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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Unbounce

    Score8.2 out of 10
    Mid-Size Companies (51-1,000 employees)
    Unbounce is a landing page and conversion platform that helps marketers and agencies build, test, and optimize pages without waiting on a designer or developer. Unbounce AI applies design, copy, and conversion fundamentals, and the vendor states that it draws on insights from 2.5 billion conversions from real landing pages. Built-in A/B testing, AI traffic routing, and dynamic text replacement support page optimization. The vendor states that more than 15,000 customers use Unbounce, including…

    $29

    per month

    Volusion

    Score4.8 out of 10
    N/AVolusion is a cloud-based ecommerce solution from the company of the same name in Austin, TX. It features an intuitive dashboard, built-in marketing and promos, SEO, templates, and tools to customize look and appearance.

    $29

    per month

    Pricing
    UnbounceVolusion
    Editions & Modules
    Starter
    $29
    per month up to 5 pages
    Build
    $99
    per month
    Experiment
    $149
    per month
    Optimize
    $249
    per month
    Personal
    $29
    per month
    Pro
    $79
    per month
    Startup
    $179
    per month
    Business
    $299
    per month
    Offerings
    Pricing Offerings
    UnbounceVolusion
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsAll plans include: Unlimited conversions, Unlimited subdomains, 1000+ integrations, Built-in AI copywriting, and Customer support. Discount available for annual pricing.—
    More Pricing Information
    Community Pulse
    UnbounceVolusion
    Considered Both Products
    Unbounce
    No answer on this topic
    Volusion LLC
    No answer on this topic
    Key User Insights
    Would buy again
    71%
    Would buy again
    15 Answers
    No answers on this topic
    Delivers good value for the price
    83%
    Delivers good value for the price
    15 Answers
    No answers on this topic
    Happy with the feature set
    86%
    Happy with the feature set
    18 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    74%
    Lived up to sales and marketing promises
    14 Answers
    No answers on this topic
    Implementation went as expected
    90%
    Implementation went as expected
    18 Answers
    No answers on this topic
    Features
    UnbounceVolusion
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Unbounce and Volusion
    Feature
    Unbounce
    7.7
    18 Ratings
    25% above category average
    Volusion
    -
    Ratings
    Landing page A/B testing:9.217 Ratings00 Ratings
    Dynamic page text replacement8.712 Ratings00 Ratings
    Real-time analytics dashboard5.717 Ratings00 Ratings
    SEO tools6.915 Ratings00 Ratings
    Optimization recommendations7.915 Ratings00 Ratings
    Online Storefront
    Comparison of Online Storefront features of Unbounce and Volusion
    Feature
    Unbounce
    -
    Ratings
    Volusion
    3.6
    9 Ratings
    74% below category average
    Product catalog & listings00 Ratings4.39 Ratings
    Product management00 Ratings4.39 Ratings
    Bulk product upload00 Ratings4.28 Ratings
    Branding00 Ratings3.69 Ratings
    Mobile storefront00 Ratings1.28 Ratings
    Product variations00 Ratings4.78 Ratings
    Website integration00 Ratings3.38 Ratings
    Visual customization00 Ratings5.19 Ratings
    CMS00 Ratings2.27 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Unbounce and Volusion
    Feature
    Unbounce
    -
    Ratings
    Volusion
    3.6
    9 Ratings
    72% below category average
    Abandoned cart recovery00 Ratings3.67 Ratings
    Checkout user experience00 Ratings3.79 Ratings
    Online Payment System
    Comparison of Online Payment System features of Unbounce and Volusion
    Feature
    Unbounce
    -
    Ratings
    Volusion
    4.1
    8 Ratings
    68% below category average
    eCommerce security00 Ratings4.18 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Unbounce and Volusion
    Feature
    Unbounce
    -
    Ratings
    Volusion
    2.6
    9 Ratings
    99% below category average
    Promotions & discounts00 Ratings4.89 Ratings
    Personalized recommendations00 Ratings1.88 Ratings
    SEO00 Ratings1.28 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Unbounce and Volusion
    Feature
    Unbounce
    -
    Ratings
    Volusion
    2.9
    9 Ratings
    94% below category average
    Multi-site management00 Ratings3.02 Ratings
    Order processing00 Ratings3.69 Ratings
    Inventory management00 Ratings2.28 Ratings
    Shipping00 Ratings3.08 Ratings
    Custom functionality00 Ratings2.67 Ratings
    Best Alternatives
    UnbounceVolusion
    Small Businesses
    Instapage
    Score9.8 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Instapage
    Score9.8 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    No answers on this topic
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    UnbounceVolusion
    Likelihood to Recommend
    7.8
    (55 ratings)
    1.5
    (20 ratings)
    Likelihood to Renew
    8.0
    (10 ratings)
    1.0
    (12 ratings)
    Usability
    8.4
    (7 ratings)
    10.0
    (1 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    1.0
    (5 ratings)
    1.0
    (2 ratings)
    Implementation Rating
    6.0
    (1 ratings)
    10.0
    (2 ratings)
    User Testimonials
    UnbounceVolusion
    Likelihood to Recommend
    Unbounce
    As I am using this platform for a long time, I believe I am happy with the services I am getting from this outstanding software. It has made my landing page experience better than ever without any coding knowledge to apply. It has upgraded my business in a positive direction and I believe I am using this software for many years to come.
    Incentivized
    Read full review
    Volusion LLC
    Volusion is a good company if you're starting out. The problem is that, if you want more complexity out of the program, you're kind of stuck. Also the regular time out errors and slow downs can be very frustrating. Packages that miss overnight deadlines because your system stops working can cost you customers. In today's highly competitive market, that's just something that's hard to put up with. If you have a lower volume of business you might be able to work around these issues.
    Incentivized
    Read full review
    Pros
    Unbounce
    • AB testing is simple to set up. Clone a page make your changes and pit one or more against each other. Set the number of views and you're told the winner once the test is done. Simple
    • Tracking code is easy to add. Follow the straightforward instructions in the back end
    • Easy to add multiple domains to your account. So you can use the landing pages you build on numerous sites if you so desire
