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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Twilio SendGrid

    Score6.6 out of 10
    N/ATwilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…

    $15

    per month

    ZeroBounce

    Score9.1 out of 10
    N/AZeroBounce is an email list validator that removes all invalid email addresses to prevent bounces and preserve the sender's reputation.

    $39

    one-time fee 2,000 emails

    Pricing
    Twilio SendGridZeroBounce
    Editions & Modules
    Basic
    $15
    per month
    Advanced
    $60
    per month
    Free
    Free
    Pay-as-you-Go
    $39
    one-time fee starting at 2000 credits
    ZeroBounce ONE
    $99
    per month starting with 10000 credits
    Offerings
    Pricing Offerings
    Twilio SendGridZeroBounce
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Plans scale to provide additional validations. A discount of ZeroBounce ONE is available for annual billing. Enterprise customers who need to validate more than 1,000,000 email addresses per month should contact the ZeroBounce sales team for a customized quote.
    More Pricing Information
    Community Pulse
    Twilio SendGridZeroBounce
    Considered Both Products
    Twilio
    No answer on this topic
    ZeroBounce
    Chose ZeroBounce
    We have only used ZeroBounce.
    Incentivized
    Key User Insights
    Would buy again
    75%
    Would buy again
    15 Answers
    96%
    Would buy again
    27 Answers
    Delivers good value for the price
    72%
    Delivers good value for the price
    13 Answers
    100%
    Delivers good value for the price
    27 Answers
    Happy with the feature set
    70%
    Happy with the feature set
    14 Answers
    100%
    Happy with the feature set
    28 Answers
    Lived up to sales and marketing promises
    65%
    Lived up to sales and marketing promises
    13 Answers
    100%
    Lived up to sales and marketing promises
    26 Answers
    Implementation went as expected
    70%
    Implementation went as expected
    14 Answers
    100%
    Implementation went as expected
    27 Answers
    Features
    Twilio SendGridZeroBounce
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Twilio SendGrid and ZeroBounce
    Feature
    Twilio SendGrid
    6.8
    50 Ratings
    17% below category average
    ZeroBounce
    -
    Ratings
    WYSIWYG email editor9.337 Ratings00 Ratings
    Dynamic content6.740 Ratings00 Ratings
    Ability to test dynamic content4.438 Ratings00 Ratings
    Landing pages8.024 Ratings00 Ratings
    A/B testing9.330 Ratings00 Ratings
    Mobile optimization8.938 Ratings00 Ratings
    Email deliverability reporting5.050 Ratings00 Ratings
    List management4.744 Ratings00 Ratings
    Triggered drip sequences4.624 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Twilio SendGrid and ZeroBounce
    Feature
    Twilio SendGrid
    6.1
    50 Ratings
    22% below category average
    ZeroBounce
    -
    Ratings
    Dashboards4.748 Ratings00 Ratings
    Standard reports5.148 Ratings00 Ratings
    Custom reports8.631 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Twilio SendGrid and ZeroBounce
    Feature
    Twilio SendGrid
    8.2
    12 Ratings
    1% above category average
    ZeroBounce
    -
    Ratings
    URL Validation7.911 Ratings00 Ratings
    Link Tracking7.512 Ratings00 Ratings
    Image Validation8.29 Ratings00 Ratings
    Inbox Display8.011 Ratings00 Ratings
    Email Accessibility Tools9.012 Ratings00 Ratings
    Spelling and Grammar Check8.19 Ratings00 Ratings
    Spam Testing8.111 Ratings00 Ratings
    Email Previews9.112 Ratings00 Ratings
    Best Alternatives
    Twilio SendGridZeroBounce
    Small Businesses
    Mad Mimi
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    No answers on this topic
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Twilio SendGridZeroBounce
    Likelihood to Recommend
    4.7
    (61 ratings)
    9.1
    (28 ratings)
    Likelihood to Renew
    7.0
    (1 ratings)
    9.1
    (1 ratings)
    Usability
    4.9
    (8 ratings)
    9.4
    (24 ratings)
    Support Rating
    3.0
    (9 ratings)
    9.1
    (3 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Twilio SendGridZeroBounce
    Likelihood to Recommend
    Twilio
    If you're prepared to build out your whole staff UX, audience creation, email production, and analytics on your own using API, this tool may have that flexibility. If you require a sturdy drag and drop production tool, this tool has it but at the expense of a lot of other critical functionality. Out of the box analytics/reporting, is extremely limited. Complex queries, even something like pulling those who haven't engaged in email within a certain time period, is clunky. If you require any support at all, this is not the tool for you. I'm a deliverability consultant and have used many of the top email marketing tools and SendGrid has been extremely difficult for my team. I do not recommend it. Shiny and bright during sales, pretty disappointing thereafter.
    Read full review
    ZeroBounce
    At the outset of my position with my current company, we used a marketing automation system that was known as a swiss army knife: it could do many things, but none of them well. They had no built in functionality for boosting email deliverability. Digging in to find out what we could do to improve our authority, we learned we needed to clean our lists before sending. ZeroBounce does everything we need it to, and at a reasonable price. What more could you want?
    Incentivized
    Read full review
    Pros
    Twilio
    • Managing email lists / audiences is easy with features like groups and segments.
    • They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
    • Provides clear / easy-to-read analytics of email campaigns.
    • I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
    Incentivized
    Read full review
    ZeroBounce
    • Bulk List validation up to 25 IDs per action is useful in some situations, as we don't want to create a CSV file every time, and for this smaller number.
    • We sometimes use the email Finder option when we can't find an email for a person on any other platform.
    Incentivized
    Read full review
    Cons
    Twilio
    • Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
    • Helping with warming up our dedicated IP for the best-sending score.
    • We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
    • Transactional email sequences would be a huge plus.
    • Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
    • Better reporting and split reporting between transactional and marketing emails.
    Incentivized
    Read full review
    ZeroBounce
    • Navigating among bulk validation, CSV upload, and single-ID validation is hard, and sometimes finding them or switching between them can be made more user-friendly.
    • Results: After bulk validation, we receive the results in a Zip file, which is useful sometimes but not every time, as we have to un-zip, and there will be a different CSV file for each result. The final results can be made simple, like email ID in column A, results (valid or Invalid) in column B.
    Incentivized
    Read full review
    Usability
    Twilio
    It is usable but needs improvement in overall user experience and ease of use. A new joinee/anyone new to the tool would need more tarining currently before he can use the platform seamlessly. The set-up to value realization time for Twilio SendGrid customers is generally high because of this concern.
    Incentivized
    Read full review
    ZeroBounce
    For the large suite of services that they offer their system is pretty easy to understand and navigate. ZeroBonce is also NOT one of those services that is constantly tweaking their UI and making it hard to find tasks that you regularly use. More complex tasks can be more challenging but that's understandable. They also have an extensive restful API that if technical enough allow you to automate some of your most used tasks. They stand behind their product with good documentation as well as high quality customer service.
    Incentivized
    Read full review
    Support Rating
    Twilio
    Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
    Incentivized
    Read full review
    ZeroBounce
    We have used ZeroBounce for about 18 months and it works flawlessly. We are able to get all of our questions/issues answered immediately. Felt very comfortable with the product immediately - used their web site which walked us through it and were able to get up and running within minutes. I really haven't had any issues that required support.
    Incentivized
    Read full review
    Alternatives Considered
    Twilio
    Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.
    Incentivized
    Read full review
    ZeroBounce
    We considered AtData since it was recommended by a colleague who has used it in the past. We ultimately ended up going with ZeroBounce based on the cost and documentation/resources available. Email validation tools are probably very similar, but ZeroBounce seemed the simplest for us, and we needed to implement one fast, so activation time was very quick.
    Incentivized
    Read full review
    Return on Investment
    Twilio
    • As it was cheaper than the transactional service we previously used, it saved costs.
    • The API was relatively easy to work with so it helped us ship the service and test it quickly.
    • We still use the transactional email service, even though we recognize its limits as it meets our immediate needs.
    Incentivized
    Read full review
    ZeroBounce
    • Our deliverability is approximately 99% on most emails we send thanks to ZeroBounce
    • We've had an increase in our domain reputation
    • The price is affordable and similar to other tools that do the same, but are not as accurate as ZeroBounce
    Incentivized
    Read full review
    ScreenShots

