Hootsuite Reviews and Ratings

Use Cases and Deployment Scope

I use Hootsuite to schedule posts for my business unit. I am responsible for scheduling posts aligned with the products in my business unit, and must coordinate the posting calendar with other BUs in the Division. I also use it to pull metrics and look at analytics specifically for my posts and report back to leadership of the Business Unit. A central person manages our account and high-level analytics and metrics. This tool helps us post in an organized way since there are multiple people posting under one social media account. The tool also allows the Division level manager to keep an eye on what is being posted and when without micromanaging or slowing down the posting process.

Likelihood to Recommend

Hootsuite is a great tool for a multi-leveled organization like ours where multiple people who represent different Business Units/products can post under a central social media account. It allows us to keep posting organized, and keep an eye on what content others are posting within our business unit and when.

Use Cases and Deployment Scope

It has been very helpful to use the calendar to schedule social media posts in advance. Our marketing team is remote and therefore in different timezones often so it has been vital in keeping our social media strategy consistent. It's also nice to see the different profiles we use in one place to make sure they are getting an equal amount of quality content.

Likelihood to Recommend

I always recommend it to people who I know travel often despite their career. It really does make it so much easier to stay consistent at posting content consistently and at a reasonable time for your consumers when you can schedule it in advance. I've been using it for over 3 years and see myself always being loyal to this product.

Use Cases and Deployment Scope

Voices for Virginia's Children uses Hootsuite to streamline social media posting, management, and engagement tracking across all of our social platforms. As a small team, Hootsuite helps our organization stay organized, prepared, and equipped when capacity is limited and resources are tight. Hootsuite empowers our team to plan ahead, and be engaged in the day-to-day work as our social content is being shared in the background.

Likelihood to Recommend

Hootsuite is well-suited for teams that need the basic function of scheduling posts across platforms. Hootsuite may not be the best option for super detailed analytics and metrics.

Use Cases and Deployment Scope

Hootsuite allows for efficient social media management. It is a headache to attempt to transfer files to your phone, split up posts between platforms and carry captions over between apps. Hootsuite allows you to integrate your platforms and cross post all from your computer. This application has made posting a breeze by placing all of the information I need to see into one place. You can track statistics, use Ai to create captions and more. This is really a one stop shop for social media management.

Likelihood to Recommend

In the middle of a campaign and a last minute post came up. We needed to post amongst multiple platforms in a pinch. Hootsuite allowed me to post on Instagram, Facebook, and Tiktok all at once. This was a new application at my new job, and I was in awe of how easy the platform was to use. I became used to the posting and double checking in multiple apps making this a hour process if I moved quick. Hootsuite has been a staple in my routine since.

Use Cases and Deployment Scope

We use Hootsuite to schedule out all our social media posts in one place. The problems that it addresses is that is helps us schedule socials all in one holistic place with analytics. We had to find a platform that was user friendly, intuitive, and holistic so we could schedule, plan, and analyze all in one place. Hootsuite did that for us.

Likelihood to Recommend

Scheduling out all socials on one place.

Use Cases and Deployment Scope

We use Hootsuite to manage our inbound messages, day-to-day scheduling, analytics, trend tracking, and so much more. The product helps us navigate social media and effectively plan among our team. Without Hootsuite we would be unable to effectively manage the 4 platforms we are active on and furthermore would struggle to make approvals easier.

Our biggest reason for taking on Hootsuite was of course me, but also for their exceptional analytics tools!

Likelihood to Recommend

Less appropriate for teams with small budgets. Well suited for any organization, no matter the size, that has a decent yearly budget for social. If you're managing more than 2 platforms (IG & Facebook), Hootsuite is the way to go.

Another note, I would not recommend Hootsuite for agencies at this time. I feel their niche is more focused on in-house marketers. There are other options that would perform better and be more cost-effective for agencies like HeyOrca.

Use Cases and Deployment Scope

I use Hootsuite to manage all social media scheduling and analytic review. It is a great scheduling tool to ensure our social channels are prepared each week. I also use it to pull our monthly and yearly analytics.

Likelihood to Recommend

I would highly recommend to any communications, marketing or PR professional that needs a fully functioning platform to manage all social platforms.

Use Cases and Deployment Scope

We use Hootsuite for our organization in order to centralize all of our social media channels. Our company is present across most social channels, and Hootsuite helps us solve the problem of having to post on multiple channels. It makes automating posting and even dealing with post approvals much simpler for our team.

Likelihood to Recommend

Hootsuite is an excellent choice if your company has multiple social media channels that need to be managed quickly. It's well suited for teams when multiple team members are responsible for posting and makes it easy for the person in charge to approve posts. For companies who have a small social presence, it may not be the right choice.

Use Cases and Deployment Scope

At my current global tech company, we use Hootsuite to manage, schedule and publish our daily social media posts, videos, photos, copy and digital assets. It allows for better time management across team members. One of my favorite features are the analytics and reporting tools that make it great for presenting to stakeholders.

Likelihood to Recommend

At my current global tech company, Hootsuite is really a stellar tool for social media publishing, live-event posting, product marketing, industry benchmarking, competitor research, analytics and reporting and more. It really fits into just about any team or budget. It's appropriate across varies industries and geographies. Social media managers find it very effective.

Use Cases and Deployment Scope

We use Hootsuite to manage our social media and content. Since our business has a lot of accounts we needed a product that would help us split up responsibilities and keep track of how we can monitor if our posts are doing well. With Hootsuite being able to also recommend certain times/days for each account it does help us try out different methods to get as many connections as possible.

Likelihood to Recommend

Hootsuite has allowed for me and my coworkers to collab on social media. Also I usually am the one to plug everything in and save them as drafts and have my coworkers put the captions in. Just makes organizing posts much easier.