Skype vs. TransUnion TruAudience

Skype is well suited for quick calls back and forth, in both video and audio, among team members who have it already installed and who know how to use it. It is less well-suited when trying to do a presentation for somebody who does NOT have it installed or who lacks internet speed.

Incentivized

Well suited to campaigns and smaller task teams of less than 100. For these sizes, the group conversations work well, and the ability to search conversations and multimedia is perfect for finding previous information. For larger groups, information could very easily get lost, and requires a break-up into groups that would defeat the purpose of such a group chat.

• The instant chat function is great. Very straightforward, easy to use, easy to learn, no technical issues.
• Video calls are pretty easy also, user friendly and a mostly stable connection with no issues.
• Voice calls are easy also, eliminates the need for an external landline or the need to use your cell phone. Clear connections, not really any dropped calls.

Incentivized

• Populating your library with new tags is simple whether you're duplicating an existing tag or creating an entirely new one.
• Creating the firing conditions for a tag.
• Adding users to different groups with limited or full admin permissions.
• If you know JavaScript, you shouldn't have an issue with assigning values to the proper variables once your data layer is set up for each page and/or action.

Incentivized

• This is really small, but I'd love to see the emoticons updated to emojis.
• Make calling free like some other communications app providers.
• Grant the ability to not show that you're online even when you are. Sometimes you want to make a call, but you don't want other people to see you're online and start messaging you.

Incentivized

• Placing quotes around variable names in the Tag Attributes, but not in the Event Handlers has caused me to mess up more than once.
• Being able to search the account for all instances of certain text would be very helpful (e.g., search for s.eVar30 to find all places where I set that SiteCatalyst variable).

Incentivized

I have given this rating as this need to give more than that as it's very helpful for us and makes our work more efficient and fast.

Because of all of the previous benefits that I mentioned, GM has mandated that any DSP that we use for their campaigns must be integrated with BrightTag. Therefore we will have to use BrightTag for all future GM business

Skype is not as good as Facetime in terms of ease to glance at it and figure out how it works. I think that's a result of Skype trying to be too many things at once. A lot of the menu and UI could be streamlined, and I would jettison some of the additional functions that have been tacked on over the years to simplify. That being said, while some options are slightly hard to find, they all work flawlessly once found.

Incentivized

Based on the features and current usage. It shows some buggy pages plus the service and support is really very slow. The updates are not regular and company needs to work on that. The usability is good and reporting of tags is accurate which is the best part. The pricing of the product is good and can be used by organizations of all sizes.

Incentivized

I am not aware of the current support level for Skype for business, as I have never used even though I have the product. However, the support for Skype's personal paid users is not where it could be. Users who pay for Skype features do not have a clear path to reach out to support. So, rating 6, can be better as soon as I need to use Skype for business support and get a good experience. I will say that I will renew Skype for Business subscription, which is a significant inconsistency on my end. The explanation is that Skype for Business comes bundled with Office for Business, with no additional cost, so why not.

Incentivized

Support is really slow and it takes days to resolve an issue. Plus we have to inquire regularly for the status of resolution. Company should definitely work towards that

Incentivized

It can be used on the phone via mobile application as well as on the desktop by logging in to the website. Easily installed and ready to use.

Incentivized

Microsoft Teams provides basically the same services. Local number calling is not available (that I know of) but that only matters if you have any need to use it. Teams is a little more stable, especially with a lot of people on a call. Skype is easier to set up and to operate. Skype also has a larger install base.

Incentivized

Most of the tag solutions I've worked with were not nearly as robust. Most systems will let you load another tag not directly placed on the site, but none provide all the different firing levers that BT does

The service provided is up to date, as discussed before buying.

• Overall Skype is a good investment. We use regular Skype so its a product that comes with Windows PC's as a standard app. We dont use Skype for Business so this cuts cost overall.
• Using the basic functions of Skype and not Skype for business does have some downsides but you do save money. There are many other apps we use as well as Skype in order to accomplish all of our goals.
• The downside of course is that the more you want Skype to do, the more money it will cost the organization as a whole. It does have many more functions which you have to upgrade to Skype for business for. That is my only criticism.

Incentivized

• Wonderful for ensuring we meet our logistical and record-keeping requirements
• Negative at being the best at quality-of-life options, like specific muting
• Great at allowing a casual work environment in having chats for memes, pets, etc.