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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ThoughtSpot

    Score8.4 out of 10
    N/AThoughtSpot is an Agentic Analytics Platform for enterprises where users ask data questions using natural language and get answers with AI. Code-first for data teams and code-free for business users, ThoughtSpot can handle large, complex cloud data at scale.

    $1,500

    per year (5 users)

    Zoho Analytics

    Score8.4 out of 10
    Small Businesses (1-50 employees)
    Zoho Analytics is a self-service BI and analytics platform that uncovers patterns, spots emerging trends, tracks business metrics, and detects anomalies. Designed for ease of use, it enables business users to create reports and dashboards independently, without relying on IT.

    $60

    per month 5 users

    Pricing
    ThoughtSpotZoho Analytics
    Editions & Modules
    Thoughtspot Analytics - Pro
    $50
    per month (billed annually) per user (25-1000 users)
    Thoughtspot Analytics - Enterprise
    Custom
    Standard
    $60
    per month Starts at 5 Users
    Premium
    $145
    per month Starts at 15 Users
    Enterprise
    $575
    per month Starts at 50 Users
    Offerings
    Pricing Offerings
    ThoughtSpotZoho Analytics
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—There is a 20% discount for all plans if subscribed yearly. Customers can buy add-on rows and users, in addition to the plans listed above.
    More Pricing Information
    Community Pulse
    ThoughtSpotZoho Analytics
    Considered Both Products
    ThoughtSpot
    No answer on this topic
    Zoho
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    37 Answers
    95%
    Would buy again
    78 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    29 Answers
    96%
    Delivers good value for the price
    71 Answers
    Happy with the feature set
    86%
    Happy with the feature set
    37 Answers
    96%
    Happy with the feature set
    79 Answers
    Lived up to sales and marketing promises
    80%
    Lived up to sales and marketing promises
    24 Answers
    96%
    Lived up to sales and marketing promises
    70 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    29 Answers
    95%
    Implementation went as expected
    72 Answers
    Features
    ThoughtSpotZoho Analytics
    BI Standard Reporting
    Comparison of BI Standard Reporting features of ThoughtSpot and Zoho Analytics
    Feature
    ThoughtSpot
    7.3
    89 Ratings
    11% below category average
    Zoho Analytics
    8.6
    135 Ratings
    5% above category average
    Pixel Perfect reports6.021 Ratings8.8106 Ratings
    Customizable dashboards8.189 Ratings8.5135 Ratings
    Report Formatting Templates7.725 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of ThoughtSpot and Zoho Analytics
    Feature
    ThoughtSpot
    7.5
    91 Ratings
    6% below category average
    Zoho Analytics
    8.1
    137 Ratings
    1% above category average
    Drill-down analysis8.390 Ratings8.0131 Ratings
    Formatting capabilities7.090 Ratings7.6136 Ratings
    Integration with R or other statistical packages5.949 Ratings00 Ratings
    Report sharing and collaboration8.888 Ratings8.6137 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of ThoughtSpot and Zoho Analytics
    Feature
    ThoughtSpot
    8.1
    84 Ratings
    1% below category average
    Zoho Analytics
    8.4
    129 Ratings
    2% above category average
    Publish to Web8.155 Ratings8.1108 Ratings
    Publish to PDF8.478 Ratings8.6127 Ratings
    Report Versioning7.918 Ratings00 Ratings
    Report Delivery Scheduling8.364 Ratings8.4112 Ratings
    Delivery to Remote Servers7.935 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of ThoughtSpot and Zoho Analytics
    Feature
    ThoughtSpot
    7.2
    86 Ratings
    10% below category average
    Zoho Analytics
    8.0
    84 Ratings
    0% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)7.585 Ratings8.280 Ratings
    Location Analytics / Geographic Visualization7.079 Ratings8.572 Ratings
    Predictive Analytics7.565 Ratings7.566 Ratings
    Pattern Recognition and Data Mining6.913 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of ThoughtSpot and Zoho Analytics
    Feature
    ThoughtSpot
    8.1
    86 Ratings
    5% below category average
    Zoho Analytics
    8.5
    129 Ratings
    0% above category average
    Multi-User Support (named login)8.282 Ratings8.6127 Ratings
    Role-Based Security Model7.974 Ratings8.972 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)7.678 Ratings8.5122 Ratings
    Report-Level Access Control7.816 Ratings8.030 Ratings
    Single Sign-On (SSO)8.772 Ratings8.574 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of ThoughtSpot and Zoho Analytics
    Feature
    ThoughtSpot
    7.3
    53 Ratings
    6% below category average
    Zoho Analytics
    6.4
    97 Ratings
    19% below category average
    Responsive Design for Web Access7.051 Ratings7.371 Ratings
    Mobile Application6.734 Ratings4.373 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile6.746 Ratings5.986 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of ThoughtSpot and Zoho Analytics
    Feature
    ThoughtSpot
    7.2
    51 Ratings
    7% below category average
    Zoho Analytics
    8.3
    65 Ratings
    7% above category average
    REST API7.342 Ratings8.161 Ratings
    Javascript API6.835 Ratings00 Ratings
    iFrames8.134 Ratings8.553 Ratings
    Java API7.013 Ratings00 Ratings
    Themeable User Interface (UI)7.235 Ratings00 Ratings
    Customizable Platform (Open Source)7.115 Ratings00 Ratings
    Best Alternatives
    ThoughtSpotZoho Analytics
    Small Businesses
    Cyfe
    Score4 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Jaspersoft Community Edition