    Incentivized
    Read full review
    Volusion LLC
    • Templates are pre-built for a good end user experience. I've gone through the process of building custom sites as well as tweaking both free and paid templates that Volusion's design team provides.
    • Their support team didn't use to be as helpful, but in recent years have answered nearly all questions I've had. Their support section within the database provides detailed walkthrus as well.
    • Order processing is easy once you've been trained on the system. We got to a point where nearly the entire process was automated from initial purchase through shipping.
    Incentivized
    Read full review
    Cons
    Unbounce
    • One of the cons of Unbouncewas the learning curve. We are very familiar now with the ends and outs but in the beginning, it would have been super helpful to have some sore of learning up front.
    • The pricing structure is not great for our particular organization. We will never need unlimited page views but we do often need more landing pages we make it work but the pricing model could be improved.
    • The reporting could be a little better. We supplement with some of our own trackings but for the most part, the reporting from Unbounce is a basic level understanding of how the page is performing.
    Incentivized
    Read full review
    Volusion LLC
    • API calls use the previous call as a reference, even if you weren't the one we made the previous call. Can lead to data gaps, so you often have to set a manual date range to look back to make sure you aren't missing any data.
    • Not as customizable as most ecommerce platforms
    • Not as many integration options as most platforms
    Incentivized
    Read full review
    Likelihood to Renew
    Unbounce
    The nonprofit discount makes it so affordable that my client was happy to continue their subscription all year round. They have used it to build landing pages to capture expressions of interest for their next recruitment window. It hasn't quite produced the sort of results we were hoping for, but I'm not sure that's Unbounce's fault.
    Incentivized
    Read full review
    Volusion LLC
    When you spend so much time with a product like this and not only have you witnessed its growth, but you almost feel like you are next those that make the decisions of building features a certain way, you can't help but want to stay and be a part of their continued growth. It's simply a great product. Can it improve? By all means! But it will only improve because of users and avid resellers like me.
    Read full review
    Usability
    Unbounce
    Unbounce made it easy for my team to build landing pages for website and email. We gained valuable A/B testing insights and gathered information from visitors effectively converting them to leads. The Editor is straight forward and I was able to learn to use it on my own without instruction. CRM integration was easy and consistently worked.
    Read full review
    Volusion LLC
    I know what to do to add a new product, promotion or do an analysis of sales.
    Incentivized
    Read full review
    Support Rating
    Unbounce
    Unbounce customer support is very strong. We have been able to connect with them via email and telephone mediums. They are very knowledgeable and can effectively help resolve difficult problems that are slowing us down. Overall Unbounce customer support is very professional. Our wait times have always been small or at least reasonable.
    Incentivized
    Read full review
    Volusion LLC
    You have to wait on hold for at least 45 minutes every call—the tech support person never knows the answer right away so they put you on 10 minute holds only to come back and say they're still looking for answers. The chat function could take days to get a response. Our "Dedicated Account Manager" never checks in or answers, nor are they ever in the office when we call. It's like they try to be as unavailable as possible until you forget why you even called in the first place. Insane.
    Incentivized
    Read full review
    Implementation Rating
    Unbounce
    Choose a subdomain that is appropriate for multiple types of pages. You don't want to have to keep changing it. Think about using Google Tag Manager to manage your Google Analytics code and event tracking. Build one landing page to completion. Then make a copy of it if you need to create variant pages.
    Incentivized
    Read full review
    Volusion LLC
    It is best to use the built-in features and recommended services for the most turn-key experience (ie. Skipjack for payment processing so that it can all be done from the Volusion backend).
    Read full review
    Alternatives Considered
    Unbounce
    Despite my review for unbounce being not the greatest review or score in the world, when stacked up against its two biggest competitors, I'd prefer Unbounce over Leadpages and Instapage. Leadpages drag and drop editor, integrations, and overall UI/UX is 10x worse than unbounce and unbounce really leads in the category of nice templates and quickness to a production landing page with much better options and integrations.
    Incentivized
    Read full review
    Volusion LLC
    While k-eCommerce was very glamorous to us because it integrates with our main workflow, it just didn't have some of the marketing features that are so integral to the way we do business online. The set-up costs were also way too high. Volusion is so affordable and feature heavy, it makes it very difficult for any shopping cart provider to compete. You can find others who are competitively priced and have similar features, but they simply aren't as robust (at least for the way we use it)
    Read full review
    Return on Investment
    Unbounce
    • Unbounce has positively impacted PPC Director's ability to provide clientele with the service of building informative, relevant, and high-converting landing pages. For instance, the traceable effectiveness of landing pages built by PPC Director in Unbounce remains directly correlated to long-term client retention.
    Incentivized
    Read full review
    Volusion LLC
    • Honestly, when you're in the dashboard, the UX is simply horrendous. I mean, everything that should be 1-2 clicks away is 4-6 clicks away, and each pages takes at least four seconds to load. You just find yourself wasting a lot of time waiting for things to load. This should be more simple.
    Read full review
    ScreenShots

    Unbounce Screenshots

    Product screenshotProduct screenshotScreenshot of 100+ Landing Page TemplateScreenshot of Responsive Drag-and-Drop Landing Page BuilderScreenshot of Account Overview and Testing Features (Smart Traffic and A/B Testing)Screenshot of AMP Landing Page Templates

    Volusion Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot