Screencastify is a suite of video-creation tools for the classroom, from the company of the same name Chicago. It is used in K-12 classrooms around the world, for teachers and students, to create instructional videos, record presentations, and give better feedback, and to support remote learning.
$15
per month per user
UserTesting
Score 8.1 out of 10
N/A
UserTesting helps UX researchers, designers, product teams, and marketers gather actionable insights through research, testing, and feedback. With a network of real people ready to share their perspectives, UserTesting enables organizations to make customer-first decisions at scale.
Screencastify is great for beginning video creators or teachers who need a tool to quickly record a screen. For those with a budget, the paid features offers basic editing and the ability to embed questions, which can make for a more polished and meaningful video. Screencastify is not for users who want to create a more polished video with an introduction or other media that needs to be included, such as background music or other images. My go to - if it's quick and easy, use Screencastify. If I want to make in-depth edits, use another solution.
Well suited to its original purpose- usability testing and interviews. This can be performed at pace, given the large audience (although our brands are very well known so this should not be a barrier) and there is a decent level of task customisation when conducting unmoderated testing. Its less appropriate for survey where you are looking to capture genuine intent/behaviour, even with screeners the data skews more positively than onsite survey, makes me question the quality of survey respondents.
Quality of participant pool - many are career testers, and many are untruthful. Since sessions are auto-scheduled if the screener is past, you often don't know until they've completed the test. Allow double screening or be more stringent in removing users from the platform.
Unfinished products - focus on making one product the best it can be before moving on to a new one. Unmoderated testing is still missing features (randomization of 3 or more prototypes, etc.)
I'm very happy with my experience of the product and the level of service and learning resources they provide. If the service becomes more expensive than it currently is then we might not be able to justify additional cost - but this is theoretical. I would recommend UserTesting and would ideally renew our contract.
It can be difficult to organize our tests and go back and find information. I think the AI tools are helping and will help with this, but for now it is time consuming to sort through all of the tests and information and then synthesize it and share it with others. It just takes a lot of time.
I have contacted UserTesting's customer service online, by email, or by phone a few times, and each time, I have encountered the same professionalism and expertise. Even in person during a work event, they were there, and it was the same experience.
From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
Loom and Screencastify are the most direct comparison. They both are Chrome extensions that have a low learning curve for beginner users. Loom offers a pro license free to educators, which allows for unlimited numbers of recordings and a 45-minute cap on recording length, perfect for lessons. Screencastify's pro features are paid for but are also more in-depth. Their editing is more robust, allowing users to trim in the middle, not just the edges. Users also get unlimited recordings and no cap on video length, and some storage depending on the tier purchased. Screencastify also offers volume discounts, which can help reduce the cost significantly. Educators can also create assignments in Screencastify, which is unique to this product. Camtasia is a full-fledged editor and screen recorder, so a full comparison isn't fair, since the products have two different intended uses. Camtasia offers robust features to make a polished final video
The quality of the participants: they usually have good feedback and act like "professional" users. Which is good when we want a few insights in a short amount of time. Also, the interface is good. I miss having more features, like a good transcription tool like we have in Condens