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Salesforce Marketing Cloud Social Studio (discontinued) vs. Workhuman

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Salesforce Marketing Cloud Social Studio (discontinued)

    Score8.1 out of 10
    N/ARadian6 was acquired by Salesforce.com in 2011 and - along with Buddy Media - became Salesforce Social Studio. The product was retired in November of 2024.

    $1,000

    Per Org Per Month

    Workhuman

    Score9.1 out of 10
    N/AWorkhuman Cloud is a SaaS platform solution designed to fuel company culture through recognition, engagement, performance, work-life harmony, inclusion, and belonging, boasting more than six million users in 30+ languages, in 180 countries, generating 100 million instances of human connection. Combined with business insights from Workhuman IQ, the platform provides leaders with proactive insight and tools used to understand issues as they develop and to help make the right decisions to align…N/A
    Pricing
    Salesforce Marketing Cloud Social Studio (discontinued)Workhuman
    Editions & Modules
    Basic
    $1,000.00
    Per Org Per Month
    Pro
    $4,000.00
    Per Org Per Month
    Corporate
    $12,000.00
    Per Org Per Month
    Enterprise
    $40,000.00
    Per Org Per Month
    No answers on this topic
    Offerings
    Pricing Offerings
    Salesforce Marketing Cloud Social Studio (discontinued)Workhuman
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Salesforce Marketing Cloud Social Studio (discontinued)Workhuman
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Globoforce (Workhuman)
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    38 Answers
    Delivers good value for the price
    No answers on this topic
    97%
    Delivers good value for the price
    29 Answers
    Happy with the feature set
    No answers on this topic
    97%
    Happy with the feature set
    37 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    95%
    Lived up to sales and marketing promises
    18 Answers
    Implementation went as expected
    No answers on this topic
    95%
    Implementation went as expected
    21 Answers
    Features
    Salesforce Marketing Cloud Social Studio (discontinued)Workhuman
    Listening/monitoring
    Comparison of Listening/monitoring features of Salesforce Marketing Cloud Social Studio (discontinued) and Workhuman
    Feature
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.8
    11 Ratings
    14% above category average
    Workhuman
    -
    Ratings
    Boolean keyword searches8.010 Ratings00 Ratings
    Filtering out noise/spam8.010 Ratings00 Ratings
    Sentiment analysis9.09 Ratings00 Ratings
    Broad channel coverage10.011 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Salesforce Marketing Cloud Social Studio (discontinued) and Workhuman
    Feature
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.0
    11 Ratings
    2% below category average
    Workhuman
    -
    Ratings
    Content planning and scheduling8.011 Ratings00 Ratings
    Audience targeting8.010 Ratings00 Ratings
    Content optimization8.09 Ratings00 Ratings
    Workflow management8.011 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Salesforce Marketing Cloud Social Studio (discontinued) and Workhuman
    Feature
    Salesforce Marketing Cloud Social Studio (discontinued)
    9.0
    10 Ratings
    10% above category average
    Workhuman
    -
    Ratings
    Automated routing and prioritization9.99 Ratings00 Ratings
    Customer interaction histories7.010 Ratings00 Ratings
    Bulk actions10.010 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Salesforce Marketing Cloud Social Studio (discontinued) and Workhuman
    Feature
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.5
    10 Ratings
    9% above category average
    Workhuman
    -
    Ratings
    Lead generation9.09 Ratings00 Ratings
    Content marketing9.010 Ratings00 Ratings
    Paid media management8.08 Ratings00 Ratings
    Campaigns and promotions8.09 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Salesforce Marketing Cloud Social Studio (discontinued) and Workhuman
    Feature
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.3
    11 Ratings
    0% below category average
    Workhuman
    -
    Ratings
    Twitter8.011 Ratings00 Ratings
    Facebook8.011 Ratings00 Ratings
    LinkedIn10.08 Ratings00 Ratings
    Google+6.86 Ratings00 Ratings
    Instagram9.08 Ratings00 Ratings
    Pinterest6.54 Ratings00 Ratings
    YouTube10.07 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Salesforce Marketing Cloud Social Studio (discontinued) and Workhuman
    Feature
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.3
    10 Ratings
    7% above category average
    Workhuman
    -
    Ratings
    Campaign success analytics8.010 Ratings00 Ratings
    Real-time tracking9.010 Ratings00 Ratings
    Competitor analysis8.08 Ratings00 Ratings
    Account management
    Comparison of Account management features of Salesforce Marketing Cloud Social Studio (discontinued) and Workhuman
    Feature
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.5
    10 Ratings
