Build Capacity Schedule and Move on
September 02, 2025

Build Capacity Schedule and Move on

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Professional

Overall Satisfaction with Hootsuite

Voices for Virginia's Children uses Hootsuite to streamline social media posting, management, and engagement tracking across all of our social platforms. As a small team, Hootsuite helps our organization stay organized, prepared, and equipped when capacity is limited and resources are tight. Hootsuite empowers our team to plan ahead, and be engaged in the day-to-day work as our social content is being shared in the background.

Pros

  • Provides a high-level view of our social strategy in action
  • Relieves the pressure of having to manually post content each day
  • Supports limited capacity and resources in an uncertain landscape for small orgs

Cons

  • We are looking forward to seeing Bluesky added as another platform to schedule post to.
  • We would love to see more detailed reporting options for all paid tiers.
  • We have experienced issues when Meta has bugs that doesn't allow us to reconnect to our FB business page. Would love to be able to post from IG without the FB page being connected.
  • Hootsuite has helped us increase our engagement on LinkedIn by 15%
  • Hootsuite has helped us unlock more engagement on social platforms we weren't expecting to see movement on
It's pretty seamless to use.
Hoostsuite has helped our org engage with our audience on social media in a way that has been limited by capacity, staffing, and budget constraints in the past. It has helped us communicate our message across the digital landscape in a way that's precise and unified across platforms. Hootsuite provides streamlined content planning and scheduling that supports our communication and marketing strategies across the organization.
I used PLANOLY as a contractor in previous roles, but I can say that Hootsuite is more robust in it's offerings and integrations.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Hootsuite go as expected?

No

Would you buy Hootsuite again?

Yes

Hootsuite is well-suited for teams that need the basic function of scheduling posts across platforms. Hootsuite may not be the best option for super detailed analytics and metrics.

Hootsuite Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
Content planning and scheduling
9
Audience targeting
7
Content optimization
9
Workflow management
9
Automated routing and prioritization
8
Customer interaction histories
8
Bulk actions
Not Rated
Lead generation
Not Rated
Content marketing
8
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Twitter
9
Facebook
9
LinkedIn
9
Instagram
8
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
7
Real-time tracking
7
Competitor analysis
7
Role-based user permissions & privileges
9
Mobile access
8

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