Iterable the best! a Must have tool in your marketing team!
April 02, 2024

Iterable the best! a Must have tool in your marketing team!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Iterable

We use Iterable in sending our communication to our members and subscribers. This is one of the most essential tools we use in Marketing. We mainly use Iterable in creating journeys, canvas, and comms that we send to our members daily. This is one of the most efficient tools we have today as this serves as the bridge of communication between our team and customers/members.
  • user friendly interface
  • affordable service package
  • broad scope when it comes to sending comms
  • storage
  • UI design could have been better
  • Limitless functionality
  • User friendly interface
  • budget efficient tool
Iterable is one of the most user-friendly tools we have ever used. Without being said, our team can easily create and navigate the software to easily create canvas, journeys, segment and even test.
When it comes to the software/ tool functionality, in Iterable we can easily customize our comms to ensure that the user or the receiver will not receive any boring or the same content every day as we are sending different comms every day. (SMS, email, and in-app push notifications).
the main reason why we pick Iterable over the other software is first, it's broad functionality, this is one of the most efficient tools when it comes to its functionality. Second, it price range, it's affordability, we find Iterable cost efficient as we mainly used it on a daily basis.

Do you think Iterable delivers good value for the price?

Yes

Are you happy with Iterable's feature set?

Yes

Did Iterable live up to sales and marketing promises?

Yes

Did implementation of Iterable go as expected?

Yes

Would you buy Iterable again?

Yes

- You can easily create a canvas and journey without lagging or any errors.
- Accessibility, you can easily see all the comms sent by the company or admin.
- Can easily remove members from your list if they request it.

Iterable Feature Ratings

WYSIWYG email editor
8
Dynamic content
10
Ability to test dynamic content
8
A/B testing
10
Mobile optimization
8
Email deliverability reporting
10
List management
Not Rated
Triggered drip sequences
9
Dashboards
8
Standard reports
6
Custom reports
10
API
3
Role-based workflow & approvals
9
Customizability
10