    7% above category average
    Workhuman
    -
    Ratings
    Role-based user permissions & privileges8.09 Ratings00 Ratings
    Mobile access9.010 Ratings00 Ratings
    Best Alternatives
    Salesforce Marketing Cloud Social Studio (discontinued)Workhuman
    Small Businesses
    Sendible
    Score7 out of 10
    No answers on this topic
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Bonusly
    Score9.6 out of 10
    Enterprises
    Sprinklr Social
    Score8.8 out of 10
    Achievers
    Score9.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Salesforce Marketing Cloud Social Studio (discontinued)Workhuman
    Likelihood to Recommend
    10.0
    (52 ratings)
    9.0
    (40 ratings)
    Likelihood to Renew
    8.8
    (38 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (10 ratings)
    9.2
    (37 ratings)
    Availability
    9.6
    (5 ratings)
    -
    (0 ratings)
    Performance
    8.4
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (8 ratings)
    10.0
    (1 ratings)
    In-Person Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    7.6
    (6 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.8
    (6 ratings)
    -
    (0 ratings)
    User Testimonials
    Salesforce Marketing Cloud Social Studio (discontinued)Workhuman
    Likelihood to Recommend
    Discontinued Products
    If you're tasked with publishing content to social on behalf of your organization then this tool is certainly worth considering. You have quick and easy capability to schedule across multiple platforms with drag-and-drop simplicity. It ties into Salesforce's real strength of its CRM platform so you can quickly tie social activity and leads to those already in your database. And it does a good job at monitoring and analyzing brand and competitor content across multiple media types. Having said that, if you're into deep-dive and full functionality SaaS tools then this might not be for you as it covers three areas adequately, but not in enough detail or strength to make it a star performer
    Incentivized
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    Globoforce (Workhuman)
    The Workhuman platform is overall a fantastic product. We have seen great adoption with the system in regards to our desk population. There has been a learning curve with our older deskless population, however, Workhuman is already developing a more tangible solution to assist that demographic to engage with the platform. Again, overall, a great system that focuses on spreading gratitude with actual meaning behind the recognition moments and not just checking a box off your company's list with yet another meaningless gift card being given away.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • The amount of the information that radian6 can pull from multiple social platforms is absolutely phenomenal. Its just not only the pull but the way the information can be presented in dashboards was way good. It helped us understand in various aspects of our social presence.
    • Multiple profiles helped us to break down the Big/Huge social buzz cloud to smaller and more manageable pieces. This helped us concentrate on the lows and helped us to plan better on turning them to highs.
    • Radian6 allowed us to follow thru the crowd trends with the latest information presented in a single view. This also helped us to collect the social opinion on the product releases.
    • The ease of use, one need not be an expert to start using this platform. The interface is easily understandable by anyone.
    • A keyword can be edited quickly to tailor the needs and the results were quick.
    Incentivized
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    Globoforce (Workhuman)
    • Globoforce makes the process of rewarding employees who do a great job easy for managers and leaders internationally
    • Globoforce helped me write kind electronic thank-you notes that came through to their inboxes in great, simple formats
    • Globoforce was great in showing clear options on what exactly I could use the eGift Card for from doing a great job on certain projects
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Instagram Social Listening - it currently does not offer much social listening in terms of Instagram.
    • Instagram Owned - It currently stops pulling once an update is "old" by their standards, even if it receives recent comments. They can force pull, but you have to work with their tech team to do so.
    Incentivized
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    Globoforce (Workhuman)
    • The graphics could use a little boost. The design tends to look a bit basic (I'm not sure if it's the company's or Workhuman's, though).
    • I think some features (like seeing who awarded you) could be more intuitive—it does not show easily, and sometimes, it takes some time until I notice that.
    Incentivized
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    Likelihood to Renew
    Discontinued Products
    I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.
    Read full review
    Globoforce (Workhuman)
    No answers on this topic
    Usability
    Discontinued Products
