings
    Social profile integration7.539 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    7.6
    124 Ratings
    3% above category average
    Salesmate
    -
    Ratings
    Dashboards8.1118 Ratings00 Ratings
    Standard reports7.3123 Ratings00 Ratings
    Custom reports7.3100 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    7.5
    124 Ratings
    0% below category average
    Salesmate
    -
    Ratings
    API6.790 Ratings00 Ratings
    Role-based workflow & approvals6.689 Ratings00 Ratings
    Customizability6.9111 Ratings00 Ratings
    Integration with Salesforce.com7.6113 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM8.914 Ratings00 Ratings
    Integration with SugarCRM8.611 Ratings00 Ratings
    Third-party software integrations7.524 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    9.5
    49 Ratings
    19% above category average
    Customer data management / contact management00 Ratings8.648 Ratings
    Workflow management00 Ratings9.548 Ratings
    Territory management00 Ratings9.09 Ratings
    Opportunity management00 Ratings10.044 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings10.048 Ratings
    Contract management00 Ratings10.031 Ratings
    Quote & order management00 Ratings9.029 Ratings
    Interaction tracking00 Ratings9.542 Ratings
    Channel / partner relationship management00 Ratings10.032 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    9.7
    22 Ratings
    23% above category average
    Case management00 Ratings9.520 Ratings
    Call center management00 Ratings10.021 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    10.0
    47 Ratings
    26% above category average
    Lead management00 Ratings10.046 Ratings
    Email marketing00 Ratings10.045 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    9.7
    44 Ratings
    23% above category average
    Task management00 Ratings9.544 Ratings
    Reporting00 Ratings10.040 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    9.0
    46 Ratings
    16% above category average
    Forecasting00 Ratings8.033 Ratings
    Pipeline visualization00 Ratings9.546 Ratings
    Customizable reports00 Ratings9.540 Ratings
    Customization
    Comparison of Customization features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    9.1
    48 Ratings
    17% above category average
    Custom fields00 Ratings9.047 Ratings
    Custom objects00 Ratings9.536 Ratings
    Scripting environment00 Ratings8.524 Ratings
    API for custom integration00 Ratings9.530 Ratings
    Security
    Comparison of Security features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    9.7
    44 Ratings
    14% above category average
    Single sign-on capability00 Ratings9.537 Ratings
    Role-based user permissions00 Ratings10.042 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    9.0
    38 Ratings
    18% above category average
    Marketing automation00 Ratings9.038 Ratings
    Platform
    Comparison of Platform features of Salesforce Agentforce Marketing and Salesmate
    Feature
    Salesforce Agentforce Marketing
    -
    Ratings
    Salesmate
    10.0
    45 Ratings
    27% above category average
    Mobile access00 Ratings10.045 Ratings
    Best Alternatives
    Agentforce MarketingSalesmate
    Small Businesses
    Vbout
    Score9.9 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Agentforce MarketingSalesmate
    Likelihood to Recommend
    8.2
    (329 ratings)
    10.0
    (49 ratings)
    Likelihood to Renew
    8.1
    (114 ratings)
    9.1
    (2 ratings)
    Usability
    8.5
    (37 ratings)
    10.0
    (48 ratings)
    Availability
    10.0
    (11 ratings)
    -
    (0 ratings)
    Performance
    9.6
    (9 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (36 ratings)
    10.0
    (43 ratings)
    In-Person Training
    5.0
    (4 ratings)
    -
    (0 ratings)
    Online Training
    8.1
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    3.0
    (17 ratings)
    9.1
    (1 ratings)
    Contract Terms and Pricing Model
    5.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    7.5
    (40 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.0
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.0
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    Agentforce MarketingSalesmate
    Likelihood to Recommend
    Salesforce
    I think the product, by definition, is meant for marketing — and we use it exactly for that, for running campaigns. That’s the best-suited use case for the product. I don’t think it’s really meant to be used for anything else — that’s just not how it’s designed.
    Incentivized
    Read full review
    Rapidops, Inc.
    Salesmate gives us everything we need as a small business, with a clear interface, and can adapt to any business. If I was being ultra picky, I would perhaps suggest the ability to remove or hide certain modules not applicable to our niche, e.g., we are a B2C business, so the company module is not really useable for us, but this is not a negative by any means.
    Read full review
    Pros
    Salesforce
    • Filter relevant content so you can priorize those that are more relevant and resolve it first
    • Measure the traffic in the different social networks, as well as the response rate, average response time and other relevant metrics
    • Configure automation rules to order the work of those who must interact with the customer
    Incentivized
    Read full review
    Rapidops, Inc.
    • For each client, it tracks emails, text messages, activities, files, calendar events, phone calls, to-do items.
    • Customization is quite good -- you add fields you need. Like was discovery received, full payment, partial payment, etc. You can later run reports.
    • Integration with other apps is good; I use QuickBooks and DocuSign.
    • Customer service is very good.
    Read full review
    Cons
    Salesforce
    • The email builder does not offer any way to catch/check bugs across different email service providers
    • Creating SQL is not as easy as drag-and-drop; a lot of technical knowledge is required
    • Salesforce Marketing Cloud is sold as a marketing tool, but to be honest, you need a LOT of technical IT support to run the tool
    • Einstein metrics are across the board; if you have multiple audiences in one instance of Salesforce Marketing Cloud you can't segment the data.
    Incentivized
    Read full review
    Rapidops, Inc.
    • The search feature can be buggy and does not allow for highlighted text to be typed on. You must clear the box or hit backspace before typing. The only app in my life that does this.
    • The dashboard button is pointless if it still makes you choose between legacy or classic.
    Read full review
    Likelihood to Renew
    Salesforce
