Iterable Pricing

during which we pivoted the product My CEO calculated a lifetime customer value of $11m over the 2 years that I used Iterable

Hard to say, I feel Iterable is more on the pricer end. People could get the similar results with more affordable ESP tho.... But overall Itearble helps us

be overkill for a small company with not many customer contacts, but the value is something each company would need to determine. For companies that are

Iterable is a very robust platform, but that comes at a cost of ease of use. Iterable is my first recommendation not for the small company

Speed of producing emails = cost savings catalog used to automate messages = higher sessions and higher revenue

take better control of our segments, and calculate revenue for each of them Cost is competitive compared to similar options … Iterable was more competitive in pricing, the segmentation technology was extremely advanced and fast in comparison

Great ROI, for the cost we're getting amazing value out of the product. We couldn't do much of our marketing without

Cost ressurection user flows dynamic content

Increased customer retention Increased personalization Cost has increased with our owned audience

forward with another mail DTC with the same purpose of renewal program. The cost to send emails out isn't high with you compared to the revenue that brings

has been incredibly beneficial in empowering our team to do more at a lower cost than some of the other major players in the space. … Easy to ease UI Responsive support team Easy implementation Superior pricing They put on great events too! … Significant cost savings…

Very similar capabilities but more expensive

Cost

Positive - Iterable is cost-effective

CRM tools in past with my team in terms of functionalities offered and the cost related evaluation. I have found Iterable one of the best so far. We do use … features listed above except sms. I am not sure we have checked on the charges for sms from Iterable because we are using Telesign today and will talk … The rich functions , flexibility, iOS an…

Iterable has been a complete sunk cost for us … notifications based on segmentation and criteria. It was a complete sunk cost and a huge loss to our business.

of our onboarding workflow. We saw that we were able to save about $36K in cost by creating a holdout group that didn't receive any emails in their first

positively impact conversion rate through email and SMS at a relatively low cost, improving our net ads and CAC. Brand loyalty - Our business/industry is very

send mass emails to over 1 million users who are on our platform. It's a cost-effective, easy-to-use, efficient platform that has scaled up our marketing … Iterable is much more user-friendly and cost-effective than Salesforce. It is simple, straightforward, and helpful…

tools when it comes to its functionality. Second, it price range, it's affordability, we find Iterable cost efficient as we mainly used it on a daily basis … user friendly interface affordable service package broad scope when it comes to sending comms storage

you just upload an email list as your data management, go with something cheaper/simpler.

inside of Keap. To do what we do inside of Iterable would be impossible and cost-prohibitive within that platform. But I still love Keap and would recommend … recommend it to medium and smaller businesses that aren't in a position to afford or use Iterable yet.

Offer more in-app messaging capabilities (without additional cost) Some UX improvements/suggestions never get prioritized Handlebars can have … help with tricky technical problems Positive: conversion rate Negative: high cost

many of the same functionalities as Salesforce except Salesforce is super expensive and has a terrible user interface, very unfriendly to marketers, and they

segmented campaigns. We've built out complex journeys and campaigns to provide value and resources - from acquisition to renewal. … we're now able to send multiple journeys through their lifecycle to create value. Iterable positively impacted our flow of work. We've created…