Social Media Management with Hootsuite
July 14, 2025

Social Media Management with Hootsuite

Cynthia Pleitez | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Enterprise

Overall Satisfaction with Hootsuite

At my current global tech company, we use Hootsuite to manage, schedule and publish our daily social media posts, videos, photos, copy and digital assets. It allows for better time management across team members. One of my favorite features are the analytics and reporting tools that make it great for presenting to stakeholders.

Pros

  • Content publishing
  • Analytics and Reporting
  • Content scheduling
  • Social Media Benchmarking

Cons

  • Ease of social media links on stories
  • Editing thumbnails on videos on each platform
  • Tagging on every platform
  • Social media growth followers in the 20,000+ range
  • b2b and employee engagement monitoring across social media
  • increased traffic to web and video
Hootsuite to manage, has provided an simple yet robust platform for scheduling and publishing our daily social media posts, videos, photos, copy and digital assets. Stakeholders value time and efficiency as well as budget-friendly tools – Hootsuite hits the nail on the head here. My global team enjoys ease of access.
Hootsuite has been instrumental for managing and leading the social media success at Targus, a global tech company. We've won social media awards, placed among the top ranking engaged social media employees in the country on numerous occasions and Hootsuite has been an integral part in every step along the way.
Head to Head, Hootsuite offers the most budget-friendly option for the following: managing, scheduling and publishing our daily social media posts, videos, photos, copy and digital assets. It allows for better time management across team members. I had used Hootsuite in the past and trusted it for Targus, for me to implement in leading our social strategies.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

At my current global tech company, Hootsuite is really a stellar tool for social media publishing, live-event posting, product marketing, industry benchmarking, competitor research, analytics and reporting and more. It really fits into just about any team or budget. It's appropriate across varies industries and geographies. Social media managers find it very effective.

Hootsuite Feature Ratings

7.0
Boolean keyword searches
5
Filtering out noise/spam
5
Sentiment analysis
9
Broad channel coverage
9
10.0
Content planning and scheduling
10
Audience targeting
10
Content optimization
10
Workflow management
10
10.0
Automated routing and prioritization
10
Customer interaction histories
10
Bulk actions
10
9.8
Lead generation
10
Content marketing
10
Paid media management
10
Campaigns and promotions
9
10.0
Twitter
10
Facebook
10
LinkedIn
10
Instagram
10
Pinterest
10
YouTube
10
10.0
Campaign success analytics
10
Real-time tracking
10
Competitor analysis
10
10.0
Role-based user permissions & privileges
10
Mobile access
10

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