    Score7 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ThoughtSpotZoho Analytics
    Likelihood to Recommend
    8.4
    (91 ratings)
    7.2
    (139 ratings)
    Likelihood to Renew
    10.0
    (6 ratings)
    8.9
    (9 ratings)
    Usability
    8.2
    (85 ratings)
    7.8
    (83 ratings)
    Availability
    9.0
    (3 ratings)
    9.1
    (1 ratings)
    Performance
    8.0
    (3 ratings)
    9.1
    (2 ratings)
    Support Rating
    8.0
    (4 ratings)
    5.4
    (18 ratings)
    In-Person Training
    5.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    4.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.0
    (2 ratings)
    5.5
    (3 ratings)
    Configurability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    7.8
    (5 ratings)
    7.7
    (51 ratings)
    Data Sources
    8.4
    (5 ratings)
    8.8
    (51 ratings)
    Ease of integration
    9.0
    (1 ratings)
    7.3
    (1 ratings)
    Product Scalability
    8.0
    (3 ratings)
    7.2
    (71 ratings)
    Vendor post-sale
    8.0
    (1 ratings)
    7.3
    (1 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    8.2
    (1 ratings)
    User Testimonials
    ThoughtSpotZoho Analytics
    Likelihood to Recommend
    ThoughtSpot
    It is well suited when the same data is consumed by many different people with different analytics and visualization requirements because, if you have the data available in ThoughtSpot, every user can prepare different views. Also, it is a good reporting tool, you can get rid of slides if you have a good dashboard prepared, gaining flexibility and agility.
    Incentivized
    Read full review
    Zoho
    Zoho Analytics is the best way to consume data created by Zoho products . It's robust and quick build formula libraries and auto generated reports. A data source can be integrated and be ready for consumption within minutes. This gives a well developed baseline for organizing to develop advance analytics. It's mobile dashboards are very intuitive and useful for leaders who are on the move.
    Read full review
    Pros
    ThoughtSpot
    • Beautiful visualizations. The visuals are distinct, clean, and easy to discern from one another.
    • Intelligent querying functionality. When looking to manipulate the data, the search function makes it easy to manipulate the features in the data, along with aggregating them in the way you'd like.
    • Embedding! It has been a smooth process thus far for our product & technical teams to work with ThoughtSpot and bring it into our product.
    Incentivized
    Read full review
    Zoho
    • Zoho Analytics’ predictive analytics capabilities can help forecast future trends, allowing for proactive planning and risk management.
    • Performance Monitoring: We can track key performance indicators (KPIs) across departments, such as sales, marketing, finance, and HR. This aids in identifying bottlenecks and areas for improvement.
    • Decision making regarding resource allocation.
    Incentivized
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    Cons
    ThoughtSpot
    • It would be great if ThoughtSpot can add the feature to filter by clicking on visualizations. i.e if I click on a particular data point in the chart if the full dashboard can filter just for that particular data point.
    • Color coding the heatmap with different colors like green to orange to red.
    Incentivized
    Read full review
    Zoho
    • I'm guessing it's out there somewhere but I really could have used a 'quick start guide' or guided start.
    • Once I figured it out, it makes sense how to make sure the right data is provided in order to make dashboards quite flexible--- but without examples, I found it quite a challenge
    • The initial organization of Analytics is NOT intuitive. Once in context, the organizational features make sense, but (at least initially) it would have been most useful if the organization of Analytics reports in Zoho Analytics had saved me a lot of time.
    Incentivized
    Read full review
    Likelihood to Renew
    ThoughtSpot
    I give it just waiting because passport is brilliant and it has helped our organisation In advancing to the next stage in the age of AI. It has allowed or non-tech people to better service and clients in a cost-effective way. George port has allowed us to create new products for us and for our clients increasing our revenue streams and reducing clients churn
    Incentivized
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    Zoho
    I'd give this an 11 if I could! As our business moves forward we hope to use Zoho Analytics more then we do now. Creating better reports and dashboards for our management team to evaluate the health of our business and to provide more insightful reports for our customers. The possibilities are endless with this tool
    Incentivized
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    Usability
    ThoughtSpot
    The rating is because of the ease of use of the interface as it has a no code interface that makes it easy to setup data pipelines without extensive programming. Cloud native integration: It integrates seamlessly with cloud based data warehouses. Automated data loading, Scalability, Cost Effective, Transformations, Data Governance and security.
    Incentivized
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    Zoho
    For an end user, Zoho Analytics is pretty easy to use and very easy to access the dashboard. Linking data from multiple sources is very convenient. Multiple people can work on preparing and publishing the dashboards simultaneously, which helps delegate tasks.
    Incentivized
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    Reliability and Availability
    ThoughtSpot
