X Pro vs. Zoho Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
X Pro
Score 7.9 out of 10
N/A
Replacing the former TweetDeck, X Pro is a social media dashboard application for management of Twitter accounts.N/A
Zoho Social
Score 9.2 out of 10
N/A
Zoho Social is a comprehensive social media management platform designed for businesses of all sizes and agencies. It is used to schedule and publish posts, manage conversations—including direct messages, comments, and mentions—across multiple platforms, track keywords, competitors, and hashtags, and generate reports from one dashboard. Supported platforms: Meta (Facebook, Instagram, and Threads), Google Business Profile, YouTube, Pinterest, Mastodon, X (formerly Twitter),…
$15
per month
Pricing
X ProZoho Social
Editions & Modules
No answers on this topic
Free
$0
per month per user
Standard
$15
per month per user
Professional
$40
per month per user
Premium
$65
per month 3 users
Agency
$320
per month 5 users
Agency Plus
$460
per month 5 users
Offerings
Pricing Offerings
X ProZoho Social
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAdd Ons Users at $10 / user / month Brands $10 / brand / month Discount available for annual pricing.
More Pricing Information
Community Pulse
X ProZoho Social
Considered Both Products
X Pro

No answer on this topic

Zoho Social
Chose Zoho Social
Hootsuite was much harder to navigate, was far more expensive, and didn't really do what it said it could do.
Chose Zoho Social
I'd tried Zoho initially for enterprise management solutions. After several years of trusted service and their awards in the industry, I gave it a closer look. Many social tools have come and gone or increased prices while downgrading services for the people who helped them …
Chose Zoho Social
We have tried other online social media management platforms such as Hootsuite however Zoho Social is the best platform we've used so far for a number of reasons. We have found it much easier to navigate across the Zoho Social platform and also more useful when it comes to the …
Chose Zoho Social
It's in another league as far as I'm concerned. One point I forgot to mention was the Canva integration where you can pull designs/creative directly from your account or create a new design within.
Features
X ProZoho Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
X Pro
-
Ratings
Zoho Social
8.7
421 Ratings
14% above category average
Sentiment analysis00 Ratings8.5300 Ratings
Broad channel coverage00 Ratings8.9415 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
X Pro
-
Ratings
Zoho Social
9.0
496 Ratings
11% above category average
Content planning and scheduling00 Ratings9.4494 Ratings
Audience targeting00 Ratings8.8350 Ratings
Content optimization00 Ratings8.7409 Ratings
Workflow management00 Ratings9.133 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
X Pro
-
Ratings
Zoho Social
8.9
403 Ratings
9% above category average
Automated routing and prioritization00 Ratings8.5343 Ratings
Customer interaction histories00 Ratings8.7377 Ratings
Bulk actions00 Ratings9.528 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
X Pro
-
Ratings
Zoho Social
8.6
353 Ratings
11% above category average
Lead generation00 Ratings8.3267 Ratings
Content marketing00 Ratings9.0343 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
X Pro
-
Ratings
Zoho Social
9.4
486 Ratings
12% above category average
Twitter00 Ratings9.4435 Ratings
Facebook00 Ratings9.4475 Ratings
LinkedIn00 Ratings9.4428 Ratings
Google+00 Ratings9.1279 Ratings
Instagram00 Ratings9.5405 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
X Pro
-
Ratings
Zoho Social
8.6
398 Ratings
11% above category average
Campaign success analytics00 Ratings8.8394 Ratings
Real-time tracking00 Ratings9.328 Ratings
Competitor analysis00 Ratings7.5242 Ratings
Account management
Comparison of Account management features of Product A and Product B
X Pro
-
Ratings
Zoho Social
9.1
435 Ratings
14% above category average
Role-based user permissions & privileges00 Ratings9.1339 Ratings
Mobile access00 Ratings9.2413 Ratings
Best Alternatives
X ProZoho Social
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Sprinklr Social
Sprinklr Social
Score 8.6 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
X ProZoho Social
Likelihood to Recommend
8.0
(33 ratings)
9.4
(492 ratings)
Likelihood to Renew
7.1
(16 ratings)
8.8
(14 ratings)
Usability
8.0
(4 ratings)
9.5
(320 ratings)
Availability
8.4
(2 ratings)
8.2
(2 ratings)
Performance
8.0
(1 ratings)
8.2
(3 ratings)
Support Rating
8.0
(6 ratings)
9.3
(220 ratings)
Online Training
-
(0 ratings)
8.2
(1 ratings)
Implementation Rating
10.0
(1 ratings)
8.4
(5 ratings)
Configurability
-
(0 ratings)
7.3
(2 ratings)
Ease of integration
-
(0 ratings)
3.6
(2 ratings)
Product Scalability
-
(0 ratings)
8.2
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.2
(2 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(2 ratings)
User Testimonials
X ProZoho Social
Likelihood to Recommend
X Corp (formerly Twitter)
TweetDeck is ideal for complex media organisations / newsrooms where you want to keep track of several users accounts, or switch between multiple user and/or title accounts. It is perfect for those who want to follow conversations in real-time via many channels, at a glance. It is also useful for those who want to schedule tweets to provide around the clock coverage even when unmanned. Now that it paid-for is less suited to smaller organisations with tight budgets.