    As of right now we have not seen any other program that integrates as seamlessly into our Salesforce platform. We have barely scratched the surface of all the features and use cases. It would be irresponsible to make a move to another platform in the near future. We have not come up against any limitations that would prompt a need to switch
    Read full review
    Rapidops, Inc.
    Very happy with the customer service and the overall functionality of the program. With new features always being launched and discussed I'm looking fwd to growing with them
    Incentivized
    Read full review
    Usability
    Salesforce
    You won't find another solution that has as many features as Salesforce Marketing Cloud Interaction Studio. We all know Salesforce, we all know how big they are and it's not for nothing... Their tools do most of the things you want, need and even imagine. Using it is complicated, but the usability is infinite.
    Incentivized
    Read full review
    Rapidops, Inc.
    It's so easy, and the support is top notch and I love Salesmate. Seriously the best CRM on the market right now, which I was able to customize exactly the way I needed to, with their support with me every step of the way. I will be working with SalesMate for a long time if not forever.
    Read full review
    Reliability and Availability
    Salesforce
    Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
    Read full review
    Rapidops, Inc.
    No answers on this topic
    Performance
    Salesforce
    Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.
    Read full review
    Rapidops, Inc.
    No answers on this topic
    Support Rating
    Salesforce
    They are really responsive and more than not solve the problem or give you insight to how you can manage the solution yourself. I do find however sometimes a long delay on the more complex issues when they need to loop in other departments. but overall a good experience with support
    Incentivized
    Read full review
    Rapidops, Inc.
    The support team at Salesmate is top-notch. They provide live chat support within the platform and answer typically in under a minute. They are always incredibly quick to respond to questions and provide insightful information. Getting started on the platform is easy as you always have support nearby.
    Read full review
    In-Person Training
    Salesforce
    The trainers at the Pardot user conference (Elevate and Connections) were very knowledgeable and presented the material well. Again, the content was targeted to more of a new user audience, and was not really relevant for folks who had been using the product for 2+ years.
    Read full review
    Rapidops, Inc.
    No answers on this topic
    Online Training
    Salesforce
    Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc... The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.
    Read full review
    Rapidops, Inc.
    No answers on this topic
    Implementation Rating
    Salesforce
    From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
    Read full review
    Rapidops, Inc.
    No - All very straightforward and simple.
    Read full review
    Alternatives Considered
    Salesforce
    We use Salesforce Marketing Cloud for lead management, generating reports, tracking customer and dealer information, inputting orders, and more. I prefer HubSpot for email marketing and automation because it is easier to use and the emails are designed much better. We currently use Salesforce and HubSpot, and we are very happy to have both, as they have different pros/cons.
    Incentivized
    Read full review
    Rapidops, Inc.
    Very similar in overall layout and user experience...but the features blow these others out of the water. Where alternative solutions had features either lacking or as an upgrade (ie having to spend an extra $10-$30/month/user) Salesmate has these features out-of-the-box
    Read full review
    Contract Terms and Pricing Model
    Salesforce
    was not involved with this part but i have not heard about clompaints
    Incentivized
    Read full review
    Rapidops, Inc.
    No answers on this topic
    Scalability
    Salesforce
    Prior to this, we had no solution and literally were doing things on paper in a world where technology is outpacing paper. Having this process optimized has made it easier for the sales and marketing people to change information. From the training perspective, it has allowed us to see holes in where we could create additional support training, so the ROI here has been a lot more than just the optimization of a process.
    Incentivized
    Read full review
    Rapidops, Inc.
    No answers on this topic
    Return on Investment
    Salesforce
    • Salesforce Marketing Cloud allows us to more efficiently reach out to a higher number of prospects.
    • Salesforce Marketing Cloud allows us to nimbly communicate important messages in a timely fashion to facilitate conversion.
    • Salesforce Marketing Cloud allows us to track who is opening our messages so that we can stop sending to those not interested and focus on the most engaged audiences.
    Incentivized
    Read full review
    Rapidops, Inc.
    • It saved me so much time following up with leads. I move them to the next stage, and Salesmate does the rest.
    • It does a whole load of outreach for me. It's seamless.
    • I get a lot more responses from people in my pipeline - especially using SMS to follow up.
    Read full review
    ScreenShots

    Agentforce Marketing Screenshots

    Screenshot of Pardot Analytics - Pardot's reporting and analytics can be used to perform true revenue impact analysis and closed-loop reporting.Screenshot of Pardot Email Analytics - The reach and impact of  email marketing efforts are displayed in real-time with advanced reporting and analytics by device, and email client.Screenshot of Pardot Forms and Landing Pages - Pardot's form and landing page builders are used to turn online traffic to leads with targeted offers and content marketing.Screenshot of Pardot Email Marketing - Lead nurturing flows are defined via an interface that enables definition of the simplest or most complex segmented and targeted campaigns.

    Salesmate Screenshots

    Screenshot of Track your deals through a sales pipeline. Close more deals by staying focused and organized.Screenshot of With our mobile applications, your reps can enjoy using Salesmate on the road.Screenshot of Workflow automation can automate touchpoints, outreach, and more. Keep your team focused on what they need to do without having them to complete manual tasks.Screenshot of Understand your sales team's productivity. We have reports that will show your top and lowest performers. This will give management actionable insights to help the team perform better.Screenshot of Built-in calling and texting makes Salesmate a turnkey solution to onboard any new sales rep in your office or remote.