Salesforce Marketing Cloud Social Studio (discontinued) vs. Workhuman

If you're tasked with publishing content to social on behalf of your organization then this tool is certainly worth considering. You have quick and easy capability to schedule across multiple platforms with drag-and-drop simplicity. It ties into Salesforce's real strength of its CRM platform so you can quickly tie social activity and leads to those already in your database. And it does a good job at monitoring and analyzing brand and competitor content across multiple media types. Having said that, if you're into deep-dive and full functionality SaaS tools then this might not be for you as it covers three areas adequately, but not in enough detail or strength to make it a star performer

Incentivized

It is definitely very well suited for cases like how my company uses it (which is a platform to celebrate colleagues and peers within the company, public or privately—depending on your choice). It feels good to write a review on someone I care about and want to celebrate. Maybe it would be less appropriate if the reviews were to be mandatorily public, but I don't know if that even exists.

Incentivized

• The amount of the information that radian6 can pull from multiple social platforms is absolutely phenomenal. Its just not only the pull but the way the information can be presented in dashboards was way good. It helped us understand in various aspects of our social presence.
• Multiple profiles helped us to break down the Big/Huge social buzz cloud to smaller and more manageable pieces. This helped us concentrate on the lows and helped us to plan better on turning them to highs.
• Radian6 allowed us to follow thru the crowd trends with the latest information presented in a single view. This also helped us to collect the social opinion on the product releases.
• The ease of use, one need not be an expert to start using this platform. The interface is easily understandable by anyone.
• A keyword can be edited quickly to tailor the needs and the results were quick.

Incentivized

• Globoforce makes the process of rewarding employees who do a great job easy for managers and leaders internationally
• Globoforce helped me write kind electronic thank-you notes that came through to their inboxes in great, simple formats
• Globoforce was great in showing clear options on what exactly I could use the eGift Card for from doing a great job on certain projects

Incentivized

• Instagram Social Listening - it currently does not offer much social listening in terms of Instagram.
• Instagram Owned - It currently stops pulling once an update is "old" by their standards, even if it receives recent comments. They can force pull, but you have to work with their tech team to do so.

Incentivized

• In my experience, current prepaid cards for cash and his platform has the worst support and compatibility for Mexico establishments and commerce hance it is limited the use for Mexico.
• I think there are too many steps to submit an award
• In my opinion, we need to refresh and offer more products and services compatible to redeem credit earn on platform

Incentivized

I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.

• Would rate this a 6. The User Interface is pretty intuitive, but the platform was still considered pretty intimidating by our non-technical staff when they first saw it. It took a while to get used to it and feel comfortable. There was quite a lot of setup work in the beginning (for example, we had to build our own reports using a canned report as a template, and this was not simple). Although it took a while to get it setup correctly, it’s quite intuitive once that work has been done.

The system is straightforward to use. Only a few steps need to be completed to recognize someone for their hard work or contribution. However, a couple of areas need work: 1) A way to request points for recognition. Currently there is no way to do this 2) A way to easily send a recognition to anyone in the company.

Incentivized

The platform is rarely down

No issues with performance.

As mentioned previously, it can be hard to get through to people who can help you. On occasion when I have spoken to customer service/tech support, they all seem nice and try to be helpful, however instead of admitting the system cannot do certain things, they will persist it saying that it can, which results in many wasted hours overall.

The company has an in-house customer support team. They can be reached by email or phone. The response time is good and I do not have anything negative to say about them. The good thing is that the hours of operation are 24/7 so one can reach them anytime with questions about reward management.

Incentivized

• We initially received dedicated online training for our team which was delivered by our account rep. This was pretty effective since it happened after our data had been loaded into the system and it had been configured for specific needs our organization. The training was perhaps a bit shallow though, as it was only an hour long. Online videos are available to be taken individually, and these have been useful.

Implementation was pretty simple. Just a matter of giving the account rep a list of our search terms and having him set the system up to pull the data we wanted to see. Once this had been done, we tweaked it with his help. Process was pretty smooth, although there was some back and forth until it worked the way we wanted.

Compared to Radian6, I found Meltwater Buzz, Simply Measured, and Sprout Social to be much more user friendly. Meltwater Buzz and Radian6 are very similar products with many of the same functionalities but Buzz presents your analytics in a way that is much easier to understand. I did a two week trial with Sprout Social and absolutely loved the product but our company needed the capability to connect to Salesforce, which is available on R6 and Buzz. Simply Measured is my all time favorite but I have only used the free version so I am not completely sure how it stacks up to Radian6

me personally never used a different recoginition platform before using Workhuman. since i started working at my current company, Workhuman has met our company needs with its easy to use interface. strong focus on company values. it's been great fit for our culture and goals. we are excited to keep using the platform

Incentivized

• Monitoring social brand awareness is not something you can consider to have a meaninful impact in your business ROI short term, however it's a must for taking care of long term relationships and customer intimacy.
• Radian6 connects with other analytical tools like webtrends, Google Analytics, etc..however it's not directly linked to a revenue driven platform, you can´t see the immediate ROI generated in the tool.
• If you bet for social relationships you should consider this tool, no question on that. Social Commerce might be of course impacted postively by the proper use of this tool.

Incentivized

• I do not think there is any negative impact. We had a homegrown rewards management tool. It was useful in communicating with employees.
• It was difficult to run reports in the past and we had to maintain accounts with different vendors. It was difficult as we could only work with a limited number of companies to obtain gift cards.

Incentivized