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Zoho
Zoho Social excels at multi-channel social media management with intuitive scheduling and analytics. The platform integrates seamlessly with CRM, enabling personalized customer engagement. Best suited for small-to-medium businesses managing multiple social accounts. However, advanced AI-driven insights and competitor analysis features could be enhanced. The reporting dashboard is comprehensive but could use more customization options for enterprise teams.
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Pros
X Corp (formerly Twitter)
  • TweetDeck is the best platform to schedule tweets - it is far better than the website itself. The process is remarkably easy and scheduling a day's worth of tweets takes no more than 10 minutes.
  • Tracking news is very easy on TweetDeck due to being able to create multiple columns each focusing on a different subject. Columns can be created using handles, searches, hashtags, and trends, and this makes TweetDeck a great platform as a news editor.
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Zoho
  • Content sharing to all our social media accounts at one place
  • Warning about platform specific issues, also giving choice not to include problematic platforms
  • Showing statistics of our shares as a table so that we can understand about the impact of our specific posts.
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Cons
X Corp (formerly Twitter)
  • TweetDeck has an editing feature for scheduled posts only if there is no image attached. When a post with an image needs editing, users must instead delete the entire post and reschedule it with the edits needed.
  • TweetDeck has a real-time display, however users often need to refresh the window manually to get scheduled posts to appear in the appropriate column.
  • TweetDeck users can scroll side to side to view all off the types of columns selected. This functionality often leads to traveling back to a previous page unintentionally.
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Zoho
  • I wanted to use the ability to have Zoho queue the posts, but I wanted to choose the start time of the first post for a few days in the future and I did not find an easy way to set that.
  • I wish there were a box with a cheat sheet of the sizes that each social media platform allows for it's video and pictures in the dialogue box for posting so I can be sure to choose appropriate content.
  • I do think it's a bit expensive, especially for my needs, but I like the ease of use. I will continue to do what I can to get this service discounted until I can no longer afford it.
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Likelihood to Renew
X Corp (formerly Twitter)
As I previously mentioned, if TweetDeck were to increase some features and integrations, cleaned up its interface, and developed a tool to measure ROI, it would remain competitive with HootSuite and Hubspot. Altogether, it is an effective tool for the job of scheduling and monitoring your impact on Twitter, it falls behind other competitors that offer a more robust solution.