    ZeroBounce Screenshots

    Screenshot of email list bulk validation, with tools to increase the chances of landing in the inbox. Emails can be tested to see if they'll go to the inbox, and Activity Data displays extra insights about subscribers.Screenshot of ZeroBounce's Executive Overview report that shows: 
-Top Domains : This shows the top 10 domains found in an email list and breaks it down by percentages, giving a better picture of the different domains in the database for planning.
-Validation Results: provides the overall statistics of the different email validation results of the entire file, showing how many emails in thelist were valid, invalid, spam traps, catch-all, unknown or abuse (complainers).
-Data Appends: This shows how successful ZeroBounce was in appending additional data to the email list. For some contacts, the email checker will add the subscriber’s first and last name, gender, location and age of the email address.
-IP Location Data Appends: If uploading the IP addresses along with emails, the report will show the demographics by top countries and top regions/states.Screenshot of Email deliverability testing: The mail server tester can be used to check configurations. The inbox placement tester shows where emails will land. The inbox tester shows if the email could land in spam to fix it ahead of time.Screenshot of IP and domain blacklisting: ZeroBounce can be used to monitor an IP and domain to make sure they never end up on an email blacklist, running hundreds of daily tests to keep users updated, and making it easier to get delisted.Screenshot of where to see if an IP and domain are blocked: ZeroBounce can be used to monitor an IP and domain to make sure they never end up on an email blacklist, running hundreds of daily tests to keep users updated, and making it easier to get delisted.