    • Would rate this a 6. The User Interface is pretty intuitive, but the platform was still considered pretty intimidating by our non-technical staff when they first saw it. It took a while to get used to it and feel comfortable. There was quite a lot of setup work in the beginning (for example, we had to build our own reports using a canned report as a template, and this was not simple). Although it took a while to get it setup correctly, it’s quite intuitive once that work has been done.
    Read full review
    Globoforce (Workhuman)
    The system is straightforward to use. Only a few steps need to be completed to recognize someone for their hard work or contribution. However, a couple of areas need work: 1) A way to request points for recognition. Currently there is no way to do this 2) A way to easily send a recognition to anyone in the company.
    Incentivized
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    Reliability and Availability
    Discontinued Products
    The platform is rarely down
    Read full review
    Globoforce (Workhuman)
    No answers on this topic
    Performance
    Discontinued Products
    No issues with performance.
    Read full review
    Globoforce (Workhuman)
    No answers on this topic
    Support Rating
    Discontinued Products
    As mentioned previously, it can be hard to get through to people who can help you. On occasion when I have spoken to customer service/tech support, they all seem nice and try to be helpful, however instead of admitting the system cannot do certain things, they will persist it saying that it can, which results in many wasted hours overall.
    Read full review
    Globoforce (Workhuman)
    The company has an in-house customer support team. They can be reached by email or phone. The response time is good and I do not have anything negative to say about them. The good thing is that the hours of operation are 24/7 so one can reach them anytime with questions about reward management.
    Incentivized
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    Online Training
    Discontinued Products
    • We initially received dedicated online training for our team which was delivered by our account rep. This was pretty effective since it happened after our data had been loaded into the system and it had been configured for specific needs our organization. The training was perhaps a bit shallow though, as it was only an hour long. Online videos are available to be taken individually, and these have been useful.
    Read full review
    Globoforce (Workhuman)
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Implementation was pretty simple. Just a matter of giving the account rep a list of our search terms and having him set the system up to pull the data we wanted to see. Once this had been done, we tweaked it with his help. Process was pretty smooth, although there was some back and forth until it worked the way we wanted.
    Read full review
    Globoforce (Workhuman)
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Compared to Radian6, I found Meltwater Buzz, Simply Measured, and Sprout Social to be much more user friendly. Meltwater Buzz and Radian6 are very similar products with many of the same functionalities but Buzz presents your analytics in a way that is much easier to understand. I did a two week trial with Sprout Social and absolutely loved the product but our company needed the capability to connect to Salesforce, which is available on R6 and Buzz. Simply Measured is my all time favorite but I have only used the free version so I am not completely sure how it stacks up to Radian6
    Read full review
    Globoforce (Workhuman)
    me personally never used a different recoginition platform before using Workhuman. since i started working at my current company, Workhuman has met our company needs with its easy to use interface. strong focus on company values. it's been great fit for our culture and goals. we are excited to keep using the platform
    Incentivized
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    Return on Investment
    Discontinued Products
    • Monitoring social brand awareness is not something you can consider to have a meaninful impact in your business ROI short term, however it's a must for taking care of long term relationships and customer intimacy.
    • Radian6 connects with other analytical tools like webtrends, Google Analytics, etc..however it's not directly linked to a revenue driven platform, you can´t see the immediate ROI generated in the tool.
    • If you bet for social relationships you should consider this tool, no question on that. Social Commerce might be of course impacted postively by the proper use of this tool.
    Incentivized
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    Globoforce (Workhuman)
    • We are still within our first year of adoption, so we are still looking at baseline numbers, however, the quality of writing in our recognition moments has greatly improved because the moment can be captured right from a phone in the moment.
    Incentivized
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    ScreenShots