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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wistia

    Score9.7 out of 10
    N/AWistia is a video marketing platform that helps teams create, host, market, and measure their videos and webinars. Wistia is used to create professional videos, host webinars, collect and send leads to a connected marketing automation platform. Wistia additionally offers customers support and educational resources.

    $24

    per month

    Zight

    Score8.7 out of 10
    Small Businesses (1-50 employees)
    Zight (formerly CloudApp) is a solution with a community of over 4M users, offering visual asynchronous communication, eliminating the need to use different applications for screenshots, GIFs, screen recordings, and web recordings.

    $0

    for individuals who need a quick share tool

    Pricing
    WistiaZight
    Editions & Modules
    Free
    $0
    up to 10 videos
    Plus
    $24
    per month
    Pro Plan
    $99
    per month
    Advanced Plan
    $399
    per month
    Free
    $0
    for individuals who need a quick share tool
    Create
    $12.95
    per month per user
    Collaborate
    $15.00
    per month per user
    Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    WistiaZight
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details20% discount for annual pricing.Discount available for annual billing on commercial plans.
    More Pricing Information
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    WistiaZight
    Likelihood to Recommend
    9.5
    (73 ratings)
    9.0
    (29 ratings)
    Likelihood to Renew
    10.0
    (10 ratings)
    9.1
    (1 ratings)
    Usability
    9.0
    (15 ratings)
    9.0
    (4 ratings)
    Availability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (11 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (11 ratings)
    9.1
    (2 ratings)
    Implementation Rating
    10.0
    (2 ratings)
    8.2
    (1 ratings)
    Configurability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    8.0
    (11 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    WistiaZight
    Likelihood to Recommend
    Wistia
    For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.
    Incentivized
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    Zight
    When it comes to client-facing roles, this functionality is key. Before, I had to use an internal clipping or snipping tool and then download the content then share it as an attachment. With Zight, I simply capture what I want, then easily share a link that can be accessed within minutes by the ones I am engaging with. It is very easy to collaborate and clearly communicate. I would not recommend using it for internal documentation. Having too many screenshots might be hard to manage.
    Incentivized
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    Pros
    Wistia
    • Wistia enables a lot of customization in the video player, making it personalized to your business.
    • The user experience is pretty intuitive and easy to use without too much training.
    • Wistia's help articles, blog and instructional videos were very helpful as we began investing more resources into video production.
    Incentivized
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    Zight
    • Cropping the images: allows what I need people to focus on be front and center
    • Arrows: I almost always point to something important that needs to be highlighted
    • The Chrome extension makes CloudApp easily accessible. All I have to do is just click on the extension, and I'm there.
    Incentivized
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    Cons
    Wistia
    • Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report.
    • Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so.
    • Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming.
    Incentivized
    Read full review
    Zight
    • The use of feature to Annotate is bit confusing and need to be well explained and detailed documented
    • Lots of updates receiving when download the app and used, So update must be come at particular time
    • I had to reinstall the app whenever the app getting crashed. I did it once
    Incentivized
    Read full review
    Likelihood to Renew
    Wistia
    Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.
    Incentivized
    Read full review
    Zight
    In all honesty I don't even have time to look for an alternative to CloudApp at this point in our business. CloudApp works for what we had planned to use it for and unless a competing service that offers the same quality and ease-of-use along with video screen capture comes out I will renew indefinitely.
    Incentivized
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    Usability
    Wistia
    Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.
    Incentivized
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    Zight
    If someone is used to using internal screen capture software Zight may have a small learning curve. Luckily, once you get the hang of your new capture method, it is a quick process. Updates can be tedious. Although I am glad the team is working on the application and consistently improving it.
    Incentivized
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    Reliability and Availability
    Wistia
    After several years, we have not come across a situation for which Wistia was not available when needed.
    Incentivized
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    Zight
    No answers on this topic
    Performance
    Wistia
    I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.
    Incentivized
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    Zight
    No answers on this topic
    Support Rating
    Wistia
    We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.
    Incentivized
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    Zight
    I would give cloud app a 9/10 score on overall support mostly because I have had very little need of any support at all being that the tool was designed almost to use itself. In my opinion this level of forethought is equal to customer support. As of yet I've only had one real problem with cloud app which was the loss of a 20 minute video screen capture. Unfortunately I have not had the time to contact support about this loss. The only other minor issues that I confronted was within the initial set up which I was able to resolve via their website's support pages.
    Incentivized
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    Implementation Rating
    Wistia
    We were in the process of changing our website so that took some time to get Wistia implemented in to our website.
    Incentivized
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    Zight
    I was extremely satisfied with how quick and easy the implementation of Cloudapp was on my MacIntosh using MacOS Sierra was, along with how amazingly fast I was able to be up and going with the tool. most often with sass tools we are lucky if we can use 50% of the features without having to have consultations and a ton of back-and-forth email on how to use other features of the product. Cloud app has made it extremely user-friendly with almost no need for customer support. To My business, that equals time savings which as most business owners know, can be far more valuable than a few dollars saved.
    Incentivized
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    Alternatives Considered
    Wistia
    Wistia is for business. Period. Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on Vimeo because of the glitchy playback and slow rendering.
    Read full review
    Zight
    The tools I have used in the past weren't available in the tool selector! Basically, I've mostly used Jing which I found to be quite clunky. The user interface is unnecessarily complicated and sharing files is more difficult. Trying CloudApp once was enough to see how much more superior it was to Jing! Honestly, if you need a tool that will help you take screenshots to help you communicate better with your team, give it a try!
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    Scalability
    Wistia
    We use many platforms and Wistia has been a standout in terms of reliability and scaleability.
    Incentivized
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    Zight
    No answers on this topic
    Return on Investment
    Wistia
    • Doubled lead capture from lead magnet on website from one year to the next.
    • Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked).
    • Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting.
    Incentivized
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    Zight
    • The amount that I paid for it, I feel that it's paid for itself over and over and over multiple times, if for one reason, and that's time saved. If I have one app that does it all, quickly, and efficiently, that's my positive ROI.
    Incentivized
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    ScreenShots

    Wistia Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshot

    Zight Screenshots

    Screenshot of screen capture with annotationsScreenshot of screen recordings and video editingScreenshot of GIFsScreenshot of webcam recordingScreenshot of collections to organize content