    it's available unless there is a server or system update etc. sometimes the timing of this is bad (for example during a month end close)
    Incentivized
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    Zoho
    ZOHO is a very reliable company/product. We never had any issues with downtime or inaccessibility to our data. Any type of maintenance that they had to perform was clearly communicated and never an issue. We use a lot of external hooks and we've never had any issues with getting ZOHO to communicate with any of those hooks.
    Incentivized
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    Performance
    ThoughtSpot
    It does what it is supposed to. Would be nice to have a bit more insights
    Incentivized
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    Zoho
    ZOHO has obviously invested a lot of time effort and money in to creating a reliable infrastructure with high availability. We've never had any issues with performance and all of our data crunching small to large has always been well within reason. We have come to appreciate the performance of ZOHO and will continue to use it for all of our data needs.
    Incentivized
    Read full review
    Support Rating
    ThoughtSpot
    I give it this meeting because the team is not only help able to help us in the current solutions but also amazing and taking feedback and feeding it back to their development team which includes more products and features into ThoughtSpot
    Incentivized
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    Zoho
    The support team is honestly not that great. At times, it seems as if members of our own team know more about the product than the support team. They must not have a lot of training or the turnaround is quick
    Incentivized
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    In-Person Training
    ThoughtSpot
    inhouse in-person training. Took a bit to long to get the basics.
    Incentivized
    Read full review
    Zoho
    No answers on this topic
    Online Training
    ThoughtSpot
    poor instructions
    Incentivized
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    Zoho
    No answers on this topic
    Implementation Rating
    ThoughtSpot
    Understand use case and model and design accordingly
    Incentivized
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    Zoho
    If your external data sources are previously organized and correlated (e.g.: in your datawarehouse or database) your implementation will be easier. Of cource some not previously predicted correlation would be necessary to be done during the implementation, but if your organization let it to be all done into Zoho Analytics, it will take more time from your team.
    Incentivized
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    Alternatives Considered
    ThoughtSpot
    We also explored Tableau Ask Data. Tableau is our standard for BI in our organization. We want to use the smallest amount of tools in our company to have the best adaption. ThoughSpot will fill a few gaps that we have with our current set up and will also enhance out offering for our employees in the transition of being more data driven within in near future
    Incentivized
    Read full review
    Zoho
    Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
    Read full review
    Scalability
    ThoughtSpot
    Because it is very reliable, inside the situation, we need strong internet connection to access a lot of data but easily never had any downtime except during the upgrades
    Incentivized
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    Zoho
    As far as I know, Zoho Analytics has been able to fulfill every need we've had for it. Our reports have gotten better and more detailed with pretty much every new issue of our magazine. It just keeps getting better, and we keep feeding it more data to digest and present to us.
    Incentivized
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    Return on Investment
    ThoughtSpot
    • Time to market ROI is massive vs hiring the full-time dedicated team to build and maintain a frontend multi-tenant SaaS data viz product.
    • It will be interesting to see over time how the advanced features play out in terms of usability and end value, such as Natural Search, which we are very excited about, and the machine learning tools.
    Incentivized
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    Zoho
    • Analytics has been the foundation of my role. I manage 2000 accounts myself, so I need analytics to help me know whom to serve first.
    • Analytics provides a lot of visualization options that I need to serve my customers.
    • Analytics has excellent options for accountability with our training team to know where each account is in their customer journey.
    Incentivized
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    ScreenShots

    ThoughtSpot Screenshots

    Screenshot of the ThoughtSpot home screenScreenshot of SpotIQ, which offers AI-driven insightsScreenshot of the Spotter AI agent that surfaces insights through natural language queriesScreenshot of AI Assist producing SQL in real timeScreenshot of SpotIQ, which offers AI-driven insightsScreenshot of the integration with dbt models and metrics

    Zoho Analytics Screenshots

    Screenshot of some of the available 500+ native integrations that unify data across a business for a holistic analysisScreenshot of the visual data pipeline builder used to create data flows with data stagesScreenshot of where to turn questions into insights with Ask Zia.Screenshot of an example of the actionable insights, powered by Zia insights's key driver analysis.Screenshot of Get instant, at-a-glance insights with dynamic dashboards.Screenshot of the interface to build and deploy ML models with the no-code AutoML platform