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Zoho
Zoho Social is the BEST! I have found the perfect solution to social media marketing! It is extremely affordable and I highly recommend it! Create a post once and post it to 5 or more social media platforms! LOVE IT!! :)
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Usability
X Corp (formerly Twitter)
It's a pretty easy tool to use I find a few of the columns to be a bit repetitive. If you are managing more than one account you'll start to find yourself having easily 10 plus columns all tracking all different information which creates nice track lanes to keep all that relative information in one column or "view". With the amount of data that is pushed out, if you are following a large number of accounts, it's extremely easy to lose valuable posts in your feeds. As you begin building out your columns they get the point where you only look at one or two and the rest seem to be lost. Overall, this a free tool and there are other social monitoring tools that are out there but are in the multiple thousands of dollar range
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Zoho
The reason behind assigning this rating stems from the software's remarkable ability to seamlessly integrate intricate functionalities with an incredibly user-friendly interface. It strikes an exceptional balance between sophisticated features and ease of use, making it a standout solution in its category. The software's attention to user experience, coupled with its comprehensive project tracking capabilities, has undoubtedly left a positive impression. This rating reflects my appreciation for how effortlessly it empowers teams to manage projects, collaborate effectively, and achieve their goals with utmost efficiency
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Reliability and Availability
X Corp (formerly Twitter)
TweetDeck tends to be available for use majority of the time...however, I've had times where it would get stuck in a loop and then post my Tweet multiple times.
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Zoho
No answers on this topic
Performance
X Corp (formerly Twitter)
Besides posting multiple times when stuck in a loop not other real issues.
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Zoho
No answers on this topic
Support Rating
X Corp (formerly Twitter)
I've never had to contact customer support. Tweetdeck has always worked like a charm for me. And, if I have had a problem, I've simply deleted the column, then recreated it and it worked again. While it's not without its glitches every once in a great while, it's worked like a charm.
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Zoho
I have not needed support for Zoho Social. This comment requirement is confusing to me as I must find text to fill the requirement of a minimum of 50 words. There should be a non-applicable button that allows either user to skip a question or then require a shorter explanation like in my first sentence. Geez, now I have to give a rating while never using the feature.
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Implementation Rating
X Corp (formerly Twitter)
Easy download and launch of application.
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Zoho
No answers on this topic
Alternatives Considered
X Corp (formerly Twitter)
Several years ago I used the Hootsuite Free service. I found Tweetdeck to be preferable because of its user interface, and greater functionality. Moreover, I recall Hootsuite bombarding me with emails that were just irrelevant. TweetDeck just does what it does, without hassle. Its UI and functionality for multiple accounts seems to be the best I've tried.
Read full review
Zoho
Zoho Social is a great social media management tool that allows businesses, and individuals, to manage multiple social media accounts, schedule posts, track analytics, and engage with followers. It competes well with other social media management tools such as Hootsuite, Buffer, Sprout Social, Agora Pulse, and Hubspot. Zoho Social stands out for its integration capabilities with other Zoho applications and affordability for small to medium-sized businesses. Each tool has its own strengths and weaknesses, and businesses should evaluate them based on their specific needs and goals. The biggest fallacy for Zoho is its restriction on scheduling tools on the free plan who have social and personal needs. I believe this can be circumvented by Zoho periodically making an advertisement to one's feed.
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Return on Investment
X Corp (formerly Twitter)
  • Positive: User-friendly and therefore easy to teach new members.
  • Positive: Easy team management (when there are multiple users/managers for one channel).
  • Positive impact on well being - You can take a break from social media and go on holiday even when you are working as a social media manager.
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Zoho
  • Through customer targeting, we end up having more clients intending to buy our products and we make some profits.
  • Also, Zoho Social has automated analytical capacity, which acts as a source for primary research, and we incur no other expenditure on the same.
  • Lastly, Zoho Social includes all social pages and other platforms that audiences visit, giving us a huge segmentation or support.
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ScreenShots

Zoho Social Screenshots

Screenshot of the Zoho Social interface, which appears when logging into an account. It provides navigation to switch between brands, monitor follower growth, and analyze post performance across connected channels—offering a unified view of an organization's social media health, posts, and interactions.Screenshot of the interface to publish content across all connected channels at once, or by selecting specific ones individually. It also offers the option to schedule posts for later or use SmartQ to automatically pick the best time for optimal engagement.Screenshot of the interface to manage all social media conversations, including direct messages, comments, and mentions, across all channels in a single unified inbox.Screenshot of the Monitor feature, used to track keywords, relevant accounts, and content, with notifications.Screenshot of an example of Zoho Social's data-driven insights, used to crunch numbers and generate reports.Screenshot of the Social Media Calendar, used to plan and deliver experiences.